Civic Intelligence

Temecula Valley Convention & Visitors Bureau

990 • Fiscal year 2021 • EIN 20-3794884

Jan 01, 2021 to Dec 31, 2021 • Filed on Sep 13, 2022

Organization Profilewww.temeculacvb.com

Refreshing map…

28690 Mercedes St ATemecula, CA 92590

(951) 491-6085

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

53rd percentile

0.16x

Higher debt load relative to assets than 53% of similar nonprofits.

2021 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2021

Liabilities / Revenue

41st percentile

0.13x

Higher debt load relative to revenue than 41% of similar nonprofits.

2021 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2021

Net Margin

88th percentile

35%

Higher net margin than 88% of similar nonprofits.

2021 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2021

Top Officer Pay

48th percentile

$132,472

Higher top officer pay than 48% of similar nonprofits.

Top officer pay equals 4.1% of source-year revenue.

2021 filings • 501(c)6 • $1M-$5M nonprofits • Source year 2021

Asset Growth

95th percentile

74%

Faster asset growth than 95% of similar nonprofits.

2021 filings • 501(c)6 • $1M-$5M nonprofits • Annualized from 2020 to 2021

Revenue Growth

95th percentile

115%

Faster revenue growth than 95% of similar nonprofits.

2021 filings • 501(c)6 • $1M-$5M nonprofits • Annualized from 2020 to 2021

Balance Sheet
Liabilities / Assets53rd percentile

Assets

Flat

$2,543,525

Flat from 2021

Net Assets

Flat

$2,133,215

Flat from 2021

Liabilities

Flat

$410,310

Flat from 2021

Revenue And Expenses
Liabilities / Revenue41st percentileNet Margin88th percentile

Revenue

Flat

$3,250,645

Flat from 2021

Expenses

Flat

$2,122,920

Flat from 2021

Net Income

Flat

$1,127,725

Flat from 2021

Historical Trend

Balance Sheet Trend

Asset Growth95th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$3.0M$2.0M$1.0M$0Assets 2011: $382,753Liabilities 2011: $51,406Net Assets 2011: $331,3472011Assets 2012: $382,088Liabilities 2012: $55,893Net Assets 2012: $326,1952012Assets 2013: $474,951Liabilities 2013: $65,941Net Assets 2013: $409,0102013Assets 2014: $571,058Liabilities 2014: $79,079Net Assets 2014: $491,9792014Assets 2015: $744,138Liabilities 2015: $80,276Net Assets 2015: $663,8622015Assets 2016: $1,121,158Liabilities 2016: $118,581Net Assets 2016: $1,002,5772016Assets 2017: $1,219,399Liabilities 2017: $151,559Net Assets 2017: $1,067,8402017Assets 2018: $1,161,385Liabilities 2018: $124,154Net Assets 2018: $1,037,2312018Assets 2019: $1,015,289Liabilities 2019: $157,082Net Assets 2019: $858,2072019Assets 2020: $1,458,496Liabilities 2020: $453,006Net Assets 2020: $1,005,4902020Assets 2021: $2,543,525Liabilities 2021: $410,310Net Assets 2021: $2,133,2152021Assets 2021: $2,543,525Liabilities 2021: $410,310Net Assets 2021: $2,133,2152021Assets 2022: $2,158,465Liabilities 2022: $1,099,428Net Assets 2022: $1,059,0372022Assets 2023: $2,487,089Liabilities 2023: $987,204Net Assets 2023: $1,499,8852023Assets 2024: $1,992,331Liabilities 2024: $488,668Net Assets 2024: $1,503,6632024

