Civic Intelligence

Plaza District Association

990EZ • Fiscal year 2024 • EIN 73-1549966

Jan 01, 2024 to Dec 31, 2024 • Filed on Nov 12, 2025

Organization ProfileWWW.PLAZADISTRICT.ORG
1745 NW 16th Street Ste F1Oklahoma City, OK 73106

(405) 578-5718

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

64th percentile

0.01x

Higher debt load relative to assets than 64% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

61st percentile

0.00x

Higher debt load relative to revenue than 61% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Net Margin

65th percentile

12%

Higher net margin than 65% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Top Officer Pay

88th percentile

$30,257

Higher top officer pay than 88% of similar nonprofits.

Top officer pay equals 17.5% of source-year revenue.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Asset Growth

87th percentile

60%

Faster asset growth than 87% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

32nd percentile

-13%

Faster revenue growth than 32% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets64th percentile

Assets

Up

$57,559

Up $21,486 (+60%) from 2023

Net Assets

Up

$57,015

Up $20,942 (+58%) from 2023

Liabilities

Up

$544

Up $544 from 2023

Revenue And Expenses
Liabilities / Revenue61st percentileNet Margin65th percentile

Revenue

Down

$173,023

Down $24,893 (-13%) from 2023

Expenses

Down

$152,081

Down $40,452 (-21%) from 2023

Net Income

Up

$20,942

Up $15,559 (+289%) from 2023

Historical Trend

Balance Sheet Trend

Asset Growth87th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$150K$100K$50K$0Assets 2011: $27,077Liabilities 2011: $02011Assets 2012: $29,687Liabilities 2012: $225Net Assets 2012: $29,4622012Assets 2013: $50,056Liabilities 2013: $975Net Assets 2013: $49,0812013Assets 2014: $54,140Liabilities 2014: $1,343Net Assets 2014: $52,7972014Assets 2015: $66,183Liabilities 2015: $1,218Net Assets 2015: $64,9652015Assets 2016: $100,775Liabilities 2016: $3,158Net Assets 2016: $97,6172016Assets 2017: $110,763Liabilities 2017: $698Net Assets 2017: $110,0652017Assets 2018: $59,736Liabilities 2018: $1,735Net Assets 2018: $58,0012018Assets 2019: $65,302Liabilities 2019: $898Net Assets 2019: $64,4042019Assets 2020: $37,632Liabilities 2020: $47Net Assets 2020: $37,5852020Assets 2021: $25,775Liabilities 2021: $607Net Assets 2021: $25,1682021Assets 2022: $32,282Liabilities 2022: $1,592Net Assets 2022: $30,6902022Assets 2023: $36,073Liabilities 2023: $0Net Assets 2023: $36,0732023Assets 2024: $57,559Liabilities 2024: $544Net Assets 2024: $57,0152024

Highlighted filing

2024

Assets$57,559
Liabilities$544
Net Assets$57,015
Open 2024 Filing

Operations Trend

Revenue Growth32nd percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$200K$100K$0-$100KRevenue 2011: $99,537Expenses 2011: $72,460Net Income 2011: $27,0772011Revenue 2012: $90,912Expenses 2012: $93,338Net Income 2012: -$2,4262012Revenue 2013: $137,955Expenses 2013: $118,336Net Income 2013: $19,6192013Revenue 2014: $139,789Expenses 2014: $136,073Net Income 2014: $3,7162014Revenue 2015: $168,504Expenses 2015: $156,336Net Income 2015: $12,1682015Revenue 2016: $180,960Expenses 2016: $148,308Net Income 2016: $32,6522016Revenue 2017: $173,462Expenses 2017: $161,014Net Income 2017: $12,4482017Revenue 2018: $71,095Expenses 2018: $123,159Net Income 2018: -$52,0642018Revenue 2019: $75,329Expenses 2019: $68,926Net Income 2019: $6,4032019Revenue 2020: $42,262Expenses 2020: $69,081Net Income 2020: -$26,8192020Revenue 2021: $75,905Expenses 2021: $88,322Net Income 2021: -$12,4172021Revenue 2022: $125,511Expenses 2022: $119,989Net Income 2022: $5,5222022Revenue 2023: $197,916Expenses 2023: $192,533Net Income 2023: $5,3832023Revenue 2024: $173,023Expenses 2024: $152,081Net Income 2024: $20,9422024

Highlighted filing

2024

Revenue$173,023
Expenses$152,081
Net Income$20,942
Open 2024 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 12, 2025
Return Version
2024v5.2
Gross Receipts
$173,023
Mission and Program Overview

Mission

To develop a vibrant commercial arts district.

