Civic Intelligence

Mountain State Spotlight Inc

EIN 85-1154363 • 501(c)3 • Charleston, WV

Profile

To serve the general public as an independent, civic news organization that tells stories of importance to West Virginians about issues and challenges facing their communities.

170 Summers Street Suite 210Charleston, WV 25301

mountainstatespotlight.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

64th percentile

0.17x

Higher debt load relative to assets than 64% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Liabilities / Revenue

54th percentile

0.10x

Higher debt load relative to revenue than 54% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Net Margin

26th percentile

-6.8%

Higher net margin than 26% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

8th percentile

-21%

Faster asset growth than 8% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Revenue Growth

71st percentile

23%

Faster revenue growth than 71% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Assets

Down

$695,621

Down $181,808 (-21%) from 2023

Liabilities

Down

$116,672

Down $22,359 (-16%) from 2023

Net Assets

Down

$578,949

Down $159,449 (-22%) from 2023

Revenue

Up

$1,196,121

Up $222,502 (+23%) from 2023

Expenses

Up

$1,277,366

Up $196,394 (+18%) from 2023

Net Income

Up

-$81,245

Up $26,108 (+24%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$1.5M$1.0M$500K$0Assets 2020: $108,215Liabilities 2020: $0Net Assets 2020: $108,2152020Assets 2021: $714,001Liabilities 2021: $35,560Net Assets 2021: $678,4412021Assets 2022: $1,039,145Liabilities 2022: $193,394Net Assets 2022: $845,7512022Assets 2023: $877,429Liabilities 2023: $139,031Net Assets 2023: $738,3982023Assets 2024: $695,621Liabilities 2024: $116,672Net Assets 2024: $578,9492024

Highlighted filing

2024

Assets$695,621
Liabilities$116,672
Net Assets$578,949

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.5M$1.0M$500K$0-$500KRevenue 2020: $325,091Expenses 2020: $216,876Net Income 2020: $108,2152020Revenue 2021: $1,166,792Expenses 2021: $591,695Net Income 2021: $575,0972021Revenue 2022: $1,123,213Expenses 2022: $955,903Net Income 2022: $167,3102022Revenue 2023: $973,619Expenses 2023: $1,080,972Net Income 2023: -$107,3532023Revenue 2024: $1,196,121Expenses 2024: $1,277,366Net Income 2024: -$81,2452024

Highlighted filing

2024

Revenue$1,196,121
Expenses$1,277,366
Net Income-$81,245

Filings

Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Jun 18, 2025
Return Version
2024v5.1
Gross Receipts
$1,196,121
Mission and Program Overview

Mission

To serve the general public as an independent, civic news organization that tells stories of importance to West Virginians about issues and challenges facing their communities.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$685,618$556,643▼ $128,975
Pledges and Grants Receivable$33,054$45,809▲ $12,755
Land, Buildings, and Equipment, Net$49,519$41,789▼ $7,730
Prepaid Expenses and Deferred Charges$23,068$24,699▲ $1,631
Investments Other Securities-$9,233-
Savings and Temporary Cash Investments-$0-
Accounts Receivable-$0-
Other Notes and Loans Receivable, Net-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Total Assets$877,429$695,621▼ $181,808
Other Assets Total$86,170$17,448▼ $68,722
Liabilities
Other Liabilities$129,011$111,909▼ $17,102
Accounts Payable and Accrued Expenses$10,020$4,096▼ $5,924
Deferred Revenue-$667-
Total Liabilities$139,031$116,672▼ $22,359
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$722,157$558,483▼ $163,674
Net Assets With Donor Restrictions$16,241$20,466▲ $4,225
Total Net Assets Fund Balance$738,398$578,949▼ $159,449
Total Liabilities and Net Assets / Fund Balance$877,429$695,621▼ $181,808

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$41,789$24,972$66,761
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Sara CrickenbergerExecutive DirectorFT$103,012$13,411$116,423
Ken Ward JrPresidentFT$105,582$774$106,356

Board Members and Trustees

Revenue and Support

Revenue Composition

Contributions and Grants
$1,179,051
Program Service Revenue
$0
Investment Income
$17,070
Other Revenue
$0
All Other Contributions
$1,179,051
Change in Net Assets
$-81,245

