Civic Intelligence

Lead with Love Inc

EIN 82-5352697 • 501(c)3 • Aspen, CO

Profile

Lead with love is a social impact organization committed to shifting culture from fear to love.

PO Box 4829Aspen, CO 81612

ileadwithlove.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

59th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)3 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

61st percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)3 • <$500k nonprofits • Source year 2024

Net Margin

9th percentile

-107%

Higher net margin than 9% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

39th percentile

-9.9%

Faster asset growth than 39% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2022 to 2024

Revenue Growth

18th percentile

-45%

Faster revenue growth than 18% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2022 to 2024

Balance Sheet
Liabilities / Assets59th percentile

Assets

Down

$22,042

Down $40,056 (-65%) from 2023

Liabilities

Down

$0

Down $1,470 (-100%) from 2023

Net Assets

Down

$22,042

Down $38,586 (-64%) from 2023

Operations
Liabilities / Revenue61st percentileNet Margin9th percentile

Revenue

Down

$36,055

Down $54,388 (-60%) from 2023

Expenses

Up

$74,641

Up $22,836 (+44%) from 2023

Net Income

Down

-$38,586

Down $77,224 (-200%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth39th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$150K$100K$50K$0Assets 2018: $115,070Liabilities 2018: $8,167Net Assets 2018: $106,9032018Assets 2019: $76,386Liabilities 2019: $17,314Net Assets 2019: $59,0722019Assets 2020: $75,876Liabilities 2020: $2,400Net Assets 2020: $73,4762020Assets 2021: $46,120Liabilities 2021: $0Net Assets 2021: $46,1202021Assets 2022: $27,155Liabilities 2022: $5,165Net Assets 2022: $21,9902022Assets 2023: $62,098Liabilities 2023: $1,470Net Assets 2023: $60,6282023Assets 2024: $22,042Liabilities 2024: $0Net Assets 2024: $22,0422024

Highlighted filing

2024

Assets$22,042
Liabilities$0
Net Assets$22,042
Open 2024 Filing

Operations Trend

Revenue Growth18th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$600K$400K$200K$0-$200KRevenue 2018: $527,909Expenses 2018: $421,006Net Income 2018: $106,9032018Revenue 2019: $288,327Expenses 2019: $331,168Net Income 2019: -$42,8412019Revenue 2020: $223,466Expenses 2020: $209,062Net Income 2020: $14,4042020Revenue 2021: $86,345Expenses 2021: $117,976Net Income 2021: -$31,6312021Revenue 2022: $119,552Expenses 2022: $143,682Net Income 2022: -$24,1302022Revenue 2023: $90,443Expenses 2023: $51,805Net Income 2023: $38,6382023Revenue 2024: $36,055Expenses 2024: $74,641Net Income 2024: -$38,5862024

Highlighted filing

2024

Revenue$36,055
Expenses$74,641
Net Income-$38,586
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$22,042
Liabilities
$0
Net assets
$22,042
Revenue
$36,055
Expenses
$74,641
Net income
-$38,586
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$0.22$0.00$0.22$0.36$0.75$0.39
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.62$0.01$0.61$0.90$0.52$0.39
2022Detailed filing. Detailed filing data is available for this year.$0.27$0.05$0.22$1.20$1.44$0.24
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.46$0.00$0.46$0.86$1.18$0.32
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.76$0.02$0.73$2.23$2.09$0.14
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.76$0.17$0.59$2.88$3.31$0.43
2018XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.15$0.08$1.07$5.28$4.21$1.07
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Aug 18, 2025
Return Version
2024v5.0
Gross Receipts
$36,055
Mission and Program Overview

Mission

Lead with love is a social impact organization committed to shifting culture from fear to love.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$62,098$19,792▼ $42,306
Prepaid Expenses and Deferred Charges-$1,500-
Accounts Receivable-$750-
Total Assets$62,098$22,042▼ $40,056
Liabilities
Accounts Payable and Accrued Expenses$1,470--
Total Liabilities$1,470$0▼ $1,470
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$60,628$22,042▼ $38,586
Total Net Assets Fund Balance$60,628$22,042▼ $38,586
Total Liabilities and Net Assets / Fund Balance$62,098$22,042▼ $40,056
Compensation and Service Providers
Top Officer PayScore unavailable

