Liabilities / Assets
51st percentile
Higher debt load relative to assets than 51% of similar nonprofits.
Raising a Reader
EIN 94-3390149 • 501(c)3 • Milpitas, CA
Profile
Raising a reader's mission is to engage parents in a routine of daily "book cuddling" with their children aged 0-8 to foster healthy brain development, parent-child bonding and the literacy skills critical for school success.
Siviq Scores
Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.
0.13x
Liabilities / Revenue
41st percentile
Higher debt load relative to revenue than 41% of similar nonprofits.
Net Margin
21st percentile
Higher net margin than 21% of similar nonprofits.
Top Officer Pay
Score unavailable
No filing with officer rows is available for this organization yet.
Asset Growth
10th percentile
Faster asset growth than 10% of similar nonprofits.
Revenue Growth
17th percentile
Faster revenue growth than 17% of similar nonprofits.
Balance Sheet
Assets
Down$3,927,013
Down $496,999 (-11%) from 2023
Liabilities
Down$503,235
Down $54,556 (-9.8%) from 2023
Net Assets
Down$3,423,778
Down $442,443 (-11%) from 2023
Revenue
Down$4,911,900
Down $788,115 (-14%) from 2023
Expenses
Up$5,354,343
Up $571,965 (+12%) from 2023
Net Income
Down-$442,443
Down $1,360,080 (-148%) from 2023
Trend Graphs
Filings
Most recent year
2024 • Form 990Detailed filing. Detailed filing data is available for this year.
- Assets
- $3,927,013
- Liabilities
- $503,235
- Net assets
- $3,423,778
- Revenue
- $4,911,900
- Expenses
- $5,354,343
- Net income
- -$442,443
Latest Filing Detail
Jump To
Filing Snapshot
- Filing Period
- Jan 1, 2024 to Dec 31, 2024
- Signed
- Oct 20, 2025
- Return Version
- 2024v5.1
- Gross Receipts
- $5,768,423
Mission and Program Overview
Mission
Raising a reader's mission is to engage parents in a routine of daily "book cuddling" with their children aged 0-8 to foster healthy brain development, parent-child bonding and the literacy skills critical for school success.
Raising a Reader supports families and inspires the development of literacy skills and a lifelong love for reading. We help children attain brighter futures in which they can thrive and contribute in school, the workforce and society.
Balance Sheet Detail
| Line | Beginning | End | Change |
|---|---|---|---|
| Assets | |||
| Savings and Temporary Cash Investments | $1,866,827 | $1,777,244 | ▼ $89,583 |
| Pledges and Grants Receivable | $1,985,163 | $1,342,797 | ▼ $642,366 |
| Inventories for Sale or Use | $468,245 | $456,957 | ▼ $11,288 |
| Accounts Receivable | $33,137 | $269,858 | ▲ $236,721 |
| Prepaid Expenses and Deferred Charges | $43,403 | $58,027 | ▲ $14,624 |
| Land, Buildings, and Equipment, Net | $26,937 | $21,900 | ▼ $5,037 |
| Cash and Non-Interest-Bearing Accounts | $300 | $230 | ▼ $70 |
| Receivable From Disqualified Prsn | $0 | $0 | → $0 |
| Receivables From Officers Etc | $0 | $0 | → $0 |
| Investments Other Securities | $0 | - | - |
| Investments Program Related | $0 | - | - |
| Loans From Officers Directors | $0 | $0 | → $0 |
| Total Assets | $4,424,012 | $3,927,013 | ▼ $496,999 |
| Other Assets Total | $0 | $0 | → $0 |
| Liabilities | |||
| Accounts Payable and Accrued Expenses | $377,891 | $336,978 | ▼ $40,913 |
| Mortgage Notes Payable Secured by Investment Property | $144,682 | $140,976 | ▼ $3,706 |
| Unsecured Notes Loans Payable | $35,218 | $25,281 | ▼ $9,937 |
| Other Liabilities | $0 | $0 | → $0 |
| Total Liabilities | $557,791 | $503,235 | ▼ $54,556 |
| Net Assets / Fund Balance | |||
| Net Assets With Donor Restrictions | $2,437,892 | $2,095,506 | ▼ $342,386 |
| Net Assets Without Donor Restrictions | $1,428,329 | $1,328,272 | ▼ $100,057 |
| Total Net Assets Fund Balance | $3,866,221 | $3,423,778 | ▼ $442,443 |
| Total Liabilities and Net Assets / Fund Balance | $4,424,012 | $3,927,013 | ▼ $496,999 |
Asset Categories
| Asset | Book Value | Depreciation | Basis |
|---|---|---|---|
| Equipment | $21,900 | $576,242 | $598,142 |
| Leasehold Improvements | $0 | $22,135 | $22,135 |
Compensation and Service Providers
