Liabilities / Assets
78th percentile
Higher debt load relative to assets than 78% of similar nonprofits.
EIN 83-3398093 • 501(c)3 • Birmingham, MI
Profile
Rebrand Cities is committed to bridging the digital divide and empowering small businesses through technology-driven solutions, AI education, and digital transformation support. We serve micro-business owners in communities that face persistent barriers to capital access, limited availability of digital infrastructure, and challenges in scaling due to constrained financial resources. Our work ensures these entrepreneurs gain the tools and knowledge needed to thrive in an increasingly AI-driven economy. Our mission is to unlock and scale human potential and untapped talent.
Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.
Liabilities / Assets
78th percentile
Higher debt load relative to assets than 78% of similar nonprofits.
Liabilities / Revenue
90th percentile
Higher debt load relative to revenue than 90% of similar nonprofits.
Net Margin
6th percentile
Higher net margin than 6% of similar nonprofits.
Top Officer Pay
84th percentile
Higher top officer pay than 84% of similar nonprofits.
Top officer pay equals 0.0% of source-year revenue.
Asset Growth
Score unavailable
No earlier valid filing was available within the previous three public years.
Revenue Growth
Score unavailable
No earlier valid filing was available within the previous three public years.
Assets
$264,265
No earlier filing loaded for comparison.
Liabilities
$24,677
No earlier filing loaded for comparison.
Net Assets
$239,588
No earlier filing loaded for comparison.
Revenue
$71,856
No earlier filing loaded for comparison.
Expenses
$222,621
No earlier filing loaded for comparison.
Net Income
-$150,765
No earlier filing loaded for comparison.
Most recent year
2024 • Form 990EZDetailed filing. Detailed filing data is available for this year.
Rebrand Cities is committed to bridging the digital divide and empowering small businesses through technology-driven solutions, AI education, and digital transformation support. We serve micro-business owners in communities that face persistent barriers to capital access, limited availability of digital infrastructure, and challenges in scaling due to constrained financial resources. Our work ensures these entrepreneurs gain the tools and knowledge needed to thrive in an increasingly AI-driven economy. Our mission is to unlock and scale human potential and untapped talent.
| Description | Grants | Expenses |
|---|---|---|
| Rebrand Cities is a multi-disciplinary collaboration with the residents, community stakeholders, and local government to impact cities-starting with Detroit, Miami, Newark, and Philadelphia, to name a few. We put 10,000 small businesses online. The project aimed to highlight the gems in neighbourhoods with a die-hard, but local following, or a business that had been growing and evolving, but hadn't quite stepped up to own its territory in the digital marketplace. | $0 | $178,320 |
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Hajj Flemings | CEO | PT | $0 | - | - |
| Cynthia Respert | COO | PT | $0 | - | - |
“Description;Amount^Travel;9140|Interest Expense;72|Fundraising Expenses;7587|Other Misc Expenses;619^Total;17418^”
“Description;EOY Amount^Due from Rebrand Cities;259895^Total;259895^”
“Description;EOY Amount^Chase Credit Card 2340;9677|PayPal Loan Payable;15000^Total;24677^”
