Liabilities / Assets
75th percentile
Higher debt load relative to assets than 75% of similar nonprofits.
Siviq Scores
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
0.11x
Liabilities / Revenue
67th percentile
Higher debt load relative to revenue than 67% of similar nonprofits.
Net Margin
51st percentile
Higher net margin than 51% of similar nonprofits.
Top Officer Pay
76th percentile
Higher top officer pay than 76% of similar nonprofits.
Top officer pay equals 0.0% of source-year revenue.
Asset Growth
78th percentile
Faster asset growth than 78% of similar nonprofits.
Revenue Growth
60th percentile
Faster revenue growth than 60% of similar nonprofits.
Balance Sheet
Assets
Up$9,842
Up $3,062 (+45%) from 2019
Net Assets
Up$8,784
Up $2,576 (+41%) from 2019
Liabilities
Up$1,058
Up $486 (+85%) from 2019
Revenue And Expenses
Revenue
Down$42,581
Down $1,436 (-3.3%) from 2019
Expenses
Up$40,005
Up $2,196 (+5.8%) from 2019
Net Income
Down$2,576
Down $3,632 (-59%) from 2019
Historical Trend
Jump To
Filing Snapshot
- Filing Period
- Jan 1, 2020 to Dec 31, 2020
- Signed
- Jul 21, 2021
- Return Version
- 2020v4.0
- Gross Receipts
- $42,581
Mission and Program Overview
Mission
Do more good is a thought leadership organization that curates content and experiences that help nonprofits move from good to growth. The organization provides education on a wide variety of nonprofit professional development topics through a digital curriculum and in-person events.
The organization exists to help nonprofit organizations move from just doing good to doing even more good. It seeks to do this through the development of online content, publishing articles and books, and organizing presentations, seminars, and conferences on branding and marketing in the nonprofit arena. Through its specialized content and workshops, the organization seeks to inform and educate nonprofits on what it means to be a brand-driven organization and how to be more effective in their marketing, communications, and fund-raising efforts. Relying on its large network of industry experts, the organization will seek to enlighten, inform, and inspire nonprofit organizations through its speakers, guest contributors, and a curriculum that will be unparalleled in terms of quality, realism, innovation, and practicality.
Program Services
| Description | Grants | Expenses |
|---|---|---|
| THE ORGANIZATION EXISTS TO HELP NONPROFIT ORGANIZATIONS MOVE FROM JUST DOING GOOD TO DOING EVEN MORE GOOD. IT SEEKS TO DO THIS THROUGH THE DEVELOPMENT OF ONLINE CONTENT, PUBLISHING ARTICLES AND BOOKS, AND ORGANIZING PRESENTATIONS, SEMINARS, AND CONFERENCES ON BRANDING AND MARKETING IN THE NONPROFIT ARENA. THROUGH ITS SPECIALIZED CONTENT AND WORKSHOPS, THE ORGANIZATION SEEKS TO INFORM AND EDUCATE NONPROFITS ON WHAT IT MEANS TO BE A BRAND-DRIVEN ORGANIZATION AND HOW TO BE MORE EFFECTIVE IN THEIR MARKETING, COMMUNICATIONS, AND FUND-RAISING EFFORTS. RELYING ON ITS LARGE NETWORK OF INDUSTRY EXPERTS, THE ORGANIZATION WILL SEEK TO ENLIGHTEN, INFORM, AND INSPIRE NONPROFIT ORGANIZATIONS THROUGH ITS SPEAKERS, GUEST CONTRIBUTORS, AND A CURRICULUM THAT WILL BE UNPARALLELED IN TERMS OF QUALITY, REALISM, INNOVATION, AND PRACTICALITY. | - | $40,005 |
Compensation and Service Providers
Employees
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| WILLIAM MCKENDRY | President | - | $0 | - | - |
| KATIE APPOLD | Executive Di | FT | $0 | - | - |
| CRAIG CLARK | Vice Preside | - | $0 | - | - |
| MEGHAN HERITAGE | Treasurer | - | $0 | - | - |
| ANNE KENDRA | Secretary | - | $0 | - | - |
| JON HELDER | Director | - | $0 | - | - |
Filing and Contact Details
Filer
- Filer Name
- Do More Good
- EIN
- 37-1920891
- Phone
- 6165664689
- Address
- 510-B W SAVIDGE SUITE 11, SPRING LAKE, MI 49456
Signing Officer
- Name
- William Mckendry
- Title
- President
- Phone
- 6165664689
- Signed
- 2021-07-21
- Discuss with paid preparer
- Yes
Preparer
- Firm
- H&s Companies Pc
- Address
- 4985 S HARVEY ST, MUSKEGON, MI 49444
- Preparer
- Chad P Appold
- Phone
- 2317981040
Supplemental Narrative
Additional Explanations
Form 990-ez, Part I, Line 8
“Other income 272 product 5 total 277”
Form 990-ez, Part I, Line 16
“National conference cost of goods sold 12,516 workshops cost of goods sold 1,215 expenses advertisting 3,281 promotional 625 office supplies & software 3,634 travel 1,118 professional development 168 insurance e&o 1,190 bank charges 271 contractors 6,965 dues 1,395 graphic design 595 pay pal fees 84 total 33,057”
Form 990-ez, Part II, Line 24
“Accounts receivable 200 0 total 200 0”
Form 990-ez, Part II, Line 26
“Accounts payable and accrued expenses 572 1,058”
Form 990-ez, Part III
“The organization exists to help nonprofit organizations move from just doing good to doing even more good. It seeks to do this through the development of online content, publishing articles and books, and organizing presentations, seminars, and conferences on branding and marketing in the nonprofit arena. Through its specialized content and workshops, the organization seeks to inform and educate nonprofits on what it means to be a brand-driven organization and how to be more effective in their marketing, communications, and fund-raising efforts. Relying on its large network of industry experts, the organization will seek to enlighten, inform, and inspire nonprofit organizations through its speakers, guest contributors, and a curriculum that will be unparalleled in terms of quality, realism, innovation, and practicality.”