Audited Revenue Reconciliation

Revenue per Audited Statements
$1,196,121
Total Revenue per Audited Statements
$1,196,121
Total Revenue per Form 990
$1,196,121
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$939,343
Other Expenses$338,023
Total Fundraising Expense$38,292
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$415,565$144,819$28,059$588,443
Current Officers, Directors, Trustees, and Key Employees$200,501$22,278-$222,779
Fees for Services Other$36,988$41,872-$78,860
Payroll Taxes$55,718$13,644$2,747$72,109
Occupancy$70,437--$70,437
Other Employee Benefits$35,936$16,838$3,238$56,012
Travel$26,235$7,979$360$34,574
Advertising$15,591$5,927$1,373$22,891
Insurance$6,505$12,045-$18,550
Fees for Services Legal-$10,445-$10,445
Other Expenses$1,336$8,850$594$10,186
Depreciation Depletion-$9,429-$9,429
All Other Expenses$16$1,721$1,671$3,408
Office Expenses$283$3,044-$3,327
Total Functional Expenses$881,354$357,720$38,292$1,277,366

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$1,277,366
Total Expenses per Audited Statements$1,277,366
Total Expenses per Form 990$1,277,366
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
payroll and related payables$95,445
operating lease liability$16,464
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
Yes
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

A copy of the Form 990 was provided to the Officers and Directors for review and comment prior to filing.

Form 990, Part VI, Section B, Line 12C

Upon engagement, election, or hiring, directors, officers, and key employees agree to comply with the conflict of interest policy and to disclose any conflicts of interest, which are then handled in accordance with the conflict of interest policy.

Form 990, Part VI, Section B, Line 15A

It is the organization's policy that compensation of any director, officer, or key employee is reasonable. Accordingly, compensation of the executive director was determined based on relevant comparability data followed by written resolution of a disinterested board approving the compensation in compliance with Treas. Reg. 53.4958-6.

Form 990, Part VI, Section B, Line 15B

See response to Form 990, Part VI, Line 15a.

Form 990, Part VI, Section C, Line 19

Other organizational documents are made available to the public upon request.

Filing and Contact Details

Filer

Filer Name
Mountain State Spotlight Inc
EIN
85-1154363
Phone
3042206080
Address
170 Summers Street Suite 210, Charleston, WV 25301

Signing Officer

Name
Sara Crickenberger
Title
Executive Director
Signed
2025-06-18
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Sara Crickenberger
Formed
2020
Legal Domicile
Wv
Voting Board Members
5
Independent Board Members
5
Employees
0

Preparer

Firm
Tovella Dowling PC
Address
501 W Broadway Ste 1540, San Diego, CA 92101
Preparer
Julie U Nguyen Esq
Phone
6199309332
Supplemental Narrative

Financial Statement Notes

Part X : FIN48 Footnote

The Organization is a public charity, and is exempt from income taxes under Section 501(c)(3) of the Internal Revenue Code. The Organization believes that it has appropriate support for any tax positions taken, and as such, does not have any uncertain tax positions that are material to the financial statements. The Organization is not a private foundation. The Organization's Return of Organization Exempt from Income Tax for the years ended December 31, 2024, 2023, 2022 and 2021 are subject to examination by the Internal Revenue Service and State taxing authorities, generally three to four years after the return was filed.

