Civic Intelligence

Inkstick Media Inc

EIN 84-2451690 • 501(c)3 • Frederick, MD

Profile

The Organizations mission is to conduct and distribute educational research, studies, analysis, and reporting relating to foreign policy and security issues.

PO Box 4044Frederick, MD 21705

inkstickmedia.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

39th percentile

0.02x

Higher debt load relative to assets than 39% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Liabilities / Revenue

36th percentile

0.02x

Higher debt load relative to revenue than 36% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Net Margin

88th percentile

45%

Higher net margin than 88% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Top Officer Pay

64th percentile

$94,583

Higher top officer pay than 64% of similar nonprofits.

Top officer pay equals 9.6% of source-year revenue.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Asset Growth

93rd percentile

72%

Faster asset growth than 93% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Revenue Growth

93rd percentile

138%

Faster revenue growth than 93% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets39th percentile

Assets

Up

$1,112,080

Up $466,467 (+72%) from 2023

Liabilities

Up

$24,385

Up $18,160 (+292%) from 2023

Net Assets

Up

$1,087,695

Up $448,307 (+70%) from 2023

Operations
Liabilities / Revenue36th percentileNet Margin88th percentile

Revenue

Up

$987,791

Up $571,902 (+138%) from 2023

Expenses

Up

$539,484

Up $123,294 (+30%) from 2023

Net Income

Up

$448,307

Up $448,608 (+149039%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth93rd percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$1.5M$1.0M$500K$0Assets 2020: $164,414Liabilities 2020: $6,000Net Assets 2020: $158,4142020Assets 2021: $321,666Liabilities 2021: $1,000Net Assets 2021: $320,6662021Assets 2022: $678,709Liabilities 2022: $39,020Net Assets 2022: $639,6892022Assets 2023: $645,613Liabilities 2023: $6,225Net Assets 2023: $639,3882023Assets 2024: $1,112,080Liabilities 2024: $24,385Net Assets 2024: $1,087,6952024

Highlighted filing

2024

Assets$1,112,080
Liabilities$24,385
Net Assets$1,087,695
Open 2024 Filing

Operations Trend

Revenue Growth93rd percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KRevenue 2020: $213,125Expenses 2020: $54,711Net Income 2020: $158,4142020Revenue 2021: $343,378Expenses 2021: $181,126Net Income 2021: $162,2522021Revenue 2022: $629,782Expenses 2022: $310,759Net Income 2022: $319,0232022Revenue 2023: $415,889Expenses 2023: $416,190Net Income 2023: -$3012023Revenue 2024: $987,791Expenses 2024: $539,484Net Income 2024: $448,3072024

Highlighted filing

2024

Revenue$987,791
Expenses$539,484
Net Income$448,307
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$1,112,080
Liabilities
$24,385
Net assets
$1,087,695
Revenue
$987,791
Expenses
$539,484
Net income
$448,307
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$1.11$0.02$1.09$0.99$0.54$0.45
2023Detailed filing. Detailed filing data is available for this year.$0.65$0.01$0.64$0.42$0.42$0.00
2022Detailed filing. Detailed filing data is available for this year.$0.68$0.04$0.64$0.63$0.31$0.32
2021Detailed filing. Detailed filing data is available for this year.$0.32$0.00$0.32$0.34$0.18$0.16
2020Detailed filing. Detailed filing data is available for this year.$0.16$0.01$0.16$0.21$0.05$0.16
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Oct 29, 2025
Return Version
2024v5.2
Gross Receipts
$987,791
Mission and Program Overview

Mission

The Organizations mission is to conduct and distribute educational research, studies, analysis, and reporting relating to foreign policy and security issues.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$645,613$692,080▲ $46,467
Pledges and Grants Receivable-$420,000-
Total Assets$645,613$1,112,080▲ $466,467
Liabilities
Deferred Revenue-$23,025-
Accounts Payable and Accrued Expenses$6,225$1,360▼ $4,865
Total Liabilities$6,225$24,385▲ $18,160
Net Assets / Fund Balance
Net Assets With Donor Restrictions$356,643$646,855▲ $290,212
Net Assets Without Donor Restrictions$282,745$440,840▲ $158,095
Total Net Assets Fund Balance$639,388$1,087,695▲ $448,307
Total Liabilities and Net Assets / Fund Balance$645,613$1,112,080▲ $466,467
Compensation and Service Providers
Top Officer Pay64th percentile

