Civic Intelligence

Naturally Bay Area Inc

EIN 82-4399102 • 501(c)6 • Sebastopol, CA

Profile

To stimulate growth, entrepreneurship and exceptional leadership in the n. California food and natural products industry; foster sustainable and responsible best practices in our industry; and facilitate collaboration and mutual support among our members.

PO Box 2772Sebastopol, CA 95473

www.naturallybayarea.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

92nd percentile

0.57x

Higher debt load relative to assets than 92% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

92nd percentile

0.47x

Higher debt load relative to revenue than 92% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Net Margin

10th percentile

-59%

Higher net margin than 10% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

26th percentile

-18%

Faster asset growth than 26% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

14th percentile

-35%

Faster revenue growth than 14% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets92nd percentile

Assets

Down

$103,501

Down $22,464 (-18%) from 2023

Liabilities

Up

$58,530

Up $58,530 from 2023

Net Assets

Down

$44,971

Down $80,994 (-64%) from 2023

Operations
Liabilities / Revenue92nd percentileNet Margin10th percentile

Revenue

Down

$125,415

Down $68,813 (-35%) from 2023

Expenses

Up

$199,482

Up $13,537 (+7.3%) from 2023

Net Income

Down

-$74,067

Down $82,350 (-994%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth26th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$150K$100K$50K$0-$50K-$100KAssets 2018: $30,932Liabilities 2018: $137,5992018Assets 2019: $49,971Liabilities 2019: $108,105Net Assets 2019: -$58,1342019Assets 2020: $49,493Liabilities 2020: $63,408Net Assets 2020: -$13,9152020Assets 2021: $109,040Liabilities 2021: $97,649Net Assets 2021: $11,3912021Assets 2022: $123,529Liabilities 2022: $5,847Net Assets 2022: $117,6822022Assets 2023: $125,965Liabilities 2023: $0Net Assets 2023: $125,9652023Assets 2024: $103,501Liabilities 2024: $58,530Net Assets 2024: $44,9712024

Highlighted filing

2024

Assets$103,501
Liabilities$58,530
Net Assets$44,971
Open 2024 Filing

Operations Trend

Revenue Growth14th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$300K$200K$100K$0-$100K-$200KRevenue 2018: $130,079Expenses 2018: $236,746Net Income 2018: -$106,6672018Revenue 2019: $214,534Expenses 2019: $166,001Net Income 2019: $48,5332019Revenue 2020: $170,012Expenses 2020: $125,793Net Income 2020: $44,2192020Revenue 2021: $132,384Expenses 2021: $107,118Net Income 2021: $25,2662021Revenue 2022: $293,282Expenses 2022: $187,778Net Income 2022: $105,5042022Revenue 2023: $194,228Expenses 2023: $185,945Net Income 2023: $8,2832023Revenue 2024: $125,415Expenses 2024: $199,482Net Income 2024: -$74,0672024

Highlighted filing

2024

Revenue$125,415
Expenses$199,482
Net Income-$74,067
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$103,501
Liabilities
$58,530
Net assets
$44,971
Revenue
$125,415
Expenses
$199,482
Net income
-$74,067
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$1.04$0.59$0.45$1.25$1.99$0.74
2023Detailed filing. Detailed filing data is available for this year.$1.26$0.00$1.26$1.94$1.86$0.08
2022Detailed filing. Detailed filing data is available for this year.$1.24$0.06$1.18$2.93$1.88$1.06
2021Detailed filing. Detailed filing data is available for this year.$1.09$0.98$0.11$1.32$1.07$0.25
2020Detailed filing. Detailed filing data is available for this year.$0.49$0.63$0.14$1.70$1.26$0.44
2019Detailed filing. Detailed filing data is available for this year.$0.50$1.08$0.58$2.15$1.66$0.49
2018Summary only. Only limited summary data is available for this year.$0.31$1.38$1.30$2.37$1.07
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 14, 2025
Return Version
2024v5.2
Gross Receipts
$125,415
Mission and Program Overview

Mission

To stimulate growth, entrepreneurship and exceptional leadership in the n. California food and natural products industry; foster sustainable and responsible best practices in our industry; and facilitate collaboration and mutual support among our members.

