Civic Intelligence

Cheyenne Leads

990 • Fiscal year 2021 • EIN 83-6002995

Jan 01, 2021 to Dec 31, 2021 • Filed on May 03, 2022

Organization ProfileWWW.CHEYENNELEADS.ORG
PO Box 1045Cheyenne, WY 82003

(307) 638-6000

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

29th percentile

0.13x

Higher debt load relative to assets than 29% of similar nonprofits.

2021 filings • 501(c)6 • $25M-$50M nonprofits • Source year 2021

Liabilities / Revenue

81st percentile

1.04x

Higher debt load relative to revenue than 81% of similar nonprofits.

2021 filings • 501(c)6 • $25M-$50M nonprofits • Source year 2021

Net Margin

96th percentile

54%

Higher net margin than 96% of similar nonprofits.

2021 filings • 501(c)6 • $25M-$50M nonprofits • Source year 2021

Top Officer Pay

Score unavailable

No value available

This filing does not contain officer compensation rows.

Source year 2021

Asset Growth

11th percentile

-4.5%

Faster asset growth than 11% of similar nonprofits.

2021 filings • 501(c)6 • $25M-$50M nonprofits • Annualized from 2020 to 2021

Revenue Growth

4th percentile

-59%

Faster revenue growth than 4% of similar nonprofits.

2021 filings • 501(c)6 • $25M-$50M nonprofits • Annualized from 2020 to 2021

Balance Sheet
Liabilities / Assets29th percentile

Assets

Down

$27,875,304

Down $1,322,150 (-4.5%) from 2020

Net Assets

Up

$24,254,179

Up $1,892,091 (+8.5%) from 2020

Liabilities

Down

$3,621,125

Down $3,214,241 (-47%) from 2020

Revenue And Expenses
Liabilities / Revenue81st percentileNet Margin96th percentile

Revenue

Down

$3,473,962

Down $5,102,821 (-59%) from 2020

Expenses

Down

$1,599,143

Down $1,455,581 (-48%) from 2020

Net Income

Down

$1,874,819

Down $3,647,240 (-66%) from 2020

Historical Trend

Balance Sheet Trend

Asset Growth11th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$60M$40M$20M$0Assets 2011: $14,955,691Liabilities 2011: $702,511Net Assets 2011: $14,253,1802011Assets 2012: $21,550,479Liabilities 2012: $5,331,211Net Assets 2012: $16,219,2682012Assets 2013: $17,033,664Liabilities 2013: $749,041Net Assets 2013: $16,284,6232013Assets 2014: $18,114,143Liabilities 2014: $801,967Net Assets 2014: $17,312,1762014Assets 2015: $25,634,370Liabilities 2015: $8,768,199Net Assets 2015: $16,866,1712015Assets 2016: $27,661,244Liabilities 2016: $10,573,371Net Assets 2016: $17,087,8732016Assets 2017: $27,415,653Liabilities 2017: $10,301,507Net Assets 2017: $17,114,1462017Assets 2018: $25,277,916Liabilities 2018: $8,235,087Net Assets 2018: $17,042,8292018Assets 2019: $23,994,672Liabilities 2019: $7,154,643Net Assets 2019: $16,840,0292019Assets 2020: $29,197,454Liabilities 2020: $6,835,366Net Assets 2020: $22,362,0882020Assets 2021: $27,875,304Liabilities 2021: $3,621,125Net Assets 2021: $24,254,1792021Assets 2022: $28,201,578Liabilities 2022: $3,113,207Net Assets 2022: $25,088,3712022Assets 2023: $27,439,034Liabilities 2023: $2,727,389Net Assets 2023: $24,711,6452023Assets 2024: $44,096,904Liabilities 2024: $2,974,641Net Assets 2024: $41,122,2632024

Highlighted filing

2021

Assets$27,875,304
Liabilities$3,621,125
Net Assets$24,254,179
Open 2021 Filing

Operations Trend

Revenue Growth4th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$20M$15M$10M$5.0M$0-$5.0MExpenses 2011: $678,4082011Expenses 2012: $5,228,7942012Revenue 2013: $2,063,794Expenses 2013: $2,004,811Net Income 2013: $58,9832013Revenue 2014: $2,089,818Expenses 2014: $1,062,265Net Income 2014: $1,027,5532014Revenue 2015: $2,732,192Expenses 2015: $3,180,167Net Income 2015: -$447,9752015Revenue 2016: $2,749,771Expenses 2016: $2,525,546Net Income 2016: $224,2252016Revenue 2017: $2,584,911Expenses 2017: $2,558,638Net Income 2017: $26,2732017Revenue 2018: $2,527,594Expenses 2018: $2,598,911Net Income 2018: -$71,3172018Revenue 2019: $2,535,835Expenses 2019: $2,738,635Net Income 2019: -$202,8002019Revenue 2020: $8,576,783Expenses 2020: $3,054,724Net Income 2020: $5,522,0592020Revenue 2021: $3,473,962Expenses 2021: $1,599,143Net Income 2021: $1,874,8192021Revenue 2022: $5,161,104Expenses 2022: $3,542,405Net Income 2022: $1,618,6992022Revenue 2023: $1,139,404Expenses 2023: $2,196,585Net Income 2023: -$1,057,1812023Revenue 2024: $18,260,995Expenses 2024: $2,259,013Net Income 2024: $16,001,9822024

