Civic Intelligence

Iconicity Inc.

990 • Fiscal year 2024 • EIN 81-5368771

Jan 01, 2024 to Dec 31, 2024 • Filed on Nov 17, 2025

Organization ProfileNone at this time
301 N Florida AveLakeland, FL 33801

(863) 286-5007

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

56th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

57th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Net Margin

23rd percentile

-14%

Higher net margin than 23% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Top Officer Pay

99th percentile

$174,281

Higher top officer pay than 99% of similar nonprofits.

Top officer pay equals 49.7% of source-year revenue.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Asset Growth

17th percentile

-34%

Faster asset growth than 17% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

47th percentile

0.7%

Faster revenue growth than 47% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets56th percentile

Assets

Down

$107,101

Down $54,054 (-34%) from 2023

Net Assets

Down

$107,101

Down $54,054 (-34%) from 2023

Liabilities

Flat

$0

Flat from 2023

Revenue And Expenses
Liabilities / Revenue57th percentileNet Margin23rd percentile

Revenue

Up

$350,745

Up $2,484 (+0.7%) from 2023

Expenses

Up

$399,674

Up $131,971 (+49%) from 2023

Net Income

Down

-$48,929

Down $129,487 (-161%) from 2023

Historical Trend

Balance Sheet Trend

Asset Growth17th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$200K$150K$100K$50K$0Assets 2017: $85,739Liabilities 2017: $0Net Assets 2017: $85,7392017Assets 2018: $70,320Liabilities 2018: $0Net Assets 2018: $70,3202018Assets 2019: $62,913Liabilities 2019: $0Net Assets 2019: $62,9132019Assets 2020: $97,378Liabilities 2020: $0Net Assets 2020: $97,3782020Assets 2021: $180,308Liabilities 2021: $0Net Assets 2021: $180,3082021Assets 2022: $91,283Liabilities 2022: $0Net Assets 2022: $91,2832022Assets 2023: $161,155Liabilities 2023: $0Net Assets 2023: $161,1552023Assets 2024: $107,101Liabilities 2024: $0Net Assets 2024: $107,1012024

Highlighted filing

2024

Assets$107,101
Liabilities$0
Net Assets$107,101
Open 2024 Filing

Operations Trend

Revenue Growth47th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$400K$200K$0-$200KRevenue 2017: $350,498Expenses 2017: $264,759Net Income 2017: $85,7392017Revenue 2018: $387,499Expenses 2018: $375,732Net Income 2018: $11,7672018Revenue 2019: $310,802Expenses 2019: $327,227Net Income 2019: -$16,4252019Revenue 2020: $129,469Expenses 2020: $87,053Net Income 2020: $42,4162020Revenue 2021: $239,550Expenses 2021: $156,620Net Income 2021: $82,9302021Revenue 2022: $222,226Expenses 2022: $311,251Net Income 2022: -$89,0252022Revenue 2023: $348,261Expenses 2023: $267,703Net Income 2023: $80,5582023Revenue 2024: $350,745Expenses 2024: $399,674Net Income 2024: -$48,9292024

Highlighted filing

2024

Revenue$350,745
Expenses$399,674
Net Income-$48,929
Open 2024 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 17, 2025
Return Version
2024v5.0
Gross Receipts
$350,745
Mission and Program Overview

Mission

To provide an outreach ministry that will focus on providing support, mentorship, training and advice for those working to plant churches.

