Civic Intelligence

Specialty Advertising Association

EIN 23-7124638 • 501(c)6 • West Hills, CA

Profile

Create business opportunities for our members by promoting the profession of advertising.

6442 Platt Ave 2001West Hills, CA 91307

saac.net

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

81st percentile

0.20x

Higher debt load relative to assets than 81% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

82nd percentile

0.16x

Higher debt load relative to revenue than 82% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Net Margin

34th percentile

-7.7%

Higher net margin than 34% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Top Officer Pay

80th percentile

$0

Higher top officer pay than 80% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

501(c)6 • <$500k nonprofits • Source year 2020

Asset Growth

58th percentile

2.9%

Faster asset growth than 58% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2022 to 2024

Revenue Growth

69th percentile

13%

Faster revenue growth than 69% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2022 to 2024

Assets

Up

$283,218

Up $7,871 (+2.9%) from 2023

Liabilities

Up

$55,877

Up $35,019 (+168%) from 2023

Net Assets

Down

$227,341

Down $27,148 (-11%) from 2023

Revenue

Up

$350,486

Up $28,586 (+8.9%) from 2023

Expenses

Up

$377,634

Up $56,190 (+17%) from 2023

Net Income

Down

-$27,148

Down $27,604 (-6054%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$1.0M$500K$0Assets 2014: $802,763Liabilities 2014: $69,966Net Assets 2014: $732,7972014Assets 2015: $785,903Liabilities 2015: $37,914Net Assets 2015: $747,9892015Assets 2016: $768,270Liabilities 2016: $69,704Net Assets 2016: $698,5662016Assets 2017: $626,953Liabilities 2017: $49,618Net Assets 2017: $577,3352017Assets 2018: $387,049Liabilities 2018: $156,611Net Assets 2018: $230,4382018Assets 2019: $420,817Liabilities 2019: $158,365Net Assets 2019: $262,4522019Assets 2020: $273,336Liabilities 2020: $133,098Net Assets 2020: $140,2382020Assets 2021: $283,446Liabilities 2021: $62,462Net Assets 2021: $220,9842021Assets 2022: $267,487Liabilities 2022: $13,454Net Assets 2022: $254,0332022Assets 2023: $275,347Liabilities 2023: $20,858Net Assets 2023: $254,4892023Assets 2024: $283,218Liabilities 2024: $55,877Net Assets 2024: $227,3412024

Highlighted filing

2024

Assets$283,218
Liabilities$55,877
Net Assets$227,341

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KRevenue 2014: $743,273Expenses 2014: $706,550Net Income 2014: $36,7232014Revenue 2015: $700,702Expenses 2015: $685,510Net Income 2015: $15,1922015Revenue 2016: $606,528Expenses 2016: $655,951Net Income 2016: -$49,4232016Revenue 2017: $449,084Expenses 2017: $570,315Net Income 2017: -$121,2312017Revenue 2018: $391,314Expenses 2018: $738,212Net Income 2018: -$346,8982018Revenue 2019: $369,489Expenses 2019: $337,475Net Income 2019: $32,0142019Revenue 2020: $44,318Expenses 2020: $166,532Net Income 2020: -$122,2142020Revenue 2021: $280,658Expenses 2021: $218,210Net Income 2021: $62,4482021Revenue 2022: $273,285Expenses 2022: $240,236Net Income 2022: $33,0492022Revenue 2023: $321,900Expenses 2023: $321,444Net Income 2023: $4562023Revenue 2024: $350,486Expenses 2024: $377,634Net Income 2024: -$27,1482024

Highlighted filing

2024

Revenue$350,486
Expenses$377,634
Net Income-$27,148

Filings

Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Aug 15, 2025
Return Version
2024v5.0
Gross Receipts
$350,486
Mission and Program Overview

Mission

Create business opportunities for our members by promoting the profession of advertising.

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments Other Securities$248,224--
Savings and Temporary Cash Investments$89$230,430▲ $230,341
Rtn Earn Endowment Incm Other Fnds$254,489$227,341▼ $27,148
Cash and Non-Interest-Bearing Accounts$24,964$42,889▲ $17,925
Prepaid Expenses and Deferred Charges-$8,200-
Other Notes and Loans Receivable, Net$2,070--
Accounts Receivable-$1,699-
Total Assets$275,347$283,218▲ $7,871
Liabilities
Deferred Revenue-$42,177-
Accounts Payable and Accrued Expenses$19,826$13,700▼ $6,126
Other Liabilities$1,032--
Total Liabilities$20,858$55,877▲ $35,019
Net Assets / Fund Balance
Total Net Assets Fund Balance$254,489$227,341▼ $27,148
Total Liabilities and Net Assets / Fund Balance$275,347$283,218▲ $7,871
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseTotal
Bob LevittExecutive DiFT$115,127$115,127

Board Members and Trustees

NameTitle
Amy WilliamsPresident
David BergerDirector
Heidi SelleckDirector
Jacob DobschDirector
Jacque MartinDirector
Kim HortonDirector
Mary SkeenDirector
Jeff StevensImmed Past P
Ryan PaulesSecretary
Victoria SchmidtTreasurer
Barbie DeloaVice Preside
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$344,428
Investment Income
$2,203
Other Revenue
$3,855
Change in Net Assets
$-27,148
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$377,634
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Conferences and Meetings$190,324--$190,324
Fees for Services Management$52,302$78,452-$130,754
Fees for Services Accounting-$15,287-$15,287
Other Expenses$4,195$6,293-$10,488
Office Expenses$3,736$5,607-$9,343
Advertising$8,457--$8,457
Travel-$7,214-$7,214
Information Technology-$3,323-$3,323
Insurance$978$1,466-$2,444
Total Functional Expenses$259,992$117,642$0$377,634
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 11B

The draft 990 is provided to the executive director for review prior to filing.

Form 990, Page 6, Part VI, Line 19

No documents available to the public

Filing and Contact Details

Filer

Filer Name
Specialty Advertising Association
EIN
23-7124638
Phone
8186001340
Address
6442 PLATT AVE 2001, WEST HILLS, CA 91307

Signing Officer

Name
Bob Levitt
Title
Executive Director
Phone
8186001340
Signed
2025-08-15
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Amy Williams
Voting Board Members
11
Independent Board Members
11
Employees
0
Volunteers
11

Preparer

Firm
Lindsay and Company Llp
Address
770 COUNTY SQUARE DR STE 102, VENTURA, CA 93003-5407
Preparer
Thanhien Hien Nguyen
Phone
8056505915
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IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0283218
IRS990/TravelGrp/ManagementAndGeneralAmt07214
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ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0BOB LEVITT
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0EXECUTIVE DIRECTOR
ReturnHeader/BusinessOfficerGrp/PhoneNum08186001340
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-08-15
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0SPECIALTY ADVERTISING ASSOCIATION
ReturnHeader/Filer/BusinessName/BusinessNameLine2Txt0OF CALIFORNIA
ReturnHeader/Filer/BusinessNameControlTxt0SPEC
ReturnHeader/Filer/EIN0237124638
ReturnHeader/Filer/PhoneNum08186001340
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ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0800630202
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0LINDSAY AND COMPANY LLP
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0770 COUNTY SQUARE DR STE 102
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0VENTURA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0CA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0930035407
ReturnHeader/PreparerPersonGrp/PhoneNum08056505915
ReturnHeader/PreparerPersonGrp/PreparationDt02025-08-15
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0THANHIEN HIEN NGUYEN
ReturnHeader/PreparerPersonGrp/SelfEmployedInd0X
ReturnHeader/ReturnTs02025-08-15T16:03:09-04:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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