To stimulate growth, entrepreneurship and exceptional leadership in the northern

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$125,965$86,001▼ $39,964
Rtn Earn Endowment Incm Other Fnds$125,965$44,971▼ $80,994
Accounts Receivable-$17,500-
Pd in Cap Srpls Land Bldg Eqp Fund$0$0→ $0
Cap Stk Tr Prin Current Funds$0$0→ $0
Total Assets$125,965$103,501▼ $22,464
Liabilities
Deferred Revenue-$49,500-
Accounts Payable and Accrued Expenses-$9,030-
Total Liabilities$0$58,530▲ $58,530
Net Assets / Fund Balance
Total Net Assets Fund Balance$125,965$44,971▼ $80,994
Total Liabilities and Net Assets / Fund Balance$125,965$103,501▼ $22,464
Compensation and Service Providers
Top Officer PayScore unavailable

Board Members and Trustees

NameTitle
Andrew McgowanBoard Chair
Anna DairBoard Member
Anna Ten ElshofBoard Member
Ben MandBoard Member
Carlotta MastBoard Member
Caroline YehBoard Member
Dan HarrisBoard Member
Dave HirschkopBoard Member
David DavickBoard Member
Dianna TremblayBoard Member
Don BuderBoard Member
Elliot BegounBoard Member
Ericka KarnerBoard Member
Ian MaloneBoard Member
Janal CruzBoard Member
Jen BerlinerBoard Member
Jim TaschettaBoard Member
Karen Ivanis-rogersBoard Member
Larisa RapoportBoard Member
Lynn GrahamBoard Member
Melissa WoodsideBoard Member
Mike DovbishBoard Member
Mirek BorutaBoard Member
Noel McardellBoard Member
Pete BrennanBoard Member
Ryan MusserBoard Member
Tessa SchruppBoard Member
Thuy NguyenBoard Member
Vanessa ToyBoard Member
Willis DavisBoard Member

Highest Paid Contractors

ContractorServicesLocationCompensation
Monique Llamas BucklerProgram & Marketing Support1379 CHINQUAPIN DR, South Lake Tahoe, CA 96150$101,717
Revenue and Support

Revenue Composition

Contributions and Grants
$1,017
Program Service Revenue
$124,398
Investment Income
$0
Other Revenue
$0
All Other Contributions
$1,017
Change in Net Assets
$-74,067
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$199,482
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Other---$109,428
Fees for Services Accounting---$30,857
Information Technology---$7,796
Fees for Services Legal---$1,943
Insurance---$1,477
Travel---$922
Other Expenses---$465
Advertising---$403
Office Expenses---$94
All Other Expenses---$57
Total Functional Expenses$0$0$0$199,482
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
Yes
Subject to proxy tax
Yes
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 8B

“There are no committtess authorized to act of behalf of the board at this time.”

Form 990, Part VI, Section B, Line 11B

“The return is prepared by our independent cpa firm and then reviewed by the program director before it is sent to the board chair and treasurer for approval.”

Form 990, Part VI, Section C, Line 19

“The organization makes its governing documents and financial statements to the public upon request. The organization is in the process of creating a conflict of interest policy.”

Filing and Contact Details

Filer

Filer Name
Naturally Norcal Inc
EIN
82-4399102
Phone
4156375732
Address
PO BOX 2772, SEBASTOPOL, CA 95473

Signing Officer

Name
Andrew Mcgowan
Title
Board Chair
Phone
2095313008
Signed
2025-11-14
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Andrew Mcgowan
Formed
2018
Legal Domicile
CA
Voting Board Members
30
Independent Board Members
30
Employees
0
Volunteers
42

Preparer

Firm
Bpm Llp
Address
ONE CALIFORNIA STREET SUITE 2500, SAN FRANCISCO, CA 94111-5426
Preparer
Jeanette M Lee
Phone
4154215757
Supplemental Narrative

Additional Explanations

FORM 990, PART I, LINE 1, DESCRIPTION OF ORGANIZATION MISSION:

“California food and natural products industry; foster sustainable and responsible best practices in our industry; and facilitate collaboration and mutual support among our members.”

