Civic Intelligence

Placer County Visitors Bureau

990 • Fiscal year 2016 • EIN 68-0434167

Jul 01, 2015 to Jun 30, 2016 • Filed on Feb 17, 2017

Organization Profilevisitplacer.com
1103 High StreetAuburn, CA 95603

(530) 887-2111

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

77th percentile

0.14x

Higher debt load relative to assets than 77% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Source year 2016

Liabilities / Revenue

75th percentile

0.08x

Higher debt load relative to revenue than 75% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Source year 2016

Net Margin

38th percentile

-1.5%

Higher net margin than 38% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Source year 2016

Top Officer Pay

89th percentile

$60,625

Higher top officer pay than 89% of similar nonprofits.

Top officer pay equals 15.1% of source-year revenue.

2016 filings • 501(c)6 • <$500k nonprofits • Source year 2016

Asset Growth

30th percentile

-7.5%

Faster asset growth than 30% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Annualized from 2015 to 2016

Revenue Growth

86th percentile

30%

Faster revenue growth than 86% of similar nonprofits.

2016 filings • 501(c)6 • <$500k nonprofits • Annualized from 2015 to 2016

Balance Sheet
Liabilities / Assets77th percentile

Assets

Down

$218,978

Down $17,859 (-7.5%) from 2015

Net Assets

Down

$187,622

Down $6,002 (-3.1%) from 2015

Liabilities

Down

$31,356

Down $11,857 (-27%) from 2015

Revenue And Expenses
Liabilities / Revenue75th percentileNet Margin38th percentile

Revenue

Up

$402,171

Up $93,187 (+30%) from 2015

Expenses

Up

$408,173

Up $112,620 (+38%) from 2015

Net Income

Down

-$6,002

Down $19,433 (-145%) from 2015

Historical Trend

Balance Sheet Trend

Asset Growth30th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$300K$200K$100K$0Assets 2012: $169,947Liabilities 2012: $91,751Net Assets 2012: $78,1962012Assets 2013: $186,068Liabilities 2013: $63,513Net Assets 2013: $122,5552013Assets 2014: $246,076Liabilities 2014: $45,883Net Assets 2014: $200,1932014Assets 2015: $236,837Liabilities 2015: $43,213Net Assets 2015: $193,6242015Assets 2016: $218,978Liabilities 2016: $31,356Net Assets 2016: $187,6222016Assets 2017: $192,719Liabilities 2017: $11,078Net Assets 2017: $181,6412017Assets 2018: $285,589Liabilities 2018: $11,994Net Assets 2018: $273,5952018Assets 2019: $290,969Liabilities 2019: $42,239Net Assets 2019: $248,7302019Assets 2020: $268,136Liabilities 2020: $31,781Net Assets 2020: $236,3552020Assets 2021: $278,795Liabilities 2021: $111,860Net Assets 2021: $166,9352021Assets 2022: $217,588Liabilities 2022: $60,849Net Assets 2022: $156,7392022Assets 2023: $192,242Liabilities 2023: $21,922Net Assets 2023: $170,3202023Assets 2024: $242,343Liabilities 2024: $27,553Net Assets 2024: $214,7902024

Highlighted filing

2016

Assets$218,978
Liabilities$31,356
Net Assets$187,622
Open 2016 Filing

Operations Trend

Revenue Growth86th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$600K$400K$200K$0-$200KRevenue 2012: $287,483Expenses 2012: $306,766Net Income 2012: -$19,2832012Expenses 2013: $245,4172013Revenue 2014: $288,014Expenses 2014: $210,376Net Income 2014: $77,6382014Revenue 2015: $308,984Expenses 2015: $295,553Net Income 2015: $13,4312015Revenue 2016: $402,171Expenses 2016: $408,173Net Income 2016: -$6,0022016Revenue 2017: $338,654Expenses 2017: $344,635Net Income 2017: -$5,9812017Revenue 2018: $385,080Expenses 2018: $294,663Net Income 2018: $90,4172018Revenue 2019: $388,220Expenses 2019: $413,085Net Income 2019: -$24,8652019Revenue 2020: $398,221Expenses 2020: $410,596Net Income 2020: -$12,3752020Revenue 2021: $394,224Expenses 2021: $463,644Net Income 2021: -$69,4202021Revenue 2022: $439,620Expenses 2022: $449,816Net Income 2022: -$10,1962022Revenue 2023: $570,754Expenses 2023: $555,993Net Income 2023: $14,7612023Revenue 2024: $560,299Expenses 2024: $515,829Net Income 2024: $44,4702024

