Civic Intelligence

Rules Foundation

990 • Fiscal year 2015 • EIN 46-1167555

Jan 01, 2015 to Dec 31, 2015 • Filed on Nov 14, 2016

Organization Profilewww.therules.org
115 Fifth Avenue 6th FloorNew York, NY 10003

(212) 533-4114

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

25th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2015

Liabilities / Revenue

25th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2015

Net Margin

43rd percentile

0.7%

Higher net margin than 43% of similar nonprofits.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2015

Top Officer Pay

Score unavailable

No value available

This filing does not contain officer compensation rows.

Source year 2015

Asset Growth

3rd percentile

-46%

Faster asset growth than 3% of similar nonprofits.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Annualized from 2014 to 2015

Revenue Growth

51st percentile

3.8%

Faster revenue growth than 51% of similar nonprofits.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Annualized from 2014 to 2015

Balance Sheet
Liabilities / Assets25th percentile

Assets

Down

$51,936

Down $43,419 (-46%) from 2014

Net Assets

Down

$51,936

Down $43,419 (-46%) from 2014

Liabilities

Flat

$0

Flat from 2014

Revenue And Expenses
Liabilities / Revenue25th percentileNet Margin43rd percentile

Revenue

Up

$597,457

Up $21,657 (+3.8%) from 2014

Expenses

Up

$593,482

Up $16,077 (+2.8%) from 2014

Net Income

Up

$3,975

Up $5,580 (+348%) from 2014

Historical Trend

Balance Sheet Trend

Asset Growth3rd percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$400K$300K$200K$100K$0Assets 2014: $95,355Liabilities 2014: $0Net Assets 2014: $95,3552014Assets 2015: $51,936Liabilities 2015: $0Net Assets 2015: $51,9362015Assets 2016: $384,068Liabilities 2016: $0Net Assets 2016: $384,0682016Assets 2017: $336,575Liabilities 2017: $0Net Assets 2017: $336,5752017Assets 2018: $332,757Liabilities 2018: $0Net Assets 2018: $332,7572018

Highlighted filing

2015

Assets$51,936
Liabilities$0
Net Assets$51,936
Open 2015 Filing

Operations Trend

Revenue Growth51st percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$1.5M$1.0M$500K$0-$500KRevenue 2014: $575,800Expenses 2014: $577,405Net Income 2014: -$1,6052014Revenue 2015: $597,457Expenses 2015: $593,482Net Income 2015: $3,9752015Revenue 2016: $1,170,598Expenses 2016: $838,466Net Income 2016: $332,1322016Revenue 2017: $824,753Expenses 2017: $872,246Net Income 2017: -$47,4932017Revenue 2018: $652,910Expenses 2018: $656,728Net Income 2018: -$3,8182018

Highlighted filing

2015

Revenue$597,457
Expenses$593,482
Net Income$3,975
Open 2015 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2015 to Dec 31, 2015
Signed
Nov 14, 2016
Return Version
2015v2.1
Gross Receipts
$597,457
Mission and Program Overview

Mission

/The Rules is a global network of activists, organizers, designers, coders, researchers, writers and others dedicated to changing the rules that create inequality, climate change, and poverty around the world.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$95,355$51,936▼ $43,419
Savings and Temporary Cash Investments$0$0→ $0
Accounts Receivable$0$0→ $0
Other Notes and Loans Receivable, Net$0$0→ $0
Pledges and Grants Receivable$0$0→ $0
Receivable From Disqualified Prsn$0$0→ $0
Receivables From Officers Etc$0$0→ $0
Investments Other Securities$0$0→ $0
Investments Program Related$0$0→ $0
Investments in Publicly Traded Securities$0$0→ $0
Land, Buildings, and Equipment, Net$0--
Intangible Assets$0$0→ $0
Inventories for Sale or Use$0$0→ $0
Loans From Officers Directors$0$0→ $0
Prepaid Expenses and Deferred Charges$0$0→ $0
Total Assets$95,355$51,936▼ $43,419
Other Assets Total$0$0→ $0
Liabilities
Accounts Payable and Accrued Expenses$0$0→ $0
Grants Payable$0$0→ $0
Mortgage Notes Payable Secured by Investment Property$0$0→ $0
Unsecured Notes Loans Payable$0$0→ $0
Other Liabilities$0--
Deferred Revenue$0$0→ $0
Escrow Account Liability$0$0→ $0
Tax Exempt Bond Liabilities$0$0→ $0
Total Liabilities$0$0→ $0
Net Assets / Fund Balance
Unrestricted Net Assets$95,355$51,936▼ $43,419
Permanently Rstr Net Assets$0$0→ $0
Temporarily Rstr Net Assets$0$0→ $0
Total Net Assets Fund Balance$95,355$51,936▼ $43,419
Total Liabilities and Net Assets / Fund Balance$95,355$51,936▼ $43,419
Compensation and Service Providers
Top Officer PayScore unavailable

