Civic Intelligence

The Good Story Co Inc

990EZ • Fiscal year 2020 • EIN 47-5238079

Jan 01, 2020 to Dec 31, 2020 • Filed on May 18, 2021

Organization ProfileN/A
156 Somerset PlRustburg, VA 24588

(434) 610-4012

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

55th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2020 filings • 501(c)3 • <$500k nonprofits • Source year 2020

Liabilities / Revenue

55th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2020 filings • 501(c)3 • <$500k nonprofits • Source year 2020

Net Margin

38th percentile

-0.9%

Higher net margin than 38% of similar nonprofits.

2020 filings • 501(c)3 • <$500k nonprofits • Source year 2020

Top Officer Pay

88th percentile

$35,000

Higher top officer pay than 88% of similar nonprofits.

Top officer pay equals 40.3% of source-year revenue.

2020 filings • 501(c)3 • <$500k nonprofits • Source year 2020

Asset Growth

36th percentile

-3.5%

Faster asset growth than 36% of similar nonprofits.

2020 filings • 501(c)3 • <$500k nonprofits • Annualized from 2019 to 2020

Revenue Growth

45th percentile

-19%

Faster revenue growth than 45% of similar nonprofits.

2020 filings • 501(c)3 • <$500k nonprofits • Annualized from 2019 to 2020

Balance Sheet
Liabilities / Assets55th percentile

Assets

Down

$21,654

Down $788 (-3.5%) from 2019

Net Assets

Down

$21,654

Down $788 (-3.5%) from 2019

Liabilities

Flat

$0

Flat from 2019

Revenue And Expenses
Liabilities / Revenue55th percentileNet Margin38th percentile

Revenue

Down

$86,795

Down $20,869 (-19%) from 2019

Expenses

Down

$87,583

Down $17,694 (-17%) from 2019

Net Income

Down

-$788

Down $3,175 (-133%) from 2019

Historical Trend

Balance Sheet Trend

Asset Growth36th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$80K$60K$40K$20K$0Assets 2017: $37,873Liabilities 2017: $02017Assets 2018: $20,055Liabilities 2018: $0Net Assets 2018: $20,0552018Assets 2019: $22,442Liabilities 2019: $0Net Assets 2019: $22,4422019Assets 2020: $21,654Liabilities 2020: $0Net Assets 2020: $21,6542020Assets 2021: $34,011Liabilities 2021: $0Net Assets 2021: $34,0112021Assets 2022: $48,712Liabilities 2022: $0Net Assets 2022: $48,7122022Assets 2023: $71,603Liabilities 2023: $2,133Net Assets 2023: $69,4702023Assets 2024: $76,459Liabilities 2024: $6,591Net Assets 2024: $69,8682024Assets 2025: $46,915Liabilities 2025: $3,960Net Assets 2025: $42,9552025

Highlighted filing

2020

Assets$21,654
Liabilities$0
Net Assets$21,654
Open 2020 Filing

Operations Trend

Revenue Growth45th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$200K$150K$100K$50K$0-$50KRevenue 2017: $83,039Expenses 2017: $86,154Net Income 2017: -$3,1152017Revenue 2018: $71,741Expenses 2018: $89,559Net Income 2018: -$17,8182018Revenue 2019: $107,664Expenses 2019: $105,277Net Income 2019: $2,3872019Revenue 2020: $86,795Expenses 2020: $87,583Net Income 2020: -$7882020Revenue 2021: $96,850Expenses 2021: $84,493Net Income 2021: $12,3572021Revenue 2022: $122,480Expenses 2022: $107,779Net Income 2022: $14,7012022Revenue 2023: $151,395Expenses 2023: $130,637Net Income 2023: $20,7582023Revenue 2024: $125,077Expenses 2024: $124,679Net Income 2024: $3982024Revenue 2025: $111,157Expenses 2025: $138,070Net Income 2025: -$26,9132025

Highlighted filing

2020

Revenue$86,795
Expenses$87,583
Net Income-$788
Open 2020 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2020 to Dec 31, 2020
Signed
May 18, 2021
Return Version
2020v4.1
Gross Receipts
$86,795
Mission and Program Overview