Employees

NameTitleFull / Part TimeBaseTotal
Laicie HeeleyPresidentFT$94,583$94,583
Mark HeeleySecretary & Treasurer-$1,562$1,562

Board Members and Trustees

NameTitle
Jennifer CooperDirector
Stephen MilesDirector
William HartungDirector
Revenue and Support

Revenue Composition

Contributions and Grants
$812,761
Program Service Revenue
$175,030
Investment Income
$0
Other Revenue
$0
All Other Contributions
$812,761
Change in Net Assets
$448,307

Audited Revenue Reconciliation

Revenue per Audited Statements
$987,791
Total Revenue per Audited Statements
$987,791
Total Revenue per Form 990
$987,791
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$302,456
Salaries, Compensation, and Employee Benefits$237,028
Total Fundraising Expense$30,853
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Other$231,530$27,001-$258,531
Other Salaries and Wages$94,058$5,275$15,441$114,774
Current Officers, Directors, Trustees, and Key Employees$78,793$4,418$12,934$96,145
Payroll Taxes$13,870$2,330$2,199$18,399
Travel$8,510--$8,510
Advertising$8,099--$8,099
Other Employee Benefits$1,500$6,210-$7,710
Office Expenses$3,508$2,180-$5,688
Information Technology$4,853--$4,853
Fees for Services Accounting-$4,550-$4,550
Insurance-$4,179-$4,179
Other Expenses$5,046$921$279$1,200
Conferences and Meetings$975--$975
Fees for Services Legal-$825-$825
Total Functional Expenses$450,742$57,889$30,853$539,484

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$539,484
Total Expenses per Audited Statements$539,484
Total Expenses per Form 990$539,484
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Officer directors etc family relationship Part VI line 2

“Laicie Heeley and Mark Heeley: Family relationship”

Form 990 governing body review Part VI line 11

“Form 990 was reviewed by management prior to filing with the IRS.”

Conflict of interest policy compliance Part VI line 12C

“Directors and officers are required to disclose to The Board any financial interest which the director or officer directly or indirectly has in any person or entity which is a party to a transaction under consideration by The Board. The interested director or officer is required to abstain from voting on the transaction.”

CEO executive director top management comp Part VI line 15A

“The Organizations independent directors approve the presidents compensation.”

Other officer or key employee compensation Part VI line 15B

“The Organizations independent directors approve the secretary/treasurers compensation.”

Governing documents etc available to public Part VI line 19

“The Organization makes available for inspection and copying all documents required to be made publicly available.”

Filing and Contact Details

Filer

Filer Name
Inkstick Media Inc
EIN
84-2451690
In Care Of
% Laicie Heeley
Phone
2405861851
Address
PO Box 4044, Frederick, MD 21705

Signing Officer

Name
Laicie Heeley
Title
President
Phone
2405861851
Signed
2025-10-29
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Laicie Heeley
Formed
2018
Legal Domicile
Md
Voting Board Members
5
Independent Board Members
3
Employees
4
Volunteers
4

Preparer

Firm
Mullins PC
Address
7625 Wisconsin Avenue, Bethesda, MD 20814
Preparer
John Mullins
Phone
2027706371
Supplemental Narrative

Additional Explanations

List of other fees for services expenses Part IX line 11G

“Freelance Services: $94,966Admin Services: $27,000Editorial Services: $78,000CCR Contractors: $25,107Podcast Services: $31,858Social Media Services: $1,600”

Financial Statement Notes

Part X, Line 2-Text in footnote regarding FIN 48 (ASC 740)

“The Organization follows the Financial Accounting Standards Board Accounting Standards Codification, which provides guidance on accounting for uncertainty in income taxes recognized in the Organizations financial statements, if any. At year end, the Organization had no unrecognized tax benefits related to uncertain tax positions in its information return that would qualify for either recognition or disclosure in its financial statements.The Organizations policy would be to recognize interest and penalties on tax positions related to its unrecognized tax benefits in income tax expense in the financial statements. Through year end, there have been no matters that would have resulted in an accrual for interest and/or penalties.”