Employees
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Michelle Torgerson | Director/president & CEO | FT | $321,366 | $34,351 | $355,717 |
| Jonathan Thornton | VP, Strategic Growth & Revenue | FT | $166,851 | $39,771 | $206,622 |
| Michelle Hyman | SVP, Programs & Partnerships | FT | $150,396 | $53,772 | $204,168 |
| Rebecca Chrystal | Managing Director, Programs & Partnerships | FT | $153,551 | $45,697 | $199,248 |
| Jennifer Ford | VP, Finance & Operations | FT | $177,440 | $11,936 | $189,376 |
| Shelece Draper | Director, Business Operations (until December 2024) | FT | $139,195 | $26,522 | $165,717 |
| Patricia Cogley | Deputy Director, Strategic Innovation & Impact (until December 2024) | FT | $100,115 | $22,946 | $123,061 |
Board Members and Trustees
| Name | Title |
|---|---|
| Carol Emig | Chair |
| Gihani Fernando | Director |
| Jennifer Blatz | Director |
| Karen Calloo | Director |
| Kirk Law | Director |
| Kris Perry | Director |
| Meredith Crooks | Director |
| Portia Kennel | Director |
| Sterling Speirn | Secretary |
| Erica K Wood | Treasurer |
Revenue and Support
Revenue Composition
- Contributions and Grants
- $1,905,167
- Program Service Revenue
- $2,963,001
- Investment Income
- $43,732
- Other Revenue
- $0
- All Other Contributions
- $1,904,295
- Change in Net Assets
- $-442,443
Audited Revenue Reconciliation
- Revenue per Audited Statements
- $4,913,034
- Revenue Not Reported on Financial Statements
- $-1,134
- Revenue Not Reported on Form 990
- $41,976
- Other Revenue Adjustments
- $-1,134
- Total Revenue per Audited Statements
- $4,955,010
- Total Revenue per Form 990
- $4,911,900
Expenses and Functional Allocation
Major Expense Lines
| Line Item | Amount |
|---|---|
| Salaries, Compensation, and Employee Benefits | $3,069,972 |
| Other Expenses | $2,005,120 |
| Total Fundraising Expense | $307,345 |
| Grants and Similar Amounts Paid | $279,251 |
| Professional Fundraising Fees | $0 |
Functional Expense Allocation
| Line Item | Program | Management | Fundraising | Total |
|---|---|---|---|---|
| Other Salaries and Wages | $1,542,139 | $167,881 | $157,708 | $1,867,728 |
| Current Officers, Directors, Trustees, and Key Employees | $241,422 | $241,421 | $62,250 | $545,093 |
| Other Employee Benefits | $295,506 | $65,847 | $29,424 | $390,777 |
| Grants to Domestic Orgs | $279,251 | - | - | $279,251 |
| Payroll Taxes | $132,979 | $25,748 | $15,353 | $174,080 |
| Fees for Services Other | $102,136 | $25,457 | $7,844 | $135,437 |
| Information Technology | $74,573 | $46,036 | $12,459 | $133,068 |
| Fees for Services Management | - | $111,168 | - | $111,168 |
| Pension Plan Contributions | $80,106 | $9,484 | $2,704 | $92,294 |
| Office Expenses | $53,227 | $5,765 | $6,866 | $65,858 |
| Fees for Services Accounting | - | $51,738 | - | $51,738 |
| Travel | $24,315 | $18,333 | $7,250 | $49,898 |
| Fees for Services Legal | $15,087 | $6,038 | - | $21,125 |
| Occupancy | $20,215 | $128 | $85 | $20,428 |
| Other Expenses | $4,962 | $14,115 | $176 | $19,253 |
| Insurance | $11,303 | $2,085 | $1,394 | $14,782 |
| Depreciation Depletion | $9,529 | $26 | $775 | $10,330 |
| All Other Expenses | $5,353 | $1,063 | $2,782 | $9,198 |
| Advertising | $5,997 | $131 | $88 | $6,216 |
| Conferences and Meetings | $1,728 | $3,994 | $187 | $5,909 |
| Interest | $315 | $3,986 | - | $4,301 |
| Total Functional Expenses | $4,246,554 | $800,444 | $307,345 | $5,354,343 |
Audited Expense Reconciliation
| Line Item | Amount |
|---|---|
| Total Expenses per Audited Statements | $5,397,453 |
| Expenses per Audited Statements | $5,354,343 |
| Total Expenses per Form 990 | $5,354,343 |
| Expenses Not Reported on Form 990 | $43,110 |
| Expenses Not Reported on Financial Statements | $0 |
| Other Expense Adjustments | $0 |
International Activity
Grant and Assistance Recipients
| Recipient | Location | Category | Purpose | Amount |
|---|---|---|---|---|
| Save the Children | Fairfield, CT | 501(c)(3) | Implementation funding for program related costs and support | $24,423 |
