Civic Intelligence

Engage Franklin Inc

EIN 86-4001065 • 501(c)4 • Franklin, WI

Profile

To serve as a destination marketing organization, engaging in tourism promotion and tourism development that positions franklin as a premiere destination for sports, meetings/conventions, leisure and corporate travel, resulting in economic prosperity for businesses and organizations and improved quality of life for those who live and work in the community.

7044 South Ballpark Drive Ste 300Franklin, WI 53132

www.engagefranklin.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

92nd percentile

0.57x

Higher debt load relative to assets than 92% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

87th percentile

0.27x

Higher debt load relative to revenue than 87% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Net Margin

60th percentile

5.8%

Higher net margin than 60% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

99th percentile

224%

Faster asset growth than 99% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

99th percentile

462%

Faster revenue growth than 99% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets92nd percentile

Assets

Up

$146,235

Up $101,165 (+224%) from 2023

Liabilities

Up

$83,229

Up $83,229 from 2023

Net Assets

Up

$63,006

Up $17,936 (+40%) from 2023

Operations
Liabilities / Revenue87th percentileNet Margin60th percentile

Revenue

Up

$309,134

Up $254,133 (+462%) from 2023

Expenses

Up

$291,198

Up $281,267 (+2832%) from 2023

Net Income

Down

$17,936

Down $27,134 (-60%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth99th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$150K$100K$50K$0Assets 2023: $45,070Liabilities 2023: $0Net Assets 2023: $45,0702023Assets 2024: $146,235Liabilities 2024: $83,229Net Assets 2024: $63,0062024

Highlighted filing

2024

Assets$146,235
Liabilities$83,229
Net Assets$63,006
Open 2024 Filing

Operations Trend

Revenue Growth99th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$400K$300K$200K$100K$0Revenue 2023: $55,001Expenses 2023: $9,931Net Income 2023: $45,0702023Revenue 2024: $309,134Expenses 2024: $291,198Net Income 2024: $17,9362024

Highlighted filing

2024

Revenue$309,134
Expenses$291,198
Net Income$17,936
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$146,235
Liabilities
$83,229
Net assets
$63,006
Revenue
$309,134
Expenses
$291,198
Net income
$17,936
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$1.46$0.83$0.63$3.09$2.91$0.18
2023Detailed filing. Detailed filing data is available for this year.$0.45$0.00$0.45$0.55$0.10$0.45
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 18, 2025
Return Version
2024v5.2
Gross Receipts
$309,134
Mission and Program Overview

Mission

To serve as a destination marketing organization, engaging in tourism promotion and tourism development that positions franklin as a premiere destination for sports, meetings/conventions, leisure and corporate travel, resulting in economic prosperity for businesses and organizations and improved quality of life for those who live and work in the community.

The mission of engage franklin is to serve as a destination marketing organization, engaging in tourism promotion and tourism development that positions franklin as a premiere destination for sports, meetings/conventions, leisure, and corporate travel, resulting in economic prosperity for businesses and organizations, and improved quality of life for those who live and work in the community.

Balance Sheet Detail
LineBeginningEndChange
Assets
Accounts Receivable-$104,137-
Loans From Officers Directors-$83,229-
Cash and Non-Interest-Bearing Accounts$25,066$16,208▼ $8,858
Savings and Temporary Cash Investments$20,004$926▼ $19,078
Total Assets$45,070$146,235▲ $101,165
Other Assets Total$0$24,964▲ $24,964
Liabilities
Other Liabilities-$0-
Total Liabilities$0$83,229▲ $83,229
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$45,070$63,006▲ $17,936
Total Net Assets Fund Balance$45,070$63,006▲ $17,936
Total Liabilities and Net Assets / Fund Balance$45,070$146,235▲ $101,165

Asset Categories

AssetBook ValueDepreciationBasis
Other Assets Org$24,964--
Compensation and Service Providers
Top Officer PayScore unavailable

Employees

NameTitleFull / Part TimeBaseTotal
Laura NelsonPresidentPT$28,946$28,946
Brandon ChineaExecutive DirectorFT$12,514$12,514