We want to see the Lord magnified by helping countless disciples See and Display more of Jesus more.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$161,155$107,101▼ $54,054
Rtn Earn Endowment Incm Other Fnds$161,155$107,101▼ $54,054
Savings and Temporary Cash Investments$0$0→ $0
Accounts Receivable$0$0→ $0
Other Notes and Loans Receivable, Net$0$0→ $0
Pledges and Grants Receivable$0$0→ $0
Receivable From Disqualified Prsn$0$0→ $0
Receivables From Officers Etc$0$0→ $0
Investments Other Securities$0$0→ $0
Investments Program Related$0$0→ $0
Investments in Publicly Traded Securities$0$0→ $0
Land, Buildings, and Equipment, Net$0--
Pd in Cap Srpls Land Bldg Eqp Fund$0$0→ $0
Cap Stk Tr Prin Current Funds$0$0→ $0
Intangible Assets$0$0→ $0
Inventories for Sale or Use$0$0→ $0
Loans From Officers Directors$0$0→ $0
Prepaid Expenses and Deferred Charges$0$0→ $0
Total Assets$161,155$107,101▼ $54,054
Other Assets Total$0$0→ $0
Liabilities
Accounts Payable and Accrued Expenses$0$0→ $0
Grants Payable$0$0→ $0
Mortgage Notes Payable Secured by Investment Property$0$0→ $0
Unsecured Notes Loans Payable$0$0→ $0
Deferred Revenue$0$0→ $0
Escrow Account Liability$0$0→ $0
Tax Exempt Bond Liabilities$0$0→ $0
Total Liabilities$0$0→ $0
Net Assets / Fund Balance
Total Net Assets Fund Balance$161,155$107,101▼ $54,054
Total Liabilities and Net Assets / Fund Balance$161,155$107,101▼ $54,054
Compensation and Service Providers
Top Officer Pay99th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Tedrick SinnPresident/TreasurerFT$174,281$48,089$222,370

Board Members and Trustees

NameTitle
Dwight SmithDirector
Dane ParkerSecretary
Revenue and Support

Revenue Composition

Contributions and Grants
$256,919
Program Service Revenue
$93,826
Investment Income
$0
Other Revenue
$0
All Other Contributions
$256,919
Change in Net Assets
$-48,929
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$222,370
Other Expenses$177,304
Total Fundraising Expense$30,229
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees$52,284$104,568$17,428$174,280
Fees for Services Other$97,377$0$0$97,377
Travel$15,115$30,231$5,038$50,384
Other Employee Benefits$14,427$28,854$4,809$48,090
Office Expenses$8,863$17,726$2,954$29,543
Total Functional Expenses$188,066$181,379$30,229$399,674
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Direct Expenses$0
Fundraising Gross Income$0
Gaming Direct Expenses$0
Gaming Gross Income$0
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Receivables from Disqualified Persons$0$0→ $0
Receivables from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“Reviewed at annual meeting.”

Form 990, Part VI, Section B, Line 15

“Executive Director pay is determined according to market comparables annually.”

Form 990, Part VI, Section C, Line 19

“Upon request.”

Filing and Contact Details

Filer

Filer Name
Iconicity Inc
EIN
81-5368771
Phone
8632865007
Address
301 N Florida Ave, Lakeland, FL 33801

Signing Officer

Name
Frank McCaulley
Title
Administrator
Phone
8632865007
Signed
2025-11-17

Organization Details

Principal Officer
Frank McCaulley
Formed
2017
Legal Domicile
Fl
Voting Board Members
3
Independent Board Members
3
Employees
0
Volunteers
10
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

“Bible Reading Journal Production.”

