Civic Intelligence

Greater Palm Springs Tourism Foundation

EIN 83-1497490 • 501(c)3 • Rancho Mirage, CA

Profile

To support issues pertaining to the tourism industry including but not limited to raising funds from the general public and other sources to carry on programs directly and to provide support and services related to the hospitality convention and tourism industries in the Greater Palm Springs region including but not limited to providing education leadership scholarships seminars relief funds promotion of special events volunteer and mentor development and cultural enhancement.

70100 Highway 111Rancho Mirage, CA 92270-5903

www.visitgreaterpalmsprings.com foundation

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

52nd percentile

0.02x

Higher debt load relative to assets than 52% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Source year 2025

Liabilities / Revenue

67th percentile

0.08x

Higher debt load relative to revenue than 67% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Source year 2025

Net Margin

6th percentile

-63%

Higher net margin than 6% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Source year 2025

Top Officer Pay

55th percentile

$0

Higher top officer pay than 55% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

501(c)3 • $500k-$1M nonprofits • Source year 2025

Asset Growth

14th percentile

-21%

Faster asset growth than 14% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Annualized from 2024 to 2025

Revenue Growth

62nd percentile

15%

Faster revenue growth than 62% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Annualized from 2024 to 2025

Balance Sheet
Liabilities / Assets52nd percentile

Assets

Down

$724,994

Down $187,566 (-21%) from 2024

Liabilities

Down

$15,000

Down $68,750 (-82%) from 2024

Net Assets

Down

$709,994

Down $118,816 (-14%) from 2024

Operations
Liabilities / Revenue67th percentileNet Margin6th percentile

Revenue

Up

$190,070

Up $25,167 (+15%) from 2024

Expenses

Down

$308,887

Down $151,724 (-33%) from 2024

Net Income

Up

-$118,817

Up $176,891 (+60%) from 2024

Trend Graphs

Balance Sheet Trend

Asset Growth14th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$1.5M$1.0M$500K$0Assets 2022: $594,149Liabilities 2022: $273Net Assets 2022: $593,8762022Assets 2023: $1,124,518Liabilities 2023: $0Net Assets 2023: $1,124,5182023Assets 2024: $912,560Liabilities 2024: $83,750Net Assets 2024: $828,8102024Assets 2025: $724,994Liabilities 2025: $15,000Net Assets 2025: $709,9942025

Highlighted filing

2025

Assets$724,994
Liabilities$15,000
Net Assets$709,994
Open 2025 Filing

Operations Trend

Revenue Growth62nd percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KRevenue 2022: $691,200Expenses 2022: $142,610Net Income 2022: $548,5902022Revenue 2023: $845,076Expenses 2023: $314,434Net Income 2023: $530,6422023Revenue 2024: $164,903Expenses 2024: $460,611Net Income 2024: -$295,7082024Revenue 2025: $190,070Expenses 2025: $308,887Net Income 2025: -$118,8172025

Highlighted filing

2025

Revenue$190,070
Expenses$308,887
Net Income-$118,817
Open 2025 Filing

Filings

Most recent year

2025 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$724,994
Liabilities
$15,000
Net assets
$709,994
Revenue
$190,070
Expenses
$308,887
Net income
-$118,817
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$0.72$0.02$0.71$0.19$0.31$0.12
2024Detailed filing. Detailed filing data is available for this year.$0.91$0.08$0.83$0.16$0.46$0.30
2023Detailed filing. Detailed filing data is available for this year.$1.12$0.00$1.12$0.85$0.31$0.53
2022Detailed filing. Detailed filing data is available for this year.$0.59$0.00$0.59$0.69$0.14$0.55
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jul 1, 2024 to Jun 30, 2025
Signed
Mar 17, 2026
Return Version
2024v5.1
Gross Receipts
$190,070
Mission and Program Overview