Highlighted filing

2021

Assets$2,543,525
Liabilities$410,310
Net Assets$2,133,215
Open 2021 Filing

Operations Trend

Revenue Growth95th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$6.0M$4.0M$2.0M$0-$2.0MRevenue 2011: $1,207,511Expenses 2011: $1,037,087Net Income 2011: $170,4242011Revenue 2012: $1,334,307Expenses 2012: $1,339,459Net Income 2012: -$5,1522012Revenue 2013: $1,394,345Expenses 2013: $1,311,530Net Income 2013: $82,8152013Revenue 2014: $1,514,384Expenses 2014: $1,431,415Net Income 2014: $82,9692014Revenue 2015: $1,663,700Expenses 2015: $1,491,817Net Income 2015: $171,8832015Revenue 2016: $1,829,038Expenses 2016: $1,490,323Net Income 2016: $338,7152016Revenue 2017: $1,935,839Expenses 2017: $1,870,576Net Income 2017: $65,2632017Revenue 2018: $2,116,633Expenses 2018: $2,167,705Net Income 2018: -$51,0722018Revenue 2019: $2,353,402Expenses 2019: $2,532,430Net Income 2019: -$179,0282019Revenue 2020: $1,511,714Expenses 2020: $1,364,431Net Income 2020: $147,2832020Revenue 2021: $3,250,645Expenses 2021: $2,122,920Net Income 2021: $1,127,7252021Revenue 2021: $3,250,645Expenses 2021: $2,122,920Net Income 2021: $1,127,7252021Revenue 2022: $3,744,607Expenses 2022: $4,818,785Net Income 2022: -$1,074,1782022Revenue 2023: $4,242,335Expenses 2023: $3,801,487Net Income 2023: $440,8482023Revenue 2024: $4,021,170Expenses 2024: $4,017,392Net Income 2024: $3,7782024

Highlighted filing

2021

Revenue$3,250,645
Expenses$2,122,920
Net Income$1,127,725
Open 2021 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2021 to Dec 31, 2021
Signed
Sep 13, 2022
Return Version
2021v4.0
Gross Receipts
$3,254,445
Mission and Program Overview

Mission

The purpose of this corporation is to stimulate economic growth and tourism in the region by developing, expanding, and marketing the destination to conventions, meetings and leisure travel markets.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$751,833$1,557,227▲ $805,394
Accounts Receivable$289,748$572,074▲ $282,326
Savings and Temporary Cash Investments$403,334$403,437▲ $103
Inventories for Sale or Use$6,830$4,036▼ $2,794
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Land, Buildings, and Equipment, Net-$0-
Intangible Assets-$0-
Prepaid Expenses and Deferred Charges-$0-
Total Assets$1,458,496$2,543,525▲ $1,085,029
Other Assets Total$6,751$6,751→ $0
Liabilities
Accounts Payable and Accrued Expenses$82,146$198,563▲ $116,417
Mortgage Notes Payable Secured by Investment Property$152,423$156,679▲ $4,256
Deferred Revenue$218,437$53,150▼ $165,287
Other Liabilities-$1,918-
Total Liabilities$453,006$410,310▼ $42,696
Net Assets / Fund Balance
Net Assets With Donor Restrictions$1,017,998$2,018,125▲ $1,000,127
Net Assets Without Donor Restrictions$-12,508$115,090▲ $127,598
Total Net Assets Fund Balance$1,005,490$2,133,215▲ $1,127,725
Total Liabilities and Net Assets / Fund Balance$1,458,496$2,543,525▲ $1,085,029
Compensation and Service Providers
Top Officer Pay48th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Kimberly AdamsPresident & CEOFT$129,658$2,814$132,472
Jan SmithDirector-$800-$800

Board Members and Trustees

NameTitle
Bill WilsonPresident & CEO
Karl Kruger1st Vice Chair
Spencer Szczygiel2nd Vice Chair
Ken WestmyerVice Chair Tid
Annette NielsenDirector
BJ FazeliDirector
Bill SteinkirchnerDirector
Chris JohnsonDirector
Christina BelvedereDirector
Curt KuceraDirector
Jeffrey KurtzDirector
John KelliherDirector
Katherine BaileyDirector
Ken SmithDirector
Krista ChaichDirector
Michael FeeleyDirector
Pamela BradleyDirector
Sean VasquesDirector
Melody BurnstingSecretary
Cherise ManningTreasurer

Highest Paid Contractors

ContractorServicesLocationCompensation
ARK Marketing and Media Solutions IncAdvertisingPO Box 221075, San Diego, CA 92192$562,734
Zelman Studios INCAdvertising2748 Rich Lynn Ridge Rd, Escondido, CA 92025$139,300
GreenhausAdvertising2660 FIRST AVENUE, San Diego, CA 92103$136,828
Revenue and Support

Revenue Composition

Contributions and Grants
$3,086,062
Program Service Revenue
$13,515
Investment Income
$116
Other Revenue
$150,952
All Other Contributions
$62,500
Change in Net Assets
$1,127,725

