Civic Intelligence

Cool Choices Inc

990 • Fiscal year 2020 • EIN 26-4702751

Jan 01, 2020 to Dec 31, 2020 • Filed on Oct 27, 2021

Organization ProfileWWW.COOLCHOICES.COM
634 W Main St No 300Madison, WI 53704

(608) 443-4270

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

20th percentile

0.00x

Higher debt load relative to assets than 20% of similar nonprofits.

2020 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2020

Liabilities / Revenue

37th percentile

0.07x

Higher debt load relative to revenue than 37% of similar nonprofits.

2020 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2020

Net Margin

91st percentile

52%

Higher net margin than 91% of similar nonprofits.

2020 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2020

Top Officer Pay

37th percentile

$0

Higher top officer pay than 37% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2020 filings • 501(c)3 • $1M-$5M nonprofits • Source year 2020

Asset Growth

5th percentile

-20%

Faster asset growth than 5% of similar nonprofits.

2020 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2019 to 2020

Revenue Growth

10th percentile

-43%

Faster revenue growth than 10% of similar nonprofits.

2020 filings • 501(c)3 • $1M-$5M nonprofits • Annualized from 2019 to 2020

Balance Sheet
Liabilities / Assets20th percentile

Assets

Down

$1,299,915

Down $320,860 (-20%) from 2019

Net Assets

Up

$1,296,907

Up $28,791 (+2.3%) from 2019

Liabilities

Down

$3,008

Down $349,651 (-99%) from 2019

Revenue And Expenses
Liabilities / Revenue37th percentileNet Margin91st percentile

Revenue

Down

$45,520

Down $34,533 (-43%) from 2019

Expenses

Down

$22,066

Down $105,170 (-83%) from 2019

Net Income

Up

$23,454

Up $70,637 (+150%) from 2019

Historical Trend

Balance Sheet Trend

Asset Growth5th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$6.0M$4.0M$2.0M$0Assets 2011: $4,255,382Liabilities 2011: $58,107Net Assets 2011: $4,197,2752011Assets 2012: $3,827,748Liabilities 2012: $53,545Net Assets 2012: $3,774,2032012Assets 2013: $3,352,740Liabilities 2013: $114,063Net Assets 2013: $3,238,6772013Assets 2014: $3,093,844Liabilities 2014: $61,129Net Assets 2014: $3,032,7152014Assets 2015: $2,790,827Liabilities 2015: $40,886Net Assets 2015: $2,749,9412015Assets 2016: $2,337,705Liabilities 2016: $39,391Net Assets 2016: $2,298,3142016Assets 2017: $1,862,735Liabilities 2017: $125,199Net Assets 2017: $1,737,5362017Assets 2019: $1,620,775Liabilities 2019: $352,659Net Assets 2019: $1,268,1162019Assets 2020: $1,299,915Liabilities 2020: $3,008Net Assets 2020: $1,296,9072020Assets 2021: $1,237,041Liabilities 2021: $1,649Net Assets 2021: $1,235,3922021Assets 2022: $956,490Liabilities 2022: $1,755Net Assets 2022: $954,7352022Assets 2023: $778,811Liabilities 2023: $0Net Assets 2023: $778,8112023Assets 2024: $558,718Liabilities 2024: $0Net Assets 2024: $558,7182024Assets 2025: $0Liabilities 2025: $0Net Assets 2025: $02025

Highlighted filing

2020

Assets$1,299,915
Liabilities$3,008
Net Assets$1,296,907
Open 2020 Filing

Operations Trend

Revenue Growth10th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$1.0M$500K$0-$500K-$1.0MExpenses 2011: $604,0922011Expenses 2012: $500,5842012Revenue 2013: $92,177Expenses 2013: $651,667Net Income 2013: -$559,4902013Revenue 2014: $433,643Expenses 2014: $655,130Net Income 2014: -$221,4872014Revenue 2015: $437,793Expenses 2015: $654,645Net Income 2015: -$216,8522015Revenue 2016: $275,287Expenses 2016: $793,470Net Income 2016: -$518,1832016Revenue 2017: $356,413Expenses 2017: $896,243Net Income 2017: -$539,8302017Revenue 2019: $80,053Expenses 2019: $127,236Net Income 2019: -$47,1832019Revenue 2020: $45,520Expenses 2020: $22,066Net Income 2020: $23,4542020Revenue 2021: $113,048Expenses 2021: $163,717Net Income 2021: -$50,6692021Revenue 2022: -$2,351Expenses 2022: $56,709Net Income 2022: -$59,0602022Revenue 2023: -$55,741Expenses 2023: $305,386Net Income 2023: -$361,1272023Revenue 2024: $105,334Expenses 2024: $303,479Net Income 2024: -$198,1452024Revenue 2025: $12,118Expenses 2025: $570,836Net Income 2025: -$558,7182025

Highlighted filing

2020

Revenue$45,520
Expenses$22,066
Net Income$23,454
Open 2020 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2020 to Dec 31, 2020
Signed
Oct 27, 2021
Return Version
2020v4.1
Gross Receipts
$45,674
Mission and Program Overview

Mission

To inspire and assist individuals, communities, and businesses to achieve meaningful reductions in greenhouse gas emissions through voluntary action.