Employees

NameTitleFull / Part TimeBaseTotal
Alnoor LadhaExecutive DirectorFT$126,000$126,000

Board Members and Trustees

NameTitle
Elizabeth McKeonBoard Chair
Diamond RattansiDirector
Marji MolaviSecretary

Highest Paid Contractors

ContractorServicesLocationCompensation
Alnoor LadhaManagement services91 Grand Avenue Apt 2C, Brooklyn, NY 11205$126,000
Martin KirkPolicy consultant1736 Steel Street Apt 6203, Louisville, CO 80027$115,200
Revenue and Support

Revenue Composition

Contributions and Grants
$597,215
Program Service Revenue
$0
Investment Income
$0
Other Revenue
$242
All Other Contributions
$597,215
Change in Net Assets
$3,975
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$441,074
Salaries, Compensation, and Employee Benefits$152,408
Total Fundraising Expense$63,639
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Management$170,606$58,015$14,165$242,786
Current Officers, Directors, Trustees, and Key Employees$58,917$45,883$47,608$152,408
Fees for Services Other$108,360$21,026$0$129,386
Travel$11,242$11,032$1,039$23,313
Information Technology$17,059$4,560$827$22,446
Conferences and Meetings$4,250$3,198$0$7,448
Fees for Services Legal$0$4,503$0$4,503
Insurance$0$3,894$0$3,894
Fees for Services Accounting$0$2,775$0$2,775
Advertising$2,620$0$0$2,620
Office Expenses$0$1,903$0$1,903
Total Functional Expenses$373,054$156,789$63,639$593,482
International Activity

International Summary

Offices
3
Employees
3
Spending
$92,780

International Compliance

Activity in boycott countries
No
Foreign corporation ownership
No
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
No

International Activities

RegionActivityServicesOfficesEmployeesSpending
South AsiaProgram ServicesCommunications and technology advisory services11$46,923
Sub-Saharan AfricaProgram ServicesCommunity consultant11$26,450
Europe (including Iceland and Greenland)Program ServicesDigital communications consultant11$19,407
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Receivables from Disqualified Persons$0$0→ $0
Receivables from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“/The Rules hired a paid-preparer to work with the Board and management to create the 990. Drafts of the 990 were reviewed by members of the Board and management and changes were communicated. A final 990 was provided to the Board members before filing.”

Form 990, Part VI, Section B, Line 12C

“We ask both board members and contractors to disclose annually any existing or potential conflicts of interest.”

Form 990, Part VI, Section B, Line 15

“The Executive Director's salary was set by a review and approval process by the Board of Directors which included competitive analysis into comparable roles as well as input from grant-makers and foundations that are familiar with nonprofit executive compensation.”

Form 990, Part VI, Section C, Line 19

“/The Rules makes its governing documents, conflict of interest policy, and financial statements available to the public upon reasonable request.”

Filing and Contact Details

Filer

Filer Name
Rules Foundation
EIN
46-1167555
Phone
2125334114
Address
115 Fifth Avenue 6th Floor, New York, NY 10003
Doing Business As
The Rules

Signing Officer

Name
Alnoor Ladha
Title
Executive Director
Phone
3237046188
Signed
2016-11-14
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Alnoor Ladha
Formed
2012
Legal Domicile
Ny
Voting Board Members
3
Independent Board Members
3
Employees
0
Volunteers
10

Preparer

Firm
Shining Star Consulting LLC
Address
2320 Oak St, Berkeley, CA 94708
Preparer
Monte Meyers
Phone
5105417421
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

“/The Rules hired contractors to carry out Communications, Online Technology and Research services.”