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IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0The Organization follows the Financial Accounting Standards Board Accounting Standards Codification, which provides guidance on accounting for uncertainty in income taxes recognized in the Organizations financial statements, if any. At year end, the Organization had no unrecognized tax benefits related to uncertain tax positions in its information return that would qualify for either recognition or disclosure in its financial statements.The Organizations policy would be to recognize interest and penalties on tax positions related to its unrecognized tax benefits in income tax expense in the financial statements. Through year end, there have been no matters that would have resulted in an accrual for interest and/or penalties.
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0Part X, Line 2-Text in footnote regarding FIN 48 (ASC 740)
IRS990ScheduleD/TotalExpensesPerForm990Amt0539484
IRS990ScheduleD/TotalRevenuePerForm990Amt0987791
IRS990ScheduleD/TotalRevEtcAuditedFinclStmtAmt0987791
IRS990ScheduleD/TotExpnsEtcAuditedFinclStmtAmt0539484
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Laicie Heeley and Mark Heeley: Family relationship
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Form 990 was reviewed by management prior to filing with the IRS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Directors and officers are required to disclose to The Board any financial interest which the director or officer directly or indirectly has in any person or entity which is a party to a transaction under consideration by The Board. The interested director or officer is required to abstain from voting on the transaction.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3The Organizations independent directors approve the presidents compensation.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4The Organizations independent directors approve the secretary/treasurers compensation.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5The Organization makes available for inspection and copying all documents required to be made publicly available.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6Freelance Services: $94,966Admin Services: $27,000Editorial Services: $78,000CCR Contractors: $25,107Podcast Services: $31,858Social Media Services: $1,600
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Officer directors etc family relationship Part VI line 2
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990 governing body review Part VI line 11
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Conflict of interest policy compliance Part VI line 12c
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3CEO executive director top management comp Part VI line 15a
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Other officer or key employee compensation Part VI line 15b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5Governing documents etc available to public Part VI line 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc6List of other fees for services expenses Part IX line 11g
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IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0false
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TerminateOperationsInd0false
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IRS990/TotalAssetsEOYAmt01112080
IRS990/TotalAssetsGrp/BOYAmt0645613
IRS990/TotalAssetsGrp/EOYAmt01112080
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt0812761
IRS990/TotalEmployeeCnt04
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt030853
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt057889
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0450742
IRS990/TotalFunctionalExpensesGrp/TotalAmt0539484
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt06225
IRS990/TotalLiabilitiesEOYAmt024385
IRS990/TotalLiabilitiesGrp/BOYAmt06225
IRS990/TotalLiabilitiesGrp/EOYAmt024385
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0639388
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt01087695
IRS990/TotalOtherCompensationAmt00
IRS990/TotalProgramServiceExpensesAmt0450742
IRS990/TotalProgramServiceRevenueAmt0175030
IRS990/TotalReportableCompFromOrgAmt096145
IRS990/TotalRevenueGrp/ExclusionAmt00
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0175030
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0987791
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt04
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0645613
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt01112080
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TravelGrp/ProgramServicesAmt08510
IRS990/TravelGrp/TotalAmt08510
IRS990/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0PO Box 4044
IRS990/USAddress/CityNm0Frederick
IRS990/USAddress/StateAbbreviationCd0MD
IRS990/USAddress/ZIPCd021705
IRS990/VotingMembersGoverningBodyCnt05
IRS990/VotingMembersIndependentCnt03
IRS990/WebsiteAddressTxt0inkstickmedia.com
IRS990/WhistleblowerPolicyInd0true
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0LAICIE HEELEY
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0President
ReturnHeader/BusinessOfficerGrp/PhoneNum02405861851
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-10-29
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0Inkstick Media Inc
ReturnHeader/Filer/BusinessNameControlTxt0INKS
ReturnHeader/Filer/EIN0842451690
ReturnHeader/Filer/InCareOfNm0% Laicie Heeley
ReturnHeader/Filer/PhoneNum02405861851
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO Box 4044
ReturnHeader/Filer/USAddress/CityNm0Frederick
ReturnHeader/Filer/USAddress/StateAbbreviationCd0MD
ReturnHeader/Filer/USAddress/ZIPCd021705
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0true
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0474306215
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Mullins PC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt07625 Wisconsin Avenue
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Bethesda
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0MD
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd020814
ReturnHeader/PreparerPersonGrp/PhoneNum02027706371
ReturnHeader/PreparerPersonGrp/PreparationDt02025-11-14
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0JOHN MULLINS
ReturnHeader/ReturnTs02025-11-14T09:36:02-05:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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