Highlighted filing

2016

Revenue$402,171
Expenses$408,173
Net Income-$6,002
Open 2016 Filing
Jump To
Filing Snapshot
Filing Period
Jul 1, 2015 to Jun 30, 2016
Signed
Feb 17, 2017
Return Version
2015v3.0
Gross Receipts
$410,111
Mission and Program Overview

Mission

To promote tourism on the Western slope of Placer County and to operate a California Welcome Center.

Balance Sheet Detail
LineBeginningEndChange
Assets
Accounts Receivable$73,954$85,707▲ $11,753
Land, Buildings, and Equipment, Net$83,162$77,302▼ $5,860
Cash and Non-Interest-Bearing Accounts$69,752$47,220▼ $22,532
Inventories for Sale or Use$5,438$7,240▲ $1,802
Prepaid Expenses and Deferred Charges$4,202$1,120▼ $3,082
Savings and Temporary Cash Investments-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Intangible Assets-$0-
Total Assets$236,837$218,978▼ $17,859
Other Assets Total$329$389▲ $60
Liabilities
Accounts Payable and Accrued Expenses$31,213$31,356▲ $143
Unsecured Notes Loans Payable$12,000--
Total Liabilities$43,213$31,356▼ $11,857
Net Assets / Fund Balance
Temporarily Rstr Net Assets$193,624$187,622▼ $6,002
Total Net Assets Fund Balance$193,624$187,622▼ $6,002
Total Liabilities and Net Assets / Fund Balance$236,837$218,978▼ $17,859

Asset Categories

AssetBook ValueDepreciationBasis
Leasehold Improvements$75,276$28,954$104,230
Other Land Buildings$255$52,032$52,287
Equipment$1,771$17,653$19,424
Compensation and Service Providers
Top Officer Pay89th percentile

Employees

NameTitleFull / Part TimeBaseTotal
Mora RoweExecutive DirectorFT$60,625$60,625

Board Members and Trustees

NameTitle
Jim BrillPresident
David BreningerVice President
Brian ClausmanDirector
Carol ArnoldDirector
David SnyderDirector
Dot ShiroDirector
Doug RadfordDirector
Jocelyn MadduxDirector
Michael G LynchDirector
Mike HolmesDirector
Karen KillebrewSecretary
Julie HirotaTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$391,516
Program Service Revenue
$6,008
Investment Income
$0
Other Revenue
$4,647
All Other Contributions
$62,516
Change in Net Assets
$-6,002

Audited Revenue Reconciliation

Revenue per Audited Statements
$402,171
Revenue Not Reported on Form 990
$37,919
Total Revenue per Audited Statements
$440,090
Total Revenue per Form 990
$402,171
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$275,716
Salaries, Compensation, and Employee Benefits$132,457
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$101,258$-1,836-$99,422
Current Officers, Directors, Trustees, and Key Employees-$65,879-$65,879
Fees for Services Other$20,585$43,384-$63,969
Comp Disqual Persons$33$54,830-$54,863
Travel$12,004$682-$12,686
Payroll Taxes-$11,715-$11,715
Depreciation Depletion---$8,312
Other Expenses$1,868$10-$10
Total Functional Expenses$193,590$206,271$0$408,173

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$446,092
Expenses per Audited Statements$408,173
Total Expenses per Form 990$408,173
Expenses Not Reported on Form 990$37,919
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
No
Backup withholding compliance
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 11B: Form 990 Review Process

“Form 990 is emailed to all executive board members for review before it is filed.”

Form 990, Part VI, Line 12C: Explanation of Monitoring and Enforcement of Conflicts

“Conflict of interest statements are updated annually.”

Form 990, Part VI, Line 19: Other Organization Documents Publicly Available

“Governing documents, policies, and financial statements are available through Guidestar.org, or upon request.”

