Civic Intelligence

Visit San Antonio Inc

990 • Fiscal year 2023 • EIN 81-3047762

Oct 01, 2022 to Sep 30, 2023 • Filed on Aug 13, 2024

110 Losoya StSan Antonio, TX 78205

(210) 244-2000

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

48th percentile

0.29x

Higher debt load relative to assets than 48% of similar nonprofits.

2023 filings • 501(c)6 • $25M-$50M nonprofits • Source year 2023

Liabilities / Revenue

13th percentile

0.14x

Higher debt load relative to revenue than 13% of similar nonprofits.

2023 filings • 501(c)6 • $25M-$50M nonprofits • Source year 2023

Net Margin

52nd percentile

5.2%

Higher net margin than 52% of similar nonprofits.

2023 filings • 501(c)6 • $25M-$50M nonprofits • Source year 2023

Top Officer Pay

55th percentile

$616,792

Higher top officer pay than 55% of similar nonprofits.

Top officer pay equals 1.9% of source-year revenue.

2023 filings • 501(c)6 • $25M-$50M nonprofits • Source year 2023

Asset Growth

92nd percentile

41%

Faster asset growth than 92% of similar nonprofits.

2023 filings • 501(c)6 • $25M-$50M nonprofits • Annualized from 2022 to 2023

Revenue Growth

92nd percentile

62%

Faster revenue growth than 92% of similar nonprofits.

2023 filings • 501(c)6 • $25M-$50M nonprofits • Annualized from 2022 to 2023

Assets

Up

$15,836,004

Up $4,601,014 (+41%) from 2022

Net Assets

Up

$11,243,088

Up $1,655,829 (+17%) from 2022

Liabilities

Up

$4,592,916

Up $2,945,185 (+179%) from 2022

Revenue

Up

$32,035,608

Up $12,222,031 (+62%) from 2022

Expenses

Up

$30,379,779

Up $10,475,058 (+53%) from 2022

Net Income

Up

$1,655,829

Up $1,746,973 (+1917%) from 2022

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$20M$15M$10M$5.0M$0Assets 2016: $1Liabilities 2016: $02016Assets 2017: $3,824,448Liabilities 2017: $2,277,038Net Assets 2017: $1,547,4102017Assets 2018: $5,947,940Liabilities 2018: $2,069,915Net Assets 2018: $3,878,0252018Assets 2019: $6,674,636Liabilities 2019: $2,242,507Net Assets 2019: $4,432,1292019Assets 2020: $6,834,050Liabilities 2020: $1,328,324Net Assets 2020: $5,505,7262020Assets 2021: $11,429,570Liabilities 2021: $1,751,167Net Assets 2021: $9,678,4032021Assets 2022: $11,234,990Liabilities 2022: $1,647,731Net Assets 2022: $9,587,2592022Assets 2023: $15,836,004Liabilities 2023: $4,592,916Net Assets 2023: $11,243,0882023Assets 2024: $14,756,994Liabilities 2024: $3,860,575Net Assets 2024: $10,896,4192024

Highlighted filing

2023

Assets$15,836,004
Liabilities$4,592,916
Net Assets$11,243,088

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$40M$30M$20M$10M$0-$10MRevenue 2016: $0Expenses 2016: $0Net Income 2016: $02016Revenue 2017: $24,426,446Expenses 2017: $22,879,036Net Income 2017: $1,547,4102017Revenue 2018: $25,117,217Expenses 2018: $22,786,601Net Income 2018: $2,330,6162018Revenue 2019: $25,643,212Expenses 2019: $25,089,107Net Income 2019: $554,1052019Revenue 2020: $18,237,845Expenses 2020: $17,164,248Net Income 2020: $1,073,5972020Revenue 2021: $19,048,365Expenses 2021: $14,875,688Net Income 2021: $4,172,6772021Revenue 2022: $19,813,577Expenses 2022: $19,904,721Net Income 2022: -$91,1442022Revenue 2023: $32,035,608Expenses 2023: $30,379,779Net Income 2023: $1,655,8292023Revenue 2024: $30,158,178Expenses 2024: $30,504,847Net Income 2024: -$346,6692024

Highlighted filing

2023

Revenue$32,035,608
Expenses$30,379,779
Net Income$1,655,829
Jump To
Filing Snapshot
Filing Period
Oct 1, 2022 to Sep 30, 2023
Signed
Aug 13, 2024
Return Version
2022v5.0
Gross Receipts
$32,220,372
Mission and Program Overview

Mission

Bringing the world to san antonio by employing sales, marketing and service strategies that influence visitation to san antonio for the benefit of the community.

