Liabilities / Assets
86th percentile
Higher debt load relative to assets than 86% of similar nonprofits.
990 • Fiscal year 2022 • EIN 20-3794884
Refreshing map…
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
Liabilities / Assets
86th percentile
Higher debt load relative to assets than 86% of similar nonprofits.
Liabilities / Revenue
62nd percentile
Higher debt load relative to revenue than 62% of similar nonprofits.
Net Margin
6th percentile
Higher net margin than 6% of similar nonprofits.
Top Officer Pay
35th percentile
Higher top officer pay than 35% of similar nonprofits.
Top officer pay equals 2.4% of source-year revenue.
Asset Growth
12th percentile
Faster asset growth than 12% of similar nonprofits.
Revenue Growth
61st percentile
Faster revenue growth than 61% of similar nonprofits.
Assets
Down$2,158,465
Down $385,060 (-15%) from 2021
Net Assets
Down$1,059,037
Down $1,074,178 (-50%) from 2021
Liabilities
Up$1,099,428
Up $689,118 (+168%) from 2021
Revenue
Up$3,744,607
Up $493,962 (+15%) from 2021
Expenses
Up$4,818,785
Up $2,695,865 (+127%) from 2021
Net Income
Down-$1,074,178
Down $2,201,903 (-195%) from 2021
The purpose of this corporation is to stimulate economic growth and tourism in the region by developing, expanding, and marketing the destination to conventions, meetings and leisure travel markets.
| Line | Beginning | End | Change |
|---|---|---|---|
| Assets | |||
| Cash and Non-Interest-Bearing Accounts | $1,557,227 | $1,409,137 | ▼ $148,090 |
| Accounts Receivable | $572,074 | $523,772 | ▼ $48,302 |
| Savings and Temporary Cash Investments | $403,437 | $218,805 | ▼ $184,632 |
| Inventories for Sale or Use | $4,036 | $0 | ▼ $4,036 |
| Other Notes and Loans Receivable, Net | - | $0 | - |
| Pledges and Grants Receivable | - | $0 | - |
| Receivable From Disqualified Prsn | - | $0 | - |
| Receivables From Officers Etc | - | $0 | - |
| Investments Other Securities | - | $0 | - |
| Investments Program Related | - | $0 | - |
| Investments in Publicly Traded Securities | - | $0 | - |
| Land, Buildings, and Equipment, Net | - | $0 | - |
| Intangible Assets | - | $0 | - |
| Prepaid Expenses and Deferred Charges | - | $0 | - |
| Total Assets | $2,543,525 | $2,158,465 | ▼ $385,060 |
| Other Assets Total | $6,751 | $6,751 | → $0 |
| Liabilities | |||
| Deferred Revenue | $53,150 | $1,050,487 | ▲ $997,337 |
| Mortgage Notes Payable Secured by Investment Property | $156,679 | - | - |
| Accounts Payable and Accrued Expenses | $198,563 | $48,941 | ▼ $149,622 |
| Other Liabilities | $1,918 | - | - |
| Total Liabilities | $410,310 | $1,099,428 | ▲ $689,118 |
| Net Assets / Fund Balance | |||
| Net Assets With Donor Restrictions | $2,018,125 | $990,233 | ▼ $1,027,892 |
| Net Assets Without Donor Restrictions | $115,090 | $68,804 | ▼ $46,286 |
| Total Net Assets Fund Balance | $2,133,215 | $1,059,037 | ▼ $1,074,178 |
| Total Liabilities and Net Assets / Fund Balance | $2,543,525 | $2,158,465 | ▼ $385,060 |
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Scott Wilson | President & CEO | FT | $90,599 | $961 | $91,560 |
| Name | Title |
|---|---|
| Michael Feeley | Chairman |
| Bill Wilson | Past Chairman |
| Robert Kellerhouse | 2nd Vice Chair |
| John Kelliher | Vice Chair |
| Ken Westmyer | Vice Chair Tid |
| Chris Baily | Director |
| Chris Johnson | Director |
| Ken Smith | Director |
| Krista Chaich | Director |
| Melody Burnsting | Director |
| Samantha Doffo | Director |
| Jeffrey Kurtz | Secretary |
| Cherise Manning | Treasurer |