Form 990-ez, Part III, Line 28
“The organization exists to help nonprofit organizations move from just doing good to doing even more good. It seeks to do this through the development of online content, publishing articles and books, and organizing presentations, seminars, and conferences on branding and marketing in the nonprofit arena. Through its specialized content and workshops, the organization seeks to inform and educate nonprofits on what it means to be a brand-driven organization and how to be more effective in their marketing, communications, and fund-raising efforts. Relying on its large network of industry experts, the organization will seek to enlighten, inform, and inspire nonprofit organizations through its speakers, guest contributors, and a curriculum that will be unparalleled in terms of quality, realism, innovation, and practicality.”
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| IRS990EZ/PrintingPublicationsPostageAmt | 0 | 1775 |
| IRS990EZ/ProgramServiceRevenueAmt | 0 | 22165 |
| IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt | 0 | THE ORGANIZATION EXISTS TO HELP NONPROFIT ORGANIZATIONS MOVE FROM JUST DOING GOOD TO DOING EVEN MORE GOOD. IT SEEKS TO DO THIS THROUGH THE DEVELOPMENT OF ONLINE CONTENT, PUBLISHING ARTICLES AND BOOKS, AND ORGANIZING PRESENTATIONS, SEMINARS, AND CONFERENCES ON BRANDING AND MARKETING IN THE NONPROFIT ARENA. THROUGH ITS SPECIALIZED CONTENT AND WORKSHOPS, THE ORGANIZATION SEEKS TO INFORM AND EDUCATE NONPROFITS ON WHAT IT MEANS TO BE A BRAND-DRIVEN ORGANIZATION AND HOW TO BE MORE EFFECTIVE IN THEIR MARKETING, COMMUNICATIONS, AND FUND-RAISING EFFORTS. RELYING ON ITS LARGE NETWORK OF INDUSTRY EXPERTS, THE ORGANIZATION WILL SEEK TO ENLIGHTEN, INFORM, AND INSPIRE NONPROFIT ORGANIZATIONS THROUGH ITS SPEAKERS, GUEST CONTRIBUTORS, AND A CURRICULUM THAT WILL BE UNPARALLELED IN TERMS OF QUALITY, REALISM, INNOVATION, AND PRACTICALITY. |
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| IRS990EZ/SubjectToProxyTaxInd | 0 | false |
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| IRS990EZ/TypeOfOrganizationCorpInd | 0 | X |
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| IRS990ScheduleA/InvestmentIncomePYPct | 0 | 0.00000 |
| IRS990ScheduleA/PubliclySupportedOrg509a2Ind | 0 | X |
| IRS990ScheduleA/PublicSupportCY509Pct | 0 | 1.00000 |
| IRS990ScheduleA/PublicSupportPY509Pct | 0 | 1.00000 |
| IRS990ScheduleA/PublicSupportTotal509Amt | 0 | 79284 |
| IRS990ScheduleA/ThirtyThrPctSuprtTestsCY509Ind | 0 | X |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearAmt | 0 | 42309 |
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| IRS990ScheduleA/Total509Grp/TotalAmt | 0 | 79284 |
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| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt | 0 | 36975 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/TotalAmt | 0 | 79284 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | OTHER INCOME 272 PRODUCT 5 TOTAL 277 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | NATIONAL CONFERENCE COST OF GOODS SOLD 12,516 WORKSHOPS COST OF GOODS SOLD 1,215 EXPENSES ADVERTISTING 3,281 PROMOTIONAL 625 OFFICE SUPPLIES & SOFTWARE 3,634 TRAVEL 1,118 PROFESSIONAL DEVELOPMENT 168 INSURANCE E&O 1,190 BANK CHARGES 271 CONTRACTORS 6,965 DUES 1,395 GRAPHIC DESIGN 595 PAY PAL FEES 84 TOTAL 33,057 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | ACCOUNTS RECEIVABLE 200 0 TOTAL 200 0 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 3 | ACCOUNTS PAYABLE AND ACCRUED EXPENSES 572 1,058 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 4 | THE ORGANIZATION EXISTS TO HELP NONPROFIT ORGANIZATIONS MOVE FROM JUST DOING GOOD TO DOING EVEN MORE GOOD. IT SEEKS TO DO THIS THROUGH THE DEVELOPMENT OF ONLINE CONTENT, PUBLISHING