Short term: lead san antonio through recovery; long term: bring the world to san antonio

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$9,104,775$10,143,020▲ $1,038,245
Accounts Receivable$531,542$2,508,553▲ $1,977,011
Land, Buildings, and Equipment, Net$639,803$930,211▲ $290,408
Prepaid Expenses and Deferred Charges$885,118$708,466▼ $176,652
Inventories for Sale or Use$73,377$0▼ $73,377
Total Assets$11,234,990$15,836,004▲ $4,601,014
Other Assets Total$375$1,545,754▲ $1,545,379
Liabilities
Accounts Payable and Accrued Expenses$1,218,726$2,572,197▲ $1,353,471
Other Liabilities$0$1,545,754▲ $1,545,754
Deferred Revenue$429,005$474,965▲ $45,960
Total Liabilities$1,647,731$4,592,916▲ $2,945,185
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$9,587,259$11,243,088▲ $1,655,829
Total Net Assets Fund Balance$9,587,259$11,243,088▲ $1,655,829
Total Liabilities and Net Assets / Fund Balance$11,234,990$15,836,004▲ $4,601,014

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$364,036$377,072$741,108
Leasehold Improvements$566,175$30,629$596,804
Other Land Buildings$0$94,974$94,974
Other Assets Org$1,545,754--
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Anderson MarcPresident and CEOFT$371,846$244,946$616,792
Bass Mario JChief Sales OfficerFT$229,152$171,586$400,738
Krupinski DavidChief Operating OfficerFT$210,072$91,922$301,994
Orwig Tyler ScottDirector of SalesFT$160,285$124,244$284,529
Munoz AndresChief Marketing OfficerFT$190,109$89,132$279,241
Balderrama NatalieChief Financial OfficerFT$192,683$83,266$275,949
Olmetti MargaretDirector of Market StrategyFT$149,765$122,203$271,968
Davey Summer HansenAssociate Director of SalesFT$152,147$114,447$266,594
Wheeler LanceDirector of Corporate Business DevFT$153,007$69,250$222,257
GarciaamandaVice Pres of Partner & CommunityFT$144,258$58,393$202,651
Schuster CynthiaSenior Sales ManagerFT$118,726$73,860$192,586
Roden Alysia TataAssociate Director of SalesFT$90,906$85,551$176,457
Benavidez Dora LindaDirector of TourismFT$130,640$41,647$172,287

Board Members and Trustees

NameTitle
Stamm PhilBoard Member-chair
Saucedo-herrera JennaBoard Member-past Chair, Ex-officio
Andrade HopeBoard Member-vice Chair/treasurer
Arndt JeffBoard Member
Bhakta AvinashBoard Member
Garcia EduardoBoard Member
Menfi LorisBoard Member
Morrow TimBoard Member
Omowale Jarmon DeborahBoard Member
Patel PratikBoard Member
Rocha Garcia Dr AdrianaBoard Member
Viagran PhyllisBoard Member
Wallace RustyBoard Member
Walsh ErikBoard Member
Bench SandraBoard Member-at Large
Limbaugh James PBoard Member-at Large
Muzquiz-cantor PatriciaBoard Member-ex-officio
Carbajal JohnBoard Member-secretary

Highest Paid Contractors

ContractorServicesLocationCompensation
The Atkins GroupMarketing Agency501 SOLEDAD, San Antonio, TX 78205$800,000
Freeman DecoratingProfessional ServicesPO BOX 734596, Dallas, TX 75373$200,286
The Ce GroupProfessional Services200 EAST GRAYSON ST SUITE 114, San Antonio, TX 78215$195,600
San Antonio SportsProfessional Services100 MONTANA SUITE 310, San Antonio, TX 78203$187,500
Cbi GroupOffice Furniture & Design Services12626 SILICON DR, San Antonio, TX 78249$138,748
Revenue and Support

Revenue Composition

Contributions and Grants
$29,430,669
Program Service Revenue
$2,493,671
Investment Income
$0
Other Revenue
$111,268
All Other Contributions
$3,000,000
Change in Net Assets
$1,655,829

