Civic Intelligence

The Wisconsin Initiative Inc

EIN 87-1540257 • 501(c)4 • Madison, WI

Profile

The wisconsin initiative supports commonsense policies and solutions to issues facing wisconsin working families.

PO Box 46608Madison, WI 53744

wisconsininitiative.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

59th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)4 • <$500k nonprofits • Source year 2025

Liabilities / Revenue

Score unavailable

No value available

Liabilities-to-revenue requires both liabilities and revenue on the latest valid filing.

Source year 2025

Net Margin

Score unavailable

No value available

Net margin requires both revenue and expenses on the latest valid filing.

Source year 2025

Top Officer Pay

89th percentile

$0

Higher top officer pay than 89% of similar nonprofits.

501(c)4 • <$500k nonprofits • Source year 2025

Asset Growth

10th percentile

-95%

Faster asset growth than 10% of similar nonprofits.

501(c)4 • <$500k nonprofits • Annualized from 2024 to 2025

Revenue Growth

4th percentile

-100%

Faster revenue growth than 4% of similar nonprofits.

501(c)4 • <$500k nonprofits • Annualized from 2024 to 2025

Assets

Down

$138,080

Down $43,884 (-24%) from 2023

Liabilities

Flat

$0

Flat from 2023

Net Assets

Down

$138,080

Down $43,884 (-24%) from 2023

Revenue

Up

$2,078,000

Up $1,022,218 (+97%) from 2023

Expenses

Up

$2,121,884

Up $1,210,452 (+133%) from 2023

Net Income

Down

-$43,884

Down $188,234 (-130%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$200K$150K$100K$50K$0Assets 2021: $10,067Liabilities 2021: $0Net Assets 2021: $10,0672021Assets 2022: $37,614Liabilities 2022: $0Net Assets 2022: $37,6142022Assets 2023: $181,964Liabilities 2023: $0Net Assets 2023: $181,9642023Assets 2024: $138,080Liabilities 2024: $0Net Assets 2024: $138,0802024

Highlighted filing

2024

Assets$138,080
Liabilities$0
Net Assets$138,080

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$3.0M$2.0M$1.0M$0-$1.0MRevenue 2021: $280,000Expenses 2021: $269,933Net Income 2021: $10,0672021Revenue 2022: $2,663,713Expenses 2022: $2,636,166Net Income 2022: $27,5472022Revenue 2023: $1,055,782Expenses 2023: $911,432Net Income 2023: $144,3502023Revenue 2024: $2,078,000Expenses 2024: $2,121,884Net Income 2024: -$43,8842024

Highlighted filing

2024

Revenue$2,078,000
Expenses$2,121,884
Net Income-$43,884

Filings

Latest Detailed Filing

The latest 2024 filing currently has linked XML that has not been fully parsed yet. Showing the latest detailed filing from 2022 below.

Jump To
Filing Snapshot
Filing Period
Jan 1, 2022 to Dec 31, 2022
Signed
May 11, 2023
Return Version
2022v5.0
Gross Receipts
$2,663,713
Mission and Program Overview

Mission

The wisconsin initiative supports commonsense policies and solutions to issues facing wisconsin working families.

To support commonsense policies & solutions to issues facing wisconsin working families.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$10,067$37,614▲ $27,547
Total Assets$10,067$37,614▲ $27,547
Liabilities
Total Liabilities$0$0→ $0
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$10,067$37,614▲ $27,547
Total Net Assets Fund Balance$10,067$37,614▲ $27,547
Total Liabilities and Net Assets / Fund Balance$10,067$37,614▲ $27,547
Compensation and Service Providers

Board Members and Trustees

NameTitle
Andy BuckDirector
Martha CollinsDirector
Nicole SafarDirector
Tricia ZunkerDirector
Morgan GrunowExecutive Director

Highest Paid Contractors

ContractorServicesLocationCompensation
Strother Nuckels StrategyAdvertising712 H STREET NE 768, Washington, DC 20002$1,009,752
Al Media StrategyAdvertising222 WEST ONTARIO ST STE 600, Chicago, IL 60654$255,110
Gps ImpactAdvertising112 SE 4TH ST STE 202, Des Moines, IA 50309$200,000
Revenue and Support

