Association for Public Art

Filing Period

Nov 1, 2012 to Oct 31, 2013

Signed

Aug 8, 2014

Return Version

2012v2.1

Gross Receipts

$3,158,183

Mission

Major Activities

Activity 2

Preserve public art: our outdoor sculpture conservation program is the longest continuously operating outdoor sculpture conservation program in the nation. During 2013 we treated over 30 bronze and marble sculptures of historic and artistic significance. The sculptures were cleaned and stabilized to protect them from further corrosion. As part of our stewardship, we addressed storm damage, vandalism and graffiti that are ongoing maintenance emergencies. We carried out landscape conservation at the "ellen phillips samuel memorial sculpture garden" and lighting preservation for a select group of sculptures in fairmount park. The conservation treatment and installation of the sculpture "rock form (porthcurno)" (1964) by dame barbara hepworth was accomplished and ceremoniously installed in three parkway plaza. In honor of the 150th anniversary of the battle of gettsyburg, replacement pieces were fabricated and installed on the bronze equestrian sculpture "general george gordon meade" by alexander milne calder, located behind memorial hall. A listing and map of civil war monuments and memorials in philadelphia was also developed for the apa website to commemorate the event.

Activity 3

Interpret and promote public art: public art is available to people in the course of their daily lives, and our "museum without walls" is open all day and all night. By this very definition our audience is large and diverse and includes all age groups - pedestrians, motorists, bicyclists and runners. Interpret: to interpret and promote public art, our museum without walls: audio program features participants from all walks of life, including artists, educators, curators, scientists, writers, historians, civic leaders and family members - "authentic voices" all with personal connections to the sculptures. The content-rich program is accessed through a variety of platforms: on the street by cell phone, audio download, smart phone app and qr code, or on a dedicated website as streaming audio and audio slideshows. During 2013, phase ii was developed and produced, significantly adding to the number of sculptures, voices, stops and interpretive signage. Museum without walls: audio now features 60 stops with 150 voices discussing the sculptures. A free launch event was held at the horticulture center in west fairmount park that included music performances, dance interpretations, and walking and bike tours to sites around the park.public programs: for valentine's day 2013 the apa sponsored a public art photo contest featuring robert indiana's "love" sculpture in philadelphia's famed love park. Through social media, the public was encouraged to send photographs of the "love" sculpture to instagram and twitter using the hashtag #lovepublicart. Awards were given to those that received the highest number of votes from the general public. The crowd-sourced images were combined together to create a large-scale mosaic photo for a poster that was displayed on center city bus shelters and distributed in smaller scale at city visitor centers. Plans are underway to undertake a new crowd-sourced project with the philadelphia museum of art for auguste rodin's iconic "thinker" sculpture located at the entryway to the rodin museum on the benjamin franklin parkway.to reach new audiences of college students, the apa partnered with temple contemporary of the tyler school of art to sponsor a free public lecture by internationally recognized public artist, teacher, curator and writer suzanne lacy at temple university.social media: the apa is leading the field in its use of social and mobile media to promote public art, and is harnessing technology to increase our organizational capacity. We have developed a comprehensive social media strategy and established a robust presence on facebook, flickr, foursquare, instagram, youtube, vimeo, and teacher tube. We encourage content-based discussion and engagement around public art through photo contests, "tweet-ups," check-ins, videos, and by sharing exclusive content including historic images from our archives.

Filer

EIN

23-1367631