| Centro de la Familia | Salt Lake City, UT | 501(c)(3) | Implementation funding for program related costs and support | - |
| City of West Sacramento | West Sacramento, CA | Pub Agency/Gov't | Implementation funding for program related costs and support | - |
| Community Partners | Los Angeles, CA | 501(c)(3) | Implementation funding for program related costs and support | - |
| Families in Schools | Los Angeles, CA | 501(c)(3) | Implementation funding for program related costs and support | - |
| Folsom Cordova Unified School District | Rancho Cordova, CA | Pub Agency/Gov't | Implementation funding for program related costs and support | - |
| Head Start of Northeastern Nevada | Elko, NV | 501(c)(3) | Implementation funding for program related costs and support | - |
| Palm Springs Unified School District | Palm Springs, CA | Pub Agency/Gov't | Implementation funding for program related costs and support | - |
| Raising A Reader Massachusetts | Boston, MA | 501(c)(3) | Implementation funding for program related costs and support | - |
| Region 9 Head Start Association | Sacramento, CA | 501(c)(3) | Implementation funding for program related costs and support | - |
| San Diego Unified School District | San Diego, CA | Pub Agency/Gov't | Implementation funding for program related costs and support | - |
| San Francisco Unified School District | San Francisco, CA | Pub Agency/Gov't | Implementation funding for program related costs and support | - |
| Santa Ana Unified School District | Santa Ana, CA | Pub Agency/Gov't | Implementation funding for program related costs and support | - |
| The Primary School | East Palo Alto, CA | 501(c)(3) | Implementation funding for program related costs and support | - |
| Utah Foster Care | Murray, UT | 501(c)(3) | Implementation funding for program related costs and support | - |
| Waterford | Taylorsville, UT | 501(c)(3) | Implementation funding for program related costs and support | - |
Fundraising, Events, and Gaming
- Fundraising activities
- No
- Gaming activities
- No
- Professional fundraiser used
- No
Fundraising and Gaming Totals
| Line Item | Amount |
|---|---|
| Professional Fundraising Fees | $0 |
Political and Lobbying Activity
- Political campaign activity
- No
- Lobbying activity
- No
- Subject to proxy tax
- No
Insider Transactions and Loans
Loans and Receivables
| Line Item | Beginning | End | Change |
|---|---|---|---|
| Loans from Officers, Directors, Trustees, and Key Employees | $0 | $0 | → $0 |
| Receivables from Disqualified Persons | $0 | $0 | → $0 |
| Receivables from Officers, Directors, Trustees, and Key Employees | $0 | $0 | → $0 |
Debt and Bond Financing
Other Reported Liabilities
| Liability | Amount |
|---|---|
| Federal Income Taxes | - |
| Related Party Payables | - |
Governance and Compliance
Governance Checklist
- Compiled or reviewed by an accountant
- No
- Annual disclosure for covered persons
- Yes
- Audit committee
- Yes
- Backup withholding compliance
- Yes
- Business relationship with 35% controlled entity
- No
- Business relationship with family members
- No
- Business relationship with organization members
- No
- Material changes to governing documents
- No
- Compensation from other sources disclosed
- No
- CEO compensation reviewed
- Yes
- Other officer compensation reviewed
- Yes
- Conflict-of-interest policy
- Yes
- Audited financial statements prepared
- No
- Key decisions subject to board approval
- No
- Management duties delegated
- No
Governance Explanations
Form 990, Part VI, Line 1A Delegate broad authority to A committee
“The Executive Committee consists of the officers (Chair, Secretary, and Treasurer) of the governing board. The committee meets at the discretion of the President and CEO, no less than 4 times per year. The committee provides insight and guidance to management on issues related to the operations and notable strategic shifts in direction for the organization. All request approvals are directed to the full board.”
