Civic Intelligence

The Trust Project

EIN 83-3152419 • 501(c)3 • Pacifica, CA

Profile

This corporation's purpose is to develop and advance projects that promote excellence and trust in journalism. The trust project's mission is to build a more trusted and trustworthy press through working with news organizations, the public, and technology companies to affirm and amplify journalism's commitment to transparency, accuracy, inclusion, and fairness so that the public can make informed news choices.

446 Old County Road 100225Pacifica, CA 94044

thetrustproject.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

94th percentile

1.16x

Higher debt load relative to assets than 94% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

86th percentile

0.18x

Higher debt load relative to revenue than 86% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Net Margin

9th percentile

-108%

Higher net margin than 9% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

11th percentile

-89%

Faster asset growth than 11% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

28th percentile

-26%

Faster revenue growth than 28% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Assets

Down

$66,686

Down $516,536 (-89%) from 2023

Liabilities

Down

$77,479

Down $53,993 (-41%) from 2023

Net Assets

Down

-$10,793

Down $462,543 (-102%) from 2023

Revenue

Down

$426,781

Down $149,590 (-26%) from 2023

Expenses

Down

$889,324

Down $459,164 (-34%) from 2023

Net Income

Up

-$462,543

Up $309,574 (+40%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$2.0M$1.5M$1.0M$500K$0-$500KAssets 2018: $1Liabilities 2018: $0Net Assets 2018: $02018Assets 2019: $1,630,850Liabilities 2019: $212,106Net Assets 2019: $1,418,7442019Assets 2020: $1,563,994Liabilities 2020: $42,134Net Assets 2020: $1,521,8602020Assets 2021: $1,740,365Liabilities 2021: $60,493Net Assets 2021: $1,679,8722021Assets 2022: $1,321,551Liabilities 2022: $97,684Net Assets 2022: $1,223,8672022Assets 2023: $583,222Liabilities 2023: $131,472Net Assets 2023: $451,7502023Assets 2024: $66,686Liabilities 2024: $77,479Net Assets 2024: -$10,7932024

Highlighted filing

2024

Assets$66,686
Liabilities$77,479
Net Assets-$10,793

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$2.0M$1.0M$0-$1.0MRevenue 2018: $0Expenses 2018: $0Net Income 2018: $02018Revenue 2019: $1,851,461Expenses 2019: $432,717Net Income 2019: $1,418,7442019Revenue 2020: $797,473Expenses 2020: $694,357Net Income 2020: $103,1162020Revenue 2021: $951,360Expenses 2021: $793,348Net Income 2021: $158,0122021Revenue 2022: $507,427Expenses 2022: $963,432Net Income 2022: -$456,0052022Revenue 2023: $576,371Expenses 2023: $1,348,488Net Income 2023: -$772,1172023Revenue 2024: $426,781Expenses 2024: $889,324Net Income 2024: -$462,5432024

Highlighted filing

2024

Revenue$426,781
Expenses$889,324
Net Income-$462,543

Filings

Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 17, 2025
Return Version
2024v5.2
Gross Receipts
$426,781
Mission and Program Overview

Mission

This corporation's purpose is to develop and advance projects that promote excellence and trust in journalism. The trust project's mission is to build a more trusted and trustworthy press through working with news organizations, the public, and technology companies to affirm and amplify journalism's commitment to transparency, accuracy, inclusion, and fairness so that the public can make informed news choices.

To amplify journalism's commitment to transparency, accuracy, inclusion and fairness so that the public can make informed news choices.