| Contractor | Services | Location | Compensation |
|---|---|---|---|
| Greenhaus | Advertising | 2660 FIRST AVENUE, San Diego, CA 92103 | $2,001,397 |
| ARK Marketing and Media Solutions Inc | Advertising | PO Box 221075, San Diego, CA 92192 | $767,097 |
| Simpleview LLC | Marketing | 8950 N Oracle Road, Tucson, AZ 85704 | $146,423 |
| 360 View Pr | Advertising | 530 S Hewitt St 322, Los Angeles, CA 90013 | $126,720 |
| City Of Temecula | Rent | 41000 Main Street, Temecula, CA 92592 | $118,828 |
| Line Item | Amount |
|---|---|
| Other Expenses | $4,098,719 |
| Salaries, Compensation, and Employee Benefits | $720,066 |
| Grants and Similar Amounts Paid | $0 |
| Professional Fundraising Fees | $0 |
| Total Fundraising Expense | $0 |
| Line Item | Program | Management | Fundraising | Total |
|---|---|---|---|---|
| Advertising | $3,275,131 | - | - | $3,275,131 |
| Other Salaries and Wages | $526,723 | $16,730 | - | $543,453 |
| Occupancy | - | $115,682 | - | $115,682 |
| All Other Expenses | $85,598 | $21,570 | - | $107,168 |
| Current Officers, Directors, Trustees, and Key Employees | $54,830 | $39,548 | - | $94,378 |
| Fees for Services Other | $23,773 | $61,089 | - | $84,862 |
| Travel | $64,380 | - | - | $64,380 |
| Payroll Taxes | $45,916 | $5,159 | - | $51,075 |
| Fees for Services Accounting | - | $37,726 | - | $37,726 |
| Office Expenses | - | $36,143 | - | $36,143 |
| Other Expenses | $79,833 | $25,872 | - | $25,872 |
| Other Employee Benefits | - | $21,154 | - | $21,154 |
| Pension Plan Contributions | - | $10,006 | - | $10,006 |
| Insurance | - | $8,704 | - | $8,704 |
| Fees for Services Legal | - | $7,120 | - | $7,120 |
| Interest | - | $34 | - | $34 |
| Total Functional Expenses | $4,412,248 | $406,537 | $0 | $4,818,785 |
| Line Item | Amount |
|---|---|
| Expenses per Audited Statements | $4,818,785 |
| Total Expenses per Audited Statements | $4,818,785 |
| Total Expenses per Form 990 | $4,818,785 |
| Line Item | Amount |
|---|---|
| Professional Fundraising Fees | $0 |
| Line Item | Beginning | End | Change |
|---|---|---|---|
| Receivables from Disqualified Persons | - | $0 | - |
| Receivables from Officers, Directors, Trustees, and Key Employees | - | $0 | - |
“The accounting firm will prepare the 990 and send a draft copy to Scott Wilson,President & CEO for approval before filing. Once approved, we will notify the accounting firm who will finalize the return for mailing.”
“The organization tracks and address all issues that might lead to a conflict of interest. Some Board members provided through their businesses services/products to the TVCVB. These are tracked and accounted for in the accounting records of the organization and are subject to Board review. Most of the 2022 amounts were under $500 per Board member. The exceptions over the $500 threshold were: Grapeline $5,777.57, Melody's Ad Works $28,000, Pechanga Resort and Casino $11,164, Temecula Valley Winegrower's Association $712.(These organizations were related to Board Members)”
“Compensation for the ceo is determined and approved by the board. A review of comparable salaries is generally performed to ensure the salary paid is in line with industry standards.”
“One of the board members performs 1099 services for the organization. The board reviews independently this contract and amount. The only key employee during the 2021 year is the ceo.”
“Governing documents, conflict of interest policy and financial statements are made available to the public upon request.”
