Civic Intelligence

Image for Success Diane Ettelson Executive Director

990 • Fiscal year 2015 • EIN 94-3331026

Jan 01, 2015 to Dec 31, 2015 • Filed on May 11, 2016

Organization Profilewww.imageforsuccess.org
1557 Fourth StreetSan Rafael, CA 94901

(415) 472-5855

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

39th percentile

0.01x

Higher debt load relative to assets than 39% of similar nonprofits.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2015

Liabilities / Revenue

34th percentile

0.01x

Higher debt load relative to revenue than 34% of similar nonprofits.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2015

Net Margin

67th percentile

11%

Higher net margin than 67% of similar nonprofits.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2015

Top Officer Pay

49th percentile

$0

Higher top officer pay than 49% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2015

Asset Growth

80th percentile

22%

Faster asset growth than 80% of similar nonprofits.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Annualized from 2014 to 2015

Revenue Growth

72nd percentile

18%

Faster revenue growth than 72% of similar nonprofits.

2015 filings • 501(c)3 • $500k-$1M nonprofits • Annualized from 2014 to 2015

Balance Sheet
Liabilities / Assets39th percentile

Assets

Up

$341,405

Up $60,730 (+22%) from 2014

Net Assets

Up

$336,667

Up $60,190 (+22%) from 2014

Liabilities

Up

$4,738

Up $540 (+13%) from 2014

Revenue And Expenses
Liabilities / Revenue34th percentileNet Margin67th percentile

Revenue

Up

$546,670

Up $82,906 (+18%) from 2014

Expenses

Up

$486,480

Up $81,524 (+20%) from 2014

Net Income

Up

$60,190

Up $1,382 (+2.4%) from 2014

Historical Trend

Balance Sheet Trend

Asset Growth80th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$600K$400K$200K$0Assets 2010: $172,385Liabilities 2010: $2,474Net Assets 2010: $169,9112010Assets 2011: $168,928Liabilities 2011: $2,306Net Assets 2011: $166,6222011Assets 2012: $165,245Liabilities 2012: $2,726Net Assets 2012: $162,5192012Assets 2013: $221,231Liabilities 2013: $3,562Net Assets 2013: $217,6692013Assets 2014: $280,675Liabilities 2014: $4,198Net Assets 2014: $276,4772014Assets 2015: $341,405Liabilities 2015: $4,738Net Assets 2015: $336,6672015Assets 2016: $352,380Liabilities 2016: $5,071Net Assets 2016: $347,3092016Assets 2017: $369,487Liabilities 2017: $0Net Assets 2017: $369,4872017Assets 2018: $396,667Liabilities 2018: $9,048Net Assets 2018: $387,6192018Assets 2019: $413,741Liabilities 2019: $8,722Net Assets 2019: $405,0192019Assets 2020: $438,566Liabilities 2020: $68,075Net Assets 2020: $370,4912020Assets 2021: $589,419Liabilities 2021: $15,763Net Assets 2021: $573,6562021Assets 2022: $0Liabilities 2022: $0Net Assets 2022: $02022

Highlighted filing

2015

Assets$341,405
Liabilities$4,738
Net Assets$336,667
Open 2015 Filing

Operations Trend

Revenue Growth72nd percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$1.0M$500K$0-$500KExpenses 2010: $314,4212010Expenses 2011: $415,3502011Expenses 2012: $386,9022012Revenue 2013: $453,320Expenses 2013: $398,170Net Income 2013: $55,1502013Revenue 2014: $463,764Expenses 2014: $404,956Net Income 2014: $58,8082014Revenue 2015: $546,670Expenses 2015: $486,480Net Income 2015: $60,1902015Revenue 2016: $566,646Expenses 2016: $559,034Net Income 2016: $7,6122016Revenue 2017: $594,425Expenses 2017: $592,379Net Income 2017: $2,0462017Revenue 2018: $586,146Expenses 2018: $551,657Net Income 2018: $34,4892018Revenue 2019: $580,008Expenses 2019: $552,608Net Income 2019: $27,4002019Revenue 2020: $420,393Expenses 2020: $454,921Net Income 2020: -$34,5282020Revenue 2021: $772,604Expenses 2021: $558,330Net Income 2021: $214,2742021Revenue 2022: $99,211Expenses 2022: $149,598Net Income 2022: -$50,3872022

