Civic Intelligence

Good Story Co

EIN 47-5238079 • 501(c)3 • Lynchburg, VA

Profile

Advancement of religion and education

1290 Enterprise DriveLynchburg, VA 24502

n/A

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

78th percentile

0.08x

Higher debt load relative to assets than 78% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2025

Liabilities / Revenue

77th percentile

0.04x

Higher debt load relative to revenue than 77% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2025

Net Margin

21st percentile

-24%

Higher net margin than 21% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2025

Top Officer Pay

93rd percentile

$47,813

Higher top officer pay than 93% of similar nonprofits.

Top officer pay equals 43.0% of source-year revenue.

501(c)3 • <$500k nonprofits • Source year 2025

Asset Growth

23rd percentile

-39%

Faster asset growth than 23% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2024 to 2025

Revenue Growth

41st percentile

-11%

Faster revenue growth than 41% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2024 to 2025

Assets

Down

$46,915

Down $29,544 (-39%) from 2024

Liabilities

Down

$3,960

Down $2,631 (-40%) from 2024

Net Assets

Down

$42,955

Down $26,913 (-39%) from 2024

Revenue

Down

$111,157

Down $13,920 (-11%) from 2024

Expenses

Up

$138,070

Up $13,391 (+11%) from 2024

Net Income

Down

-$26,913

Down $27,311 (-6862%) from 2024

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$80K$60K$40K$20K$0Assets 2017: $37,873Liabilities 2017: $02017Assets 2018: $20,055Liabilities 2018: $0Net Assets 2018: $20,0552018Assets 2019: $22,442Liabilities 2019: $0Net Assets 2019: $22,4422019Assets 2020: $21,654Liabilities 2020: $0Net Assets 2020: $21,6542020Assets 2021: $34,011Liabilities 2021: $0Net Assets 2021: $34,0112021Assets 2022: $48,712Liabilities 2022: $0Net Assets 2022: $48,7122022Assets 2023: $71,603Liabilities 2023: $2,133Net Assets 2023: $69,4702023Assets 2024: $76,459Liabilities 2024: $6,591Net Assets 2024: $69,8682024Assets 2025: $46,915Liabilities 2025: $3,960Net Assets 2025: $42,9552025

Highlighted filing

2025

Assets$46,915
Liabilities$3,960
Net Assets$42,955

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$200K$150K$100K$50K$0-$50KRevenue 2017: $83,039Expenses 2017: $86,154Net Income 2017: -$3,1152017Revenue 2018: $71,741Expenses 2018: $89,559Net Income 2018: -$17,8182018Revenue 2019: $107,664Expenses 2019: $105,277Net Income 2019: $2,3872019Revenue 2020: $86,795Expenses 2020: $87,583Net Income 2020: -$7882020Revenue 2021: $96,850Expenses 2021: $84,493Net Income 2021: $12,3572021Revenue 2022: $122,480Expenses 2022: $107,779Net Income 2022: $14,7012022Revenue 2023: $151,395Expenses 2023: $130,637Net Income 2023: $20,7582023Revenue 2024: $125,077Expenses 2024: $124,679Net Income 2024: $3982024Revenue 2025: $111,157Expenses 2025: $138,070Net Income 2025: -$26,9132025

Highlighted filing

2025

Revenue$111,157
Expenses$138,070
Net Income-$26,913

Filings

Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2025 to Dec 31, 2025
Signed
Feb 14, 2026
Return Version
2025v4.0
Gross Receipts
$111,157
Mission and Program Overview

Mission

Advancement of religion and education

Program Services

DescriptionGrantsExpenses
WE RELIEVE THE COMMUNICATION BURDEN ON MISSIONARIES AND SMALL INTERNATIONALNGOS BY SUPPLYING THEM WITH VISUAL MARKETING PIECES: PRAYER CARDS,MARKETING SUITES, WEBSITES, BRANDING AND IDENTITY PACKAGES. NUMBER OF PERSONS BENEFITED BY THESE SERVICES: 100$0$3,785
WE GIVE COMMUNICATION TRAINING THROUGH WORKSHOPS, ONE-ON-ONE CONSULTATIONS AND OUR ONLINE RESOURCE, THE GOOD STORY ACADEMY. NUMBER OF PERSONS BENEFITED BY THESE SERVICES: 200$0$2,015
WE TRAVEL INTERNATIONALLY TO CREATE ON-FIELD STORYTELLING PIECES THROUGH VIDEOGRAPHY ANDPHOTOGRAPHY. NUMBER OF PERSONS BENEFITED BY THESE SERVICES: 5,000+ THROUGHDOCUMENTARY BEING SHOWN INTERNATIONALLY.$0$880
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
RYAN PORTNOYExecutive DirectorFT$47,813-$47,813
KELLY PORTNOYCOOFT$47,813-$47,813
JIM BAKERChairmanPT$0--
MATT TRAINATreasurerPT$0--
STEVE HALLGRENChairmanPT$0--
JESS HAINSecretaryPT$0--
Filing and Contact Details

Filer

Filer Name
The Good Story Co Inc
EIN
47-5238079
Phone
4346104012
Address
1290 ENTERPRISE DRIVE, LYNCHBURG, VA 24502

Signing Officer

Name
Ryan Portnoy
Title
Member
Phone
4346104012
Signed
2026-02-14
Discuss with paid preparer
Yes

Preparer

Firm
Blue Ridge Business Service LLC
Address
11932 RICHMOND HIGHWAY PO BOX 199, CONCORD, VA 24538
Preparer
Amy Crawley
Phone
4349933097
Supplemental Narrative

Additional Explanations

Form 990EZ, Part I, Line 8

Qualified dividends national financial services llc 1795.

