Civic Intelligence

Maine Outdoor Brands Inc

EIN 82-2561027 • 501(c)6 • Portland, ME

Profile

To work with individuals and organizations from the public and private sectors to help drive Maines $3 billion outdoor recreation economy to create a brighter future for our state.

PO Box 513Portland, ME 04112

maineoutdoorbrands.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

87th percentile

0.44x

Higher debt load relative to assets than 87% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Source year 2024

Liabilities / Revenue

65th percentile

0.14x

Higher debt load relative to revenue than 65% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Source year 2024

Net Margin

44th percentile

1.7%

Higher net margin than 44% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Source year 2024

Top Officer Pay

67th percentile

$93,498

Higher top officer pay than 67% of similar nonprofits.

Top officer pay equals 11.6% of source-year revenue.

501(c)6 • $500k-$1M nonprofits • Source year 2024

Asset Growth

93rd percentile

51%

Faster asset growth than 93% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Annualized from 2023 to 2024

Revenue Growth

94th percentile

71%

Faster revenue growth than 94% of similar nonprofits.

501(c)6 • $500k-$1M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets87th percentile

Assets

Up

$246,804

Up $83,001 (+51%) from 2023

Liabilities

Up

$109,366

Up $83,586 (+324%) from 2023

Net Assets

Down

$137,438

Down $585 (-0.4%) from 2023

Operations
Liabilities / Revenue65th percentileNet Margin44th percentile

Revenue

Up

$803,834

Up $332,937 (+71%) from 2023

Expenses

Up

$790,318

Up $342,211 (+76%) from 2023

Net Income

Down

$13,516

Down $9,274 (-41%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth93rd percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$300K$200K$100K$0Assets 2018: $17,264Liabilities 2018: $02018Assets 2019: $31,947Liabilities 2019: $02019Assets 2020: $53,157Net Assets 2020: $53,1572020Assets 2021: $91,152Liabilities 2021: $39,195Net Assets 2021: $51,9572021Assets 2022: $157,836Liabilities 2022: $22,951Net Assets 2022: $134,8852022Assets 2023: $163,803Liabilities 2023: $25,780Net Assets 2023: $138,0232023Assets 2024: $246,804Liabilities 2024: $109,366Net Assets 2024: $137,4382024

Highlighted filing

2024

Assets$246,804
Liabilities$109,366
Net Assets$137,438
Open 2024 Filing

Operations Trend

Revenue Growth94th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KRevenue 2018: $63,193Expenses 2018: $65,041Net Income 2018: -$1,8482018Revenue 2019: $92,626Expenses 2019: $77,943Net Income 2019: $14,6832019Revenue 2020: $171,110Expenses 2020: $149,900Net Income 2020: $21,2102020Revenue 2021: $188,922Expenses 2021: $186,667Net Income 2021: $2,2552021Revenue 2022: $287,403Expenses 2022: $233,071Net Income 2022: $54,3322022Revenue 2023: $470,897Expenses 2023: $448,107Net Income 2023: $22,7902023Revenue 2024: $803,834Expenses 2024: $790,318Net Income 2024: $13,5162024

Highlighted filing

2024

Revenue$803,834
Expenses$790,318
Net Income$13,516
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$246,804
Liabilities
$109,366
Net assets
$137,438
Revenue
$803,834
Expenses
$790,318
Net income
$13,516
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$2.47$1.09$1.37$8.04$7.90$0.14
2023Detailed filing. Detailed filing data is available for this year.$1.64$0.26$1.38$4.71$4.48$0.23
2022Detailed filing. Detailed filing data is available for this year.$1.58$0.23$1.35$2.87$2.33$0.54
2021Detailed filing. Detailed filing data is available for this year.$0.91$0.39$0.52$1.89$1.87$0.02
2020Detailed filing. Detailed filing data is available for this year.$0.53$0.53$1.71$1.50$0.21
2019Summary only. Only limited summary data is available for this year.$0.32$0.00$0.93$0.78$0.15
2018Summary only. Only limited summary data is available for this year.$0.17$0.00$0.63$0.65$0.02
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 16, 2025
Return Version
2024v5.2
Gross Receipts
$803,834
Mission and Program Overview

Mission

To work with individuals and organizations from the public and private sectors to help drive Maine's $3 billion outdoor recreation economy to create a brighter future for our state.