Board Members and Trustees

NameTitle
Gina MurdockPresident
Dr Miles ReidDirector
Maja MuricSecretary
Jerry MurdockTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$35,305
Program Service Revenue
$750
Investment Income
$0
Other Revenue
$0
All Other Contributions
$35,305
Change in Net Assets
$-38,586
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$74,641
Total Fundraising Expense$3,424
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$20,055$9,472-$29,527
Travel$14,749--$14,749
Fees for Services Accounting-$5,373-$5,373
Insurance$801$1,923$480$3,204
Fees for Services Other$2,833--$2,833
All Other Expenses-$1,259$880$2,139
Other Expenses$1,900$3,185$1,977$1,900
Information Technology$111$1,163$67$1,341
Total Functional Expenses$46,797$24,420$3,424$74,641
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
No
Backup withholding compliance
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 2

“Gina murdock jerry murdock president treasurer husband and wife”

Form 990, Page 6, Part VI, Line 11B

“The 990 is provided to the board prior to filing for their review. Board members are given a set period of time to review it and ask questions. Once the deadline expires and any applicable changes are made, the 990 is filed.”

Form 990, Page 6, Part VI, Line 19

“Upon request, the organization provides its governing documents and applicable policies to the public.”

Filing and Contact Details

Filer

Filer Name
Lead With Love Inc
EIN
82-5352697
Phone
9709240849
Address
PO BOX 4829, ASPEN, CO 81612

Signing Officer

Name
Gina Murdock
Title
President
Phone
9709240849
Signed
2025-08-18
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Gina Murdock
Formed
2018
Legal Domicile
Co
Voting Board Members
4
Independent Board Members
2
Employees
0

Preparer

Firm
Sjt Group LLC
Address
4811 HARDWARE DR NE SUITE E-4, ALBUQUERQUE, NM 87109
Preparer
Joshua Trujillo
Phone
5053128702
Raw XML Appendix328 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0GINA MURDOCK JERRY MURDOCK PRESIDENT TREASURER HUSBAND AND WIFE
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE 990 IS PROVIDED TO THE BOARD PRIOR TO FILING FOR THEIR REVIEW. BOARD MEMBERS ARE GIVEN A SET PERIOD OF TIME TO REVIEW IT AND ASK QUESTIONS. ONCE THE DEADLINE EXPIRES AND ANY APPLICABLE CHANGES ARE MADE, THE 990 IS FILED.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2UPON REQUEST, THE ORGANIZATION PROVIDES ITS GOVERNING DOCUMENTS AND APPLICABLE POLICIES TO THE PUBLIC.
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IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt046797
IRS990/TotalFunctionalExpensesGrp/TotalAmt074641
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt01470
IRS990/TotalLiabilitiesEOYAmt00
IRS990/TotalLiabilitiesGrp/BOYAmt01470
IRS990/TotalLiabilitiesGrp/EOYAmt00
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt060628
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt022042
IRS990/TotalProgramServiceExpensesAmt046797
IRS990/TotalProgramServiceRevenueAmt0750
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0750
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt036055
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt062098
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt022042
IRS990/TravelGrp/ProgramServicesAmt014749
IRS990/TravelGrp/TotalAmt014749
IRS990/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0PO BOX 4829
IRS990/USAddress/CityNm0ASPEN
IRS990/USAddress/StateAbbreviationCd0CO
IRS990/USAddress/ZIPCd081612
IRS990/VotingMembersGoverningBodyCnt04
IRS990/VotingMembersIndependentCnt02
IRS990/WebsiteAddressTxt0ILEADWITHLOVE.ORG
IRS990/WhistleblowerPolicyInd0true
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0GINA MURDOCK
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0PRESIDENT
ReturnHeader/BusinessOfficerGrp/PhoneNum09709240849
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-08-18
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0LEAD WITH LOVE INC
ReturnHeader/Filer/BusinessNameControlTxt0LEAD
ReturnHeader/Filer/EIN0825352697
ReturnHeader/Filer/PhoneNum09709240849
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO BOX 4829
ReturnHeader/Filer/USAddress/CityNm0ASPEN
ReturnHeader/Filer/USAddress/StateAbbreviationCd0CO
ReturnHeader/Filer/USAddress/ZIPCd081612
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0false
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0843482539
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0SJT GROUP LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt04811 HARDWARE DR NE SUITE E-4
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0ALBUQUERQUE
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0NM
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd087109
ReturnHeader/PreparerPersonGrp/PhoneNum05053128702
ReturnHeader/PreparerPersonGrp/PreparationDt02025-08-18
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0JOSHUA TRUJILLO
ReturnHeader/ReturnTs02025-08-18T12:25:42-04:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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