Raw XML AppendixShowing 400 of 529 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Desc02015 was a successful year for The Rules /(TR). This year, /TR launched frame changing campaign focused on creating a counter-narrative to the Sustainable Development Goals (SDGs). /TR was one of the only critical voices in the civil society or media discourse on this subject. We were the first voice to point out the fact that the SDGs require a 15 times increase in global GDP by 2050 as they are based on a traditional model of growth-at-all-costs and trickle-down economics. The /TR team published 14 opinion pieces, in 10 outlets and another 13 unique blogs on our site. Collectively, these have been shared over 200K times. Tier one journalists and writers such as Nafeez Ahmed (Vice), Zoe Williams (the Guardian) and Charles Eisenstein (Huff Po) wrote feature pieces highlighting the work. /TR has also started to support a global campaign on regenerative farming as a solution to climate change. In September 2015, /TR worked with the Carbon Underground, Organic Consumers Association, Regeneration International and others to launch the meme of "soil is the solution" in the run up to the Pope's address atto the Washington Mall. /TR also launched 9x9, an online film festival on food and farming that brought together nine new videos from a director/producer team (the Source Project). The videos were watched by 300K people in about two weeks.
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IRS990/MissionDesc0/The Rules is a global network of activists, organizers, designers, coders, researchers, writers and others dedicated to changing the rules that create inequality, climate change, and poverty around the world.
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IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt01903
IRS990/OfficeExpensesGrp/ProgramServicesAmt00
IRS990/OfficeExpensesGrp/TotalAmt01903
IRS990/OfficerMailingAddressInd00
IRS990/OperateHospitalInd00
IRS990/Organization501c3Ind0X
IRS990/OrganizationFollowsSFAS117Ind0X
IRS990/OtherAssetsTotalGrp/BOYAmt00
IRS990/OtherAssetsTotalGrp/EOYAmt00
IRS990/OtherChangesInNetAssetsAmt00
IRS990/OtherEmployeeBenefitsGrp/FundraisingAmt00
IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt00
IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt00
IRS990/OtherEmployeeBenefitsGrp/TotalAmt00
IRS990/OtherLiabilitiesGrp/BOYAmt00
IRS990/OtherRevenueMiscGrp/BusinessCd0813319
IRS990/OtherRevenueMiscGrp/Desc0Refunds
IRS990/OtherRevenueMiscGrp/ExclusionAmt0242
IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt00
IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt0242
IRS990/OtherRevenueMiscGrp/UnrelatedBusinessRevenueAmt00
IRS990/OtherRevenueTotalAmt0242
IRS990/OtherSalariesAndWagesGrp/FundraisingAmt00
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt00
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt00
IRS990/OtherSalariesAndWagesGrp/TotalAmt00
IRS990/OthNotesLoansReceivableNetGrp/BOYAmt00
IRS990/OthNotesLoansReceivableNetGrp/EOYAmt00
IRS990/PartialLiquidationInd00
IRS990/PaymentsToAffiliatesGrp/FundraisingAmt00
IRS990/PaymentsToAffiliatesGrp/ManagementAndGeneralAmt00
IRS990/PaymentsToAffiliatesGrp/ProgramServicesAmt00
IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayPremiumsPrsnlBnftCntrctInd00
IRS990/PayrollTaxesGrp/FundraisingAmt00
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt00
IRS990/PayrollTaxesGrp/ProgramServicesAmt00
IRS990/PayrollTaxesGrp/TotalAmt00
IRS990/PensionPlanContributionsGrp/FundraisingAmt00
IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt00
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt00
IRS990/PensionPlanContributionsGrp/TotalAmt00
IRS990/PermanentlyRstrNetAssetsGrp/BOYAmt00
IRS990/PermanentlyRstrNetAssetsGrp/EOYAmt00
IRS990/PledgesAndGrantsReceivableGrp/BOYAmt00
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd00
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt00
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt00
IRS990/PrincipalOfficerNm0Alnoor Ladha
IRS990/PriorPeriodAdjustmentsAmt0-47394
IRS990/ProfessionalFundraisingInd00
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt0575800
IRS990/PYExcessBenefitTransInd00
IRS990/PYGrantsAndSimilarPaidAmt00
IRS990/PYInvestmentIncomeAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/FundraisingAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/ManagementAndGeneralAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/ProgramServicesAmt00
