Civic Intelligence

Marshfield Convention & Visitors Bureau Inc

990 • Fiscal year 2018 • EIN 46-2010960

Jan 01, 2018 to Dec 31, 2018 • Filed on Nov 10, 2019

Organization ProfileWWW.VISITMARSHFIELD.COM
700 S Central AveMarshfield, WI 54449

(715) 384-4314

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

72nd percentile

0.08x

Higher debt load relative to assets than 72% of similar nonprofits.

2018 filings • 501(c)6 • <$500k nonprofits • Source year 2018

Liabilities / Revenue

74th percentile

0.06x

Higher debt load relative to revenue than 74% of similar nonprofits.

2018 filings • 501(c)6 • <$500k nonprofits • Source year 2018

Net Margin

46th percentile

1.1%

Higher net margin than 46% of similar nonprofits.

2018 filings • 501(c)6 • <$500k nonprofits • Source year 2018

Top Officer Pay

70th percentile

$0

Higher top officer pay than 70% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2018 filings • 501(c)6 • <$500k nonprofits • Source year 2018

Asset Growth

62nd percentile

8.2%

Faster asset growth than 62% of similar nonprofits.

2018 filings • 501(c)6 • <$500k nonprofits • Annualized from 2017 to 2018

Revenue Growth

90th percentile

42%

Faster revenue growth than 90% of similar nonprofits.

2018 filings • 501(c)6 • <$500k nonprofits • Annualized from 2017 to 2018

Balance Sheet
Liabilities / Assets72nd percentile

Assets

Flat

$367,494

Flat from 2018

Net Assets

Flat

$338,169

Flat from 2018

Liabilities

Flat

$29,325

Flat from 2018

Revenue And Expenses
Liabilities / Revenue74th percentileNet Margin46th percentile

Revenue

Flat

$452,032

Flat from 2018

Expenses

Flat

$447,110

Flat from 2018

Net Income

Flat

$4,922

Flat from 2018

Historical Trend

Balance Sheet Trend

Asset Growth62nd percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$1.0M$500K$0Assets 2013: $312,843Liabilities 2013: $0Net Assets 2013: $312,8432013Assets 2014: $333,602Liabilities 2014: $0Net Assets 2014: $333,6022014Assets 2015: $288,389Liabilities 2015: $55Net Assets 2015: $288,3342015Assets 2016: $295,383Liabilities 2016: $7,043Net Assets 2016: $288,3402016Assets 2017: $339,720Liabilities 2017: $6,473Net Assets 2017: $333,2472017Assets 2018: $367,494Liabilities 2018: $29,325Net Assets 2018: $338,1692018Assets 2018: $367,494Liabilities 2018: $29,325Net Assets 2018: $338,1692018Assets 2019: $322,200Liabilities 2019: $38,299Net Assets 2019: $283,9012019Assets 2020: $365,664Liabilities 2020: $6,474Net Assets 2020: $359,1902020Assets 2021: $397,186Liabilities 2021: $25,720Net Assets 2021: $371,4662021Assets 2022: $703,146Liabilities 2022: $62,265Net Assets 2022: $640,8812022Assets 2024: $866,616Liabilities 2024: $43,184Net Assets 2024: $823,4322024

Highlighted filing

2018

Assets$367,494
Liabilities$29,325
Net Assets$338,169
Open 2018 Filing

Operations Trend

Revenue Growth90th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$800K$600K$400K$200K$0-$200KRevenue 2013: $521,459Expenses 2013: $208,616Net Income 2013: $312,8432013Revenue 2014: $227,312Expenses 2014: $206,553Net Income 2014: $20,7592014Revenue 2015: $256,745Expenses 2015: $302,013Net Income 2015: -$45,2682015Revenue 2016: $258,434Expenses 2016: $258,428Net Income 2016: $62016Revenue 2017: $317,885Expenses 2017: $272,978Net Income 2017: $44,9072017Revenue 2018: $452,032Expenses 2018: $447,110Net Income 2018: $4,9222018Revenue 2018: $452,032Expenses 2018: $447,110Net Income 2018: $4,9222018Revenue 2019: $416,026Expenses 2019: $470,294Net Income 2019: -$54,2682019Revenue 2020: $523,873Expenses 2020: $448,584Net Income 2020: $75,2892020Revenue 2021: $333,748Expenses 2021: $321,472Net Income 2021: $12,2762021Revenue 2022: $648,940Expenses 2022: $379,525Net Income 2022: $269,4152022Revenue 2024: $691,516Expenses 2024: $510,329Net Income 2024: $181,1872024