Form 990, Part VI, Line 11B Review of form 990 by governing body
“The form 990 is placed on a secured website or sent by email for the governing body to review and comment prior to 990 filing. Review is verified by email.”
Form 990, Part VI, Line 12C Conflict of interest policy
“In connection with any actual or possible conflict of interest, all board members must disclose on an annual basis through the "Annual Form 990 Questionnaire for Prior Tax Year "Conflict of Interest for Current Year" questionnaires and upon discovery of a potential conflict within 30 days. Via the questionnaires, the interested person must disclose a list of offices and directorships he or she holds in charitable and business organizations that may pose a conflict of interest and to identify his or her place of employment or principal business activity as well as the organizations, corporations and other businesses with which his or her spouse or other relative may be affiliated that may pose a conflict of interest. After disclosure by the interested person of all related financial interests and all related material facts, the board will discuss and make a determination if a conflict of interest exists. In the event the organization is considering a procurement of services from an organization in which an interested person is an officer, director, or is employed, the interested person shall so inform the governing board of the conflict. The interested person may be present during the deliberation to answer questions, but must recuse himself/herself from voting on the procurement.”
Form 990, Part VI, Line 15A Process to establish compensation of top management official
“The organization utilizes a third party firm's market analysis of compensation data as a benchmark. The Board of Directors use this data to review the CEO's compensation during the annual performance review process for which there is contemporaneous documentation and recordkeeping.”
Form 990, Part VI, Line 15B Process to establish compensation of other employees
“The organization utilizes a third party firm's market analysis of compensation data as a benchmark for all staff positions. This process was last undertaken in 2023.”
Form 990, Part VI, Line 19 Required documents available to the public
“The audited financial statements are posted on Raising A Reader's website. The governing and organizing documents can be reviewed through an email upon request. The conflict of interest policy is not made available to the public.”
Filing and Contact Details
Filer
- Filer Name
- Raising A Reader
- EIN
- 94-3390149
- Phone
- 6504890550
- Address
- 489 Valley Way, Milpitas, CA 95035
Signing Officer
- Name
- Michelle Torgerson
- Title
- President & CEO
- Signed
- 2025-10-20
- Discuss with paid preparer
- Yes
Organization Details
- Formed
- 1999
- Legal Domicile
- CA
- Voting Board Members
- 11
- Independent Board Members
- 10
- Employees
- 25
- Volunteers
- 11
Preparer
- Firm
- Crowe LLP
- Address
- 5810 Tennyson Parkway Suite 450, Plano, TX 75024-4112
- Preparer
- Amy Bellanca
- Phone
- 2147775200
Supplemental Narrative
Financial Statement Notes
Schedule D, Part X, Line 2 FIN 48 (ASC 740) footnote
“Raising A Reader has been granted tax-exempt status under Section 501(C)3 of the Internal Revenue Code and Section 23701D of the California Revenue and Taxation Code, and as such no provision for income tax has been made. Raising A Reader does not have any material uncertain tax positions or unrelated business income. Raising A Reader files exempt organization returns and, if applicable, unrelated business income tax returns in the U.S. Federal and California jurisdictions.”