Board Members and Trustees

NameTitle
Mark WylieVice President
Brian FrancisBoard Member
Darrel MalekBoard Member
James PekarBoard Member
Joe ZimmermanBoard Member
Ryan WargoletBoard Member
Tammy BresetteBoard Member
Jeff CalimlimSecretary
Joseph AlivoTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$204,936
Program Service Revenue
$104,137
Investment Income
$61
Other Revenue
$0
Change in Net Assets
$17,936
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$250,110
Salaries, Compensation, and Employee Benefits$41,088
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Other$66,043$17,556-$83,599
Current Officers, Directors, Trustees, and Key Employees$36,157$4,931-$41,088
Office Expenses$4,355$37-$4,392
Advertising$3,887$159-$4,046
Other Expenses$1,908$0-$1,908
Fees for Services Legal$1,624$16-$1,640
Travel$525--$525
Total Functional Expenses$196,119$95,079$0$291,198
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees-$83,229-
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“The organization provides a copy of form 990 to each voting member”

Form 990, Part VI, Section B, Line 12C

“In the instance there is a conflict of interest the board member(s) must disclose the conflict and abstain from voting on the matter. If the conflict is substantial, the interested member(s) may need to leave the room during discussion and voting.the minutes of the meeting must record the disclosure and how the conflict was managed, such as the abstention from a vote.”

Form 990, Part VI, Section B, Line 15

“The executive director serves as a 1099 contractor. Compensation was initially set under a part-time contract, and the change from part-time to full-time contractor status was reviewed and approved by the board and recorded in the meeting minutes.”

Form 990, Part VI, Section C, Line 19

“Quarterly presentations to the franklin tourism commission, which are posted and public meetings”

Filing and Contact Details

Filer

Filer Name
Engage Franklin Inc
EIN
86-4001065
Phone
8778295500
Address
7044 SOUTH BALLPARK DRIVE STE 300, FRANKLIN, WI 53132

Signing Officer

Name
Brandon Chinea
Title
Executive Director
Phone
8778295500
Signed
2025-11-18
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Brandon Chinea
Formed
2021
Legal Domicile
Wi
Voting Board Members
11
Independent Board Members
9
Employees
0
Volunteers
9

Preparer

Firm
Reilly Penner & Benton Llp
Address
1233 NORTH MAYFAIR RD SUITE 302, MILWAUKEE, WI 53226-3255
Preparer
Brad M Voght
Phone
4142717800
Supplemental Narrative

Additional Explanations

Form 990, Part III, Line 3

“The organization expanded its marketing efforts by partnering with local businesses, attracting and hosting sporting events, and launching an official social media page and updated website.”

Form 990, Part IX, Line 11G

“Other professional fees: program service expenses 66,043. Management and general expenses 17,556. Fundraising expenses 0. Total expenses 83,599.”