Raw XML AppendixShowing 400 of 580 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayrollTaxesGrp/FundraisingAmt00
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt00
IRS990/PayrollTaxesGrp/ProgramServicesAmt00
IRS990/PayrollTaxesGrp/TotalAmt00
IRS990/PdInCapSrplsLandBldgEqpFundGrp/BOYAmt00
IRS990/PdInCapSrplsLandBldgEqpFundGrp/EOYAmt00
IRS990/PensionPlanContributionsGrp/FundraisingAmt00
IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt00
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt00
IRS990/PensionPlanContributionsGrp/TotalAmt00
IRS990/PledgesAndGrantsReceivableGrp/BOYAmt00
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd00
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt00
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt00
IRS990/PrincipalOfficerNm0Frank McCaulley
IRS990/PriorPeriodAdjustmentsAmt0-5125
IRS990/ProfessionalFundraisingInd00
IRS990/ProgSrvcAccomActy2Grp/Desc0Created and provided the Community Bible Reading Journal, as well as training on making the most use of the journal. This program and the related training benefited at least 30,000 people during 2024 and will continue to impact their lives far into the future.
IRS990/ProgSrvcAccomActy2Grp/ExpenseAmt097377
IRS990/ProgSrvcAccomActy2Grp/GrantAmt00
IRS990/ProgSrvcAccomActy2Grp/RevenueAmt093826
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt0258687
IRS990/PYExcessBenefitTransInd00
IRS990/PYGrantsAndSimilarPaidAmt00
IRS990/PYInvestmentIncomeAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/FundraisingAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/ManagementAndGeneralAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/ProgramServicesAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt067500
IRS990/PYOtherRevenueAmt00
IRS990/PYProgramServiceRevenueAmt089574
IRS990/PYRevenuesLessExpensesAmt080558
IRS990/PYSalariesCompEmpBnftPaidAmt0200203
IRS990/PYTotalExpensesAmt0267703
IRS990/PYTotalProfFndrsngExpnsAmt00
IRS990/PYTotalRevenueAmt0348261
IRS990/RcvblFromDisqualifiedPrsnGrp/BOYAmt00
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/BOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt0-48929
IRS990/RelatedEntityInd00
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/RelatedOrganizationsAmt00
IRS990/RentalIncomeOrLossGrp/PersonalAmt00
IRS990/RentalIncomeOrLossGrp/RealAmt00
IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd00
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
IRS990/RevenueAmt00
IRS990/RoyaltiesGrp/FundraisingAmt00
IRS990/RoyaltiesGrp/ManagementAndGeneralAmt00
IRS990/RoyaltiesGrp/ProgramServicesAmt00
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/RoyaltiesRevenueGrp/ExclusionAmt00
IRS990/RoyaltiesRevenueGrp/RelatedOrExemptFuncIncomeAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/RoyaltiesRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/RtnEarnEndowmentIncmOthFndsGrp/BOYAmt0161155
IRS990/RtnEarnEndowmentIncmOthFndsGrp/EOYAmt0107101
IRS990/SavingsAndTempCashInvstGrp/BOYAmt00
IRS990/SavingsAndTempCashInvstGrp/EOYAmt00
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IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus4YearsAmt049183
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IRS990ScheduleA/GovtFurnSrvcFcltsVl509Grp/TotalAmt00
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IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus4YearsAmt00
IRS990ScheduleA/GrossInvestmentIncome509Grp/TotalAmt00
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearAmt093826
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus1YearAmt089574
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus2YearsAmt0134709
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus3YearsAmt0142097
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus4YearsAmt080286
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IRS990ScheduleA/GrossReceiptsNonUnrltBusGrp/CurrentTaxYearMinus3YearsAmt00
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Filings

Displayed year

2024 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$107,101
Liabilities
$0
Net assets
$107,101
Revenue
$350,745
Expenses
$399,674
Net income
-$48,929
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.07$0.00$1.07$3.51$4.00$0.49
2023Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.61$0.00$1.61$3.48$2.68$0.81
2022Detailed filing. Detailed filing data is available for this year.$0.91$0.00$0.91$2.22$3.11$0.89
2021Detailed filing. Detailed filing data is available for this year.$1.80$0.00$1.80$2.40$1.57$0.83
2020Detailed filing. Detailed filing data is available for this year.$0.97$0.00$0.97$1.29$0.87$0.42
2019Detailed filing. Detailed filing data is available for this year.$0.63$0.00$0.63$3.11$3.27$0.16
2018Detailed filing. Detailed filing data is available for this year.$0.70$0.00$0.70$3.87$3.76$0.12
2017Detailed filing. Detailed filing data is available for this year.$0.86$0.00$0.86$3.50$2.65$0.86