Balance Sheet Detail
LineBeginningEndChange
Assets
Accounts Receivable-$35,706-
Savings and Temporary Cash Investments$571,332$21,825▼ $549,507
Cash and Non-Interest-Bearing Accounts-$8,378-
Land, Buildings, and Equipment, Net$1,185$400▼ $785
Prepaid Expenses and Deferred Charges$10,705$377▼ $10,328
Pd in Cap Srpls Land Bldg Eqp Fund$0$0→ $0
Cap Stk Tr Prin Current Funds$0$0→ $0
Rtn Earn Endowment Incm Other Fnds$451,750$-10,793▼ $462,543
Total Assets$583,222$66,686▼ $516,536
Liabilities
Accounts Payable and Accrued Expenses$131,472$77,479▼ $53,993
Total Liabilities$131,472$77,479▼ $53,993
Net Assets / Fund Balance
Total Net Assets Fund Balance$451,750$-10,793▼ $462,543
Total Liabilities and Net Assets / Fund Balance$583,222$66,686▼ $516,536

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$400$4,813$5,213
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Sally LehrmanCEOFT$191,591$20,604$212,195
Pier Paolo BozzanoProgram DirectorFT$101,457$15,644$117,101

Board Members and Trustees

NameTitle
Louis JonesPresident
Lee HillSecretary
Maureen CostelloTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$422,606
Program Service Revenue
$1,500
Investment Income
$1,861
Other Revenue
$814
All Other Contributions
$422,606
Change in Net Assets
$-462,543
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$540,528
Other Expenses$348,796
Total Fundraising Expense$20,132
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$197,455$27,769$4,417$229,641
Current Officers, Directors, Trustees, and Key Employees$184,514$27,457$3,879$215,850
Fees for Services Other$142,112--$142,112
Advertising$45,432$1,366$10,045$56,843
Other Employee Benefits$43,547$10,195$657$54,399
Fees for Services Accounting-$49,793-$49,793
Payroll Taxes$29,497$4,372$632$34,501
Travel$28,429$245$345$29,019
Information Technology$18,630$259$41$18,930
Conferences and Meetings$16,292--$16,292
Fees for Services Legal$10,308$743-$11,051
Pension Plan Contributions$5,120$1,009$8$6,137
Office Expenses$5,889$70$12$5,971
Insurance$2,872$404$64$3,340
Occupancy$1,468$201$32$1,701
Depreciation Depletion-$785-$785
Other Expenses$120$240-$360
All Other Expenses-$126-$126
Total Functional Expenses$741,901$127,291$20,132$889,324
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

A draft of the return is submitted to the board for approval before filing the return.

Form 990, Part VI, Section B, Line 12C

The organization enforces the conflict of interest policy through written compliance forms each year

Form 990, Part VI, Section B, Line 15

A committee of the board of directors determines compensation of its ceo and top management positions using a nonprofit salary survey for california and individual comparable ceo salaries. In addtion, the organization uses nonprofit pay reports and services such as glassdoor to develop market-rate salaries for all personnel.

Form 990, Part VI, Section C, Line 19

The organization makes its governing documents available upon request. Financial statements are posted on its website.

Filing and Contact Details

Filer

Filer Name
The Trust Project
EIN
83-3152419
Phone
6507288211
Address
446 OLD COUNTY ROAD 100225, PACIFICA, CA 94044

Signing Officer

Name
Sally Lehrman
Title
CEO
Phone
6507288211
Signed
2025-11-17
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Sally Lehrman
Formed
2018
Legal Domicile
CA
Voting Board Members
4
Independent Board Members
3
Employees
5
Volunteers
3

Preparer

Firm
Cbiz Advisors LLC
Address
1 MONTGOMERY ST SUITE 1700, SAN FRANCISCO, CA 94104
Preparer
AMY A O'LOUGHLIN
Phone
4153974444
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

Program related - contracted services: program service expenses 139,336. Management and general expenses 0. Fundraising expenses 0. Total expenses 139,336. Professional services - other: program service expenses 2,776. Management and general expenses 0. Fundraising expenses 0. Total expenses 2,776.