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
| IRS990/AccountantCompileOrReviewInd | 0 | true |
| IRS990/AccountsPayableAccrExpnssGrp/BOYAmt | 0 | 198563 |
| IRS990/AccountsPayableAccrExpnssGrp/EOYAmt | 0 | 48941 |
| IRS990/AccountsReceivableGrp/BOYAmt | 0 | 572074 |
| IRS990/AccountsReceivableGrp/EOYAmt | 0 | 523772 |
| IRS990/AcctCompileOrReviewBasisGrp/SeparateBasisFinclStmtInd | 0 | X |
| IRS990/ActivitiesConductedPrtshpInd | 0 | false |
| IRS990/ActivityOrMissionDesc | 0 | THE PURPOSE OF THIS CORPORATION IS TO STIMULATE ECONOMIC GROWTH AND TOURISM IN THE REGION BY DEVELOPING, EXPANDING, AND MARKETING THE DESTINATION TO CONVENTIONS, MEETINGS AND LEISURE TRAVEL MARKETS. |
| IRS990/AdvertisingGrp/ProgramServicesAmt | 0 | 3275131 |
| IRS990/AdvertisingGrp/TotalAmt | 0 | 3275131 |
| IRS990/AllOtherContributionsAmt | 0 | 191333 |
| IRS990/AllOtherExpensesGrp/ManagementAndGeneralAmt | 0 | 21570 |
| IRS990/AllOtherExpensesGrp/ProgramServicesAmt | 0 | 85598 |
| IRS990/AllOtherExpensesGrp/TotalAmt | 0 | 107168 |
| IRS990/AnnualDisclosureCoveredPrsnInd | 0 | true |
| IRS990/AuditCommitteeInd | 0 | true |
| IRS990/BackupWthldComplianceInd | 0 | true |
| IRS990/BenefitsToMembersGrp/TotalAmt | 0 | 0 |
| IRS990/BooksInCareOfDetail/PersonNm | 0 | Cassidy Lozinsky |
| IRS990/BooksInCareOfDetail/PhoneNum | 0 | 9512522134 |
| IRS990/BooksInCareOfDetail/USAddress/AddressLine1Txt | 0 | 28690 MERCEDES ST STE 201 |
| IRS990/BooksInCareOfDetail/USAddress/CityNm | 0 | TEMECULA |
| IRS990/BooksInCareOfDetail/USAddress/StateAbbreviationCd | 0 | CA |
| IRS990/BooksInCareOfDetail/USAddress/ZIPCd | 0 | 92590 |
| IRS990/BusinessRlnWith35CtrlEntInd | 0 | false |
| IRS990/BusinessRlnWithFamMemInd | 0 | false |
| IRS990/BusinessRlnWithOrgMemInd | 0 | false |
| IRS990/CashNonInterestBearingGrp/BOYAmt | 0 | 1557227 |
| IRS990/CashNonInterestBearingGrp/EOYAmt | 0 | 1409137 |
| IRS990/ChangeToOrgDocumentsInd | 0 | false |
| IRS990/CntrctRcvdGreaterThan100KCnt | 0 | 5 |
| IRS990/CollectionsOfArtInd | 0 | false |
| IRS990/CompCurrentOfcrDirectorsGrp/ManagementAndGeneralAmt | 0 | 39548 |
| IRS990/CompCurrentOfcrDirectorsGrp/ProgramServicesAmt | 0 | 54830 |
| IRS990/CompCurrentOfcrDirectorsGrp/TotalAmt | 0 | 94378 |
| IRS990/CompDisqualPersonsGrp/TotalAmt | 0 | 0 |
| IRS990/CompensationFromOtherSrcsInd | 0 | false |
| IRS990/CompensationProcessCEOInd | 0 | true |
| IRS990/CompensationProcessOtherInd | 0 | false |
| IRS990/ConferencesMeetingsGrp/TotalAmt | 0 | 0 |
| IRS990/ConflictOfInterestPolicyInd | 0 | true |
| IRS990/ConservationEasementsInd | 0 | false |
| IRS990/ConsolidatedAuditFinclStmtInd | 0 | false |
| IRS990/ContractorCompensationGrp/CompensationAmt | 0 | 2001397 |
| IRS990/ContractorCompensationGrp/CompensationAmt | 1 | 767097 |
| IRS990/ContractorCompensationGrp/CompensationAmt | 2 | 146423 |
| IRS990/ContractorCompensationGrp/CompensationAmt | 3 | 126720 |
| IRS990/ContractorCompensationGrp/CompensationAmt | 4 | 118828 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/AddressLine1Txt | 0 | 2660 FIRST AVENUE |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/AddressLine1Txt | 1 | PO Box 221075 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/AddressLine1Txt | 2 | 8950 N Oracle Road |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/AddressLine1Txt | 3 | 530 S Hewitt St 322 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/AddressLine1Txt | 4 | 41000 Main Street |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/CityNm | 0 | SAN DIEGO |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/CityNm | 1 | San Diego |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/CityNm | 2 | Tucson |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/CityNm | 3 | Los Angeles |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/CityNm | 4 | Temecula |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/StateAbbreviationCd | 0 | CA |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/StateAbbreviationCd | 1 | CA |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/StateAbbreviationCd | 2 | AZ |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/StateAbbreviationCd | 3 | CA |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/StateAbbreviationCd | 4 | CA |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/ZIPCd | 0 | 92103 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/ZIPCd | 1 | 92192 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/ZIPCd | 2 | 85704 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/ZIPCd | 3 | 90013 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/ZIPCd | 4 | 92592 |
| IRS990/ContractorCompensationGrp/ContractorName/BusinessName/BusinessNameLine1Txt | 0 | GREENHAUS |
| IRS990/ContractorCompensationGrp/ContractorName/BusinessName/BusinessNameLine1Txt | 1 | ARK Marketing and Media Solutions Inc |
| IRS990/ContractorCompensationGrp/ContractorName/BusinessName/BusinessNameLine1Txt | 2 | SIMPLEVIEW LLC |
| IRS990/ContractorCompensationGrp/ContractorName/BusinessName/BusinessNameLine1Txt | 3 | 360 VIEW PR |
| IRS990/ContractorCompensationGrp/ContractorName/BusinessName/BusinessNameLine1Txt | 4 | CITY OF TEMECULA |
| IRS990/ContractorCompensationGrp/ServicesDesc | 0 | ADVERTISING |
| IRS990/ContractorCompensationGrp/ServicesDesc | 1 | ADVERTISING |
| IRS990/ContractorCompensationGrp/ServicesDesc | 2 | MARKETING |
| IRS990/ContractorCompensationGrp/ServicesDesc | 3 | ADVERTISING |
| IRS990/ContractorCompensationGrp/ServicesDesc | 4 | RENT |
| IRS990/CostOfGoodsSoldAmt | 0 | 4036 |
| IRS990/CreditCounselingInd | 0 | false |
| IRS990/CYBenefitsPaidToMembersAmt | 0 | 0 |
| IRS990/CYContributionsGrantsAmt | 0 | 3717459 |
| IRS990/CYGrantsAndSimilarPaidAmt | 0 | 0 |
| IRS990/CYInvestmentIncomeAmt | 0 | 410 |
| IRS990/CYOtherExpensesAmt | 0 | 4098719 |
| IRS990/CYOtherRevenueAmt | 0 | 2641 |
| IRS990/CYProgramServiceRevenueAmt | 0 | 24097 |
| IRS990/CYRevenuesLessExpensesAmt | 0 | -1074178 |
| IRS990/CYSalariesCompEmpBnftPaidAmt | 0 | 720066 |
| IRS990/CYTotalExpensesAmt | 0 | 4818785 |
| IRS990/CYTotalFundraisingExpenseAmt | 0 | 0 |
| IRS990/CYTotalProfFndrsngExpnsAmt | 0 | 0 |
| IRS990/CYTotalRevenueAmt | 0 | 3744607 |
| IRS990/DecisionsSubjectToApprovaInd | 0 | false |
| IRS990/DeductibleArtContributionInd | 0 | false |
| IRS990/DeductibleNonCashContriInd | 0 | false |
| IRS990/DeferredRevenueGrp/BOYAmt | 0 | 53150 |
| IRS990/DeferredRevenueGrp/EOYAmt | 0 | 1050487 |
| IRS990/DelegationOfMgmtDutiesInd | 0 | false |
| IRS990/DepreciationDepletionGrp/TotalAmt | 0 | 0 |
| IRS990/Desc | 0 | To market the Temecula Valley region to grow the economic viability of our local tourism business, by promoting and marketing the region through trade shows, familiarization tours, site visits, advertising (print, tv and online), social media, press releases, our website, special events and the Visitor Center. |
| IRS990/DescribedInSection501c3Ind | 0 | false |
| IRS990/DisregardedEntityInd | 0 | false |
| IRS990/DocumentRetentionPolicyInd | 0 | false |