Form 990, Part IX, Line 11G

“Programming and marketing support 109,428.”

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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/TitleTxt0BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt1BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt2BOARD CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt3BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt4BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt5BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt6BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt7BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt8BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt9BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt10BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt11BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt12BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt13BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt14BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt15BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt16BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt17BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt18BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt19BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt20BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt21BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt22BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt23BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt24BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt25BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt26BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt27BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt28BOARD MEMBER
IRS990/Form990PartVIISectionAGrp/TitleTxt29BOARD MEMBER
IRS990/Form990ProvidedToGvrnBodyInd00
IRS990/FormationYr02018
IRS990/FormerOfcrEmployeesListedInd00
IRS990/FSAuditedInd00
IRS990/FundraisingActivitiesInd00
IRS990/GamingActivitiesInd00
IRS990/GoverningBodyVotingMembersCnt030
IRS990/GrantsToIndividualsInd00
IRS990/GrantsToOrganizationsInd00
IRS990/GrantToRelatedPersonInd00
IRS990/GrossReceiptsAmt0125415
IRS990/GroupReturnForAffiliatesInd00
IRS990/IncludeFIN48FootnoteInd00
IRS990/IndependentAuditFinclStmtInd00
IRS990/IndependentVotingMemberCnt030
IRS990/IndivRcvdGreaterThan100KCnt00
IRS990/IndoorTanningServicesInd00
IRS990/InfoInScheduleOPartIXInd0X
IRS990/InfoInScheduleOPartVIInd0X
IRS990/InformationTechnologyGrp/TotalAmt07796
IRS990/InsuranceGrp/TotalAmt01477
IRS990/InvestmentInJointVentureInd00
IRS990/IRPDocumentCnt08
IRS990/IRPDocumentW2GCnt00
IRS990/LegalDomicileStateCd0CA
IRS990/LoanOutstandingInd00
IRS990/LocalChaptersInd00
IRS990/MaterialDiversionOrMisuseInd00
IRS990/MembersOrStockholdersInd00
IRS990/MethodOfAccountingAccrualInd0X
IRS990/MinutesOfCommitteesInd00
IRS990/MinutesOfGoverningBodyInd01
IRS990/MissionDesc0TO STIMULATE GROWTH, ENTREPRENEURSHIP AND EXCEPTIONAL LEADERSHIP IN THE N. CALIFORNIA FOOD AND NATURAL PRODUCTS INDUSTRY; FOSTER SUSTAINABLE AND RESPONSIBLE BEST PRACTICES IN OUR INDUSTRY; AND FACILITATE COLLABORATION AND MUTUAL SUPPORT AMONG OUR MEMBERS.
IRS990/MoreThan5000KToIndividualsInd00
IRS990/MoreThan5000KToOrgInd00
IRS990/NameChangeInd0X
IRS990/NetAssetsOrFundBalancesBOYAmt0125965
IRS990/NetAssetsOrFundBalancesEOYAmt044971
IRS990/NetUnrelatedBusTxblIncmAmt00
IRS990/NoListedPersonsCompensatedInd0X
IRS990/NondeductibleContributionsInd00
IRS990/OfficeExpensesGrp/TotalAmt094
IRS990/OfficerMailingAddressInd00
IRS990/OperateHospitalInd00
IRS990/Organization501cInd0X
IRS990/OrgDoesNotFollowFASB117Ind0X
IRS990/OtherChangesInNetAssetsAmt00
IRS990/OtherExpensesGrp/Desc0EVENT EXPENSE
IRS990/OtherExpensesGrp/Desc1AFFILIATE FEE