Audited Revenue Reconciliation

Revenue per Audited Statements
$3,250,645
Total Revenue per Audited Statements
$3,250,645
Total Revenue per Form 990
$3,250,645
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$1,589,196
Salaries, Compensation, and Employee Benefits$533,724
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$1,193,994--$1,193,994
Other Salaries and Wages$304,223$38,118-$342,341
Current Officers, Directors, Trustees, and Key Employees$111,107$22,165-$133,272
Fees for Services Other$20,345$49,436-$69,781
Occupancy-$59,038-$59,038
Fees for Services Legal-$48,100-$48,100
Payroll Taxes$33,463$4,628-$38,091
Fees for Services Accounting-$35,627-$35,627
All Other Expenses$6,542$14,084-$20,626
Office Expenses-$20,094-$20,094
Other Employee Benefits-$14,575-$14,575
Other Expenses$11,773$21,737-$11,773
Insurance-$7,437-$7,437
Travel$6,538--$6,538
Pension Plan Contributions-$5,445-$5,445
Interest-$4,256-$4,256
Total Functional Expenses$1,778,180$344,740$0$2,122,920

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$2,122,920
Total Expenses per Audited Statements$2,122,920
Total Expenses per Form 990$2,122,920
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Retirement Plan Liability$1,918
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
Yes
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 11B: Form 990 Review Process

“The accounting firm will prepare the 990 and send a draft copy to Scott Wilson,President & CEO for approval before filing. Once approved, we will notify the accounting firm who will finalize the return for mailing.”

Form 990, Part VI, Line 12C: Explanation of Monitoring and Enforcement of Conflicts

“The organization tracks and address all issues that might lead to a conflict of interest. Some Board members provided through their businesses services/products to the TVCVB. These are tracked and accounted for in the accounting records of the organization and are subject to Board review. Most of the 2021 amounts were under $500 per Board member. The exceptions over the $500 threshold were: Temecula Creek Inn $668, Home2Suites $2,616, Inland Management Group $800, South Coast Winery $692 and Melody's Ad Works $20,000.(These organizations were related to Board Members)”

Form 990, Part VI, Line 15A: Compensation Review & Approval Process - CEO, Top Management

“Compensation for the ceo is determined and approved by the board. A review of comparable salaries is generally performed to ensure the salary paid is in line with industry standards.”

Form 990, Part VI, Line 15B: Compensation Review and Approval Process for Officers and Key Employees

“One of the board members performs 1099 services for the organization. The board reviews independently this contract and amount. The only key employee during the 2021 year is the ceo.”

Form 990, Part VI, Line 19: Other Organization Documents Publicly Available

“Governing documents, conflict of interest policy and financial statements are made available to the public upon request.”

Filing and Contact Details

Filer

Filer Name
Temecula Valley Convention
EIN
20-3794884
Phone
9514916085
Address
28690 MERCEDES ST A, TEMECULA, CA 92590

Signing Officer

Name
Bill Wilson
Title
President & CEO
Signed
2022-09-13
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Bill Wilson
Legal Domicile
CA
Voting Board Members
21
Independent Board Members
16
Employees
11
Volunteers
20