Mission

Advancement of religion and education

Program Services

DescriptionGrantsExpenses
WE RELIEVE THE COMMUNICATION BURDEN ON MISSIONARIES AND SMALL INTERNATIONALNGO'S BY SUPPLYING THEM WITH VISUAL MARKETING PIECES: PRAYER CARDS,MARKETING SUITES, WEBSITES, BRANDING AND IDENTITY PACKAGES. NUMBER OF PERSONS BENEFITED BY THESE SERVICES: 100$0$939
WE GIVE COMMUNICATION TRAINING THROUGH WORKSHOPS, ONE-ON-ONE CONSULTATIONS AND OUR ONLINE RESOURCE, THE GOOD STORY ACADEMY. NUMBER OF PERSONS BENEFITED BY THESE SERVICES: 200$0$805
WE TRAVEL INTERNATIONALLY TO CREATE ON-FIELD STORYTELLING PIECES THROUGH VIDEOGRAPHY ANDPHOTOGRAPHY. NUMBER OF PERSONS BENEFITED BY THESE SERVICES: 5,000+ THROUGHDOCUMENTARY BEING SHOWN INTERNATIONALLY.$0$0
Compensation and Service Providers
Top Officer Pay88th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
RYAN PORTNOYExecutive DirectorFT$35,000-$35,000
KELLY PORTNOYCOOFT$35,000-$35,000
JIM BAKERChairmanPT$0--
MATT TRAINATreasurerPT$0--
STEVE HALLGRENChairmanPT$0--
JESS HAINSecretaryPT$0--
Filing and Contact Details

Filer

Filer Name
The Good Story Co Inc
EIN
47-5238079
Phone
4346104012
Address
156 SOMERSET PL, RUSTBURG, VA 24588

Signing Officer

Name
Ryan Portnoy
Title
Member
Phone
4346104012
Signed
2021-05-18

Preparer

Firm
Blue Ridge Business Service LLC
Address
11932 RICHMOND HIGHWAY PO BOX 199, CONCORD, VA 24538
Preparer
Amy Crawley
Phone
4349933097
Supplemental Narrative

Additional Explanations

Form 990EZ, Part I, Line 16

“ACADEMY EXPENSES 730.”

Form 990EZ, Part I, Line 16

“BOARD EXPENSE 184.”

Form 990EZ, Part I, Line 16

“Business registration fees 25.”

Form 990EZ, Part I, Line 16

“Computer software/hardware 909.”

Form 990EZ, Part I, Line 16

“OFFICE SUPPLIES 143.”

Form 990EZ, Part I, Line 16

“PROCESSING FEES 1604.”

Form 990EZ, Part I, Line 16

“PROJECT EXPENSE 383.”

Form 990EZ, Part I, Line 16

“TRAVEL 2284.”

Form 990EZ, Part I, Line 16

“Website, internet, file storage 925.”

Form 990EZ, Part I, Line 16

“Documentary expenses 450.”

Form 990EZ, Part II, Line 24

“Computer equipment 3917. 3917.”

Form 990EZ, Part II, Line 24

“Furniture and assets 2342. 2342.”

Form 990EZ, Part II, Line 24

“Office equipment 1030. 1030.”

Form 990EZ, Part II, Line 24

“Computer software/hardware 966. 1875.”