Mission

To support issues pertaining to the tourism industry including but not limited to raising funds from the general public and other sources to carry on programs directly and to provide support and services related to the hospitality convention and tourism industries in the Greater Palm Springs region including but not limited to providing education leadership scholarships seminars relief funds promotion of special events volunteer and mentor development and cultural enhancement.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$912,560$709,994▼ $202,566
Accounts Receivable$0$15,000▲ $15,000
Savings and Temporary Cash Investments$0$0→ $0
Other Notes and Loans Receivable, Net$0$0→ $0
Pledges and Grants Receivable$0$0→ $0
Receivable From Disqualified Prsn$0$0→ $0
Receivables From Officers Etc$0$0→ $0
Investments Other Securities$0$0→ $0
Investments Program Related$0$0→ $0
Investments in Publicly Traded Securities$0$0→ $0
Land, Buildings, and Equipment, Net$0$0→ $0
Intangible Assets$0$0→ $0
Inventories for Sale or Use$0$0→ $0
Loans From Officers Directors$0$0→ $0
Prepaid Expenses and Deferred Charges$0$0→ $0
Total Assets$912,560$724,994▼ $187,566
Other Assets Total$0$0→ $0
Liabilities
Deferred Revenue$0$9,649▲ $9,649
Accounts Payable and Accrued Expenses$83,750$5,351▼ $78,399
Grants Payable$0$0→ $0
Mortgage Notes Payable Secured by Investment Property$0$0→ $0
Unsecured Notes Loans Payable$0$0→ $0
Other Liabilities$0$0→ $0
Escrow Account Liability$0$0→ $0
Tax Exempt Bond Liabilities$0$0→ $0
Total Liabilities$83,750$15,000▼ $68,750
Net Assets / Fund Balance
Net Assets With Donor Restrictions$585,035$520,834▼ $64,201
Net Assets Without Donor Restrictions$243,775$189,159▼ $54,616
Total Net Assets Fund Balance$828,810$709,993▼ $118,817
Total Liabilities and Net Assets / Fund Balance$912,560$724,993▼ $187,567
Compensation and Service Providers
Top Officer Pay55th percentile

Board Members and Trustees

NameTitle
Aftab DadaCo-Chair
Tim EllisCo-Chair
Nusrat MirzaDirector
Robert SchneiderDirector
Tiffany LamDirector
John ShayTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$190,070
Program Service Revenue
$0
Investment Income
$0
Other Revenue
$0
All Other Contributions
$34,592
Change in Net Assets
$-118,817
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Grants and Similar Amounts Paid$302,809
Other Expenses$6,078
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Grants to Domestic Orgs$186,141--$186,141
Grants to Domestic Individuals$116,668--$116,668
Information Technology$0$5,212$0$5,212
Insurance$0$513$0$513
Office Expenses$0$278$0$278
Total Functional Expenses$302,809$6,078$0$308,887
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
City of Palm DesertPalm Desert, CAMunicipalityTourism Enhancement$50,000
City of Palm SpringsPalm Springs, CAMunicipalityTourism Enhancement$50,000
City of Desert Hot SpringsDesert Hot Springs, CAMunicipalityTourism Enhancement$28,141
College of the Desert FoundationPalm Desert, CA501(c)(3)Leadership development Study Abroad$19,500
CSUSB Philanthropic FoundationPalm Desert, CA501(c)(3)Workforce Dev Study Abroad$11,000
Coachella Valley Unified School DistrictThermal, CASchool DistrictWorkforce Dev CTE Program$10,000
Palm Springs Unified School DistrictPalm Springs, CASchool DistrictWorkforce Dev CTE Program$10,000
Desert Sands Unified School DistrictLA Quinta, CASchool DistrictWorkforce Dev CTE Program$7,500
Fundraising, Events, and Gaming
Fundraising activities
Yes
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Fundraising Direct Expenses$0
Fundraising Gross Income$0
Gaming Direct Expenses$0
Gaming Gross Income$0
Professional Fundraising Fees$0

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Awards Gala$117,019$117,019$0$117,019
Golf Tournament$38,459$38,459$0$38,459
Total Events$155,478$155,478$0$155,478
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Receivables from Disqualified Persons$0$0→ $0
Receivables from Officers, Directors, Trustees, and Key Employees$0$0→ $0
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
Yes
Audit committee
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
Yes
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Part VI, Line 11A

“11b Foundation leadership reviews Form 990”

Part VI, Line 19

“The organizations website provides an email and phone number for the general public to obtain this information.”