Preparer

Firm
Nigro & Nigro Pc
Address
25220 Hancock Ave Ste 400, MURRIETA, CA 92562
Preparer
Elizabeth Nigro CPA
Phone
9516988783
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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/PersonNm0KIMBERLY ADAMS
IRS990/Form990PartVIISectionAGrp/PersonNm1Jan Smith
IRS990/Form990PartVIISectionAGrp/PersonNm2BJ Fazeli
IRS990/Form990PartVIISectionAGrp/PersonNm3John Kelliher
IRS990/Form990PartVIISectionAGrp/PersonNm4Cherise Manning
IRS990/Form990PartVIISectionAGrp/PersonNm5Spencer Szczygiel
IRS990/Form990PartVIISectionAGrp/PersonNm6Jeffrey Kurtz
IRS990/Form990PartVIISectionAGrp/PersonNm7Michael Feeley
IRS990/Form990PartVIISectionAGrp/PersonNm8Katherine Bailey
IRS990/Form990PartVIISectionAGrp/PersonNm9Curt Kucera
IRS990/Form990PartVIISectionAGrp/PersonNm10Chris Johnson
IRS990/Form990PartVIISectionAGrp/PersonNm11Karl Kruger
IRS990/Form990PartVIISectionAGrp/PersonNm12Christina Belvedere
IRS990/Form990PartVIISectionAGrp/PersonNm13Annette Nielsen
IRS990/Form990PartVIISectionAGrp/PersonNm14Pamela Bradley
IRS990/Form990PartVIISectionAGrp/PersonNm15Ken Westmyer
IRS990/Form990PartVIISectionAGrp/PersonNm16Krista Chaich
IRS990/Form990PartVIISectionAGrp/PersonNm17Bill Steinkirchner
IRS990/Form990PartVIISectionAGrp/PersonNm18Sean Vasques
IRS990/Form990PartVIISectionAGrp/PersonNm19Melody Burnsting
IRS990/Form990PartVIISectionAGrp/PersonNm20Ken Smith
IRS990/Form990PartVIISectionAGrp/PersonNm21Bill Wilson
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IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt20
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IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt160
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt170
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt180
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt190
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt200
IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt210
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IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt100
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt110
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt120
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt130
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IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt150
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt160
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt170
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt180
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IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt200
IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt210
IRS990/Form990PartVIISectionAGrp/TitleTxt0PRESIDENT & CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt1Director
IRS990/Form990PartVIISectionAGrp/TitleTxt2Director
IRS990/Form990PartVIISectionAGrp/TitleTxt3Director
IRS990/Form990PartVIISectionAGrp/TitleTxt4Treasurer
IRS990/Form990PartVIISectionAGrp/TitleTxt52ND VICE CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt6Director
IRS990/Form990PartVIISectionAGrp/TitleTxt7Director
IRS990/Form990PartVIISectionAGrp/TitleTxt8Director
IRS990/Form990PartVIISectionAGrp/TitleTxt9Director
IRS990/Form990PartVIISectionAGrp/TitleTxt10Director
IRS990/Form990PartVIISectionAGrp/TitleTxt111ST VICE CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt12Director
IRS990/Form990PartVIISectionAGrp/TitleTxt13Director
IRS990/Form990PartVIISectionAGrp/TitleTxt14Director
IRS990/Form990PartVIISectionAGrp/TitleTxt15VICE CHAIR TID
IRS990/Form990PartVIISectionAGrp/TitleTxt16Director
IRS990/Form990PartVIISectionAGrp/TitleTxt17Director
IRS990/Form990PartVIISectionAGrp/TitleTxt18Director
IRS990/Form990PartVIISectionAGrp/TitleTxt19Secretary
IRS990/Form990PartVIISectionAGrp/TitleTxt20Director
IRS990/Form990PartVIISectionAGrp/TitleTxt21President & CEO
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IRS990/FSAuditedBasisGrp/SeparateBasisFinclStmtInd0X
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IRS990/GrantsToOrganizationsInd0false
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IRS990/MinutesOfCommitteesInd0true
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IRS990/MissionDesc0THE PURPOSE OF THIS CORPORATION IS TO STIMULATE ECONOMIC GROWTH AND TOURISM IN THE REGION BY DEVELOPING, EXPANDING, AND MARKETING THE DESTINATION TO CONVENTIONS, MEETINGS AND LEISURE TRAVEL MARKETS.
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IRS990/NetIncomeOrLossGrp/TotalRevenueColumnAmt03045
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IRS990/OtherExpensesGrp/Desc2Printing and Publications
IRS990/OtherExpensesGrp/Desc3PROMOTIONAL ITEMS
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IRS990/OtherExpensesGrp/TotalAmt311773
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IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt05445

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2021 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$2,543,525
Liabilities
$410,310
Net assets
$2,133,215
Revenue
$3,250,645
Expenses
$2,122,920
Net income
$1,127,725
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.99$0.49$1.50$4.02$4.02$0.00
2023Summary only. Only limited summary data is available for this year.$2.49$0.99$1.50$4.24$3.80$0.44
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.16$1.10$1.06$3.74$4.82$1.07
2021Detailed filing. Detailed filing data is available for this year.$2.54$0.41$2.13$3.25$2.12$1.13
2021Summary only. Only limited summary data is available for this year.$2.54$0.41$2.13$3.25$2.12$1.13
2020Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.46$0.45$1.01$1.51$1.36$0.15
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.02$0.16$0.86$2.35$2.53$0.18
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.16$0.12$1.04$2.12$2.17$0.05
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.22$0.15$1.07$1.94$1.87$0.07
2016Detailed filing. Detailed filing data is available for this year.$1.12$0.12$1.00$1.83$1.49$0.34
2015Detailed filing. Detailed filing data is available for this year.$0.74$0.08$0.66$1.66$1.49$0.17
2014Detailed filing. Detailed filing data is available for this year.$0.57$0.08$0.49$1.51$1.43$0.08
2013Summary only. Only limited summary data is available for this year.$0.47$0.07$0.41$1.39$1.31$0.08
2012Summary only. Only limited summary data is available for this year.$0.38$0.06$0.33$1.33$1.34$0.01
2011Summary only. Only limited summary data is available for this year.$0.38$0.05$0.33$1.21$1.04$0.17