Highlighted filing

2021

Revenue$3,473,962
Expenses$1,599,143
Net Income$1,874,819
Open 2021 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2021 to Dec 31, 2021
Signed
May 3, 2022
Return Version
2021v4.0
Gross Receipts
$4,704,470
Mission and Program Overview

Mission

Leads was established "as a corporation which will service to coordinate the efforts of our community for the purpose of further economic development from the expansion of existing business as well as the creation and location of new businesses."

Position cheyenne and laramie county as a location of choice for new and expanding businesses.

Balance Sheet Detail
LineBeginningEndChange
Assets
Inventories for Sale or Use$11,715,212$9,300,495▼ $2,414,717
Land, Buildings, and Equipment, Net$7,501,986$6,792,084▼ $709,902
Investments in Publicly Traded Securities-$6,045,869-
Cash and Non-Interest-Bearing Accounts$7,270,960$4,871,981▼ $2,398,979
Savings and Temporary Cash Investments$178,894$181,687▲ $2,793
Investments Other Securities$207,685$167,032▼ $40,653
Pledges and Grants Receivable$44,310$30,017▼ $14,293
Accounts Receivable$21,182$26,743▲ $5,561
Intangible Assets$570--
Total Assets$29,197,454$27,875,304▼ $1,322,150
Other Assets Total$2,256,655$459,396▼ $1,797,259
Liabilities
Other Liabilities$5,719,149$3,118,924▼ $2,600,225
Deferred Revenue-$457,025-
Accounts Payable and Accrued Expenses$1,116,217$45,176▼ $1,071,041
Total Liabilities$6,835,366$3,621,125▼ $3,214,241
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$22,362,088$24,254,179▲ $1,892,091
Total Net Assets Fund Balance$22,362,088$24,254,179▲ $1,892,091
Total Liabilities and Net Assets / Fund Balance$29,197,454$27,875,304▼ $1,322,150

Asset Categories

AssetBook ValueDepreciationBasis
Buildings$6,792,084$4,432,774$11,224,858
Leasehold Improvements-$448,123$448,123
Equipment-$13,386$13,386
Compensation and Service Providers
Top Officer PayScore unavailable

Employees

NameTitleFull / Part TimeBaseOtherTotal
Betsey HaleCEOFT$163,587$28,976$192,563

Board Members and Trustees

NameTitle
David MillerBoard Chair
Robin RolingVice Chair
Brian HeithoffFormer Immed
Mark ParsonsFormer Membe
Mark StegeFormer Membe
Renee AshworthFormer Membe
Lori SchoeneImmediate Pa
Brian GrossMember
Chad BrownMember
Daniel LindlyMember
David JohnsonMember
David PopeMember
Dennis EllisMember
Dustin Mcken PeMember
Jeff PopeMember
Jered RouthMember
Jim MurphyMember
Joe SchafferMember
Joe StephensonMember
Jon PietschMember
Kim AlexanderMember
Mathias JungMember
Matt PopeMember
Paul BellottiMember
Rich BolkovatzMember
Scott CowleyMember
Wally EricksonMember
Ann NelsonSecretary
Keith ZabkaTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$535,966
Program Service Revenue
$0
Investment Income
$2,908,055
Other Revenue
$29,941
All Other Contributions
$40,000
Change in Net Assets
$1,874,819

Audited Revenue Reconciliation

Revenue per Audited Statements
$3,461,627
Revenue Not Reported on Financial Statements
$12,335
Revenue Not Reported on Form 990
$1,017,506
Total Revenue per Audited Statements
$4,479,133
Total Revenue per Form 990
$3,473,962
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$1,052,967
Salaries, Compensation, and Employee Benefits$546,176
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Other$443,725$46,302-$490,027
Other Salaries and Wages$154,015$117,002-$271,017
Current Officers, Directors, Trustees, and Key Employees$89,973$73,614-$163,587
Advertising$81,004$55,258-$136,262
Depreciation Depletion$119,994$250-$120,244
Other Employee Benefits$44,887$35,068-$79,955
Occupancy$24,765$19,348-$44,113
Conferences and Meetings$7,249$33,406-$40,655
Payroll Taxes$17,750$13,867-$31,617
Office Expenses$14,232$11,119-$25,351
Fees for Service Investment Mgmnt Fees-$12,335-$12,335
Insurance-$8,442-$8,442
Other Expenses$6,375$1,662-$8,037
All Other Expenses$4,307$3,366-$7,673
Total Functional Expenses$1,142,539$456,604$0$1,599,143

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$2,587,042
Total Expenses per Form 990$1,599,143
Expenses per Audited Statements$1,586,808
Expenses Not Reported on Form 990$1,000,234
Expenses Not Reported on Financial Statements$12,335
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Gross Income$21,520
Fundraising Direct Expenses$18,309
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Golf Tournament$21,520$21,520$18,309$3,211
Total Events$21,520$21,520$18,309$3,211
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes

Reported Spending and Taxes

Line ItemAmount
Current Year Nondeductible Lobbying and Political Cost$5,400
Total Nondeductible Lobbying and Political Cost$5,400
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Due to State of Wy$2,961,392
Deferred Compensation$157,532
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 6

“Members consist of various businesses around the cheyenne community.”