Highlighted filing

2018

Revenue$452,032
Expenses$447,110
Net Income$4,922
Open 2018 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2018 to Dec 31, 2018
Signed
Nov 10, 2019
Return Version
2018v3.1
Gross Receipts
$466,256
Mission and Program Overview

Mission

The bureau's mission is to attract visitors to marshfield through marketing, development of attractions and events to create economic impact.

The bureau's mission is to generate revenue for community businesses and industries by attracting visitors. The bureau receives room tax dollars as its primary source of income. These dollars are recycled and spent to help continue the promotion of attractions, hotels, motels, shops, dining establishments and hospitality and other area businesses.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$302,958$322,553▲ $19,595
Cash and Non-Interest-Bearing Accounts$12,332$38,058▲ $25,726
Prepaid Expenses and Deferred Charges$5,595$6,048▲ $453
Accounts Receivable$18,835$835▼ $18,000
Total Assets$339,720$367,494▲ $27,774
Liabilities
Accounts Payable and Accrued Expenses$6,473$29,325▲ $22,852
Total Liabilities$6,473$29,325▲ $22,852
Net Assets / Fund Balance
Unrestricted Net Assets$333,247$338,169▲ $4,922
Total Net Assets Fund Balance$333,247$338,169▲ $4,922
Total Liabilities and Net Assets / Fund Balance$339,720$367,494▲ $27,774
Compensation and Service Providers
Top Officer Pay70th percentile

Board Members and Trustees

NameTitle
Al ChaneyPresident
Scott KoranVice President
Gary CummingsDirector
Kelly BoothDirector
Mike FeirerDirector
Scott BergSecretary
David BleuerTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$428,971
Program Service Revenue
$6,500
Investment Income
$2,241
Other Revenue
$14,320
Change in Net Assets
$4,922
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$263,579
Grants and Similar Amounts Paid$183,531
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Grants to Domestic Orgs---$183,531
Fees for Services Management---$76,136
Advertising---$68,695
All Other Expenses---$21,237
Fees for Services Other---$20,715
Other Expenses---$7,815
Office Expenses---$4,962
Insurance---$3,283
Occupancy---$2,552
Total Functional Expenses$0$0$0$447,110
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Mainstreet MarshfieldMarshfield, WI501 (c) (3)Wenzel Plaza Programming and Facilities$130,000
City of MarshfieldMarshfield, WIGovernmentAthletic Facilities Improvement$25,000
Cw State FairMarshfield, WI501 (c) (3)Draft Horse Show Grant$7,000
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Gross Income$26,772
Fundraising Direct Expenses$14,224
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Fall Festival$26,772$26,772$14,224$12,548
Total Events$26,772$26,772$14,224$12,548
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 6

“There is only one class of membership. No membership certificates are issued by the organization. Any individual or business in the greater marshfield area may become a member of the organizations.”

Form 990, Part VI, Section A, Line 8B

“NO SUBCOMMITTEES EXIST.”

Form 990, Part VI, Section B, Line 11B

“Form 990 draft to be reviewed by the president and ex officio board member who has care of the books.”

Form 990, Part VI, Section C, Line 19

“Documents are available upon request.”

Filing and Contact Details

Filer

Filer Name
Marshfield Convention & Visitors Bureau
EIN
46-2010960
Phone
7153844314
Address
700 S CENTRAL AVE, MARSHFIELD, WI 54449

Signing Officer

Name
Al Chaney
Title
Officer
Phone
7153844314
Signed
2019-11-10
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Al Chaney
Formed
2013
Legal Domicile
Wi
Voting Board Members
7
Independent Board Members
7
Employees
0
Volunteers
20

