Liabilities / Assets
60th percentile
Tied with the lowest-debt nonprofits in its peer group.
EIN 84-2273554 • 501(c)3 • Sunrise, FL
Profile
Rethink Your Food advocates for the benefits of a plant-based diet and plant-focused food system as key solutions to advancing nutrition security, and mitigating environmental concerns and animal suffering. We collaborate with Caribbean community leaders in the region and diaspora.
Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.
Liabilities / Assets
60th percentile
Tied with the lowest-debt nonprofits in its peer group.
Liabilities / Revenue
62nd percentile
Tied with the lowest-debt nonprofits in its peer group.
Net Margin
92nd percentile
Higher net margin than 92% of similar nonprofits.
Top Officer Pay
93rd percentile
Higher top officer pay than 93% of similar nonprofits.
Top officer pay equals 23.8% of source-year revenue.
Asset Growth
90th percentile
Faster asset growth than 90% of similar nonprofits.
Revenue Growth
73rd percentile
Faster revenue growth than 73% of similar nonprofits.
Assets
Up$279,012
Up $122,040 (+78%) from 2023
Liabilities
Flat$0
Flat from 2023
Net Assets
Up$279,012
Up $122,040 (+78%) from 2023
Revenue
Up$204,321
Up $36,324 (+22%) from 2023
Expenses
Down$82,281
Down $305 (-0.4%) from 2023
Net Income
Up$122,040
Up $36,629 (+43%) from 2023
Most recent year
2024 • Form 990Detailed filing. Detailed filing data is available for this year.
| Balance Sheet | Operations | |||||
|---|---|---|---|---|---|---|
| Year | Assets | Liabilities | Net Assets | Revenue | Expenses | Net Income |
| 2024Detailed filing. Detailed filing data is available for this year. | $2.79 | $0.00 | $2.79 | $2.04 | $0.82 | $1.22 |
| 2023Detailed filing. Detailed filing data is available for this year. | $1.57 | $0.00 | $1.57 | $1.68 | $0.83 | $0.85 |
| 2022Detailed filing. Detailed filing data is available for this year. | $0.72 | $0.00 | $0.72 | $1.14 | $0.64 | $0.50 |
Education and Outreach - Through events and programs, Rethink Your Food provides information to increase public awareness about the benefits of a plant-based diet, and works with individuals and organizations who are committed to investing in healthier communities by providing access to healthy food.
Rethink Your Food advocates for the benefits of a plant-based diet and plant-focused food system as key solutions to advancing nutrition security, and mitigating environmental concerns and animal suffering. We collaborate with Caribbean community leaders in the region and diaspora.
| Line | Beginning | End | Change |
|---|---|---|---|
| Assets | |||
| Cash and Non-Interest-Bearing Accounts | $156,972 | $279,012 | ▲ $122,040 |
| Total Assets | $156,972 | $279,012 | ▲ $122,040 |
| Liabilities | |||
| Total Liabilities | $0 | $0 | → $0 |
| Net Assets / Fund Balance | |||
| Net Assets With Donor Restrictions | $141,972 | $249,012 | ▲ $107,040 |
| Net Assets Without Donor Restrictions | $15,000 | $30,000 | ▲ $15,000 |
| Total Net Assets Fund Balance | $156,972 | $279,012 | ▲ $122,040 |
| Total Liabilities and Net Assets / Fund Balance | $156,972 | $279,012 | ▲ $122,040 |
| Name | Title | Full / Part Time | Base | Total |
|---|---|---|---|---|
| Elizabeth Ross | President | FT | $48,589 | $48,589 |
| Name | Title |
|---|---|
| Gwena Hunter | Secretary |
| Cheryl Roberts | Treasurer |
| Line Item | Amount |
|---|---|
| Salaries, Compensation, and Employee Benefits | $53,131 |
| Other Expenses | $29,047 |
| Total Fundraising Expense | $9,370 |
| Grants and Similar Amounts Paid | $103 |
| Professional Fundraising Fees | $0 |
| Line Item | Program | Management | Fundraising | Total |
|---|---|---|---|---|
| Current Officers, Directors, Trustees, and Key Employees | $36,460 | $5,418 | $4,435 | $46,313 |
| Information Technology | $6,117 | $1,398 | - | $7,515 |
| Travel | $2,471 | $1,303 | $3,734 | $7,508 |
| Payroll Taxes | $2,789 | $414 | $339 | $3,542 |
| Other Employee Benefits | $2,579 | $383 | $314 | $3,276 |
| Office Expenses | $1,249 | $816 | - | $2,065 |
| Advertising | $1,038 | - | - | $1,038 |
| Fees for Services Accounting | - | $991 | - | $991 |
| Fees for Services Other | - | $851 | - | $851 |
| Other Expenses | $0 | $108 | $31 | $139 |
| Grants to Domestic Orgs | $103 | - | - | $103 |
| Total Functional Expenses | $61,105 | $11,806 | $9,370 | $82,281 |
| Line Item | Amount |
|---|---|
| Professional Fundraising Fees | $0 |
“Form 990 is reviewed by the board president and treasurer, and shared with all board directors prior to and at the next board meeting.”