Filing and Contact Details

Filer

Filer Name
Placer County Visitors Bureau
EIN
68-0434167
Phone
5308872111
Address
1103 High Street, Auburn, CA 95603

Signing Officer

Name
Mora Rowe
Title
Executive Director
Signed
2017-02-17
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Mora Rowe
Formed
1999
Legal Domicile
CA
Voting Board Members
13
Independent Board Members
12
Employees
5

Preparer

Firm
Jensen Smith Certified Public Accountants Inc
Address
661 5th St Ste 101 PO Box 160, Lincoln, CA 95648
Preparer
Lisette L Hutchens CPA
Phone
9164341662
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IRS990/LegalDomicileStateCd0CA
IRS990/LicensedMoreThanOneStateInd0false
IRS990/LoanOutstandingInd0false
IRS990/LobbyingActivitiesInd0false
IRS990/LocalChaptersInd0false
IRS990/MaterialDiversionOrMisuseInd0false
IRS990/MembersOrStockholdersInd0false
IRS990/MethodOfAccountingAccrualInd0X
IRS990/MinutesOfCommitteesInd0true
IRS990/MinutesOfGoverningBodyInd0true
IRS990/MissionDesc0To promote tourism on the Western slope of Placer County and to operate a California Welcome Center.
IRS990/MoreThan5000KToIndividualsInd0false
IRS990/MoreThan5000KToOrgInd0false
IRS990/NetAssetsOrFundBalancesBOYAmt0193624
IRS990/NetAssetsOrFundBalancesEOYAmt0187622
IRS990/NetGainOrLossInvestmentsGrp/TotalRevenueColumnAmt00
IRS990/NetIncmFromFundraisingEvtGrp/TotalRevenueColumnAmt00
IRS990/NetIncomeFromGamingGrp/TotalRevenueColumnAmt00
IRS990/NetIncomeOrLossGrp/RelatedOrExemptFuncIncomeAmt03985
IRS990/NetIncomeOrLossGrp/TotalRevenueColumnAmt03985
IRS990/NetRentalIncomeOrLossGrp/TotalRevenueColumnAmt00
IRS990/NondeductibleContributionsInd0false
IRS990/OccupancyGrp/TotalAmt00
IRS990/OfficeExpensesGrp/TotalAmt00
IRS990/OfficerMailingAddressInd0false
IRS990/OnBehalfOfIssuerInd0false
IRS990/OperateHospitalInd0false
IRS990/Organization501cInd0X
IRS990/OrganizationFollowsSFAS117Ind0X
IRS990/OrgFiledInLieuOfForm1041Ind0false
IRS990/OtherAssetsTotalGrp/BOYAmt0329
IRS990/OtherAssetsTotalGrp/EOYAmt0389
IRS990/OtherEmployeeBenefitsGrp/TotalAmt00
IRS990/OtherExpensesGrp/Desc0Management & General
IRS990/OtherExpensesGrp/Desc1Other
IRS990/OtherExpensesGrp/Desc2Facility & Equipment
IRS990/OtherExpensesGrp/Desc3Business
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt09205
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt19810
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt212592
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt310
IRS990/OtherExpensesGrp/ProgramServicesAmt048981
IRS990/OtherExpensesGrp/ProgramServicesAmt18861
IRS990/OtherExpensesGrp/ProgramServicesAmt21868
IRS990/OtherExpensesGrp/TotalAmt058186
IRS990/OtherExpensesGrp/TotalAmt118671
IRS990/OtherExpensesGrp/TotalAmt214460
IRS990/OtherExpensesGrp/TotalAmt310
IRS990/OtherRevenueMiscGrp/Desc0Other Revenue
IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt0662
IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt0662
IRS990/OtherRevenueTotalAmt0662
IRS990/OtherSalariesAndWagesGrp/TotalAmt00
IRS990/OtherWebsiteInd0X
IRS990/OthNotesLoansReceivableNetGrp/EOYAmt00
IRS990/PartialLiquidationInd0false
IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt011715
IRS990/PayrollTaxesGrp/TotalAmt011715
IRS990/PensionPlanContributionsGrp/TotalAmt00
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd0false
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt04202
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt01120
IRS990/PrincipalOfficerNm0Mora Rowe
IRS990/ProfessionalFundraisingInd0false
IRS990/ProgramServiceRevenueGrp/Desc0Commissions
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt06008
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt06008
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYContributionsGrantsAmt0297402
IRS990/PYExcessBenefitTransInd0false
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt0172274
IRS990/PYOtherRevenueAmt05552
IRS990/PYProgramServiceRevenueAmt06030
IRS990/PYRevenuesLessExpensesAmt013431
IRS990/PYSalariesCompEmpBnftPaidAmt0123279
IRS990/PYTotalExpensesAmt0295553
IRS990/PYTotalRevenueAmt0308984
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt0-6002
IRS990/RegularMonitoringEnfrcInd0true
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0false
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/SavingsAndTempCashInvstGrp/EOYAmt00
IRS990/ScheduleBRequiredInd0false
IRS990ScheduleD/DonatedServicesAndUseFcltsAmt037919
IRS990ScheduleD/DonatedServicesUseFcltsAmt037919
IRS990ScheduleD/EquipmentGrp/BookValueAmt01771
IRS990ScheduleD/EquipmentGrp/DepreciationAmt017653
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt019424
IRS990ScheduleD/ExpensesNotReportedAmt037919
IRS990ScheduleD/ExpensesSubtotalAmt0408173
IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt075276
IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt028954
IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt0104230
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt0255
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt052032
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt052287
IRS990ScheduleD/RevenueNotReportedAmt037919
IRS990ScheduleD/RevenueSubtotalAmt0402171
IRS990ScheduleD/TotalBookValueLandBuildingsAmt077302
IRS990ScheduleD/TotalExpensesPerForm990Amt0408173
IRS990ScheduleD/TotalRevenuePerForm990Amt0402171
IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt0440090
IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt0446092
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Form 990 is emailed to all executive board members for review before it is filed.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Conflict of interest statements are updated annually.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Governing documents, policies, and financial statements are available through Guidestar.org, or upon request.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Line 11b: Form 990 Review Process
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Line 12c: Explanation of Monitoring and Enforcement of Conflicts
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Line 19: Other Organization Documents Publicly Available
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/StatesWhereCopyOfReturnIsFldCd0CA
IRS990/SubjectToProxyTaxInd0false
IRS990/TaxableDistributionsInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TemporarilyRstrNetAssetsGrp/BOYAmt0193624
IRS990/TemporarilyRstrNetAssetsGrp/EOYAmt0187622
IRS990/TempOrPermanentEndowmentsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0236837
IRS990/TotalAssetsEOYAmt0218978
IRS990/TotalAssetsGrp/BOYAmt0236837
IRS990/TotalAssetsGrp/EOYAmt0218978
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt0391516
IRS990/TotalEmployeeCnt05
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0206271
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0193590
IRS990/TotalFunctionalExpensesGrp/TotalAmt0408173
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt043213