IRS990/OtherExpensesGrp/Desc2MERCHANT FEES
IRS990/OtherExpensesGrp/Desc3GENERAL/ADMINISTRATIVE
IRS990/OtherExpensesGrp/TotalAmt033709
IRS990/OtherExpensesGrp/TotalAmt110000
IRS990/OtherExpensesGrp/TotalAmt22331
IRS990/OtherExpensesGrp/TotalAmt3465
IRS990/PartialLiquidationInd00
IRS990/PdInCapSrplsLandBldgEqpFundGrp/BOYAmt00
IRS990/PdInCapSrplsLandBldgEqpFundGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd00
IRS990/PrincipalOfficerNm0ANDREW MCGOWAN
IRS990/PriorPeriodAdjustmentsAmt0-6927
IRS990/ProfessionalFundraisingInd00
IRS990/ProgramServiceRevenueGrp/BusinessCd0900099
IRS990/ProgramServiceRevenueGrp/BusinessCd1900099
IRS990/ProgramServiceRevenueGrp/BusinessCd2900099
IRS990/ProgramServiceRevenueGrp/Desc0ANNUAL SPONSORSHIP
IRS990/ProgramServiceRevenueGrp/Desc1MEMBERSHIP
IRS990/ProgramServiceRevenueGrp/Desc2EVENTS
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IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt129770
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt215235
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IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt129770
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt215235
IRS990/ProgSrvcAccomActy2Grp/Desc0COMMUNITY NETWORKING EVENTS: NATURALLY BAY AREA HOSTS QUARTERLY NETWORKING EVENTS FOR ALL COMMUNITY MEMBERS TO COME TOGETHER AND DEEPEN THEIR CONNECTIONS. THIS INCLUDES CPG ENTREPRENEURS, INVESTORS, ADVISORS, SERVICE PROVIDERS, AND JOB SEEKERS. THESE ARE SOCIAL EVENTS INDENTED TO FACILITATE RELATIONSHIPS AND HELP BRING THE COMMUNITY TOGETHER.
IRS990/ProgSrvcAccomActy3Grp/Desc0VOLUNTEER PROGRAMS:AT TIMES, AND PER THE DISCRETION OF THE BOARD OF DIRECTORS, THE CORPORATION MAY PROVIDE INTERNSHIPS OR VOLUNTEER OPPORTUNITIES TO STUDENTS OR YOUNG PROFESSIONALS TO SUPPORT THEIR ONGOING PROFESSIONAL DEVELOPMENT AND FOSTER CONNECTION WITHIN THE NBA COMMUNITY.
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IRS990/PYOtherRevenueAmt00
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IRS990/PYRevenuesLessExpensesAmt08283
IRS990/PYSalariesCompEmpBnftPaidAmt00
IRS990/PYTotalExpensesAmt0185945
IRS990/PYTotalProfFndrsngExpnsAmt00
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IRS990/ReportOtherAssetsInd00
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IRS990/ReportProgramRelatedInvstInd00
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IRS990/ScheduleBRequiredInd00
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IRS990ScheduleC/OnlyInHouseLobbyingInd01
IRS990ScheduleC/SubstantiallyAllDuesNondedInd00
IRS990/ScheduleJRequiredInd00
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0CALIFORNIA FOOD AND NATURAL PRODUCTS INDUSTRY; FOSTER SUSTAINABLE AND RESPONSIBLE BEST PRACTICES IN OUR INDUSTRY; AND FACILITATE COLLABORATION AND MUTUAL SUPPORT AMONG OUR MEMBERS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THERE ARE NO COMMITTTESS AUTHORIZED TO ACT OF BEHALF OF THE BOARD AT THIS TIME.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2THE RETURN IS PREPARED BY OUR INDEPENDENT CPA FIRM AND THEN REVIEWED BY THE PROGRAM DIRECTOR BEFORE IT IS SENT TO THE BOARD CHAIR AND TREASURER FOR APPROVAL.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS AND FINANCIAL STATEMENTS TO THE PUBLIC UPON REQUEST. THE ORGANIZATION IS IN THE PROCESS OF CREATING A CONFLICT OF INTEREST POLICY.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4PROGRAMMING AND MARKETING SUPPORT 109,428.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART I, LINE 1, DESCRIPTION OF ORGANIZATION MISSION:
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION A, LINE 8B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PART VI, SECTION C, LINE 19

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