| IRS990/DonorAdvisedFundInd | 0 | false |
| IRS990/DonorRestrictionNetAssetsGrp/BOYAmt | 0 | 2018125 |
| IRS990/DonorRestrictionNetAssetsGrp/EOYAmt | 0 | 990233 |
| IRS990/DonorRstrOrQuasiEndowmentsInd | 0 | false |
| IRS990/ElectionOfBoardMembersInd | 0 | false |
| IRS990/EmployeeCnt | 0 | 17 |
| IRS990/EmploymentTaxReturnsFiledInd | 0 | true |
| IRS990/ExpenseAmt | 0 | 4412248 |
| IRS990/FamilyOrBusinessRlnInd | 0 | false |
| IRS990/FederalGrantAuditRequiredInd | 0 | false |
| IRS990/FeesForServicesAccountingGrp/ManagementAndGeneralAmt | 0 | 37726 |
| IRS990/FeesForServicesAccountingGrp/TotalAmt | 0 | 37726 |
| IRS990/FeesForServicesLegalGrp/ManagementAndGeneralAmt | 0 | 7120 |
| IRS990/FeesForServicesLegalGrp/TotalAmt | 0 | 7120 |
| IRS990/FeesForServicesLobbyingGrp/TotalAmt | 0 | 0 |
| IRS990/FeesForServicesManagementGrp/TotalAmt | 0 | 0 |
| IRS990/FeesForServicesOtherGrp/ManagementAndGeneralAmt | 0 | 61089 |
| IRS990/FeesForServicesOtherGrp/ProgramServicesAmt | 0 | 23773 |
| IRS990/FeesForServicesOtherGrp/TotalAmt | 0 | 84862 |
| IRS990/FeesForServicesProfFundraising/TotalAmt | 0 | 0 |
| IRS990/FeesForSrvcInvstMgmntFeesGrp/TotalAmt | 0 | 0 |
| IRS990/ForeignActivitiesInd | 0 | false |
| IRS990/ForeignFinancialAccountInd | 0 | false |
| IRS990/ForeignGrantsGrp/TotalAmt | 0 | 0 |
| IRS990/ForeignOfficeInd | 0 | false |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 0 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 1 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 2 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 3 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 4 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 5 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 6 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 7 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 8 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 9 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 10 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 11 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 12 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRltdOrgRt | 13 | 0.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 0 | 40.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 1 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 2 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 3 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 4 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 5 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 6 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 7 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 8 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 9 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 10 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 11 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 12 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 13 | 1.00 |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 4 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 5 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 6 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 7 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 8 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 9 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 10 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 11 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 12 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 4 