Audited Revenue Reconciliation

Revenue per Audited Statements
$32,035,608
Revenue Not Reported on Financial Statements
$0
Revenue Not Reported on Form 990
$212,241
Total Revenue per Audited Statements
$32,247,849
Total Revenue per Form 990
$32,035,608
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$19,983,332
Salaries, Compensation, and Employee Benefits$10,396,447
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising---$8,688,824
Other Salaries and Wages---$5,801,287
Current Officers, Directors, Trustees, and Key Employees---$2,697,806
Travel---$1,464,453
Fees for Services Other---$1,412,633
Other Employee Benefits---$897,824
Occupancy---$721,359
Payroll Taxes---$594,188
Pension Plan Contributions---$405,342
Information Technology---$350,143
All Other Expenses---$340,668
Office Expenses---$294,709
Insurance---$150,737
Depreciation Depletion---$139,522
Other Expenses---$103,552
Fees for Services Accounting---$36,153
Fees for Services Legal---$4,045
Total Functional Expenses$0$0$0$30,379,779

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$30,592,020
Expenses per Audited Statements$30,379,779
Total Expenses per Form 990$30,379,779
Expenses Not Reported on Form 990$212,241
Expenses Not Reported on Financial Statements$0
International Activity

International Summary

Offices
0
Employees
0
Spending
$771,176

International Compliance

Activity in boycott countries
No
Foreign corporation ownership
No
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
No

International Activities

RegionActivityServicesOfficesEmployeesSpending
MexicoTourism Marketing-00$392,016
EuropeTourism Marketing-00$379,160
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Operating Lease Liability$1,545,754
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

The board is sent a draft of the 990 for review. All questions and concerns are discussed with cpa firm prior to finalizing return and filing it with the irs.

Form 990, Part VI, Section B, Line 12C

The organization monitors and handles potential conflicts of interest via disclosure at board of director meetings.

Form 990, Part VI, Section B, Line 15

Executive committe reviews compensation against industry surveys.

Form 990, Part VI, Section C, Line 19

Governing documents, conflicts of interest policies and financial statements are available to the public. Public requests can be made by e-mail, mail or phone. Once received, the organization provides the information to the person or group making the request.

Filing and Contact Details

Filer

Filer Name
Visit San Antonio Inc
EIN
81-3047762
Phone
2102442000
Address
110 LOSOYA ST, SAN ANTONIO, TX 78205

Signing Officer

Name
Natalie Balderrama
Title
Chief Financial Officer
Phone
2102442000
Signed
2024-08-13
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Marc Anderson
Formed
2016
Legal Domicile
TX
Voting Board Members
19
Independent Board Members
18
Employees
80
Volunteers
0

Preparer

Firm
Weaver and Tidwell Llp
Address
499 W SHERIDAN AVE SUITE 2450, OKLAHOMA CITY, OK 73102
Preparer
Kirby Ross
Phone
4055949200
Supplemental Narrative

Financial Statement Notes

PART X, LINE 2:

The organization is exempt from federal income tax under the internal revenue code section 501(c)(6) for income related to its exempt purpose. The organization is classified by the internal revenue service as an organization other than a private foundation. The organization recognizes in its financial statements the financial effect of a tax position, if that position is more likely than not to be sustained upon examination, including resolution of any appeals or litigation processes, based upon the technical merits of the position. Tax positions taken related to the organization's tax exempt status for federal tax purposes have been reviewed, and management is of the opinion that material positions taken by the organization would more likely than not be sustained by examination. Accordingly, the organization has not recorded an income tax liability for uncertain tax benefits.

PART XI, LINE 2D - OTHER ADJUSTMENTS:

Cost of goods sold 184,764.

PART XII, LINE 2D - OTHER ADJUSTMENTS:

Cost of goods sold 184,764.