Schedule D, Part XI, Line 4(B) Other revenues in form 990 not in audited financial statements
“Loss on disposal of assets - -1134”
Schedule D, Part XII, Line 2(D) Other expenses in audited financial statements not in form 990
“Loss on disposal of assets - 1134”
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| IRS990/Desc | 0 | Raising A Reader (RAR) is a national nonprofit family engagement and literacy program that helps families develop, practice, and maintain home literacy habits essential for school success. RAR is operated through a diverse national network of affiliates (e.g., school systems, libraries, or community agencies) at more than 2,900 locations nationally, serving families with children between the ages of 0 to 8 years old. Children participating in our programs are exposed to high-quality, developmentally appropriate children's books, providing them with both a mirror reflecting their own world and a window to the world beyond. Through initial training and ongoing support, Raising A Reader parents, even those with limited English proficiency or low literacy skills, learn how to engage their children in storytelling with picture books. The program also includes an introduction to community resources, such as the public library, setting up families for a lifetime of book enjoyment. More than 39 independent evaluations confirm the valuable impact of RAR on family engagement and early literacy skills. |
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| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 4 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 5 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 6 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 7 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 8 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 9 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 10 | X |
| IRS990/Form990PartVIISectionAGrp/KeyEmployeeInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 2 | 33275 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 11 | 11569 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 12 | 39410 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 13 | 53276 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 14 | 22946 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 15 | 45204 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 16 | 25411 |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 0 | CAROL EMIG |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 1 | ERICA K WOOD |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 2 | MICHELLE TORGERSON |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 3 | STERLING SPEIRN |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 4 | GIHANI FERNANDO |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 5 | JENNIFER BLATZ |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 6 | KAREN CALLOO |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 7 | KIRK LAW |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 8 | KRIS PERRY |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 9 | MEREDITH CROOKS |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 10 | PORTIA KENNEL |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 11 | JENNIFER FORD |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 12 | JONATHAN THORNTON |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 13 | MICHELLE HYMAN |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 14 | PATRICIA COGLEY |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 15 | REBECCA CHRYSTAL |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 16 | SHELECE DRAPER |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 2 | 322442 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 11 | 177807 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 12 | 167212 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 