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 5 | X |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 0 | 961 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 0 | SCOTT WILSON |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 1 | Cherise Manning |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 2 | John Kelliher |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 3 | Robert Kellerhouse |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 4 | Chris Baily |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 5 | Jeffrey Kurtz |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 6 | Michael Feeley |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 7 | Samantha Doffo |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 8 | Chris Johnson |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 9 | Ken Westmyer |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 10 | Krista Chaich |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 11 | Melody Burnsting |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 12 | Ken Smith |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 13 | Bill Wilson |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 0 | 90599 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 0 | PRESIDENT & CEO |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 1 | Treasurer |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 2 | Vice Chair |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 3 | 2nd Vice Chair |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 4 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 5 | Secretary |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 6 | Chairman |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 7 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 8 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 9 | VICE CHAIR TID |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 10 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 11 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 12 | Director |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 13 | Past Chairman |
| IRS990/Form990ProvidedToGvrnBodyInd | 0 | true |
| IRS990/FormerOfcrEmployeesListedInd | 0 | false |
| IRS990/FSAuditedBasisGrp/SeparateBasisFinclStmtInd | 0 | X |
| IRS990/FSAuditedInd | 0 | true |
| IRS990/FundraisingActivitiesInd | 0 | false |
| IRS990/GamingActivitiesInd | 0 | false |
| IRS990/GoverningBodyVotingMembersCnt | 0 | 14 |
| IRS990/GovernmentGrantsAmt | 0 | 3486766 |
| IRS990/GrantsToDomesticIndividualsGrp/TotalAmt | 0 | 0 |
| IRS990/GrantsToDomesticOrgsGrp/TotalAmt | 0 | 0 |
| IRS990/GrantsToIndividualsInd | 0 | false |
| IRS990/GrantsToOrganizationsInd | 0 | false |
| IRS990/GrantToRelatedPersonInd | 0 | false |
| IRS990/GrossReceiptsAmt | 0 | 3748643 |
| IRS990/GrossSalesOfInventoryAmt | 0 | 6677 |
| IRS990/GroupReturnForAffiliatesInd | 0 | false |
| IRS990/IncludeFIN48FootnoteInd | 0 | false |
| IRS990/IncmFromInvestBondProceedsGrp/TotalRevenueColumnAmt | 0 | 0 |
| IRS990/IndependentAuditFinclStmtInd | 0 | true |
| IRS990/IndependentVotingMemberCnt | 0 | 8 |
| IRS990/IndivRcvdGreaterThan100KCnt | 0 | 0 |
| IRS990/IndoorTanningServicesInd | 0 | false |
| IRS990/InfoInScheduleOPartVIInd | 0 | X |
| IRS990/InformationTechnologyGrp/TotalAmt | 0 | 0 |
| IRS990/InsuranceGrp/ManagementAndGeneralAmt | 0 | 8704 |
| IRS990/InsuranceGrp/TotalAmt | 0 | 8704 |
| IRS990/IntangibleAssetsGrp/EOYAmt | 0 | 0 |
| IRS990/InterestGrp/ManagementAndGeneralAmt | 0 | 34 |