Form 990, Page 6, Part VI, Line 7A

“Members elect board members who do not pay at least 10,000 in membership dues. Businesses who pay at least 10,000 in membership dues get an automatic seat on the board.”

Form 990, Page 6, Part VI, Line 11B

“Copy of the tax return is provided to the board prior to its filing.”

Form 990, Page 6, Part VI, Line 12C

“Board members are required to disclose interests that could give rise to conflicts annually. In the situation where a conflict arises, the individual is asked to excuse themselves.”

Form 990, Page 6, Part VI, Line 15A

“The compensation committee is responsible for making a recommendation to the full board, which is then documented by a letter from the board chairman.”

Form 990, Page 6, Part VI, Line 19

“Governing documents, conflict of interest policy and financial statements are all available upon request.”

Filing and Contact Details

Filer

Filer Name
Cheyenne Leads
EIN
83-6002995
Phone
3076386000
Address
PO BOX 1045, CHEYENNE, WY 82003

Signing Officer

Name
Betsey Hale
Title
CEO
Phone
3076386000
Signed
2022-05-03
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Betsey Hale
Formed
1987
Legal Domicile
Wy
Voting Board Members
26
Independent Board Members
26
Employees
6
Volunteers
24

Preparer

Firm
Rlr Llp
Address
POBOX 483, CHEYENNE, WY 82003
Preparer
Robert B Dickerson
Phone
3076315598
Supplemental Narrative

Additional Explanations

FORM 990 - ORGANIZATION'S MISSION

“Leads was established "as a corporation which will service to coordinate the efforts of our community for the purpose of further economic development from the expansion of existing business as well as the creation and location of new businesses."”

Form 990, Page 1, Part I, Line 6

“Attract jobs that provide livable incomes by encouraging new capital investments in a strong, diversified economy. Be a county wide, community- based organization. Be a positive force in statewide economic development.”

Form 990, Part IX, Line 11G

“Other fees 443,725 46,302 0”

Form 990, Part XI, Line 9

“Reclassified rent expenses 830,029 reclassified rent expenses -830,029”

Financial Statement Notes

Schedule D, Page 3, Part X

“The corporation is exempt from federal income taxes under section 501(c)(6) of the internal revenue code. The association is taxed as a corporation for federal income tax purposes. The corporation adopted the recognition requirements for uncertainty in income taxes as required by asc 740-10-50. The corporation's income tax filings are subject to audit by various taxing authorities. In evaluating the corporation's tax provisions and accruals, interpretations and tax planning strategies are considered. The corporation believes their estimates are appropriate based on current facts and circumstances, and has not recorded a provision for uncertainty in income taxes at december 31, 2021 and 2020.”

Schedule D, Page 4, Part XI, Line 2D

“Reclassified rent expenses 830,029”

Schedule D, Page 4, Part XII, Line 2D

“Reclassified rent expenses 830,029”

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Document Assets

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Filings

Displayed year

2021 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$27,875,304
Liabilities
$3,621,125
Net assets
$24,254,179
Revenue
$3,473,962
Expenses
$1,599,143
Net income
$1,874,819
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$44.1$2.97$41.1$18.3$2.26$16.0
2023Summary only. Only limited summary data is available for this year.$27.4$2.73$24.7$1.14$2.20$1.06
2022Summary only. Only limited summary data is available for this year.$28.2$3.11$25.1$5.16$3.54$1.62
2021Detailed filing. Detailed filing data is available for this year.$27.9$3.62$24.3$3.47$1.60$1.87
2020Facts available. Structured filing facts are available, but richer extracted sections are limited.$29.2$6.84$22.4$8.58$3.05$5.52
2019Facts available. Structured filing facts are available, but richer extracted sections are limited.$24.0$7.15$16.8$2.54$2.74$0.20
2018Summary only. Only limited summary data is available for this year.$25.3$8.24$17.0$2.53$2.60$0.07
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$27.4$10.3$17.1$2.58$2.56$0.03
2016Facts available. Structured filing facts are available, but richer extracted sections are limited.$27.7$10.6$17.1$2.75$2.53$0.22
2015Detailed filing. Detailed filing data is available for this year.$25.6$8.77$16.9$2.73$3.18$0.45
2014Detailed filing. Detailed filing data is available for this year.$18.1$0.80$17.3$2.09$1.06$1.03
2013Summary only. Only limited summary data is available for this year.$17.0$0.75$16.3$2.06$2.00$0.06
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$21.6$5.33$16.2$5.23
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$15.0$0.70$14.3$0.68