“Conflicts of interest are disclosed as they arise and when new board members are appointed.”
“The organization makes available its governing documents, conflict of interest policy, and financial statements available to the public by request.”
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
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| IRS990/ActivitiesConductedPrtshpInd | 0 | 0 |
| IRS990/ActivityOrMissionDesc | 0 | Rethink Your Food advocates for the benefits of a plant-based diet and plant-focused food system as key solutions to advancing nutrition security, and mitigating environmental concerns and animal suffering. We collaborate with Caribbean community leaders in the region and diaspora. |
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| IRS990/Desc | 0 | Our Vegan Caribbean Kickstart online pledge program drew participants from over 25 countries including 22 Caribbean countries, the USA and Canada. The program is a cost-effective tool to raise awareness about the benefits of a plant-based diet and motivate participants to be more conscientious eaters. Participants receive a series of emails that include written and video content, as well as culturally-appropriate sample meal plans and recipes. The content also spotlights the impact of industrial animal agriculture on nutrition security, the environment and animal suffering. |
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| IRS990/FamilyOrBusinessRlnInd | 0 | 0 |
| IRS990/FederalGrantAuditRequiredInd | 0 | 0 |
| IRS990/FederatedCampaignsAmt | 0 | 0 |
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| IRS990/FeesForServicesAccountingGrp/TotalAmt | 0 | 991 |
| IRS990/FeesForServicesOtherGrp/ManagementAndGeneralAmt | 0 | 851 |
| IRS990/FeesForServicesOtherGrp/TotalAmt | 0 | 851 |
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| IRS990/Form990PartVIISectionAGrp/TitleTxt | 1 | Treasurer |
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| IRS990/MissionDesc | 0 | Rethink Your Food advocates for the benefits of a plant-based diet and plant-focused food system as key solutions to advancing nutrition security, and mitigating environmental concerns and animal suffering. We collaborate with Caribbean community leaders in the region and diaspora. |
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| IRS990/PayrollTaxesGrp/TotalAmt | 0 | 3542 |
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| IRS990/PrincipalOfficerNm | 0 | Elizabeth Ross |
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| IRS990/ProgSrvcAccomActy2Grp/Desc | 0 | Through our Better Menus Initiative, we participated in several community events by giving presentations and distributing information that highlight the health benefits of a plant-based diet, while also raising awareness about the environmental and ethical concerns associated with industrial animal agriculture. We collaborated with community leaders in Trinidad and Tobago to launch the first Ital (plant-based) Food Festival. The festival featured family-friendly entertainment, performances by local musical artists, plant-based food, vegan value-added products, and arts and crafts from local small businesses. It also included talks on protecting forest ecosystems and wildlife, as well as the effective use of indigenous herbs. Free young breadfruit trees and seeds were also distributed. Additionally, we conducted research on school lunch programs in primary and secondary schools, as well as universities across Caribbean countries. This included gathering data on existing offerings, the percentage of students who utilize these programs, and public attitudes toward plant-based diets. The goal was to assess the feasibility of introducing one or two plant-based meal days per week in schools and expanding plant-based options overall. |
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| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City | 0 | RESTRICTED |
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| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | Form 990 is reviewed by the board president and treasurer, and shared with all board directors prior to and at the next board meeting. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | Conflicts of interest are disclosed as they arise and when new board members are appointed. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | The organization makes available its governing documents, conflict of interest policy, and financial statements available to the public by request. |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | Form 990, Part VI, Section B, Line 11b |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 1 | Form 990, Part VI, Section B, Line 12c |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 2 | Form 990, Part VI, Section C, Line 19 |