Revenue Composition

Contributions and Grants
$2,663,700
Program Service Revenue
$0
Investment Income
$0
Other Revenue
$13
All Other Contributions
$2,663,700
Change in Net Assets
$27,547
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$1,819,433
Grants and Similar Amounts Paid$816,733
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$1,654,862--$1,654,862
Grants to Domestic Orgs$816,733--$816,733
Fees for Services Other$80,103--$80,103
Fees for Services Management$48,000$12,000-$60,000
Fees for Services Legal$15,580$3,895-$19,475
Office Expenses$972$1,144-$2,116
Fees for Services Accounting-$1,850-$1,850
Conferences and Meetings$1,027--$1,027
Total Functional Expenses$2,617,277$18,889$0$2,636,166
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Alliance for Common SenseWashington, DC527General Support for Political Activities$600,000
State Democracy ProjectWashington, DC501(c)(3)General Support for Civic Engagement Activities$60,000
We All Rise African American Resource CenterGreen Bay, WI501(c)(3)AFRICAN AMERICAN RESOURCE CENTER: GENERAL SUPPORT FOR CIVIC ENGAGEMENT ACTIVITIES$46,733
Law Forward IncMadison, WI501(c)(3): GENERAL SUPPORT FOR REDISTRICTING ACTIVITIES$30,000
Takeaction MinnesotaSt Paul, MN501(c)(4)General Support for Civic Engagement Activities$30,000
Fair Elections CenterWashington, DC501(c)(3)General Support for Civic Engagement Activities$25,000
Pastors United Community Advocacy IncMilwaukee, WI501(c)(3)General Support for Civic Engagement Activities$25,000
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
Yes
Subject to proxy tax
No

Reported Spending and Taxes

Line ItemAmount
Political Expenditures$700,000
Total Exempt Function Spending$700,000
Section 527 Activity Spending$100,000
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
Yes

Governance Explanations

Form 990, Part VI, Section A, Line 3

The wisconsin initiative uses spector roh strategies to perform certain management duties such as planning and executing budgets and financial operations and supervising exempt operations. During the 2022 calendar year, morgan grunow received $60,000 of compensation from spector roh strategies in her role as executive director.

Form 990, Part VI, Section B, Line 11B

All members of the board of directors are provided with a copy of the form 990 for review and approval before it is filed.

Form 990, Part VI, Section C, Line 19

The organization does not make its governing documents, conflict of interest policy or financial statements available to the public.

Filing and Contact Details

Filer

Filer Name
The Wisconsin Initiative Inc
EIN
87-1540257
Phone
6082848313
Address
PO BOX 46608, MADISON, WI 53744

Signing Officer

Name
Morgan Grunow
Title
Executive Director
Phone
6082848313
Signed
2023-05-11
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Morgan Grunow
Formed
2021
Legal Domicile
Wi
Voting Board Members
4
Independent Board Members
4
Employees
0
Volunteers
4