13 | 150892 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 14 | 100115 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 15 | 154044 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 16 | 140306 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 14 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 15 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 16 | 0 |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 0 | CHAIR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 1 | TREASURER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 2 | DIRECTOR/PRESIDENT & CEO |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 3 | SECRETARY |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 4 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 5 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 6 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 7 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 8 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 9 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 10 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 11 | VP, FINANCE & OPERATIONS |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 12 | VP, STRATEGIC GROWTH & REVENUE |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 13 | SVP, PROGRAMS & PARTNERSHIPS |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 14 | DEPUTY DIRECTOR, STRATEGIC INNOVATION & IMPACT (UNTIL DECEMBER 2024) |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 15 | MANAGING DIRECTOR, PROGRAMS & PARTNERSHIPS |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 16 | DIRECTOR, BUSINESS OPERATIONS (UNTIL DECEMBER 2024) |
| IRS990/Form990ProvidedToGvrnBodyInd | 0 | true |
| IRS990/FormationYr | 0 | 1999 |
| IRS990/FormerOfcrEmployeesListedInd | 0 | false |
| IRS990/FSAuditedInd | 0 | true |
| IRS990/FundraisingActivitiesInd | 0 | false |
| IRS990/GainOrLossGrp/OtherAmt | 0 | -1134 |
| IRS990/GainOrLossGrp/SecuritiesAmt | 0 | 262 |
| IRS990/GamingActivitiesInd | 0 | false |
| IRS990/GoverningBodyVotingMembersCnt | 0 | 11 |
| IRS990/GrantAmt | 0 | 279251 |
| IRS990/GrantsToDomesticOrgsGrp/ProgramServicesAmt | 0 | 279251 |
| IRS990/GrantsToDomesticOrgsGrp/TotalAmt | 0 | 279251 |
| IRS990/GrantsToIndividualsInd | 0 | false |
| IRS990/GrantsToOrganizationsInd | 0 | true |
| IRS990/GrantToRelatedPersonInd | 0 | false |
| IRS990/GrossAmountSalesAssetsGrp/SecuritiesAmt | 0 | 855651 |
| IRS990/GrossReceiptsAmt | 0 | 5768423 |
| IRS990/GroupReturnForAffiliatesInd | 0 | false |
| IRS990/IncludeFIN48FootnoteInd | 0 | true |
| IRS990/IndependentAuditFinclStmtInd | 0 | true |
| IRS990/IndependentVotingMemberCnt | 0 | 10 |
| IRS990/IndivRcvdGreaterThan100KCnt | 0 | 7 |
| IRS990/IndoorTanningServicesInd | 0 | false |
| IRS990/InfoInScheduleOPartVIInd | 0 | X |
| IRS990/InformationTechnologyGrp/FundraisingAmt | 0 | 12459 |
| IRS990/InformationTechnologyGrp/ManagementAndGeneralAmt | 0 | 46036 |
| IRS990/InformationTechnologyGrp/ProgramServicesAmt | 0 | 74573 |
| IRS990/InformationTechnologyGrp/TotalAmt | 0 | 133068 |
| IRS990/InsuranceGrp/FundraisingAmt | 0 | 1394 |
| IRS990/InsuranceGrp/ManagementAndGeneralAmt | 0 | 2085 |
| IRS990/InsuranceGrp/ProgramServicesAmt | 0 | 11303 |
| IRS990/InsuranceGrp/TotalAmt | 0 | 14782 |
| IRS990/InterestGrp/ManagementAndGeneralAmt | 0 | 3986 |
| IRS990/InterestGrp/ProgramServicesAmt | 0 | 315 |
| IRS990/InterestGrp/TotalAmt | 0 | 4301 |
| IRS990/InventoriesForSaleOrUseGrp/BOYAmt | 0 | 468245 |
| IRS990/InventoriesForSaleOrUseGrp/EOYAmt | 0 | 456957 |
| IRS990/InvestmentIncomeGrp/ExclusionAmt | 0 | 44604 |
| IRS990/InvestmentIncomeGrp/TotalRevenueColumnAmt | 0 | 44604 |
| IRS990/InvestmentInJointVentureInd | 0 | false |
| IRS990/InvestmentsOtherSecuritiesGrp/BOYAmt | 0 | 0 |
| IRS990/InvestmentsProgramRelatedGrp/BOYAmt | 0 | 0 |
| IRS990/IRPDocumentCnt | 0 | 8 |
| IRS990/IRPDocumentW2GCnt | 0 | 0 |