| IRS990/InterestGrp/TotalAmt | 0 | 34 |
| IRS990/InventoriesForSaleOrUseGrp/BOYAmt | 0 | 4036 |
| IRS990/InventoriesForSaleOrUseGrp/EOYAmt | 0 | 0 |
| IRS990/InvestmentIncomeGrp/RelatedOrExemptFuncIncomeAmt | 0 | 410 |
| IRS990/InvestmentIncomeGrp/TotalRevenueColumnAmt | 0 | 410 |
| IRS990/InvestmentInJointVentureInd | 0 | false |
| IRS990/InvestmentsOtherSecuritiesGrp/EOYAmt | 0 | 0 |
| IRS990/InvestmentsProgramRelatedGrp/EOYAmt | 0 | 0 |
| IRS990/InvestmentsPubTradedSecGrp/EOYAmt | 0 | 0 |
| IRS990/IRPDocumentCnt | 0 | 7 |
| IRS990/IRPDocumentW2GCnt | 0 | 0 |
| IRS990/LandBldgEquipBasisNetGrp/EOYAmt | 0 | 0 |
| IRS990/LegalDomicileStateCd | 0 | CA |
| IRS990/LoanOutstandingInd | 0 | false |
| IRS990/LocalChaptersInd | 0 | false |
| IRS990/MaterialDiversionOrMisuseInd | 0 | false |
| IRS990/MembershipDuesAmt | 0 | 39360 |
| IRS990/MembersOrStockholdersInd | 0 | false |
| IRS990/MethodOfAccountingAccrualInd | 0 | X |
| IRS990/MinutesOfCommitteesInd | 0 | true |
| IRS990/MinutesOfGoverningBodyInd | 0 | true |
| IRS990/MissionDesc | 0 | THE PURPOSE OF THIS CORPORATION IS TO STIMULATE ECONOMIC GROWTH AND TOURISM IN THE REGION BY DEVELOPING, EXPANDING, AND MARKETING THE DESTINATION TO CONVENTIONS, MEETINGS AND LEISURE TRAVEL MARKETS. |
| IRS990/MoreThan5000KToIndividualsInd | 0 | false |
| IRS990/MoreThan5000KToOrgInd | 0 | false |
| IRS990/MortgNotesPyblScrdInvstPropGrp/BOYAmt | 0 | 156679 |
| IRS990/NetAssetsOrFundBalancesBOYAmt | 0 | 2133215 |
| IRS990/NetAssetsOrFundBalancesEOYAmt | 0 | 1059037 |
| IRS990/NetGainOrLossInvestmentsGrp/TotalRevenueColumnAmt | 0 | 0 |
| IRS990/NetIncmFromFundraisingEvtGrp/TotalRevenueColumnAmt | 0 | 0 |
| IRS990/NetIncomeFromGamingGrp/TotalRevenueColumnAmt | 0 | 0 |
| IRS990/NetIncomeOrLossGrp/ExclusionAmt | 0 | 2641 |
| IRS990/NetIncomeOrLossGrp/TotalRevenueColumnAmt | 0 | 2641 |
| IRS990/NetRentalIncomeOrLossGrp/TotalRevenueColumnAmt | 0 | 0 |
| IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt | 0 | 115090 |
| IRS990/NoDonorRestrictionNetAssetsGrp/EOYAmt | 0 | 68804 |
| IRS990/NoListedPersonsCompensatedInd | 0 | X |
| IRS990/NondeductibleContributionsInd | 0 | false |
| IRS990/OccupancyGrp/ManagementAndGeneralAmt | 0 | 115682 |
| IRS990/OccupancyGrp/TotalAmt | 0 | 115682 |
| IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt | 0 | 36143 |
| IRS990/OfficeExpensesGrp/TotalAmt | 0 | 36143 |
| IRS990/OfficerMailingAddressInd | 0 | false |
| IRS990/OperateHospitalInd | 0 | false |
| IRS990/Organization501cInd | 0 | X |
| IRS990/OrganizationFollowsFASB117Ind | 0 | X |
| IRS990/OtherAssetsTotalGrp/BOYAmt | 0 | 6751 |
| IRS990/OtherAssetsTotalGrp/EOYAmt | 0 | 6751 |
| IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt | 0 | 21154 |
| IRS990/OtherEmployeeBenefitsGrp/TotalAmt | 0 | 21154 |
| IRS990/OtherExpensesGrp/Desc | 0 | DUES & REPORT SERVICES |
| IRS990/OtherExpensesGrp/Desc | 1 | FAM TOURS/SITE VISITS |
| IRS990/OtherExpensesGrp/Desc | 2 | EVENT HOSTING |
| IRS990/OtherExpensesGrp/Desc | 3 | Printing and Publications |
| IRS990/OtherExpensesGrp/ManagementAndGeneralAmt | 0 | 25872 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 0 | 152443 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 1 | 103621 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 2 | 79833 |
| IRS990/OtherExpensesGrp/TotalAmt | 0 | 152443 |
| IRS990/OtherExpensesGrp/TotalAmt | 1 | 103621 |
| IRS990/OtherExpensesGrp/TotalAmt | 2 | 79833 |
| IRS990/OtherExpensesGrp/TotalAmt | 3 | 25872 |