Document Assets

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Filings

Displayed year

2016 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$218,978
Liabilities
$31,356
Net assets
$187,622
Revenue
$402,171
Expenses
$408,173
Net income
-$6,002
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$2.42$0.28$2.15$5.60$5.16$0.44
2023Detailed filing. Detailed filing data is available for this year.$1.92$0.22$1.70$5.71$5.56$0.15
2022Detailed filing. Detailed filing data is available for this year.$2.18$0.61$1.57$4.40$4.50$0.10
2021Detailed filing. Detailed filing data is available for this year.$2.79$1.12$1.67$3.94$4.64$0.69
2020Detailed filing. Detailed filing data is available for this year.$2.68$0.32$2.36$3.98$4.11$0.12
2019Detailed filing. Detailed filing data is available for this year.$2.91$0.42$2.49$3.88$4.13$0.25
2018Detailed filing. Detailed filing data is available for this year.$2.86$0.12$2.74$3.85$2.95$0.90
2017Detailed filing. Detailed filing data is available for this year.$1.93$0.11$1.82$3.39$3.45$0.06
2016Detailed filing. Detailed filing data is available for this year.$2.19$0.31$1.88$4.02$4.08$0.06
2015Detailed filing. Detailed filing data is available for this year.$2.37$0.43$1.94$3.09$2.96$0.13
2014Detailed filing. Detailed filing data is available for this year.$2.46$0.46$2.00$2.88$2.10$0.78
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.86$0.64$1.23$2.45
2012Summary only. Only limited summary data is available for this year.$1.70$0.92$0.78$2.87$3.07$0.19