ARTICLES AND BOOKS, AND ORGANIZING PRESENTATIONS, SEMINARS, AND CONFERENCES ON BRANDING AND MARKETING IN THE NONPROFIT ARENA. THROUGH ITS SPECIALIZED CONTENT AND WORKSHOPS, THE ORGANIZATION SEEKS TO INFORM AND EDUCATE NONPROFITS ON WHAT IT MEANS TO BE A BRAND-DRIVEN ORGANIZATION AND HOW TO BE MORE EFFECTIVE IN THEIR MARKETING, COMMUNICATIONS, AND FUND-RAISING EFFORTS. RELYING ON ITS LARGE NETWORK OF INDUSTRY EXPERTS, THE ORGANIZATION WILL SEEK TO ENLIGHTEN, INFORM, AND INSPIRE NONPROFIT ORGANIZATIONS THROUGH ITS SPEAKERS, GUEST CONTRIBUTORS, AND A CURRICULUM THAT WILL BE UNPARALLELED IN TERMS OF QUALITY, REALISM, INNOVATION, AND PRACTICALITY. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 5 | THE ORGANIZATION EXISTS TO HELP NONPROFIT ORGANIZATIONS MOVE FROM JUST DOING GOOD TO DOING EVEN MORE GOOD. IT SEEKS TO DO THIS THROUGH THE DEVELOPMENT OF ONLINE CONTENT, PUBLISHING ARTICLES AND BOOKS, AND ORGANIZING PRESENTATIONS, SEMINARS, AND CONFERENCES ON BRANDING AND MARKETING IN THE NONPROFIT ARENA. THROUGH ITS SPECIALIZED CONTENT AND WORKSHOPS, THE ORGANIZATION SEEKS TO INFORM AND EDUCATE NONPROFITS ON WHAT IT MEANS TO BE A BRAND-DRIVEN ORGANIZATION AND HOW TO BE MORE EFFECTIVE IN THEIR MARKETING, COMMUNICATIONS, AND FUND-RAISING EFFORTS. RELYING ON ITS LARGE NETWORK OF INDUSTRY EXPERTS, THE ORGANIZATION WILL SEEK TO ENLIGHTEN, INFORM, AND INSPIRE NONPROFIT ORGANIZATIONS THROUGH ITS SPEAKERS, GUEST CONTRIBUTORS, AND A CURRICULUM THAT WILL BE UNPARALLELED IN TERMS OF QUALITY, REALISM, INNOVATION, AND PRACTICALITY. |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | FORM 990-EZ, PART I, LINE 8 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 1 | FORM 990-EZ, PART I, LINE 16 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 2 | FORM 990-EZ, PART II, LINE 24 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 3 | FORM 990-EZ, PART II, LINE 26 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 4 | FORM 990-EZ, PART III |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 5 | FORM 990-EZ, PART III, LINE 28 |
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| ReturnHeader/BusinessOfficerGrp/PersonTitleTxt | 0 | PRESIDENT |
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| ReturnHeader/BusinessOfficerGrp/SignatureDt | 0 | 2021-07-21 |
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| ReturnHeader/Filer/USAddress/StateAbbreviationCd | 0 | MI |
| ReturnHeader/Filer/USAddress/ZIPCd | 0 | 49456 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmEIN | 0 | 382563599 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt | 0 | H&S COMPANIES PC |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt | 0 | 4985 S HARVEY ST |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm | 0 | MUSKEGON |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd | 0 | MI |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd | 0 | 49444 |
| ReturnHeader/PreparerPersonGrp/PhoneNum | 0 | 2317981040 |
| ReturnHeader/PreparerPersonGrp/PreparationDt | 0 | 2021-07-21 |
| ReturnHeader/PreparerPersonGrp/PreparerPersonNm | 0 | CHAD P APPOLD |
| ReturnHeader/ReturnTs | 0 | 2021-07-22T10:58:10-05:00 |
| ReturnHeader/ReturnTypeCd | 0 | 990EZ |
| ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm | 0 | WILLIAM |
| ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm | 0 | MCKENDRY |
| ReturnHeader/TaxPeriodBeginDt | 0 | 2020-01-01 |
| ReturnHeader/TaxPeriodEndDt | 0 | 2020-12-31 |
| ReturnHeader/TaxYr | 0 | 2020 |
Document Assets
No mirrored PDF or thumbnail assets are attached yet.
Filings
Displayed year
2020 • Form 990EZDetailed filing. Detailed filing data is available for this year.
- Assets
- $9,842
- Liabilities
- $1,058
- Net assets
- $8,784
- Revenue
- $42,581
- Expenses
- $40,005
- Net income
- $2,576