Preparer

Firm
Wegner Cpas Llp
Address
2921 LANDMARK PL STE 300, MADISON, WI 53713-4236
Preparer
Amanda Vannatta CPA
Phone
6082744020
Raw XML AppendixShowing 400 of 401 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
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IRS990/CreditCounselingInd00
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IRS990/DecisionsSubjectToApprovaInd00
IRS990/DeductibleArtContributionInd00
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IRS990/DescribedInSection501c3Ind00
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IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt00
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IRS990/Form990PartVIISectionAGrp/TitleTxt1DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt2DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt3DIRECTOR
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IRS990/Form990ProvidedToGvrnBodyInd01
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IRS990ScheduleI/RecipientTable/NonCashAssistanceAmt50
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IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt0GENERAL SUPPORT FOR CIVIC ENGAGEMENT ACTIVITIES
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt1: GENERAL SUPPORT FOR REDISTRICTING ACTIVITIES
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt2AFRICAN AMERICAN RESOURCE CENTER: GENERAL SUPPORT FOR CIVIC ENGAGEMENT ACTIVITIES
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt3GENERAL SUPPORT FOR CIVIC ENGAGEMENT ACTIVITIES
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt4GENERAL SUPPORT FOR CIVIC ENGAGEMENT ACTIVITIES
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt5GENERAL SUPPORT FOR CIVIC ENGAGEMENT ACTIVITIES
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt6GENERAL SUPPORT FOR POLITICAL ACTIVITIES
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IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt3STATE DEMOCRACY PROJECT
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt4FAIR ELECTIONS CENTER
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt5PASTORS UNITED COMMUNITY ADVOCACY INC
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt6ALLIANCE FOR COMMON SENSE
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IRS990ScheduleI/RecipientTable/USAddress/AddressLine1Txt0705 RAYMOND AVE NO 100
IRS990ScheduleI/RecipientTable/USAddress/AddressLine1Txt1PO BOX 326
IRS990ScheduleI/RecipientTable/USAddress/AddressLine1Txt2PO BOX 654
IRS990ScheduleI/RecipientTable/USAddress/AddressLine1Txt3C/O SCHULMAN 236 9TH ST SE
IRS990ScheduleI/RecipientTable/USAddress/AddressLine1Txt41825 K STREET NW NO 450
IRS990ScheduleI/RecipientTable/USAddress/AddressLine1Txt52205 N 16TH ST
IRS990ScheduleI/RecipientTable/USAddress/AddressLine1Txt61225 EYE STREET NW STE 1100
IRS990ScheduleI/RecipientTable/USAddress/CityNm0ST PAUL
IRS990ScheduleI/RecipientTable/USAddress/CityNm1MADISON
IRS990ScheduleI/RecipientTable/USAddress/CityNm2GREEN BAY
IRS990ScheduleI/RecipientTable/USAddress/CityNm3WASHINGTON
IRS990ScheduleI/RecipientTable/USAddress/CityNm4WASHINGTON
IRS990ScheduleI/RecipientTable/USAddress/CityNm5MILWAUKEE
IRS990ScheduleI/RecipientTable/USAddress/CityNm6WASHINGTON
IRS990ScheduleI/RecipientTable/USAddress/StateAbbreviationCd0MN
IRS990ScheduleI/RecipientTable/USAddress/StateAbbreviationCd1WI
IRS990ScheduleI/RecipientTable/USAddress/StateAbbreviationCd2WI
IRS990ScheduleI/RecipientTable/USAddress/StateAbbreviationCd3DC
IRS990ScheduleI/RecipientTable/USAddress/StateAbbreviationCd4DC
IRS990ScheduleI/RecipientTable/USAddress/StateAbbreviationCd5WI
IRS990ScheduleI/RecipientTable/USAddress/StateAbbreviationCd6DC
IRS990ScheduleI/RecipientTable/USAddress/ZIPCd055114
IRS990ScheduleI/RecipientTable/USAddress/ZIPCd153703
IRS990ScheduleI/RecipientTable/USAddress/ZIPCd254305
IRS990ScheduleI/RecipientTable/USAddress/ZIPCd320003
IRS990ScheduleI/RecipientTable/USAddress/ZIPCd420006
IRS990ScheduleI/RecipientTable/USAddress/ZIPCd553205
IRS990ScheduleI/RecipientTable/USAddress/ZIPCd620005
IRS990ScheduleI/SupplementalInformationDetail/ExplanationTxt0THE WISCONSIN INITIATIVE AND THE GRANTEE ORGANIZATION SIGN A GRANT AGREEMENT OUTLINING EXPECTATIONS AND TERMS OF THE AGREEMENT, INCLUDING GRANT PERIOD AND REPORTING REQUIREMENTS. THE GRANT PERIOD AND REPORTING REQUIREMENTS AND DEADLINES ARE ALL DEPENDENT UPON THE GRANT'S INTENDED ACTIVITY.
IRS990ScheduleI/SupplementalInformationDetail/FormAndLineReferenceDesc0PART I, LINE 2:
IRS990ScheduleI/Total501c3OrgCnt05