Raw XML AppendixShowing 400 of 828 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/ActivityOrMissionDesc0SHORT TERM: LEAD SAN ANTONIO THROUGH RECOVERY; LONG TERM: BRING THE WORLD TO SAN ANTONIO
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IRS990/ContractorCompensationGrp/ContractorName/BusinessName/BusinessNameLine1Txt2THE CE GROUP
IRS990/ContractorCompensationGrp/ContractorName/BusinessName/BusinessNameLine1Txt3SAN ANTONIO SPORTS
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IRS990/Desc0MARKETING & COMMUNICATIONS - POSITIONS SAN ANTONIO AS THE PREFERRED LEISURE AND MEETINGS DESTINATION IN TEXAS, AS WELL AS POSITIONS SAN ANTONIO AS THE PREMIER DESTINATION FOR THE REGIONAL, DOMESTIC AND INTERNATIONAL LEISURE TRAVEL MARKET. OUR MISSION IS TO INCREASE VISITATION AND MAINTAIN AWARENESS OF SAN ANTONIO THROUGH STRATEGICALLY TIMED AND PLACED PROMOTIONS AND/OR PROGRAMS. MARKETING & COMMUNICATIONS ALSO BRING THE REGION'S MEDIA ATTENTION TO SAN ANTONIO TO INSPIRE PEOPLE TO VISIT. THEY ALSO MAXIMIZE AND ENHANCE THE SAN ANTONIO VISITOR EXPERIENCE BY PROVIDING ACCURATE AND HELPFUL INFORMATION ON SAN ANTONIO, AS WELL AS TEXAS HILL COUNTRY ATTRACTIONS, TOURISM AMENITIES, CULTURAL SITES, AND EVENTS. CUSTOMER SERVICE AT THE HIGHEST LEVEL IS A MAJOR FOCUS AT THE VISITOR INFORMATION CENTER (VIC), FOR THE PURPOSE OF INFLUENCING EXTENDED STAYS, INCREASED VISITOR SPENDING, AND PROMOTING RETURN VISITATION.
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IRS990/Form990PartVIISectionAGrp/PersonNm4SAUCEDO-HERRERA JENNA
IRS990/Form990PartVIISectionAGrp/PersonNm5BHAKTA AVINASH
IRS990/Form990PartVIISectionAGrp/PersonNm6PATEL PRATIK
IRS990/Form990PartVIISectionAGrp/PersonNm7MENFI LORIS
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IRS990/Form990PartVIISectionAGrp/PersonNm9BENCH SANDRA
IRS990/Form990PartVIISectionAGrp/PersonNm10ROCHA GARCIA DR ADRIANA
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IRS990/Form990PartVIISectionAGrp/PersonNm13MORROW TIM
IRS990/Form990PartVIISectionAGrp/PersonNm14VIAGRAN PHYLLIS
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IRS990/Form990PartVIISectionAGrp/PersonNm17MUZQUIZ-CANTOR PATRICIA
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IRS990/Form990PartVIISectionAGrp/PersonNm19KRUPINSKI DAVID
IRS990/Form990PartVIISectionAGrp/PersonNm20BALDERRAMA NATALIE
IRS990/Form990PartVIISectionAGrp/PersonNm21OLMETTI MARGARET
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IRS990/Form990PartVIISectionAGrp/TitleTxt0PRESIDENT AND CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt1BOARD MEMBER-CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt2BOARD MEMBER-VICE CHAIR/TREASURER
IRS990/Form990PartVIISectionAGrp/TitleTxt3BOARD MEMBER-SECRETARY
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IRS990/Form990PartVIISectionAGrp/TitleTxt5BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt6BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt7BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt8BOARD MEMBER
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IRS990/Form990PartVIISectionAGrp/TitleTxt10BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt11BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt12BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt13BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt14BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt15BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt16BOARD MEMBER
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IRS990/Form990PartVIISectionAGrp/TitleTxt18BOARD MEMBER-AT LARGE
IRS990/Form990PartVIISectionAGrp/TitleTxt19CHIEF OPERATING OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt20CHIEF FINANCIAL OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt21DIRECTOR OF MARKET STRATEGY
IRS990/Form990PartVIISectionAGrp/TitleTxt22CHIEF SALES OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt23CHIEF MARKETING OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt24DIRECTOR OF SALES
IRS990/Form990PartVIISectionAGrp/TitleTxt25ASSOCIATE DIRECTOR OF SALES
IRS990/Form990PartVIISectionAGrp/TitleTxt26DIRECTOR OF CORPORATE BUSINESS DEV
IRS990/Form990PartVIISectionAGrp/TitleTxt27VICE PRES OF PARTNER & COMMUNITY
IRS990/Form990PartVIISectionAGrp/TitleTxt28SENIOR SALES MANAGER
IRS990/Form990PartVIISectionAGrp/TitleTxt29DIRECTOR OF TOURISM
IRS990/Form990PartVIISectionAGrp/TitleTxt30ASSOCIATE DIRECTOR OF SALES
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IRS990/FormationYr02016
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IRS990/MinutesOfCommitteesInd01
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IRS990/MissionDesc0BRINGING THE WORLD TO SAN ANTONIO BY EMPLOYING SALES, MARKETING AND SERVICE STRATEGIES THAT INFLUENCE VISITATION TO SAN ANTONIO FOR THE BENEFIT OF THE COMMUNITY.
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IRS990/OtherExpensesGrp/Desc0CONTRACT SERVICES
IRS990/OtherExpensesGrp/Desc1DUES & SUBSCRIPTIONS
IRS990/OtherExpensesGrp/Desc2RESEARCH
IRS990/OtherExpensesGrp/Desc3OTHER EXPENSES
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IRS990/OtherExpensesGrp/TotalAmt1251379
IRS990/OtherExpensesGrp/TotalAmt2117889
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IRS990/OtherLiabilitiesGrp/BOYAmt00
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