| IRS990/OtherLiabilitiesGrp/BOYAmt | 0 | 1918 |
| IRS990/OtherRevenueTotalAmt | 0 | 0 |
| IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt | 0 | 16730 |
| IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt | 0 | 526723 |
| IRS990/OtherSalariesAndWagesGrp/TotalAmt | 0 | 543453 |
| IRS990/OthNotesLoansReceivableNetGrp/EOYAmt | 0 | 0 |
| IRS990/PartialLiquidationInd | 0 | false |
| IRS990/PaymentsToAffiliatesGrp/TotalAmt | 0 | 0 |
| IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt | 0 | 5159 |
| IRS990/PayrollTaxesGrp/ProgramServicesAmt | 0 | 45916 |
| IRS990/PayrollTaxesGrp/TotalAmt | 0 | 51075 |
| IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt | 0 | 10006 |
| IRS990/PensionPlanContributionsGrp/TotalAmt | 0 | 10006 |
| IRS990/PledgesAndGrantsReceivableGrp/EOYAmt | 0 | 0 |
| IRS990/PoliticalCampaignActyInd | 0 | false |
| IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt | 0 | 0 |
| IRS990/PrincipalOfficerNm | 0 | Scott Wilson |
| IRS990/ProfessionalFundraisingInd | 0 | false |
| IRS990/ProgramServiceRevenueGrp/Desc | 0 | TOURISM ADVERTISING |
| IRS990/ProgramServiceRevenueGrp/Desc | 1 | TRADESHOWS |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 8947 |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 1 | 15150 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 0 | 8947 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 1 | 15150 |
| IRS990/ProhibitedTaxShelterTransInd | 0 | false |
| IRS990/PYContributionsGrantsAmt | 0 | 3086062 |
| IRS990/PYInvestmentIncomeAmt | 0 | 116 |
| IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt | 0 | 0 |
| IRS990/PYOtherExpensesAmt | 0 | 1589196 |
| IRS990/PYOtherRevenueAmt | 0 | 150952 |
| IRS990/PYProgramServiceRevenueAmt | 0 | 13515 |
| IRS990/PYRevenuesLessExpensesAmt | 0 | 1127725 |
| IRS990/PYSalariesCompEmpBnftPaidAmt | 0 | 533724 |
| IRS990/PYTotalExpensesAmt | 0 | 2122920 |
| IRS990/PYTotalRevenueAmt | 0 | 3250645 |
| IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt | 0 | 0 |
| IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt | 0 | 0 |
| IRS990/ReconcilationRevenueExpnssAmt | 0 | -1074178 |
| IRS990/RegularMonitoringEnfrcInd | 0 | true |
| IRS990/RelatedEntityInd | 0 | false |
| IRS990/RelatedOrganizationCtrlEntInd | 0 | false |
| IRS990/ReportInvestmentsOtherSecInd | 0 | false |
| IRS990/ReportLandBuildingEquipmentInd | 0 | false |
| IRS990/ReportOtherAssetsInd | 0 | false |
| IRS990/ReportOtherLiabilitiesInd | 0 | false |
| IRS990/ReportProgramRelatedInvstInd | 0 | false |
| IRS990/RoyaltiesGrp/TotalAmt | 0 | 0 |
| IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt | 0 | 0 |
| IRS990/SavingsAndTempCashInvstGrp/BOYAmt | 0 | 403437 |
| IRS990/SavingsAndTempCashInvstGrp/EOYAmt | 0 | 218805 |
| IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorNum | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine2 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt | 0 | RESTRICTED |
| IRS990/ScheduleBRequiredInd | 0 | true |
| IRS990ScheduleD/ExpensesSubtotalAmt | 0 | 4818785 |
| IRS990ScheduleD/RevenueSubtotalAmt | 0 | 3744607 |
| IRS990ScheduleD/TotalExpensesPerForm990Amt | 0 | 4818785 |
| IRS990ScheduleD/TotalRevenuePerForm990Amt | 0 | 3744607 |
| IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt | 0 | 3744607 |
| IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt | 0 | 4818785 |
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Displayed year
2022 • Form 990Detailed filing. Detailed filing data is available for this year.