The organization implemented programs to reduce greenhouse gas emissions through voluntary actions.

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments in Publicly Traded Securities$1,110,033$852,439▼ $257,594
Savings and Temporary Cash Investments$10,763$232,010▲ $221,247
Other Notes and Loans Receivable, Net$404,265$206,842▼ $197,423
Cash and Non-Interest-Bearing Accounts$1,024$2,037▲ $1,013
Prepaid Expenses and Deferred Charges$830$0▼ $830
Land, Buildings, and Equipment, Net$510$0▼ $510
Accounts Receivable$5,700$200▼ $5,500
Total Assets$1,620,775$1,299,915▼ $320,860
Other Assets Total$87,650$6,387▼ $81,263
Liabilities
Accounts Payable and Accrued Expenses$352,659$3,008▼ $349,651
Total Liabilities$352,659$3,008▼ $349,651
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$1,268,116$1,296,907▲ $28,791
Total Net Assets Fund Balance$1,268,116$1,296,907▲ $28,791
Total Liabilities and Net Assets / Fund Balance$1,620,775$1,299,915▼ $320,860
Compensation and Service Providers
Top Officer Pay37th percentile

Board Members and Trustees

NameTitle
Mark RedstenPresident
Amanda GoetschDirector
Cari Anne RenlundDirector
David GillesDirector
Matthew FrankDirector
Paul MeierSecretary
Thomas EggertTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$5
Program Service Revenue
$5,467
Investment Income
$40,046
Other Revenue
$2
All Other Contributions
$5
Change in Net Assets
$23,454
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$22,066
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Expenses$8,000--$8,000
Fees for Services Accounting-$5,422-$5,422
Fees for Services Other$5,400--$5,400
Information Technology$1,122$68-$1,190
Insurance$415$415-$830
Office Expenses-$480-$480
Depreciation Depletion-$356-$356
Occupancy-$350-$350
Advertising$38--$38
Total Functional Expenses$14,975$7,091$0$22,066
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“The prepared form 990 is reviewed by the members of the governing body before the return is filed with the irs.”

Form 990, Part VI, Section B, Line 12C

“All significant contracts are vetted by the executive committee and/or the governing body and any director, officer, or employee with a potential conflict of interest is prohibited from participating in the discussions and decisions relating to such contracts. All directors and officers are also required to disclose interests that could give rise to conflicts at least annually.”

Form 990, Part VI, Section C, Line 19

“The organization makes its governing documents, conflict of interest policy, and financial statements available to the public upon request.”

Filing and Contact Details

Filer

Filer Name
Cool Choices Inc
EIN
26-4702751
Phone
6084434270
Address
634 W MAIN ST NO 300, MADISON, WI 53704

Signing Officer

Name
Mark Redsten
Title
President
Phone
6084434270
Signed
2021-10-27
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Mark Redsten
Formed
2009
Legal Domicile
Wi
Voting Board Members
7
Independent Board Members
7
Employees
0
Volunteers
0

Preparer

Firm
Grobe & Associates Cpas LLC
Address
37 KESSEL COURT SUITE 205, MADISON, WI 53711
Preparer
John Bakunowicz CPA
Phone
6082101200
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

“Subcontractors: program service expenses 5,400. Management and general expenses 0. Fundraising expenses 0. Total expenses 5,400.”