Preparer

Firm
Wipfli Llp
Address
503 S CHERRY AVENUE PO BOX 960, MARSHFIELD, WI 54449
Preparer
Keith a Kulas CPA
Phone
7153873710
Raw XML Appendix356 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/TitleTxt0PRESIDENT
IRS990/Form990PartVIISectionAGrp/TitleTxt1VICE PRESIDENT
IRS990/Form990PartVIISectionAGrp/TitleTxt2SECRETARY
IRS990/Form990PartVIISectionAGrp/TitleTxt3TREASURER
IRS990/Form990PartVIISectionAGrp/TitleTxt4DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt5DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
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IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt0DRAFT HORSE SHOW GRANT
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt1ATHLETIC FACILITIES IMPROVEMENT
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt2WENZEL PLAZA PROGRAMMING AND FACILITIES
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt0CW STATE FAIR
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt1CITY OF MARSHFIELD
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt2MAINSTREET MARSHFIELD
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IRS990ScheduleI/RecipientTable/RecipientEIN1391682585
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IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THERE IS ONLY ONE CLASS OF MEMBERSHIP. NO MEMBERSHIP CERTIFICATES ARE ISSUED BY THE ORGANIZATION. ANY INDIVIDUAL OR BUSINESS IN THE GREATER MARSHFIELD AREA MAY BECOME A MEMBER OF THE ORGANIZATIONS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1NO SUBCOMMITTEES EXIST.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2FORM 990 DRAFT TO BE REVIEWED BY THE PRESIDENT AND EX OFFICIO BOARD MEMBER WHO HAS CARE OF THE BOOKS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3DOCUMENTS ARE AVAILABLE UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART VI, SECTION A, LINE 6
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION A, LINE 8B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PART VI, SECTION C, LINE 19
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd00
IRS990/SignificantNewProgramSrvcInd00
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IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd00
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TempOrPermanentEndowmentsInd00
IRS990/TerminateOperationsInd00
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IRS990/TotalAssetsGrp/BOYAmt0339720
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IRS990/TotalCompGreaterThan150KInd00
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IRS990/TotalEmployeeCnt00
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ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0OFFICER
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ReturnHeader/BusinessOfficerGrp/SignatureDt02019-11-10
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0MARSHFIELD CONVENTION & VISITORS BUREAU
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ReturnHeader/FilingSecurityInformation/FilingLicenseTypeCd0P
ReturnHeader/FilingSecurityInformation/IPAddress/IPv4AddressTxt066.191.108.50
ReturnHeader/FilingSecurityInformation/IPDt02019-11-10
ReturnHeader/FilingSecurityInformation/IPTimezoneCd0CS
ReturnHeader/FilingSecurityInformation/IPTm021:55:46
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0390758449
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0WIPFLI LLP
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0503 S CHERRY AVENUE PO BOX 960
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0MARSHFIELD
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0WI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd054449
ReturnHeader/PreparerPersonGrp/PhoneNum07153873710
ReturnHeader/PreparerPersonGrp/PreparationDt02019-11-10
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0KEITH A KULAS CPA
ReturnHeader/ReturnTs02019-11-13T15:27:40-06:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02018-01-01
ReturnHeader/TaxPeriodEndDt02018-12-31
ReturnHeader/TaxYr02018

Document Assets

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Filings

Displayed year

2018 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$367,494
Liabilities
$29,325
Net assets
$338,169
Revenue
$452,032
Expenses
$447,110
Net income
$4,922
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$8.67$0.43$8.23$6.92$5.10$1.81
2022Summary only. Only limited summary data is available for this year.$7.03$0.62$6.41$6.49$3.80$2.69
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$3.97$0.26$3.71$3.34$3.21$0.12
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$3.66$0.06$3.59$5.24$4.49$0.75
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$3.22$0.38$2.84$4.16$4.70$0.54
2018Detailed filing. Detailed filing data is available for this year.$3.67$0.29$3.38$4.52$4.47$0.05
2018Summary only. Only limited summary data is available for this year.$3.67$0.29$3.38$4.52$4.47$0.05
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.40$0.06$3.33$3.18$2.73$0.45
2016Summary only. Only limited summary data is available for this year.$2.95$0.07$2.88$2.58$2.58$0.00
2015Detailed filing. Detailed filing data is available for this year.$2.88$0.00$2.88$2.57$3.02$0.45
2014Detailed filing. Detailed filing data is available for this year.$3.34$0.00$3.34$2.27$2.07$0.21
2013Detailed filing. Detailed filing data is available for this year.$3.13$0.00$3.13$5.21$2.09$3.13