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IRS990/Desc0Operation of digital news room serving universally-accessible information focused on major issues facing West Virginians, including public health threats, economic development challenges, environment issues, and government accountability. In 2024, the organization published stories covering various critical issues affecting West Virginia and traveled over 10,000 miles to all 55 West Virginia counties during the election cycle. Through conversations with more than 500 voters, the organization developed a "Citizens Agenda" that identified issues residents wanted candidates to address during their campaigns. The organization created comprehensive voter guides for both primary and general elections that were accessed by voters across the state, with county-specific general election voter guide pages receiving 26,240 page views and primary election guide county-specific pages receiving 30,623 page views. Election results coverage generated 34,729 page views. By the end of 2024, Mountain State Spotlight achieved a median monthly website readership of 38,293 people and maintained 10,247 email newsletter subscribers, all of whom received the organization's nonprofit journalism at no cost.
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IRS990/OtherLiabilitiesGrp/EOYAmt0111909
IRS990/OtherRevenueTotalAmt00
IRS990/OtherSalariesAndWagesGrp/FundraisingAmt028059
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt0144819
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt0415565
IRS990/OtherSalariesAndWagesGrp/TotalAmt0588443
IRS990/OthNotesLoansReceivableNetGrp/EOYAmt00
IRS990/PartialLiquidationInd0false
IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayPremiumsPrsnlBnftCntrctInd0false
IRS990/PayrollTaxesGrp/FundraisingAmt02747
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt013644
IRS990/PayrollTaxesGrp/ProgramServicesAmt055718
IRS990/PayrollTaxesGrp/TotalAmt072109
IRS990/PensionPlanContributionsGrp/TotalAmt00
IRS990/PledgesAndGrantsReceivableGrp/BOYAmt033054
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt045809
IRS990/PoliticalCampaignActyInd0false
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt023068
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt024699
IRS990/PrincipalOfficerNm0Sara Crickenberger
IRS990/PriorPeriodAdjustmentsAmt0-78204
IRS990/ProfessionalFundraisingInd0false
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYContributionsGrantsAmt0973619
IRS990/PYExcessBenefitTransInd0false
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt0311406
IRS990/PYRevenuesLessExpensesAmt0-107353
IRS990/PYSalariesCompEmpBnftPaidAmt0769566
IRS990/PYTotalExpensesAmt01080972
IRS990/PYTotalRevenueAmt0973619
IRS990/QuidProQuoContributionsInd0false
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/RcvFndsToPayPrsnlBnftCntrctInd0false
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt0-81245
IRS990/RegularMonitoringEnfrcInd0true
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0true
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/SavingsAndTempCashInvstGrp/EOYAmt00
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearAmt01179051
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus1YearAmt0973619
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus2YearsAmt01123213
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt01166792
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus4YearsAmt0325091
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/TotalAmt04767766
IRS990ScheduleA/GovtFurnSrvcFcltsVl170Grp/TotalAmt00
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearAmt017070
IRS990ScheduleA/GrossInvestmentIncome170Grp/TotalAmt017070
IRS990ScheduleA/OtherIncome170Grp/TotalAmt00
IRS990ScheduleA/PublicOrganization170Ind0X
IRS990ScheduleA/PublicSupportCY170Pct00.88490
IRS990ScheduleA/PublicSupportTotal170Amt04234160
IRS990ScheduleA/SubstantialContributorsTotAmt0533606
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft170Grp/TotalAmt00
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY170Ind0X
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt01179051
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt0973619
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt01123213
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt01166792
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt0325091
IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt04767766
IRS990ScheduleA/TotalSupportAmt04784836
IRS990ScheduleA/UnrelatedBusinessNetIncm170Grp/TotalAmt00
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd0true
IRS990ScheduleD/ExpensesSubtotalAmt01277366
IRS990ScheduleD/FootnoteTextInd0X
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt041789
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt024972
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt066761
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt016464
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt195445
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0operating lease liability
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc1payroll and related payables
IRS990ScheduleD/RevenueSubtotalAmt01196121
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0The Organization is a public charity, and is exempt from income taxes under Section 501(c)(3) of the Internal Revenue Code. The Organization believes that it has appropriate support for any tax positions taken, and as such, does not have any uncertain tax positions that are material to the financial statements. The Organization is not a private foundation. The Organization's Return of Organization Exempt from Income Tax for the years ended December 31, 2024, 2023, 2022 and 2021 are subject to examination by the Internal Revenue Service and State taxing authorities, generally three to four years after the return was filed.
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0Part X : FIN48 Footnote
IRS990ScheduleD/TotalBookValueLandBuildingsAmt041789
IRS990ScheduleD/TotalExpensesPerForm990Amt01277366
IRS990ScheduleD/TotalLiabilityAmt0111909
IRS990ScheduleD/TotalRevenuePerForm990Amt01196121
IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt01196121
IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt01277366
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0A copy of the Form 990 was provided to the Officers and Directors for review and comment prior to filing.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Upon engagement, election, or hiring, directors, officers, and key employees agree to comply with the conflict of interest policy and to disclose any conflicts of interest, which are then handled in accordance with the conflict of interest policy.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2It is the organization's policy that compensation of any director, officer, or key employee is reasonable. Accordingly, compensation of the executive director was determined based on relevant comparability data followed by written resolution of a disinterested board approving the compensation in compliance with Treas. Reg. 53.4958-6.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3See response to Form 990, Part VI, Line 15a.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4Other organizational documents are made available to the public upon request.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Section B, Line 11b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Section B, Line 12c
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Section B, Line 15a
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Form 990, Part VI, Section B, Line 15b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Form 990, Part VI, Section C, Line 19
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/StatesWhereCopyOfReturnIsFldCd0WV
IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0false
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0877429
IRS990/TotalAssetsEOYAmt0695621
IRS990/TotalAssetsGrp/BOYAmt0877429
IRS990/TotalAssetsGrp/EOYAmt0695621
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt01179051
IRS990/TotalEmployeeCnt00
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt038292
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0357720
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0881354
IRS990/TotalFunctionalExpensesGrp/TotalAmt01277366
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt0139031
IRS990/TotalLiabilitiesEOYAmt0116672
IRS990/TotalLiabilitiesGrp/BOYAmt0139031
IRS990/TotalLiabilitiesGrp/EOYAmt0116672
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0738398
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0578949
IRS990/TotalOtherCompensationAmt014185
IRS990/TotalProgramServiceExpensesAmt0881354
IRS990/TotalProgramServiceRevenueAmt00
IRS990/TotalReportableCompFromOrgAmt0208594
IRS990/TotalRevenueGrp/ExclusionAmt017070
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt01196121
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0877429

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