Raw XML Appendix374 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearMinus4YearsAmt03049
IRS990ScheduleA/OtherIncome170Grp/TotalAmt020179
IRS990ScheduleA/PublicOrganization170Ind0X
IRS990ScheduleA/PublicSupportCY170Pct00.47870
IRS990ScheduleA/PublicSupportPY170Pct00.51690
IRS990ScheduleA/PublicSupportTotal170Amt0226876
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY170Ind0X
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt05
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt07
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt070013
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt097073
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt059778
IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt0226876
IRS990ScheduleA/TotalSupportAmt0473976
IRS990/ScheduleBRequiredInd00
IRS990/ScheduleJRequiredInd00
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THE PREPARED FORM 990 IS REVIEWED BY THE MEMBERS OF THE GOVERNING BODY BEFORE THE RETURN IS FILED WITH THE IRS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1ALL SIGNIFICANT CONTRACTS ARE VETTED BY THE EXECUTIVE COMMITTEE AND/OR THE GOVERNING BODY AND ANY DIRECTOR, OFFICER, OR EMPLOYEE WITH A POTENTIAL CONFLICT OF INTEREST IS PROHIBITED FROM PARTICIPATING IN THE DISCUSSIONS AND DECISIONS RELATING TO SUCH CONTRACTS. ALL DIRECTORS AND OFFICERS ARE ALSO REQUIRED TO DISCLOSE INTERESTS THAT COULD GIVE RISE TO CONFLICTS AT LEAST ANNUALLY.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3SUBCONTRACTORS: PROGRAM SERVICE EXPENSES 5,400. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 5,400.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION B, LINE 12C
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PART VI, SECTION C, LINE 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PART IX, LINE 11G
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd00
IRS990/SignificantNewProgramSrvcInd00
IRS990/StatesWhereCopyOfReturnIsFldCd0WI
IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd00
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
IRS990/TotalAssetsBOYAmt01620775
IRS990/TotalAssetsEOYAmt01299915
IRS990/TotalAssetsGrp/BOYAmt01620775
IRS990/TotalAssetsGrp/EOYAmt01299915
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt05
IRS990/TotalEmployeeCnt00
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt07091
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt014975
IRS990/TotalFunctionalExpensesGrp/TotalAmt022066
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt0352659
IRS990/TotalLiabilitiesEOYAmt03008
IRS990/TotalLiabilitiesGrp/BOYAmt0352659
IRS990/TotalLiabilitiesGrp/EOYAmt03008
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt01268116
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt01296907
IRS990/TotalOtherCompensationAmt00
IRS990/TotalOtherProgSrvcExpenseAmt01570
IRS990/TotalProgramServiceExpensesAmt014975
IRS990/TotalProgramServiceRevenueAmt05467
IRS990/TotalReportableCompFromOrgAmt00
IRS990/TotalRevenueGrp/ExclusionAmt040048
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt05467
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt045520
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt00
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt01620775
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt01299915
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TrnsfrExmptNonChrtblRltdOrgInd00
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd00
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0634 W MAIN ST
IRS990/USAddress/CityNm0MADISON
IRS990/USAddress/StateAbbreviationCd0WI
IRS990/USAddress/ZIPCd053704
IRS990/VotingMembersGoverningBodyCnt07
IRS990/VotingMembersIndependentCnt07
IRS990/WebsiteAddressTxt0WWW.COOLCHOICES.COM
IRS990/WhistleblowerPolicyInd01
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/AuthenticationAssuranceLevelCd0AAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/IdentityAssuranceLevelCd0IAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/TrustedCustomerCd02
ReturnHeader/BuildTS02022-09-23 18:48:47Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0MARK REDSTEN
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0PRESIDENT
ReturnHeader/BusinessOfficerGrp/PhoneNum06084434270
ReturnHeader/BusinessOfficerGrp/SignatureDt02021-10-27
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0COOL CHOICES INC
ReturnHeader/Filer/BusinessNameControlTxt0COOL
ReturnHeader/Filer/EIN0264702751
ReturnHeader/Filer/PhoneNum06084434270
ReturnHeader/Filer/USAddress/AddressLine1Txt0634 W MAIN ST NO 300
ReturnHeader/Filer/USAddress/CityNm0MADISON
ReturnHeader/Filer/USAddress/StateAbbreviationCd0WI
ReturnHeader/Filer/USAddress/ZIPCd053704
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0472570125
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0GROBE & ASSOCIATES CPAS LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt037 KESSEL COURT SUITE 205
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0MADISON
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0WI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd053711
ReturnHeader/PreparerPersonGrp/PhoneNum06082101200
ReturnHeader/PreparerPersonGrp/PreparationDt02021-10-27
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0JOHN BAKUNOWICZ CPA
ReturnHeader/ReturnTs02021-10-29T10:05:26-05:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm0MARK
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm0REDSTEN
ReturnHeader/TaxPeriodBeginDt02020-01-01
ReturnHeader/TaxPeriodEndDt02020-12-31
ReturnHeader/TaxYr02020

Document Assets

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Filings

Displayed year

2020 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$1,299,915
Liabilities
$3,008
Net assets
$1,296,907
Revenue
$45,520
Expenses
$22,066
Net income
$23,454
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$0.01$0.57$0.56
2024Detailed filing. Detailed filing data is available for this year.$0.56$0.00$0.56$0.11$0.30$0.20
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.78$0.00$0.78$0.06$0.31$0.36
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.96$0.00$0.95$0.00$0.06$0.06
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.24$0.00$1.24$0.11$0.16$0.05
2020Detailed filing. Detailed filing data is available for this year.$1.30$0.00$1.30$0.05$0.02$0.02
2019Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.62$0.35$1.27$0.08$0.13$0.05
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.86$0.13$1.74$0.36$0.90$0.54
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.34$0.04$2.30$0.28$0.79$0.52
2015XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.79$0.04$2.75$0.44$0.65$0.22
2014XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$3.09$0.06$3.03$0.43$0.66$0.22
2013Detailed filing. Detailed filing data is available for this year.$3.35$0.11$3.24$0.09$0.65$0.56
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$3.83$0.05$3.77$0.50
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$4.26$0.06$4.20$0.60