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt0577405
IRS990/PYOtherRevenueAmt00
IRS990/PYProgramServiceRevenueAmt00
IRS990/PYRevenuesLessExpensesAmt0-1605
IRS990/PYSalariesCompEmpBnftPaidAmt00
IRS990/PYTotalExpensesAmt0577405
IRS990/PYTotalProfFndrsngExpnsAmt00
IRS990/PYTotalRevenueAmt0575800
IRS990/QuidProQuoContributionsInd00
IRS990/RcvblFromDisqualifiedPrsnGrp/BOYAmt00
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/RcvFndsToPayPrsnlBnftCntrctInd00
IRS990/ReceivablesFromOfficersEtcGrp/BOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt03975
IRS990/RegularMonitoringEnfrcInd01
IRS990/RelatedEntityInd00
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/RelatedOrganizationsAmt00
IRS990/RentalIncomeOrLossGrp/PersonalAmt00
IRS990/RentalIncomeOrLossGrp/RealAmt00
IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd00
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
IRS990/RevenueAmt00
IRS990/RoyaltiesGrp/FundraisingAmt00
IRS990/RoyaltiesGrp/ManagementAndGeneralAmt00
IRS990/RoyaltiesGrp/ProgramServicesAmt00
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt00
IRS990/SavingsAndTempCashInvstGrp/EOYAmt00
IRS990ScheduleA/First5Years170Ind0X
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearAmt0107215
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus1YearAmt075800
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus2YearsAmt0560901
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt0242500
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus4YearsAmt00
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/TotalAmt0986416
IRS990ScheduleA/GovtFurnSrvcFcltsVl170Grp/CurrentTaxYearAmt00
IRS990ScheduleA/GovtFurnSrvcFcltsVl170Grp/CurrentTaxYearMinus1YearAmt00
IRS990ScheduleA/GovtFurnSrvcFcltsVl170Grp/CurrentTaxYearMinus2YearsAmt00
IRS990ScheduleA/GovtFurnSrvcFcltsVl170Grp/CurrentTaxYearMinus3YearsAmt00
IRS990ScheduleA/GovtFurnSrvcFcltsVl170Grp/CurrentTaxYearMinus4YearsAmt00
IRS990ScheduleA/GovtFurnSrvcFcltsVl170Grp/TotalAmt00
IRS990ScheduleA/PublicOrganization170Ind0X
IRS990ScheduleA/PublicSupportTotal170Amt0281592
IRS990ScheduleA/SubstantialContributorsTotAmt0704824
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft170Grp/CurrentTaxYearAmt00
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft170Grp/CurrentTaxYearMinus1YearAmt00
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft170Grp/CurrentTaxYearMinus2YearsAmt00
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft170Grp/CurrentTaxYearMinus3YearsAmt00
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft170Grp/CurrentTaxYearMinus4YearsAmt00
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft170Grp/TotalAmt00
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt0107215
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt075800
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt0560901
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt0242500
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt00
IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt0986416
IRS990ScheduleA/TotalSupportAmt0986416
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd01
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/EmployeeCnt01
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/EmployeeCnt11
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/EmployeeCnt21
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/OfficesCnt01
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/OfficesCnt11
IRS990ScheduleF/AccountActivitiesOutsideUSGrp/OfficesCnt21

Document Assets

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Filings

Displayed year

2015 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$51,936
Liabilities
$0
Net assets
$51,936
Revenue
$597,457
Expenses
$593,482
Net income
$3,975
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2018Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.33$0.00$0.33$0.65$0.66$0.00
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.34$0.00$0.34$0.82$0.87$0.05
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.38$0.00$0.38$1.17$0.84$0.33
2015Detailed filing. Detailed filing data is available for this year.$0.05$0.00$0.05$0.60$0.59$0.00
2014Detailed filing. Detailed filing data is available for this year.$0.10$0.00$0.10$0.58$0.58$0.00