IRS990ScheduleI/TotalOtherOrgCnt02
IRS990/ScheduleJRequiredInd00
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THE WISCONSIN INITIATIVE USES SPECTOR ROH STRATEGIES TO PERFORM CERTAIN MANAGEMENT DUTIES SUCH AS PLANNING AND EXECUTING BUDGETS AND FINANCIAL OPERATIONS AND SUPERVISING EXEMPT OPERATIONS. DURING THE 2022 CALENDAR YEAR, MORGAN GRUNOW RECEIVED $60,000 OF COMPENSATION FROM SPECTOR ROH STRATEGIES IN HER ROLE AS EXECUTIVE DIRECTOR.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1ALL MEMBERS OF THE BOARD OF DIRECTORS ARE PROVIDED WITH A COPY OF THE FORM 990 FOR REVIEW AND APPROVAL BEFORE IT IS FILED.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2THE ORGANIZATION DOES NOT MAKE ITS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY OR FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART VI, SECTION A, LINE 3
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PART VI, SECTION C, LINE 19
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd00
IRS990/SignificantNewProgramSrvcInd00
IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd00
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
IRS990/TotalAssetsBOYAmt010067
IRS990/TotalAssetsEOYAmt037614
IRS990/TotalAssetsGrp/BOYAmt010067
IRS990/TotalAssetsGrp/EOYAmt037614
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt02663700
IRS990/TotalEmployeeCnt00
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt018889
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt02617277
IRS990/TotalFunctionalExpensesGrp/TotalAmt02636166
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt00
IRS990/TotalLiabilitiesEOYAmt00
IRS990/TotalLiabilitiesGrp/BOYAmt00
IRS990/TotalLiabilitiesGrp/EOYAmt00
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt010067
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt037614
IRS990/TotalOtherCompensationAmt00
IRS990/TotalProgramServiceExpensesAmt02617277
IRS990/TotalReportableCompFromOrgAmt00
IRS990/TotalRevenueGrp/ExclusionAmt013
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt00
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt02663713
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt04
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt010067
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt037614
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd00
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0PO BOX 46608
IRS990/USAddress/CityNm0MADISON
IRS990/USAddress/StateAbbreviationCd0WI
IRS990/USAddress/ZIPCd053744
IRS990/VotingMembersGoverningBodyCnt04
IRS990/VotingMembersIndependentCnt04
IRS990/WebsiteAddressTxt0WISCONSININITIATIVE.ORG
IRS990/WhistleblowerPolicyInd00
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/AuthenticationAssuranceLevelCd0AAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/IdentityAssuranceLevelCd0IAL1
ReturnHeader/AdditionalFilerInformation/TrustedCustomerGrp/TrustedCustomerCd02
ReturnHeader/BuildTS02023-04-26 12:10:37Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0MORGAN GRUNOW
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0EXECUTIVE DIRECTOR
ReturnHeader/BusinessOfficerGrp/PhoneNum06082848313
ReturnHeader/BusinessOfficerGrp/SignatureDt02023-05-11
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0THE WISCONSIN INITIATIVE INC
ReturnHeader/Filer/BusinessNameControlTxt0WISC
ReturnHeader/Filer/EIN0871540257
ReturnHeader/Filer/PhoneNum06082848313
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO BOX 46608
ReturnHeader/Filer/USAddress/CityNm0MADISON
ReturnHeader/Filer/USAddress/StateAbbreviationCd0WI
ReturnHeader/Filer/USAddress/ZIPCd053744
ReturnHeader/IRSResponsiblePrtyInfoCurrInd00
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0390974031
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0WEGNER CPAS LLP
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt02921 LANDMARK PL STE 300
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0MADISON
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0WI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0537134236
ReturnHeader/PreparerPersonGrp/PhoneNum06082744020
ReturnHeader/PreparerPersonGrp/PreparationDt02023-05-11
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0AMANDA VANNATTA CPA
ReturnHeader/ReturnTs02023-05-11T16:07:05-05:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm0MORGAN
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm0GRUNOW
ReturnHeader/TaxPeriodBeginDt02022-01-01
ReturnHeader/TaxPeriodEndDt02022-12-31

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