Highlighted filing

2015

Revenue$546,670
Expenses$486,480
Net Income$60,190
Open 2015 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2015 to Dec 31, 2015
Signed
May 11, 2016
Return Version
2015v2.0
Gross Receipts
$567,651
Mission and Program Overview

Mission

Bloom marin provides clothing to women and men coming off of government assistance and re-entering the workplace.

Image for success provides clothing to women and men coming off of government assistance and re-entering the workplace.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$171,324$219,614▲ $48,290
Land, Buildings, and Equipment, Net$61,002$59,076▼ $1,926
Cash and Non-Interest-Bearing Accounts$34,291$51,703▲ $17,412
Accounts Receivable-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Prepaid Expenses and Deferred Charges-$0-
Total Assets$280,675$341,405▲ $60,730
Other Assets Total$14,058$11,012▼ $3,046
Liabilities
Accounts Payable and Accrued Expenses$4,197$4,738▲ $541
Other Liabilities$1--
Total Liabilities$4,198$4,738▲ $540
Net Assets / Fund Balance
Unrestricted Net Assets$263,377$329,870▲ $66,493
Temporarily Rstr Net Assets$13,100$6,797▼ $6,303
Total Net Assets Fund Balance$276,477$336,667▲ $60,190
Total Liabilities and Net Assets / Fund Balance$280,675$341,405▲ $60,730

Asset Categories

AssetBook ValueDepreciationBasis
Leasehold Improvements$55,573$14,209$69,782
Other Land Buildings$1,037$11,409$12,446
Equipment$2,466$3,266$5,732
Compensation and Service Providers
Top Officer Pay49th percentile

Board Members and Trustees

NameTitle
Betsy RafaelPresident
Diane BazlerVice President
Barbara LeeDirector
Katy FitzsimmonsDirector
Pat LeeDirector
Polly ElkinDirector
Sue BolandDirector
Teri HollowellDirector
Allison BakerSecretary
Lyn KleinTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$212,509
Program Service Revenue
$262,202
Investment Income
$589
Other Revenue
$71,370
All Other Contributions
$212,509
Change in Net Assets
$60,190

Noncash Contribution Practices

Property subject to holding requirements
No
Reviewed unusual noncash gifts
No
Third parties used for noncash contributions
No

Noncash Contributions

Contribution TypeReported AmountValuation Method
Clothing and Household Goods$106,283Wholesale Cost
Total Noncash Contributions$106,283-
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$243,559
Other Expenses$242,921
Total Fundraising Expense$7,111
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$196,854$10,584$4,233$211,671
Occupancy$55,800$3,000$1,200$60,000
Payroll Taxes$18,359$987$395$19,741
All Other Expenses$18,344$988$393$19,725
Other Employee Benefits$11,297$607$243$12,147
Fees for Services Other$7,014$377$151$7,542
Office Expenses$5,107$274$110$5,491
Other Expenses$4,797$258$103$5,158
Fees for Services Accounting$4,605$248$99$4,952
Depreciation Depletion-$3,173-$3,173
Insurance$2,062$111$44$2,217
Total Functional Expenses$458,411$20,958$7,111$486,480
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Gross Income$87,296
Fundraising Direct Expenses$15,926
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
FUNDRAISING INCOME - Annual Luncheon$87,296$87,296$6,653$80,643
Total Events$87,296$87,296$15,926$71,370
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
No
Backup withholding compliance
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 11B: Form 990 Review Process

“President and Treasurer will review Form 990 prior to filing.”

Form 990, Part VI, Line 19: Other Organization Documents Publicly Available

“No documents available to the public.”