To work with individuals and organizations from the public and private sectors to help Maine's $3 billion outdoor recreation economy to create a brighter future for our state.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$43,327$145,593▲ $102,266
Accounts Receivable$116,863$88,111▼ $28,752
Prepaid Expenses and Deferred Charges-$10,500-
Total Assets$163,803$246,804▲ $83,001
Other Assets Total$3,613$2,600▼ $1,013
Liabilities
Deferred Revenue$23,783$101,755▲ $77,972
Accounts Payable and Accrued Expenses$1,997$7,611▲ $5,614
Total Liabilities$25,780$109,366▲ $83,586
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$138,023$137,438▼ $585
Total Net Assets Fund Balance$138,023$137,438▼ $585
Total Liabilities and Net Assets / Fund Balance$163,803$246,804▲ $83,001
Compensation and Service Providers
Top Officer Pay67th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Jenny KordickExecutive DirectorFT$92,649$849$93,498

Board Members and Trustees

NameTitle
Devin McNeillPresident
Charlie BruderVice President
Attessa BradleyBoard Member
Jen BrophyBoard Member
Jim HauptmanBoard Member
Kay HenryBoard Member
Kevin HaleyBoard Member
Marshall MerriamBoard Member
Martha BentleyBoard Member
Mike GawtryBoard Member
Paul BotticelloBoard Member
Ponch MembrenoBoard Member
Takeshi MiyamotoBoard Member
Jenna Klein JonssonSecretary
Sokunthy YeanTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$794,313
Program Service Revenue
$9,521
Investment Income
$0
Other Revenue
$0
All Other Contributions
$584,908
Change in Net Assets
$13,516
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$557,954
Salaries, Compensation, and Employee Benefits$232,364
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising---$113,859
Other Salaries and Wages---$107,818
Current Officers, Directors, Trustees, and Key Employees---$98,464
Fees for Services Lobbying---$36,000
Fees for Services Other---$23,507
Conferences and Meetings---$20,553
Payroll Taxes---$17,244
Occupancy---$15,700
Office Expenses---$15,589
Travel---$15,359
Other Employee Benefits---$8,838
Other Expenses---$3,613
Insurance---$1,528
All Other Expenses---$624
Total Functional Expenses$0$0$0$790,318
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, line 2

“Jenna Klein Jonsson and Jim Hauptman serve as directors for their company Blaze Partners.”

Form 990, Part VI, Section B, line 11B

“Members of the board review the form 990 electronically prior to filing.”

Form 990, Part VI, Section B, line 12C

“When conflicts of interest arise, board members are required to acknowledge the conflict and recuse themselves from voting in the decision. Forms are also filled out by the board members involved and reviewed by the executive committee.”

Form 990, Part VI, Section B, line 15A

“Compensation is based on a flat salary amount. After which a review of work performed throughout the year by the respective officer is submitted to the board of directors for review and compared to similar roles in other 501(c)6 organizations in the Maine area. After the review is completed, any additional compensation beyond the salary is deliberated amongst the board of directors and voted on.”

Form 990, Part VI, Section C, line 19

“Governing documents, conflicts of interest policy and financial statements are availabel upon written request.”

Filing and Contact Details

Filer

Filer Name
Maine Outdoor Brands Inc
EIN
82-2561027
Phone
2074640017
Address
PO Box 513, Portland, ME 04112

Signing Officer

Name
Devin McNeill
Title
President
Phone
2074640017
Signed
2025-11-16
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Devin McNeill
Formed
2017
Legal Domicile
Me
Voting Board Members
13
Independent Board Members
12
Employees
4
Volunteers
31