Program Services

DescriptionGrantsExpenses
ORGANIZATIONAL AND FUNDING TO BUILD A STRONG, ACTIVE TEAM OF DISTRICT STAKEHOLDERS TO WORK TOGETHER IMPLEMENTING THE DISTRICTS PLAN AND ATTAIN DISTRICT GOALS. THIS IS ACCOMPLISHED BY STRENGTHENING THE ASSOCIATION BUILDING ORGANIZATIONAL CAPACITY, AND INCREASING FUNDING CAPACITY.$0$63,070
ECONOMIC AND STREET DEVELOPMENT TO DEVELOP BUSINESS RECRUITMENT AND RETENTION STRATEGIES, STRATEGIES FOR PROPERTY TURNOVER AND BUILD RELATIONSHIPS WITH THE COMMUNITY. CREATE A CLEAN, SAFE AND ATTRACTIVE STREET AND PHYSICAL ENVIRONMENT.$0$56,431
MARKETING CULTURE AND PROMOTION TO CREATE A POSITIVE AND CONSISTENT IMAGE FOR THE PLAZA DISTRICT THROUGH SPECIAL EVENTS, ADVERTISING, RETAIL PROMOTIONAL ACTIVITY AND MARKETING CAMPAIGNS.$0$32,580
Compensation and Service Providers
Top Officer Pay88th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
RACHAEL CRAWFORDExecutive DirectorFT$30,257-$30,257
JOHN MILNERPresidentPT$0--
WILLIAM HENSONVice President-$0--
SHANNON SIPESTreasurer-$0--
LESLIE CALDWELLSecretary-$0--
CHRIS TURNER JRPast President-$0--
LEE EMERSONMember-$0--
DESIREE YEARBYMember-$0--
WHITLEY FUNKE-BONEMember-$0--
JESSIE VALADEZMember-$0--
RYAN RUDEBOCKMember-$0--
MIA SHERLOCKMember-$0--
Fundraising, Events, and Gaming

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Friends of the Plaza$5,919---
Total Events$5,919---
Filing and Contact Details

Filer

Filer Name
Plaza District Association
EIN
73-1549966
Phone
4055785718
Address
1745 NW 16TH STREET STE F1, OKLAHOMA CITY, OK 73106

Signing Officer

Name
Rachael Crawford
Title
Executive Director
Phone
4055785718
Signed
2025-11-12
Discuss with paid preparer
Yes

Preparer

Firm
Smith Carney & Co Pc
Address
5100 N BROOKLINE SUITE 1000, OKLAHOMA CITY, OK 73112-3627
Preparer
Edward W Granger
Phone
4052721040
Supplemental Narrative

Additional Explanations

Form 990-ez, Part I, Line 4 - Other Investment Income

“Description: interest. Amount: 404.”

Form 990-ez, Part I, Line 16 - Other Expenses

“Description: other expenses. Amount: 15,810. Description: promotional event expenses. Amount: 30,396. Total to form 990-ez, line 16: 46,206.”

Form 990-ez, Part II, Line 24 - Other Assets

“Description: due from executive director. Beg. Of year amount: 136. End of year amount: 0. Description: other depreciable assets. Beg. Of year amount: 2,317. End of year amount: 2,317.”

Form 990-ez, Part II, Line 26 - Other Liabilities

“Description: account payable. Beg. Of year amount: 0. End of year amount: 544.”