| IRS990/LandBldgEquipAccumDeprecAmt | 0 | 598377 |
| IRS990/LandBldgEquipBasisNetGrp/BOYAmt | 0 | 26937 |
| IRS990/LandBldgEquipBasisNetGrp/EOYAmt | 0 | 21900 |
| IRS990/LandBldgEquipCostOrOtherBssAmt | 0 | 620277 |
| IRS990/LegalDomicileStateCd | 0 | CA |
| IRS990/LessCostOthBasisSalesExpnssGrp/OtherAmt | 0 | 1134 |
| IRS990/LessCostOthBasisSalesExpnssGrp/SecuritiesAmt | 0 | 855389 |
| IRS990/LoanOutstandingInd | 0 | false |
| IRS990/LoansFromOfficersDirectorsGrp/BOYAmt | 0 | 0 |
| IRS990/LoansFromOfficersDirectorsGrp/EOYAmt | 0 | 0 |
| IRS990/LobbyingActivitiesInd | 0 | false |
| IRS990/LocalChaptersInd | 0 | false |
| IRS990/MaterialDiversionOrMisuseInd | 0 | false |
| IRS990/MembersOrStockholdersInd | 0 | false |
| IRS990/MethodOfAccountingAccrualInd | 0 | X |
| IRS990/MinutesOfCommitteesInd | 0 | true |
| IRS990/MinutesOfGoverningBodyInd | 0 | true |
| IRS990/MiscellaneousRevenueGrp/ExclusionAmt | 0 | 0 |
| IRS990/MiscellaneousRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 0 |
| IRS990/MiscellaneousRevenueGrp/TotalRevenueColumnAmt | 0 | 0 |
| IRS990/MiscellaneousRevenueGrp/UnrelatedBusinessRevenueAmt | 0 | 0 |
| IRS990/MissionDesc | 0 | Raising a Reader supports families and inspires the development of literacy skills and a lifelong love for reading. We help children attain brighter futures in which they can thrive and contribute in school, the workforce and society. |
| IRS990/MoreThan5000KToIndividualsInd | 0 | false |
| IRS990/MoreThan5000KToOrgInd | 0 | false |
| IRS990/MortgNotesPyblScrdInvstPropGrp/BOYAmt | 0 | 144682 |
| IRS990/MortgNotesPyblScrdInvstPropGrp/EOYAmt | 0 | 140976 |
| IRS990/NetAssetsOrFundBalancesBOYAmt | 0 | 3866221 |
| IRS990/NetAssetsOrFundBalancesEOYAmt | 0 | 3423778 |
| IRS990/NetGainOrLossInvestmentsGrp/ExclusionAmt | 0 | -872 |
| IRS990/NetGainOrLossInvestmentsGrp/TotalRevenueColumnAmt | 0 | -872 |
| IRS990/NetIncmFromFundraisingEvtGrp/TotalRevenueColumnAmt | 0 | 0 |
| IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt | 0 | 1428329 |
| IRS990/NoDonorRestrictionNetAssetsGrp/EOYAmt | 0 | 1328272 |
| IRS990/NondeductibleContributionsInd | 0 | false |
| IRS990/OccupancyGrp/FundraisingAmt | 0 | 85 |
| IRS990/OccupancyGrp/ManagementAndGeneralAmt | 0 | 128 |
| IRS990/OccupancyGrp/ProgramServicesAmt | 0 | 20215 |
| IRS990/OccupancyGrp/TotalAmt | 0 | 20428 |
| IRS990/OfficeExpensesGrp/FundraisingAmt | 0 | 6866 |
| IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt | 0 | 5765 |
| IRS990/OfficeExpensesGrp/ProgramServicesAmt | 0 | 53227 |
| IRS990/OfficeExpensesGrp/TotalAmt | 0 | 65858 |
| IRS990/OfficerMailingAddressInd | 0 | false |
| IRS990/OnBehalfOfIssuerInd | 0 | false |
| IRS990/OperateHospitalInd | 0 | false |
| IRS990/Organization501c3Ind | 0 | X |
| IRS990/OrganizationFollowsFASB117Ind | 0 | X |
| IRS990/OtherAssetsTotalGrp/BOYAmt | 0 | 0 |
| IRS990/OtherAssetsTotalGrp/EOYAmt | 0 | 0 |
| IRS990/OtherChangesInNetAssetsAmt | 0 | 0 |
| IRS990/OtherEmployeeBenefitsGrp/FundraisingAmt | 0 | 29424 |
| IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt | 0 | 65847 |
| IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt | 0 | 295506 |
| IRS990/OtherEmployeeBenefitsGrp/TotalAmt | 0 | 390777 |
| IRS990/OtherExpensesGrp/Desc | 0 | Cost of Materials |
| IRS990/OtherExpensesGrp/Desc | 1 | Sales and use tax |
| IRS990/OtherExpensesGrp/Desc | 2 | Program Supplies |
| IRS990/OtherExpensesGrp/Desc | 3 | Professional Development & Conferences |
| IRS990/OtherExpensesGrp/FundraisingAmt | 0 | 176 |
| IRS990/OtherExpensesGrp/ManagementAndGeneralAmt | 0 | 14115 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 0 | 1297859 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 1 | 28853 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 2 | 19699 |
| IRS990/OtherExpensesGrp/ProgramServicesAmt | 3 | 4962 |
| IRS990/OtherExpensesGrp/TotalAmt | 0 | 1297859 |
| IRS990/OtherExpensesGrp/TotalAmt | 1 | 28853 |