Raw XML Appendix255 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990EZ/PrintingPublicationsPostageAmt0397
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IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt1WE GIVE COMMUNICATION TRAINING THROUGH WORKSHOPS, ONE-ON-ONE CONSULTATIONS AND OUR ONLINE RESOURCE, THE GOOD STORY ACADEMY. NUMBER OF PERSONS BENEFITED BY THESE SERVICES: 200
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt2WE TRAVEL INTERNATIONALLY TO CREATE ON-FIELD STORYTELLING PIECES THROUGH VIDEOGRAPHY ANDPHOTOGRAPHY. NUMBER OF PERSONS BENEFITED BY THESE SERVICES: 5,000+ THROUGHDOCUMENTARY BEING SHOWN INTERNATIONALLY.
IRS990EZ/ProgramSrvcAccomplishmentGrp/GrantsAndAllocationsAmt00
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IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt0939
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IRS990EZ/ProhibitedTaxShelterTransInd0false
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IRS990EZ/SpecialEventsDirectExpensesAmt00
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IRS990EZ/SubjectToProxyTaxInd0false
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IRS990EZ/TotalExpensesAmt087583
IRS990EZ/TotalProgramServiceExpensesAmt01744
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IRS990EZ/TransactionWithControlEntInd0false
IRS990EZ/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990EZ/TypeOfOrganizationCorpInd0X
IRS990EZ/WebsiteAddressTxt0N/A
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/TotalAmt00
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt086451
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IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt0392159
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0ACADEMY EXPENSES 730.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1BOARD EXPENSE 184.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2BUSINESS REGISTRATION FEES 25.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3COMPUTER SOFTWARE/HARDWARE 909.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4OFFICE SUPPLIES 143.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5PROCESSING FEES 1604.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6PROJECT EXPENSE 383.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt7TRAVEL 2284.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt8WEBSITE, INTERNET, FILE STORAGE 925.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt9DOCUMENTARY EXPENSES 450.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt10COMPUTER EQUIPMENT 3917. 3917.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt11FURNITURE AND ASSETS 2342. 2342.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt12OFFICE EQUIPMENT 1030. 1030.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt13COMPUTER SOFTWARE/HARDWARE 966. 1875.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc6Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc7Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc8Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc9Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc10Form 990EZ, Part II, Line 24
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc11Form 990EZ, Part II, Line 24
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc12Form 990EZ, Part II, Line 24
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc13Form 990EZ, Part II, Line 24
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/AuthenticationAssuranceLevelCd0AAL1
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ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/IdentityAssuranceLevelCd0IAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/TrustedCustomerCd03
ReturnHeader/BuildTS02022-09-23 18:48:47Z
ReturnHeader/BusinessOfficerGrp/PersonNm0RYAN PORTNOY
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0MEMBER
ReturnHeader/BusinessOfficerGrp/PhoneNum04346104012
ReturnHeader/BusinessOfficerGrp/SignatureDt02021-05-18
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0THE GOOD STORY CO INC
ReturnHeader/Filer/BusinessNameControlTxt0GOOD
ReturnHeader/Filer/EIN0475238079
ReturnHeader/Filer/PhoneNum04346104012
ReturnHeader/Filer/USAddress/AddressLine1Txt0156 SOMERSET PL
ReturnHeader/Filer/USAddress/CityNm0RUSTBURG
ReturnHeader/Filer/USAddress/StateAbbreviationCd0VA
ReturnHeader/Filer/USAddress/ZIPCd024588
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Blue Ridge Business Service LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt011932 RICHMOND HIGHWAY PO BOX 199
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0CONCORD
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0VA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd024538
ReturnHeader/PreparerPersonGrp/PhoneNum04349933097
ReturnHeader/PreparerPersonGrp/PreparationDt02021-06-04
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Amy Crawley
ReturnHeader/ReturnTs02021-06-04T11:12:33-07:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm0RYAN
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm0PORTNOY
ReturnHeader/TaxPeriodBeginDt02020-01-01
ReturnHeader/TaxPeriodEndDt02020-12-31
ReturnHeader/TaxYr02020

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Filings

Displayed year

2020 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$21,654
Liabilities
$0
Net assets
$21,654
Revenue
$86,795
Expenses
$87,583
Net income
-$788
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$0.47$0.04$0.43$1.11$1.38$0.27
2024Detailed filing. Detailed filing data is available for this year.$0.76$0.07$0.70$1.25$1.25$0.00
2023Detailed filing. Detailed filing data is available for this year.$0.72$0.02$0.69$1.51$1.31$0.21
2022Detailed filing. Detailed filing data is available for this year.$0.49$0.00$0.49$1.22$1.08$0.15
2021Detailed filing. Detailed filing data is available for this year.$0.34$0.00$0.34$0.97$0.84$0.12
2020Detailed filing. Detailed filing data is available for this year.$0.22$0.00$0.22$0.87$0.88$0.01
2019Detailed filing. Detailed filing data is available for this year.$0.22$0.00$0.22$1.08$1.05$0.02
2018Detailed filing. Detailed filing data is available for this year.$0.20$0.00$0.20$0.72$0.90$0.18
2017Summary only. Only limited summary data is available for this year.$0.38$0.00$0.83$0.86$0.03