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
| IRS990EZ/ActivitiesNotPreviouslyRptInd | 0 | 0 |
| IRS990EZ/BenefitsPaidToOrForMembersAmt | 0 | 0 |
| IRS990EZ/BooksInCareOfDetail/PersonNm | 0 | Hajj Flemings |
| IRS990EZ/BooksInCareOfDetail/PhoneNum | 0 | 3132153513 |
| IRS990EZ/BooksInCareOfDetail/USAddress/AddressLine1Txt | 0 | 33717 Woodward Avenue 202 |
| IRS990EZ/BooksInCareOfDetail/USAddress/CityNm | 0 | Birmingham |
| IRS990EZ/BooksInCareOfDetail/USAddress/StateAbbreviationCd | 0 | MI |
| IRS990EZ/BooksInCareOfDetail/USAddress/ZIPCd | 0 | 48009 |
| IRS990EZ/CashSavingsAndInvestmentsGrp/BOYAmt | 0 | 198155 |
| IRS990EZ/CashSavingsAndInvestmentsGrp/EOYAmt | 0 | 1850 |
| IRS990EZ/ChgMadeToOrgnzngDocNotRptInd | 0 | 0 |
| IRS990EZ/ContributionsGiftsGrantsEtcAmt | 0 | 71856 |
| IRS990EZ/CostOfGoodsSoldAmt | 0 | 0 |
| IRS990EZ/CostOrOtherBasisExpenseSaleAmt | 0 | 0 |
| IRS990EZ/DirectIndirectPltclExpendAmt | 0 | 0 |
| IRS990EZ/DonorAdvisedFndsInd | 0 | 0 |
| IRS990EZ/EngagedInExcessBenefitTransInd | 0 | 0 |
| IRS990EZ/ExcessOrDeficitForYearAmt | 0 | -150765 |
| IRS990EZ/FeesAndOtherPymtToIndCntrctAmt | 0 | 177649 |
| IRS990EZ/FiledScheduleAInd | 0 | 1 |
| IRS990EZ/ForeignFinancialAccountInd | 0 | 0 |
| IRS990EZ/ForeignOfficeInd | 0 | 0 |
| IRS990EZ/Form1120PolFiledInd | 0 | 0 |
| IRS990EZ/Form990TotalAssetsGrp/BOYAmt | 0 | 390353 |
| IRS990EZ/Form990TotalAssetsGrp/EOYAmt | 0 | 264265 |
| IRS990EZ/FundraisingGrossIncomeAmt | 0 | 0 |
| IRS990EZ/GainOrLossFromSaleOfAssetsAmt | 0 | 0 |
| IRS990EZ/GamingGrossIncomeAmt | 0 | 0 |
| IRS990EZ/GrantsAndSimilarAmountsPaidAmt | 0 | 0 |
| IRS990EZ/GrossProfitLossSlsOfInvntryAmt | 0 | 0 |
| IRS990EZ/GrossReceiptsAmt | 0 | 71856 |
| IRS990EZ/GrossSalesOfInventoryAmt | 0 | 0 |
| IRS990EZ/InfoInScheduleOPartIIInd | 0 | X |
| IRS990EZ/InfoInScheduleOPartIInd | 0 | X |
| IRS990EZ/InvestmentIncomeAmt | 0 | 0 |
| IRS990EZ/LandAndBuildingsGrp/BOYAmt | 0 | 2520 |
| IRS990EZ/LandAndBuildingsGrp/EOYAmt | 0 | 2520 |
| IRS990EZ/LobbyingActivitiesInd | 0 | 0 |
| IRS990EZ/MadeLoansToFromOfficersInd | 0 | 0 |
| IRS990EZ/MembershipDuesAmt | 0 | 0 |
| IRS990EZ/MethodOfAccountingAccrualInd | 0 | X |
| IRS990EZ/NetAssetsOrFundBalancesBOYAmt | 0 | 390353 |
| IRS990EZ/NetAssetsOrFundBalancesEOYAmt | 0 | 239588 |
| IRS990EZ/NetAssetsOrFundBalancesGrp/BOYAmt | 0 | 390353 |
| IRS990EZ/NetAssetsOrFundBalancesGrp/EOYAmt | 0 | 239588 |
| IRS990EZ/OccupancyRentUtltsAndMaintAmt | 0 | 11818 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt | 0 | 25 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt | 1 | 25 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 0 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 1 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/EmployeeBenefitProgramAmt | 0 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/EmployeeBenefitProgramAmt | 1 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt | 0 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt | 1 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 0 | Hajj Flemings |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 1 | Cynthia Respert |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 0 | CEO |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 1 | COO |
| IRS990EZ/OperateHospitalInd | 0 | 0 |
| IRS990EZ/Organization501c3Ind | 0 | X |