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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleA/FactsAndCircumstancesTestTxt0THE TRUST PROJECT NORMALLY RECEIVES MORE THAN 10% OF ITS SUPPORT FROM THE GENERAL PUBLIC AND MAINTAINS A CONTINUOUS PROGRAM TO ATTRACT PUBLIC SUPPORT. WE FUNDRAISE THROUGHOUT THE YEAR THROUGH SOCIAL MEDIA AND EMAIL CAMPAIGNS, A "DONATE" BUTTON PROMINENTLY DISPLAYED ON MOST OF OUR WEBSITE PAGES AND IN OUR NEWSLETTERS, AND THROUGH MULTIPLE GRANT APPLICATIONS TO FOUNDATIONS. IN THIS WAY WE ARE ABLE TO REACH A REPRESENTATIVE NUMBER OF PEOPLE AS DONORS. WE OFFER OUR PROGRAMS TO THE GENERAL PUBLIC THROUGH WORKSHOPS, EDUCATIONAL CAMPAIGNS, MATERIALS ON OUR WEBSITES AND DETAILED EXPLANATIONS OF OUR TRUST INDICATORS ON PARTICIPATING NEW SITES AND SERVICES. OUR BOARD IS PUBLICLY REPRESENTATIVE, AS DEMONSTRATED BY THEIR CROSS-SECTION OF BACKGROUNDS AND SPECIAL KNOWLEDGE IN NEWS MEDIA PRODUCTION, DISTRIBUTION, ASSOCIATED TECHNOLOGY AND THE ISSUES RELATED TO TRUST IN NEWS. WE MAKE THE PUBLIC AWARE OF OUR ACTIVITIES AND SHARE PROGRAM LEARNINGS AND MATERIALS IN PUBLIC PRESENTATIONS, IN SOCIAL MEDIA AND ON OUR WEBSITE. ALL OUR SERVICES ARE FOR THE BENEFIT OF THE PUBLIC.
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearAmt0422606
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus1YearAmt0550000
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus2YearsAmt0500000
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt0950000
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus4YearsAmt0787500
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/TotalAmt03210106
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearAmt01861
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus1YearAmt016371
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus2YearsAmt05801
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus3YearsAmt01110
IRS990ScheduleA/GrossInvestmentIncome170Grp/CurrentTaxYearMinus4YearsAmt09973
IRS990ScheduleA/GrossInvestmentIncome170Grp/TotalAmt035116
IRS990ScheduleA/GrossReceiptsRltdActivitiesAmt013376
IRS990ScheduleA/OtherIncome170Grp/CurrentTaxYearAmt0814
IRS990ScheduleA/OtherIncome170Grp/TotalAmt0814
IRS990ScheduleA/PublicOrganization170Ind0X
IRS990ScheduleA/PublicSupportCY170Pct00.19020
IRS990ScheduleA/PublicSupportPY170Pct00.21410
IRS990ScheduleA/PublicSupportTotal170Amt0617368
IRS990ScheduleA/SubstantialContributorsTotAmt02592738
IRS990ScheduleA/TenPctFactsCrcmstncsTestCYInd0X
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt0422606
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt0550000
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt0500000
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt0950000
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt0787500
IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt03210106
IRS990ScheduleA/TotalSupportAmt03246036
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd01
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt0400
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt04813
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt05213
IRS990ScheduleD/TotalBookValueLandBuildingsAmt0400
IRS990ScheduleJ/AnyNonFixedPaymentsInd00
IRS990ScheduleJ/BoardOrCommitteeApprovalInd0X
IRS990ScheduleJ/CompBasedOnRevenueOfFlngOrgInd00
IRS990ScheduleJ/CompBsdNetEarnsFlngOrgInd00
IRS990ScheduleJ/CompBsdNetEarnsRltdOrgsInd00
IRS990ScheduleJ/CompBsdOnRevRelatedOrgsInd00
IRS990ScheduleJ/CompensationCommitteeInd0X
IRS990ScheduleJ/CompensationSurveyInd0X
IRS990ScheduleJ/EquityBasedCompArrngmInd00
IRS990ScheduleJ/Form990OfOtherOrganizationsInd0X
IRS990ScheduleJ/InitialContractExceptionInd00
IRS990/ScheduleJRequiredInd01
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/BaseCompensationFilingOrgAmt0191591
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/BonusFilingOrganizationAmount00
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/BonusRelatedOrganizationsAmt00
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/CompensationBasedOnRltdOrgsAmt00
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/CompReportPrior990FilingOrgAmt00
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/CompReportPrior990RltdOrgsAmt00