Preparer

Firm
Pgm LLC
Address
319 Main Street, Biddeford, ME 04005
Phone
2074155714
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IRS990/ProgSrvcAccomActy3Grp/Desc0Developed the Maine Outdoor Recreation Economy Roadmap, a 10-year collaborative plan to strengthen Miane's outdoor recreation sector by guiding investment, workforce, and infrastructure strategies that support businesses, communities and sustainable growth statewide.
IRS990/ProgSrvcAccomActy3Grp/ExpenseAmt0407140
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt0447463
IRS990/PYGrantsAndSimilarPaidAmt00
IRS990/PYInvestmentIncomeAmt00
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IRS990/PYOtherRevenueAmt023434
IRS990/PYProgramServiceRevenueAmt00
IRS990/PYRevenuesLessExpensesAmt022790
IRS990/PYSalariesCompEmpBnftPaidAmt0184481
IRS990/PYTotalExpensesAmt0448107
IRS990/PYTotalProfFndrsngExpnsAmt014420
IRS990/PYTotalRevenueAmt0470897
IRS990/ReconcilationRevenueExpnssAmt013516
IRS990/RegularMonitoringEnfrcInd01
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IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd00
IRS990/ReportOtherAssetsInd00
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
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IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
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IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd01
IRS990ScheduleC/AgreeCarryoverPriorYearInd00
IRS990ScheduleC/OnlyInHouseLobbyingInd00
IRS990ScheduleC/SubstantiallyAllDuesNondedInd01
IRS990/ScheduleJRequiredInd00
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Jenna Klein Jonsson and Jim Hauptman serve as directors for their company Blaze Partners.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Members of the board review the form 990 electronically prior to filing.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2When conflicts of interest arise, board members are required to acknowledge the conflict and recuse themselves from voting in the decision. Forms are also filled out by the board members involved and reviewed by the executive committee.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3Compensation is based on a flat salary amount. After which a review of work performed throughout the year by the respective officer is submitted to the board of directors for review and compared to similar roles in other 501(c)6 organizations in the Maine area. After the review is completed, any additional compensation beyond the salary is deliberated amongst the board of directors and voted on.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4Governing documents, conflicts of interest policy and financial statements are availabel upon written request.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Section A, line 2
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Section B, line 11b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Section B, line 12c
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Form 990, Part VI, Section B, line 15a
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Form 990, Part VI, Section C, line 19
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IRS990/SubjectToProxyTaxInd01
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
IRS990/TotalAssetsBOYAmt0163803
IRS990/TotalAssetsEOYAmt0246804
IRS990/TotalAssetsGrp/BOYAmt0163803
IRS990/TotalAssetsGrp/EOYAmt0246804
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt0794313
IRS990/TotalEmployeeCnt04
IRS990/TotalFunctionalExpensesGrp/TotalAmt0790318
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt025780
IRS990/TotalLiabilitiesEOYAmt0109366
IRS990/TotalLiabilitiesGrp/BOYAmt025780
IRS990/TotalLiabilitiesGrp/EOYAmt0109366
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IRS990/TotalProgramServiceRevenueAmt09521
IRS990/TotalReportableCompFromOrgAmt092649
IRS990/TotalRevenueGrp/ExclusionAmt00
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt09521
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IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0246804
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TravelGrp/TotalAmt015359
IRS990/TypeOfOrganizationCorpInd0X
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IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0PO Box 513
IRS990/USAddress/CityNm0Portland
IRS990/USAddress/StateAbbreviationCd0ME
IRS990/USAddress/ZIPCd004112
IRS990/VotingMembersGoverningBodyCnt013
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IRS990/WebsiteAddressTxt0maineoutdoorbrands.com
IRS990/WhistleblowerPolicyInd01
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0Devin McNeill
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0President
ReturnHeader/BusinessOfficerGrp/PhoneNum02074640017
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-11-16
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0Maine Outdoor Brands Inc
ReturnHeader/Filer/BusinessNameControlTxt0MAIN
ReturnHeader/Filer/EIN0822561027
ReturnHeader/Filer/PhoneNum02074640017
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO Box 513
ReturnHeader/Filer/USAddress/CityNm0Portland
ReturnHeader/Filer/USAddress/StateAbbreviationCd0ME
ReturnHeader/Filer/USAddress/ZIPCd004112
ReturnHeader/Form8822BAttachedInd0X
ReturnHeader/IRSResponsiblePrtyInfoCurrInd00
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0824812448
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0PGM LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0319 Main Street
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Biddeford
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0ME
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd004005
ReturnHeader/PreparerPersonGrp/PhoneNum02074155714
ReturnHeader/ReturnTs02025-11-16T18:05:00-06:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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