| IRS990EZ/OrganizationDissolvedEtcInd | 0 | 0 |
| IRS990EZ/OrganizationHadUBIInd | 0 | 0 |
| IRS990EZ/OtherAssetsTotalDetail/BOYAmt | 0 | 189678 |
| IRS990EZ/OtherAssetsTotalDetail/EOYAmt | 0 | 259895 |
| IRS990EZ/OtherChangesInNetAssetsAmt | 0 | 0 |
| IRS990EZ/OtherExpensesTotalAmt | 0 | 17418 |
| IRS990EZ/OtherRevenueTotalAmt | 0 | 0 |
| IRS990EZ/PartVIHghstPdCntrctProfSrvcTxt | 0 | NONE |
| IRS990EZ/PartVIOfCompOfHghstPdEmplTxt | 0 | NONE |
| IRS990EZ/PoliticalCampaignActyInd | 0 | 0 |
| IRS990EZ/PrimaryExemptPurposeTxt | 0 | Rebrand Cities is committed to bridging the digital divide and empowering small businesses through technology-driven solutions, AI education, and digital transformation support. We serve micro-business owners in communities that face persistent barriers to capital access, limited availability of digital infrastructure, and challenges in scaling due to constrained financial resources. Our work ensures these entrepreneurs gain the tools and knowledge needed to thrive in an increasingly AI-driven economy. Our mission is to unlock and scale human potential and untapped talent. |
| IRS990EZ/PrintingPublicationsPostageAmt | 0 | 15202 |
| IRS990EZ/ProgramServiceRevenueAmt | 0 | 0 |
| IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt | 0 | Rebrand Cities is a multi-disciplinary collaboration with the residents, community stakeholders, and local government to impact cities-starting with Detroit, Miami, Newark, and Philadelphia, to name a few. We put 10,000 small businesses online. The project aimed to highlight the gems in neighbourhoods with a die-hard, but local following, or a business that had been growing and evolving, but hadn't quite stepped up to own its territory in the digital marketplace. |
| IRS990EZ/ProgramSrvcAccomplishmentGrp/GrantsAndAllocationsAmt | 0 | 0 |
| IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt | 0 | 178320 |
| IRS990EZ/ProhibitedTaxShelterTransInd | 0 | 0 |
| IRS990EZ/RelatedOrganizationCtrlEntInd | 0 | 0 |
| IRS990EZ/SalariesOtherCompEmplBnftAmt | 0 | 534 |
| IRS990EZ/SaleOfAssetsGrossAmt | 0 | 0 |
| IRS990EZ/ScheduleBNotRequiredInd | 0 | X |
| IRS990EZ/SchoolOperatingInd | 0 | 0 |
| IRS990EZ/SpecialEventsDirectExpensesAmt | 0 | 0 |
| IRS990EZ/SpecialEventsNetIncomeLossAmt | 0 | 0 |
| IRS990EZ/StatesWhereCopyOfReturnIsFldCd | 0 | MI |
| IRS990EZ/SubjectToProxyTaxInd | 0 | 0 |
| IRS990EZ/SumOfTotalLiabilitiesGrp/BOYAmt | 0 | 0 |
| IRS990EZ/SumOfTotalLiabilitiesGrp/EOYAmt | 0 | 24677 |
| IRS990EZ/TanningServicesProvidedInd | 0 | 0 |
| IRS990EZ/TaxImposedOnOrganizationMgrAmt | 0 | 0 |
| IRS990EZ/TaxImposedUnderIRC4911Amt | 0 | 0 |
| IRS990EZ/TaxImposedUnderIRC4912Amt | 0 | 0 |
| IRS990EZ/TaxImposedUnderIRC4955Amt | 0 | 0 |
| IRS990EZ/TaxReimbursedByOrganizationAmt | 0 | 0 |
| IRS990EZ/TotalExpensesAmt | 0 | 222621 |
| IRS990EZ/TotalProgramServiceExpensesAmt | 0 | 178320 |
| IRS990EZ/TotalRevenueAmt | 0 | 71856 |
| IRS990EZ/TransactionWithControlEntInd | 0 | 0 |
| IRS990EZ/TrnsfrExmptNonChrtblRltdOrgInd | 0 | 0 |
| IRS990EZ/TypeOfOrganizationCorpInd | 0 | X |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt | 0 | 71856 |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt | 0 | 71856 |
| IRS990ScheduleA/InvestmentIncomeCYPct | 0 | 0 |
| IRS990ScheduleA/InvestmentIncomePYPct | 0 | 0 |
| IRS990ScheduleA/PubliclySupportedOrg509a2Ind | 0 | X |
| IRS990ScheduleA/PublicSupportCY509Pct | 0 | 1 |