Filing and Contact Details

Filer

Filer Name
Image for Success
EIN
94-3331026
Phone
4154725855
Address
1557 Fourth Street, San Rafael, CA 94901

Signing Officer

Name
Diane Ettelson
Title
Executive Direc
Signed
2016-05-11
Discuss with paid preparer
Yes

Organization Details

Legal Domicile
CA
Voting Board Members
10
Independent Board Members
10
Employees
8

Preparer

Firm
Benson Piombo & Company
Address
300 TAMAL PLAZA STE 180, CORTE MADERA, CA 94925-1131
Preparer
Bernard E Benson CPA
Phone
4159242292
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IRS990/OfficeExpensesGrp/TotalAmt05491
IRS990/OfficerMailingAddressInd0false
IRS990/OnBehalfOfIssuerInd0false
IRS990/OperateHospitalInd0false
IRS990/Organization501c3Ind0X
IRS990/OrganizationFollowsSFAS117Ind0X
IRS990/OrgFiledInLieuOfForm1041Ind0false
IRS990/OtherAssetsTotalGrp/BOYAmt014058
IRS990/OtherAssetsTotalGrp/EOYAmt011012
IRS990/OtherEmployeeBenefitsGrp/FundraisingAmt0243
IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt0607
IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt011297
IRS990/OtherEmployeeBenefitsGrp/TotalAmt012147
IRS990/OtherExpensesGrp/Desc0Direct Program Expenses
IRS990/OtherExpensesGrp/Desc1Workers Comp Ins
IRS990/OtherExpensesGrp/Desc2Grant Expense
IRS990/OtherExpensesGrp/Desc3Retail Store Exps
IRS990/OtherExpensesGrp/FundraisingAmt0140
IRS990/OtherExpensesGrp/FundraisingAmt1103
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt0351
IRS990/OtherExpensesGrp/ManagementAndGeneralAmt1258
IRS990/OtherExpensesGrp/ProgramServicesAmt0121340
IRS990/OtherExpensesGrp/ProgramServicesAmt16529
IRS990/OtherExpensesGrp/ProgramServicesAmt26303
IRS990/OtherExpensesGrp/ProgramServicesAmt34797
IRS990/OtherExpensesGrp/TotalAmt0121340
IRS990/OtherExpensesGrp/TotalAmt17020
IRS990/OtherExpensesGrp/TotalAmt26303
IRS990/OtherExpensesGrp/TotalAmt35158
IRS990/OtherLiabilitiesGrp/BOYAmt01
IRS990/OtherRevenueTotalAmt00
IRS990/OtherSalariesAndWagesGrp/FundraisingAmt04233
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt010584
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt0196854
IRS990/OtherSalariesAndWagesGrp/TotalAmt0211671
IRS990/OtherWebsiteInd0X
IRS990/OthNotesLoansReceivableNetGrp/EOYAmt00
IRS990/PartialLiquidationInd0false
IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayPremiumsPrsnlBnftCntrctInd0false
IRS990/PayrollTaxesGrp/FundraisingAmt0395
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt0987
IRS990/PayrollTaxesGrp/ProgramServicesAmt018359
IRS990/PayrollTaxesGrp/TotalAmt019741
IRS990/PensionPlanContributionsGrp/TotalAmt00
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd0false
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt00
IRS990/ProfessionalFundraisingInd0false
IRS990/ProgramServiceRevenueGrp/Desc0Clothing Resale
IRS990/ProgramServiceRevenueGrp/Desc1Fee Income
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt0255941
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt16261
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt0255941
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt16261
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYContributionsGrantsAmt0146814
IRS990/PYExcessBenefitTransInd0false
IRS990/PYInvestmentIncomeAmt02574
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt0192515
IRS990/PYOtherRevenueAmt074540
IRS990/PYProgramServiceRevenueAmt0239836
IRS990/PYRevenuesLessExpensesAmt058808
IRS990/PYSalariesCompEmpBnftPaidAmt0212441
IRS990/PYTotalExpensesAmt0404956
IRS990/PYTotalRevenueAmt0463764
IRS990/QuidProQuoContributionsInd0false
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/RcvFndsToPayPrsnlBnftCntrctInd0false
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt060190
IRS990/RegularMonitoringEnfrcInd0false
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0false
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RevenueAmt0463764
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt0171324
IRS990/SavingsAndTempCashInvstGrp/EOYAmt0219614
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearAmt0435357
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus1YearAmt0404699
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus2YearsAmt0375266
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt0293382
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus4YearsAmt0295904
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/TotalAmt01804608
IRS990ScheduleA/GovtFurnSrvcFcltsVl170Grp/TotalAmt00
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearAmt05030
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus1YearAmt02574
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus2YearsAmt01383
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus3YearsAmt06880
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus4YearsAmt0744
IRS990ScheduleA/GrossInvestmentIncome170Grp/TotalAmt016611
IRS990ScheduleA/OtherIncome170Grp/TotalAmt00
IRS990ScheduleA/PublicOrganization170Ind0X
IRS990ScheduleA/PublicSupportCY170Pct00.99090
IRS990ScheduleA/PublicSupportPY170Pct00.99280
IRS990ScheduleA/PublicSupportTotal170Amt01804608
IRS990ScheduleA/SubstantialContributorsTotAmt00
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft170Grp/TotalAmt00
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY170Ind0X
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt0435357
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt0404699
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt0375266
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt0293382
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt0295904
IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt01804608
IRS990ScheduleA/TotalSupportAmt01821219
IRS990ScheduleA/UnrelatedBusinessNetIncm170Grp/TotalAmt00
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd0true
IRS990ScheduleD/EquipmentGrp/BookValueAmt02466
IRS990ScheduleD/EquipmentGrp/DepreciationAmt03266
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt05732
IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt055573
IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt014209
IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt069782
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt01037
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt011409
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt012446
IRS990ScheduleD/TotalBookValueLandBuildingsAmt059076
IRS990ScheduleG/AgrmtProfFundraisingActyInd0false
IRS990ScheduleG/FundraisingEventInformationGrp/DirectExpenseSummaryEventsAmt015926
IRS990ScheduleG/FundraisingEventInformationGrp/Event1Nm0FUNDRAISING INCOME - Annual Luncheon
IRS990ScheduleG/FundraisingEventInformationGrp/FoodAndBeverageEvent1Amt09273
IRS990ScheduleG/FundraisingEventInformationGrp/FoodAndBeverageTotalEventsAmt09273
IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsEvent1Amt087296
IRS990ScheduleG/FundraisingEventInformationGrp/GrossReceiptsTotalAmt087296
IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueEvent1Amt087296
IRS990ScheduleG/FundraisingEventInformationGrp/GrossRevenueTotalEventsAmt087296