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| IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt | 0 | 11806 |
| IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt | 0 | 61105 |
| IRS990/TotalFunctionalExpensesGrp/TotalAmt | 0 | 82281 |
| IRS990/TotalGrossUBIAmt | 0 | 0 |
| IRS990/TotalLiabilitiesBOYAmt | 0 | 0 |
| IRS990/TotalLiabilitiesEOYAmt | 0 | 0 |
| IRS990/TotalLiabilitiesGrp/BOYAmt | 0 | 0 |
| IRS990/TotalLiabilitiesGrp/EOYAmt | 0 | 0 |
| IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt | 0 | 156972 |
| IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt | 0 | 279012 |
| IRS990/TotalOtherCompensationAmt | 0 | 0 |
| IRS990/TotalOtherProgSrvcExpenseAmt | 0 | 0 |
| IRS990/TotalOtherProgSrvcGrantAmt | 0 | 0 |
| IRS990/TotalOtherProgSrvcRevenueAmt | 0 | 0 |
| IRS990/TotalProgramServiceExpensesAmt | 0 | 61105 |
| IRS990/TotalProgramServiceRevenueAmt | 0 | 0 |
| IRS990/TotalReportableCompFromOrgAmt | 0 | 48589 |
| IRS990/TotalRevenueGrp/ExclusionAmt | 0 | 0 |
| IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 0 |
| IRS990/TotalRevenueGrp/TotalRevenueColumnAmt | 0 | 204321 |
| IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt | 0 | 0 |
| IRS990/TotalVolunteersCnt | 0 | 0 |
| IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt | 0 | 156972 |
| IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt | 0 | 279012 |
| IRS990/TotReportableCompRltdOrgAmt | 0 | 0 |
| IRS990/TravelGrp/FundraisingAmt | 0 | 3734 |
| IRS990/TravelGrp/ManagementAndGeneralAmt | 0 | 1303 |
| IRS990/TravelGrp/ProgramServicesAmt | 0 | 2471 |
| IRS990/TravelGrp/TotalAmt | 0 | 7508 |
| IRS990/TrnsfrExmptNonChrtblRltdOrgInd | 0 | 0 |
| IRS990/TypeOfOrganizationCorpInd | 0 | X |
| IRS990/UnrelatedBusIncmOverLimitInd | 0 | 0 |
| IRS990/UponRequestInd | 0 | X |
| IRS990/USAddress/AddressLine1Txt | 0 | 12717 Sunrise Blvd 131 |
| IRS990/USAddress/CityNm | 0 | Sunrise |
| IRS990/USAddress/StateAbbreviationCd | 0 | FL |
| IRS990/USAddress/ZIPCd | 0 | 333230902 |
| IRS990/VotingMembersGoverningBodyCnt | 0 | 3 |
| IRS990/VotingMembersIndependentCnt | 0 | 2 |
| IRS990/WebsiteAddressTxt | 0 | rethinkyourfood.org |
| IRS990/WhistleblowerPolicyInd | 0 | 1 |
| ReturnHeader/BuildTS | 0 | 2025-03-06 01:10:19Z |
| ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd | 0 | 1 |
| ReturnHeader/BusinessOfficerGrp/PersonNm | 0 | Elizabeth Ross |
| ReturnHeader/BusinessOfficerGrp/PersonTitleTxt | 0 | President |
| ReturnHeader/BusinessOfficerGrp/PhoneNum | 0 | 9549071107 |
| ReturnHeader/BusinessOfficerGrp/SignatureDt | 0 | 2025-05-07 |
| ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt | 0 | RETHINK YOUR FOOD INC |
| ReturnHeader/Filer/BusinessNameControlTxt | 0 | RETH |
| ReturnHeader/Filer/EIN | 0 | 842273554 |
| ReturnHeader/Filer/PhoneNum | 0 | 9549071107 |
| ReturnHeader/Filer/USAddress/AddressLine1Txt | 0 | 12717 W Sunrise Blvd 131 |
| ReturnHeader/Filer/USAddress/CityNm | 0 | Sunrise |
| ReturnHeader/Filer/USAddress/StateAbbreviationCd | 0 | FL |
| ReturnHeader/Filer/USAddress/ZIPCd | 0 | 333230902 |
| ReturnHeader/IRSResponsiblePrtyInfoCurrInd | 0 | 1 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmEIN | 0 | 920598022 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt | 0 | Gina M Myers CPA |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt | 0 | 640 8th Street |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm | 0 | Jacksonville |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd | 0 | OR |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd | 0 | 97530 |
| ReturnHeader/PreparerPersonGrp/PhoneNum | 0 | 5419419959 |
| ReturnHeader/PreparerPersonGrp/PreparationDt | 0 | 2025-05-07 |
| ReturnHeader/PreparerPersonGrp/PreparerPersonNm | 0 | Gina Myers |
| ReturnHeader/PreparerPersonGrp/SelfEmployedInd | 0 | X |
| ReturnHeader/ReturnTs | 0 | 2025-05-07T18:45:10-07:00 |
| ReturnHeader/ReturnTypeCd | 0 | 990 |
| ReturnHeader/TaxPeriodBeginDt | 0 | 2023-07-01 |
| ReturnHeader/TaxPeriodEndDt | 0 | 2024-06-30 |
| ReturnHeader/TaxYr | 0 | 2023 |
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