Raw XML Appendix219 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990EZ/PrimaryExemptPurposeTxt0TO DEVELOP A VIBRANT COMMERCIAL ARTS DISTRICT.
IRS990EZ/PrintingPublicationsPostageAmt02421
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IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt0ORGANIZATIONAL AND FUNDING TO BUILD A STRONG, ACTIVE TEAM OF DISTRICT STAKEHOLDERS TO WORK TOGETHER IMPLEMENTING THE DISTRICTS PLAN AND ATTAIN DISTRICT GOALS. THIS IS ACCOMPLISHED BY STRENGTHENING THE ASSOCIATION BUILDING ORGANIZATIONAL CAPACITY, AND INCREASING FUNDING CAPACITY.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt1MARKETING CULTURE AND PROMOTION TO CREATE A POSITIVE AND CONSISTENT IMAGE FOR THE PLAZA DISTRICT THROUGH SPECIAL EVENTS, ADVERTISING, RETAIL PROMOTIONAL ACTIVITY AND MARKETING CAMPAIGNS.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt2ECONOMIC AND STREET DEVELOPMENT TO DEVELOP BUSINESS RECRUITMENT AND RETENTION STRATEGIES, STRATEGIES FOR PROPERTY TURNOVER AND BUILD RELATIONSHIPS WITH THE COMMUNITY. CREATE A CLEAN, SAFE AND ATTRACTIVE STREET AND PHYSICAL ENVIRONMENT.
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0DESCRIPTION: INTEREST. AMOUNT: 404.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1DESCRIPTION: OTHER EXPENSES. AMOUNT: 15,810. DESCRIPTION: PROMOTIONAL EVENT EXPENSES. AMOUNT: 30,396. TOTAL TO FORM 990-EZ, LINE 16: 46,206.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2DESCRIPTION: DUE FROM EXECUTIVE DIRECTOR. BEG. OF YEAR AMOUNT: 136. END OF YEAR AMOUNT: 0. DESCRIPTION: OTHER DEPRECIABLE ASSETS. BEG. OF YEAR AMOUNT: 2,317. END OF YEAR AMOUNT: 2,317.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3DESCRIPTION: ACCOUNT PAYABLE. BEG. OF YEAR AMOUNT: 0. END OF YEAR AMOUNT: 544.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990-EZ, PART I, LINE 4 - OTHER INVESTMENT INCOME
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990-EZ, PART I, LINE 16 - OTHER EXPENSES
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990-EZ, PART II, LINE 24 - OTHER ASSETS
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990-EZ, PART II, LINE 26 - OTHER LIABILITIES
TransferPrsnlBnftContractsDecl/DeclarationDesc0THE ORGANIZATION DID NOT, DURING THE YEAR, RECEIVE ANY FUNDS, DIRECTLY,OR INDIRECTLY, TO PAY PREMIUMS ON A PERSONAL BENEFIT CONTRACT.THE ORGANIZATION, DID NOT, DURING THE YEAR, PAY ANY PREMIUMS, DIRECTLY,OR INDIRECTLY, ON A PERSONAL BENEFIT CONTRACT.
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0RACHAEL CRAWFORD
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0EXECUTIVE DIRECTOR
ReturnHeader/BusinessOfficerGrp/PhoneNum04055785718
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-11-12
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0PLAZA DISTRICT ASSOCIATION
ReturnHeader/Filer/BusinessNameControlTxt0PLAZ
ReturnHeader/Filer/EIN0731549966
ReturnHeader/Filer/PhoneNum04055785718
ReturnHeader/Filer/USAddress/AddressLine1Txt01745 NW 16TH STREET STE F1
ReturnHeader/Filer/USAddress/CityNm0OKLAHOMA CITY
ReturnHeader/Filer/USAddress/StateAbbreviationCd0OK
ReturnHeader/Filer/USAddress/ZIPCd073106
ReturnHeader/IRSResponsiblePrtyInfoCurrInd00
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0731225615
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0SMITH CARNEY & CO PC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt05100 N BROOKLINE SUITE 1000
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0OKLAHOMA CITY
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0OK
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0731123627
ReturnHeader/PreparerPersonGrp/PhoneNum04052721040
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0EDWARD W GRANGER
ReturnHeader/ReturnTs02025-11-14T15:27:03-06:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2024 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$57,559
Liabilities
$544
Net assets
$57,015
Revenue
$173,023
Expenses
$152,081
Net income
$20,942
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$0.58$0.01$0.57$1.73$1.52$0.21
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.36$0.00$0.36$1.98$1.93$0.05
2022Detailed filing. Detailed filing data is available for this year.$0.32$0.02$0.31$1.26$1.20$0.06
2021Detailed filing. Detailed filing data is available for this year.$0.26$0.01$0.25$0.76$0.88$0.12
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.38$0.00$0.38$0.42$0.69$0.27
2019Detailed filing. Detailed filing data is available for this year.$0.65$0.01$0.64$0.75$0.69$0.06
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.60$0.02$0.58$0.71$1.23$0.52
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.11$0.01$1.10$1.73$1.61$0.12
2016Detailed filing. Detailed filing data is available for this year.$1.01$0.03$0.98$1.81$1.48$0.33
2015Detailed filing. Detailed filing data is available for this year.$0.66$0.01$0.65$1.69$1.56$0.12
2014Detailed filing. Detailed filing data is available for this year.$0.54$0.01$0.53$1.40$1.36$0.04
2013Detailed filing. Detailed filing data is available for this year.$0.50$0.01$0.49$1.38$1.18$0.20
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.30$0.00$0.29$0.91$0.93$0.02
2011Summary only. Only limited summary data is available for this year.$0.27$0.00$1.00$0.72$0.27