Document Assets

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Filings

Displayed year

2015 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$341,405
Liabilities
$4,738
Net assets
$336,667
Revenue
$546,670
Expenses
$486,480
Net income
$60,190
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2022Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$0.99$1.50$0.50
2021Detailed filing. Detailed filing data is available for this year.$5.89$0.16$5.74$7.73$5.58$2.14
2020Detailed filing. Detailed filing data is available for this year.$4.39$0.68$3.70$4.20$4.55$0.35
2019Detailed filing. Detailed filing data is available for this year.$4.14$0.09$4.05$5.80$5.53$0.27
2018Detailed filing. Detailed filing data is available for this year.$3.97$0.09$3.88$5.86$5.52$0.34
2017Detailed filing. Detailed filing data is available for this year.$3.69$0.00$3.69$5.94$5.92$0.02
2016Summary only. Only limited summary data is available for this year.$3.52$0.05$3.47$5.67$5.59$0.08
2015Detailed filing. Detailed filing data is available for this year.$3.41$0.05$3.37$5.47$4.86$0.60
2014Detailed filing. Detailed filing data is available for this year.$2.81$0.04$2.76$4.64$4.05$0.59
2013Detailed filing. Detailed filing data is available for this year.$2.21$0.04$2.18$4.53$3.98$0.55
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.65$0.03$1.63$3.87
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.69$0.02$1.67$4.15
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.72$0.02$1.70$3.14