| IRS990ScheduleA/PublicSupportPY509Pct | 0 | 1 |
| IRS990ScheduleA/PublicSupportTotal509Amt | 0 | 71856 |
| IRS990ScheduleA/ThirtyThrPctSuprtTestsCY509Ind | 0 | X |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearAmt | 0 | 71856 |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus1YearAmt | 0 | 0 |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus2YearsAmt | 0 | 0 |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus3YearsAmt | 0 | 0 |
| IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus4YearsAmt | 0 | 0 |
| IRS990ScheduleA/Total509Grp/TotalAmt | 0 | 71856 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearAmt | 0 | 71856 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt | 0 | 0 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus2YearsAmt | 0 | 0 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus3YearsAmt | 0 | 0 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus4YearsAmt | 0 | 0 |
| IRS990ScheduleA/TotalSupportCalendarYearGrp/TotalAmt | 0 | 71856 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | Description;Amount^Travel;9140|Interest Expense;72|Fundraising Expenses;7587|Other Misc Expenses;619^Total;17418^ |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | Description;EOY Amount^Due from Rebrand Cities;259895^Total;259895^ |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | Description;EOY Amount^Chase Credit Card 2340;9677|PayPal Loan Payable;15000^Total;24677^ |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | Form 990-EZ, Part I, Line 16 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 1 | Form 990-EZ, Part II, Line 24 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 2 | Form 990-EZ, Part II, Line 26 |
| ReasonableCauseExplanation/ExplanationTxt | 0 | The reason for the late filing includes negligence on the part of the accountant. The financial statements were not prepared within the due date because of his illness near the time of the deadline. It has been established that moving forward, we will have a backup accountant to make sure it does not happen again. We shall be highly obliged if you waive any late penalties, allowing us to prosper and achieve the organisation's mission and goals. Thank you. |
| ReturnHeader/BuildTS | 0 | 2025-03-06 01:10:19Z |
| ReturnHeader/BusinessOfficerGrp/PersonNm | 0 | Hajj Flemings |
| ReturnHeader/BusinessOfficerGrp/PersonTitleTxt | 0 | CEO |
| ReturnHeader/BusinessOfficerGrp/PhoneNum | 0 | 3132153513 |
| ReturnHeader/BusinessOfficerGrp/SignatureDt | 0 | 2025-06-30 |
| ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt | 0 | REBRAND CITIES PROJECT |
| ReturnHeader/Filer/BusinessNameControlTxt | 0 | REBR |
| ReturnHeader/Filer/EIN | 0 | 833398093 |
| ReturnHeader/Filer/PhoneNum | 0 | 3132153513 |
| ReturnHeader/Filer/USAddress/AddressLine1Txt | 0 | 33717 Woodward Avenue 202 |
| ReturnHeader/Filer/USAddress/CityNm | 0 | Birmingham |
| ReturnHeader/Filer/USAddress/StateAbbreviationCd | 0 | MI |
| ReturnHeader/Filer/USAddress/ZIPCd | 0 | 48009 |
| ReturnHeader/IRSResponsiblePrtyInfoCurrInd | 0 | 1 |
| ReturnHeader/ReturnTs | 0 | 2025-07-15T08:44:36-07:00 |
| ReturnHeader/ReturnTypeCd | 0 | 990EZ |
| ReturnHeader/TaxPeriodBeginDt | 0 | 2024-01-01 |
| ReturnHeader/TaxPeriodEndDt | 0 | 2024-12-31 |
| ReturnHeader/TaxYr | 0 | 2024 |
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