| IRS990/OtherExpensesGrp/TotalAmt | 2 | 19699 |
| IRS990/OtherExpensesGrp/TotalAmt | 3 | 19253 |
| IRS990/OtherLiabilitiesGrp/BOYAmt | 0 | 0 |
| IRS990/OtherLiabilitiesGrp/EOYAmt | 0 | 0 |
| IRS990/OtherRevenueTotalAmt | 0 | 0 |
| IRS990/OtherSalariesAndWagesGrp/FundraisingAmt | 0 | 157708 |
| IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt | 0 | 167881 |
| IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt | 0 | 1542139 |
| IRS990/OtherSalariesAndWagesGrp/TotalAmt | 0 | 1867728 |
| IRS990/OwnWebsiteInd | 0 | X |
| IRS990/PartialLiquidationInd | 0 | false |
| IRS990/PayPremiumsPrsnlBnftCntrctInd | 0 | false |
| IRS990/PayrollTaxesGrp/FundraisingAmt | 0 | 15353 |
| IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt | 0 | 25748 |
| IRS990/PayrollTaxesGrp/ProgramServicesAmt | 0 | 132979 |
| IRS990/PayrollTaxesGrp/TotalAmt | 0 | 174080 |
| IRS990/PensionPlanContributionsGrp/FundraisingAmt | 0 | 2704 |
| IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt | 0 | 9484 |
| IRS990/PensionPlanContributionsGrp/ProgramServicesAmt | 0 | 80106 |
| IRS990/PensionPlanContributionsGrp/TotalAmt | 0 | 92294 |
| IRS990/PledgesAndGrantsReceivableGrp/BOYAmt | 0 | 1985163 |
| IRS990/PledgesAndGrantsReceivableGrp/EOYAmt | 0 | 1342797 |
| IRS990/PoliciesReferenceChaptersInd | 0 | false |
| IRS990/PoliticalCampaignActyInd | 0 | false |
| IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt | 0 | 43403 |
| IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt | 0 | 58027 |
| IRS990/PrincipalOfcrBusinessName/BusinessNameLine1Txt | 0 | Michelle Torgerson |
| IRS990/ProfessionalFundraisingInd | 0 | false |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 0 | 611710 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 1 | 611710 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 2 | 611710 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 3 | 611710 |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 4 | 611710 |
| IRS990/ProgramServiceRevenueGrp/Desc | 0 | Program Materials |
| IRS990/ProgramServiceRevenueGrp/Desc | 1 | Affiliate Fees |
| IRS990/ProgramServiceRevenueGrp/Desc | 2 | Training Fees |
| IRS990/ProgramServiceRevenueGrp/Desc | 3 | Shipping Revenue |
| IRS990/ProgramServiceRevenueGrp/Desc | 4 | Program Revenue |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 2765590 |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 1 | 7000 |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 2 | 3000 |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 3 | 137815 |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 4 | 49596 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 0 | 2765590 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 1 | 7000 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 2 | 3000 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 3 | 137815 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 4 | 49596 |
| IRS990/ProhibitedTaxShelterTransInd | 0 | false |
| IRS990/PYContributionsGrantsAmt | 0 | 3793137 |
| IRS990/PYExcessBenefitTransInd | 0 | false |
| IRS990/PYGrantsAndSimilarPaidAmt | 0 | 371996 |
| IRS990/PYInvestmentIncomeAmt | 0 | -1744 |
| IRS990/PYOtherExpensesAmt | 0 | 1850002 |
| IRS990/PYOtherRevenueAmt | 0 | 3531 |
| IRS990/PYProgramServiceRevenueAmt | 0 | 1905091 |
| IRS990/PYRevenuesLessExpensesAmt | 0 | 917637 |
| IRS990/PYSalariesCompEmpBnftPaidAmt | 0 | 2560380 |
| IRS990/PYTotalExpensesAmt | 0 | 4782378 |
| IRS990/PYTotalRevenueAmt | 0 | 5700015 |
| IRS990/QuidProQuoContributionsInd | 0 | false |
| IRS990/RcvblFromDisqualifiedPrsnGrp/BOYAmt | 0 | 0 |
| IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt | 0 | 0 |
| IRS990/RcvFndsToPayPrsnlBnftCntrctInd | 0 | false |
| IRS990/ReceivablesFromOfficersEtcGrp/BOYAmt | 0 | 0 |
| IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt | 0 | 0 |
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