Form 990EZ, Part I, Line 16

ACADEMY EXPENSES 470.

Form 990EZ, Part I, Line 16

Business registration/membership fees/fines/corp document printing 807.

Form 990EZ, Part I, Line 16

Computer software/hardware/printing/copying 1830.

Form 990EZ, Part I, Line 16

Processing fees/bank charges 2880.

Form 990EZ, Part I, Line 16

PROJECT EXPENSE 4665.

Form 990EZ, Part I, Line 16

TRAVEL 3314.

Form 990EZ, Part I, Line 16

Website, internet, file storage, webhosting, domain name 2015.

Form 990EZ, Part I, Line 16

OTHER COSTS 476.

Form 990EZ, Part I, Line 16

Meetings (conferences) 217.

Form 990EZ, Part I, Line 16

SUPPLIES 1407.

Form 990EZ, Part I, Line 16

Music/video licensing 880.

Form 990EZ, Part I, Line 16

BOOKS/REFERENCES 144.

Form 990EZ, Part I, Line 16

ADVERTISING EXPENSES 5.

Form 990EZ, Part I, Line 16

GIFTS/DONATIONS

Form 990EZ, Part I, Line 16

BOARD EXPENSES 1754.

Form 990EZ, Part II, Line 24

COMPUTER EQUIPMENT 3917.

Form 990EZ, Part II, Line 24

Furniture and assets 2342.

Form 990EZ, Part II, Line 24

OFFICE EQUIPMENT 1030.

Form 990EZ, Part II, Line 24

Computer software/hardware 10445.

Raw XML Appendix271 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt1WE GIVE COMMUNICATION TRAINING THROUGH WORKSHOPS, ONE-ON-ONE CONSULTATIONS AND OUR ONLINE RESOURCE, THE GOOD STORY ACADEMY. NUMBER OF PERSONS BENEFITED BY THESE SERVICES: 200
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IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt2880
IRS990EZ/ProhibitedTaxShelterTransInd0false
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IRS990EZ/SalariesOtherCompEmplBnftAmt0102941
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IRS990EZ/SpecialEventsDirectExpensesAmt00
IRS990EZ/SpecialEventsNetIncomeLossAmt00
IRS990EZ/SubjectToProxyTaxInd0false
IRS990EZ/SumOfTotalLiabilitiesGrp/BOYAmt06591
IRS990EZ/SumOfTotalLiabilitiesGrp/EOYAmt03960
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0QUALIFIED DIVIDENDS NATIONAL FINANCIAL SERVICES LLC 1795.
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3COMPUTER SOFTWARE/HARDWARE/PRINTING/COPYING 1830.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4PROCESSING FEES/BANK CHARGES 2880.
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6TRAVEL 3314.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt7WEBSITE, INTERNET, FILE STORAGE, WEBHOSTING, DOMAIN NAME 2015.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt8OTHER COSTS 476.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt9MEETINGS (CONFERENCES) 217.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt10SUPPLIES 1407.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt11MUSIC/VIDEO LICENSING 880.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt12BOOKS/REFERENCES 144.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt13ADVERTISING EXPENSES 5.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt14GIFTS/DONATIONS
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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt16COMPUTER EQUIPMENT 3917.
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IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990EZ, Part I, Line 8
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IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc11Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc12Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc13Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc14Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc15Form 990EZ, Part I, Line 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc16Form 990EZ, Part II, Line 24
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc17Form 990EZ, Part II, Line 24
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc18Form 990EZ, Part II, Line 24
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc19Form 990EZ, Part II, Line 24
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0RYAN PORTNOY
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0MEMBER
ReturnHeader/BusinessOfficerGrp/PhoneNum04346104012
ReturnHeader/BusinessOfficerGrp/SignatureDt02026-02-14
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0THE GOOD STORY CO INC
ReturnHeader/Filer/BusinessNameControlTxt0GOOD
ReturnHeader/Filer/EIN0475238079
ReturnHeader/Filer/PhoneNum04346104012
ReturnHeader/Filer/USAddress/AddressLine1Txt01290 ENTERPRISE DRIVE
ReturnHeader/Filer/USAddress/CityNm0LYNCHBURG
ReturnHeader/Filer/USAddress/StateAbbreviationCd0VA
ReturnHeader/Filer/USAddress/ZIPCd024502
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0475228798
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Blue Ridge Business Service LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt011932 RICHMOND HIGHWAY PO BOX 199
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0CONCORD
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0VA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd024538
ReturnHeader/PreparerPersonGrp/PhoneNum04349933097
ReturnHeader/PreparerPersonGrp/PreparationDt02026-03-04
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Amy Crawley
ReturnHeader/ReturnTs02026-03-04T12:06:14-08:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/TaxPeriodBeginDt02025-01-01
ReturnHeader/TaxPeriodEndDt02025-12-31
ReturnHeader/TaxYr02025

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