Filing and Contact Details

Filer

Filer Name
Greater Palm Springs Tourism Foundation
EIN
83-1497490
Phone
7609691303
Address
70100 HIGHWAY 111, RANCHO MIRAGE, CA 92270-5903

Signing Officer

Name
Brian Kelty
Title
Vice President Finance VGPS
Phone
7609691303
Signed
2026-03-17

Organization Details

Principal Officer
Aftab Dada
Formed
2017
Legal Domicile
CA
Voting Board Members
6
Independent Board Members
6
Employees
0
Volunteers
0
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IRS990/LocalChaptersInd0false
IRS990/MaterialDiversionOrMisuseInd0false
IRS990/MembershipDuesAmt00
IRS990/MembersOrStockholdersInd0false
IRS990/MethodOfAccountingAccrualInd0X
IRS990/MinutesOfCommitteesInd0true
IRS990/MinutesOfGoverningBodyInd0true
IRS990/MiscellaneousRevenueGrp/ExclusionAmt00
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IRS990/MiscellaneousRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/MissionDesc0To support issues pertaining to the tourism industry including but not limited to raising funds from the general public and other sources to carry on programs directly and to provide support and services related to the hospitality convention and tourism industries in the Greater Palm Springs region including but not limited to providing education leadership scholarships seminars relief funds promotion of special events volunteer and mentor development and cultural enhancement.
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IRS990/MoreThan5000KToOrgInd0false
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IRS990/NetAssetsOrFundBalancesEOYAmt0709994
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IRS990/NetIncomeFromGamingGrp/ExclusionAmt00
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IRS990/NetIncomeFromGamingGrp/UnrelatedBusinessRevenueAmt00
IRS990/NetIncomeOrLossGrp/ExclusionAmt00
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IRS990/NetUnrelatedBusTxblIncmAmt00
IRS990/NetUnrlzdGainsLossesInvstAmt00
IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt0243775
IRS990/NoDonorRestrictionNetAssetsGrp/EOYAmt0189159
IRS990/NoListedPersonsCompensatedInd0X
IRS990/NoncashContributionsAmt00
IRS990/NondeductibleContributionsInd0false
IRS990/OccupancyGrp/FundraisingAmt00
IRS990/OccupancyGrp/ManagementAndGeneralAmt00
IRS990/OccupancyGrp/ProgramServicesAmt00
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IRS990/OfficeExpensesGrp/FundraisingAmt00
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IRS990/OfficeExpensesGrp/TotalAmt0278
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IRS990/OperateHospitalInd0false
IRS990/Organization501c3Ind0X
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IRS990/OtherRevenueMiscGrp/UnrelatedBusinessRevenueAmt10
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IRS990/OtherRevenueTotalAmt00
IRS990/OtherSalariesAndWagesGrp/FundraisingAmt00
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IRS990/OtherWebsiteInd0X
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IRS990/PartialLiquidationInd0false
IRS990/PaymentsToAffiliatesGrp/FundraisingAmt00
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IRS990/PayPremiumsPrsnlBnftCntrctInd0false
IRS990/PayrollTaxesGrp/FundraisingAmt00
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IRS990/PensionPlanContributionsGrp/FundraisingAmt00
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IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt00
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IRS990/PrincipalOfficerNm0Aftab Dada
IRS990/PriorPeriodAdjustmentsAmt00
IRS990/ProfessionalFundraisingInd0false
IRS990/ProgramServiceRevenueGrp/ExclusionAmt00
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IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt40
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt00
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt10

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