Raw XML Appendix372 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleL/LoansBtwnOrgInterestedPrsnGrp/WrittenAgreementInd00
IRS990ScheduleL/SupplementalInformationDetail/ExplanationTxt0THE BOARD MEMBER LENT MONEY FOR START-UP COSTS TO THE ORGANIZATION VIA A COMPANY WHICH HE HOLDS OWNERSHIP IN. THE LOAN WAS AN ARMS-LENGHT TRANSACTION AND IS EXPECTED TO BE REPAID WHEN ADEQUATE CASH IS AVAILABLE.
IRS990ScheduleL/SupplementalInformationDetail/FormAndLineReferenceDesc0SCHEDULE L PART II LINE 1
IRS990ScheduleL/TotalBalanceDueAmt083229
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THE ORGANIZATION EXPANDED ITS MARKETING EFFORTS BY PARTNERING WITH LOCAL BUSINESSES, ATTRACTING AND HOSTING SPORTING EVENTS, AND LAUNCHING AN OFFICIAL SOCIAL MEDIA PAGE AND UPDATED WEBSITE.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE ORGANIZATION PROVIDES A COPY OF FORM 990 TO EACH VOTING MEMBER
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2IN THE INSTANCE THERE IS A CONFLICT OF INTEREST THE BOARD MEMBER(S) MUST DISCLOSE THE CONFLICT AND ABSTAIN FROM VOTING ON THE MATTER. IF THE CONFLICT IS SUBSTANTIAL, THE INTERESTED MEMBER(S) MAY NEED TO LEAVE THE ROOM DURING DISCUSSION AND VOTING.THE MINUTES OF THE MEETING MUST RECORD THE DISCLOSURE AND HOW THE CONFLICT WAS MANAGED, SUCH AS THE ABSTENTION FROM A VOTE.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3THE EXECUTIVE DIRECTOR SERVES AS A 1099 CONTRACTOR. COMPENSATION WAS INITIALLY SET UNDER A PART-TIME CONTRACT, AND THE CHANGE FROM PART-TIME TO FULL-TIME CONTRACTOR STATUS WAS REVIEWED AND APPROVED BY THE BOARD AND RECORDED IN THE MEETING MINUTES.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4QUARTERLY PRESENTATIONS TO THE FRANKLIN TOURISM COMMISSION, WHICH ARE POSTED AND PUBLIC MEETINGS
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5OTHER PROFESSIONAL FEES: PROGRAM SERVICE EXPENSES 66,043. MANAGEMENT AND GENERAL EXPENSES 17,556. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 83,599.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART III, LINE 3
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PART VI, SECTION B, LINE 12C
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PART VI, SECTION B, LINE 15
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990, PART VI, SECTION C, LINE 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5FORM 990, PART IX, LINE 11G
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd01
IRS990/SignificantNewProgramSrvcInd00
IRS990/StatesWhereCopyOfReturnIsFldCd0WI
IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd01
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
IRS990/TotalAssetsBOYAmt045070
IRS990/TotalAssetsEOYAmt0146235
IRS990/TotalAssetsGrp/BOYAmt045070
IRS990/TotalAssetsGrp/EOYAmt0146235
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt0204936
IRS990/TotalEmployeeCnt00
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt095079
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0196119
IRS990/TotalFunctionalExpensesGrp/TotalAmt0291198
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt00
IRS990/TotalLiabilitiesEOYAmt083229
IRS990/TotalLiabilitiesGrp/BOYAmt00
IRS990/TotalLiabilitiesGrp/EOYAmt083229
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt045070
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt063006
IRS990/TotalOtherCompensationAmt00
IRS990/TotalProgramServiceExpensesAmt0196119
IRS990/TotalProgramServiceRevenueAmt0104137
IRS990/TotalReportableCompFromOrgAmt041460
IRS990/TotalRevenueGrp/ExclusionAmt061
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0104137
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0309134
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt09
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt045070
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0146235
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TravelGrp/ProgramServicesAmt0525
IRS990/TravelGrp/TotalAmt0525
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd00
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt07044 SOUTH BALLPARK DRIVE STE 300
IRS990/USAddress/CityNm0FRANKLIN
IRS990/USAddress/StateAbbreviationCd0WI
IRS990/USAddress/ZIPCd053132
IRS990/VotingMembersGoverningBodyCnt011
IRS990/VotingMembersIndependentCnt09
IRS990/WebsiteAddressTxt0HTTPS://WWW.ENGAGEFRANKLIN.ORG
IRS990/WhistleblowerPolicyInd00
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0BRANDON CHINEA
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0EXECUTIVE DIRECTOR
ReturnHeader/BusinessOfficerGrp/PhoneNum08778295500
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-11-18
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0ENGAGE FRANKLIN INC
ReturnHeader/Filer/BusinessNameControlTxt0ENGA
ReturnHeader/Filer/EIN0864001065
ReturnHeader/Filer/PhoneNum08778295500
ReturnHeader/Filer/USAddress/AddressLine1Txt07044 SOUTH BALLPARK DRIVE STE 300
ReturnHeader/Filer/USAddress/CityNm0FRANKLIN
ReturnHeader/Filer/USAddress/StateAbbreviationCd0WI
ReturnHeader/Filer/USAddress/ZIPCd053132
ReturnHeader/IRSResponsiblePrtyInfoCurrInd01
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0390747409
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0REILLY PENNER & BENTON LLP
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt01233 NORTH MAYFAIR RD SUITE 302
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0MILWAUKEE
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0WI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0532263255
ReturnHeader/PreparerPersonGrp/PhoneNum04142717800
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0BRAD M VOGHT
ReturnHeader/ReturnTs02025-11-18T09:42:24-06:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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