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/DeferredCompensationFlngOrgAmt05750
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/DeferredCompRltdOrgsAmt00
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/NontaxableBenefitsFilingOrgAmt014854
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/NontaxableBenefitsRltdOrgsAmt00
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/OtherCompensationFilingOrgAmt00
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/OtherCompensationRltdOrgsAmt00
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/PersonNm0SALLY LEHRMAN
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/TitleTxt0CEO
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/TotalCompensationFilingOrgAmt0212195
IRS990ScheduleJ/RltdOrgOfficerTrstKeyEmplGrp/TotalCompensationRltdOrgsAmt00
IRS990ScheduleJ/SeverancePaymentInd00
IRS990ScheduleJ/SubstantiationRequiredInd01
IRS990ScheduleJ/SupplementalNonqualRtrPlanInd00
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0A DRAFT OF THE RETURN IS SUBMITTED TO THE BOARD FOR APPROVAL BEFORE FILING THE RETURN.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE ORGANIZATION ENFORCES THE CONFLICT OF INTEREST POLICY THROUGH WRITTEN COMPLIANCE FORMS EACH YEAR
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2A COMMITTEE OF THE BOARD OF DIRECTORS DETERMINES COMPENSATION OF ITS CEO AND TOP MANAGEMENT POSITIONS USING A NONPROFIT SALARY SURVEY FOR CALIFORNIA AND INDIVIDUAL COMPARABLE CEO SALARIES. IN ADDTION, THE ORGANIZATION USES NONPROFIT PAY REPORTS AND SERVICES SUCH AS GLASSDOOR TO DEVELOP MARKET-RATE SALARIES FOR ALL PERSONNEL.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS AVAILABLE UPON REQUEST. FINANCIAL STATEMENTS ARE POSTED ON ITS WEBSITE.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4PROGRAM RELATED - CONTRACTED SERVICES: PROGRAM SERVICE EXPENSES 139,336. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 139,336. PROFESSIONAL SERVICES - OTHER: PROGRAM SERVICE EXPENSES 2,776. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 2,776.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION B, LINE 12C
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PART VI, SECTION B, LINE 15
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PART VI, SECTION C, LINE 19
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990, PART IX, LINE 11G
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd00
IRS990/SignificantNewProgramSrvcInd00
IRS990/StatesWhereCopyOfReturnIsFldCd0CA
IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd00
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
IRS990/TotalAssetsBOYAmt0583222
IRS990/TotalAssetsEOYAmt066686
IRS990/TotalAssetsGrp/BOYAmt0583222
IRS990/TotalAssetsGrp/EOYAmt066686
IRS990/TotalCompGreaterThan150KInd01
IRS990/TotalContributionsAmt0422606
IRS990/TotalEmployeeCnt05
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt020132
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0127291
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0741901
IRS990/TotalFunctionalExpensesGrp/TotalAmt0889324
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt0131472
IRS990/TotalLiabilitiesEOYAmt077479
IRS990/TotalLiabilitiesGrp/BOYAmt0131472
IRS990/TotalLiabilitiesGrp/EOYAmt077479
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0451750
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0-10793
IRS990/TotalOtherCompensationAmt036248
IRS990/TotalProgramServiceExpensesAmt0741901
IRS990/TotalProgramServiceRevenueAmt01500
IRS990/TotalReportableCompFromOrgAmt0293048
IRS990/TotalRevenueGrp/ExclusionAmt01861
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt02314
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0426781
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt03
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0583222
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt066686
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TravelGrp/FundraisingAmt0345
IRS990/TravelGrp/ManagementAndGeneralAmt0245
IRS990/TravelGrp/ProgramServicesAmt028429
IRS990/TravelGrp/TotalAmt029019
IRS990/TrnsfrExmptNonChrtblRltdOrgInd00
IRS990/TypeOfOrganizationCorpInd0X

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