Civic Intelligence

Reflect Organization

EIN 82-2091088 • 501(c)3 • Philadelphia, PA

Pub. 78 Eligible

Profile

To improve the quality of student's mental health and to de-stigmatize caring for student's mental health. By hosting innovative, proactive programs that provide college students with a safe forum to engage in open and honest discussion, reflect, a national mental wellness nonprofit with college and university chapters, is dedicated to empowering students to foster a culture of authenticity, self-love, and allyship on campus.

1515 Market Street 1200Philadelphia, PA 19102

www.reflecteffect.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

97th percentile

3.31x

Higher debt load relative to assets than 97% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

96th percentile

1.25x

Higher debt load relative to revenue than 96% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Net Margin

8th percentile

-129%

Higher net margin than 8% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2024

Top Officer Pay

91st percentile

$35,595

Higher top officer pay than 91% of similar nonprofits.

Top officer pay equals 23.8% of source-year revenue.

501(c)3 • <$500k nonprofits • Source year 2024

Asset Growth

41st percentile

-9.0%

Faster asset growth than 41% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

19th percentile

-48%

Faster revenue growth than 19% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets97th percentile

Assets

Down

$56,651

Down $5,572 (-9.0%) from 2023

Liabilities

Up

$187,500

Up $187,500 from 2023

Net Assets

Down

-$130,849

Down $193,072 (-310%) from 2023

Operations
Liabilities / Revenue96th percentileNet Margin8th percentile

Revenue

Down

$149,747

Down $140,498 (-48%) from 2023

Expenses

Down

$342,819

Down $39,260 (-10%) from 2023

Net Income

Down

-$193,072

Down $101,238 (-110%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth41st percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$200K$100K$0-$100K-$200KAssets 2017: $66,652Liabilities 2017: $1,850Net Assets 2017: $64,8022017Assets 2018: $70,470Liabilities 2018: $1,850Net Assets 2018: $68,6202018Assets 2019: $89,608Liabilities 2019: $1,850Net Assets 2019: $87,7582019Assets 2020: $197,182Liabilities 2020: $29,591Net Assets 2020: $167,5912020Assets 2021: $125,364Liabilities 2021: $1,850Net Assets 2021: $123,5142021Assets 2022: $155,907Liabilities 2022: $1,850Net Assets 2022: $154,0572022Assets 2023: $62,223Liabilities 2023: $0Net Assets 2023: $62,2232023Assets 2024: $56,651Liabilities 2024: $187,500Net Assets 2024: -$130,8492024

Highlighted filing

2024

Assets$56,651
Liabilities$187,500
Net Assets-$130,849
Open 2024 Filing

Operations Trend

Revenue Growth19th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$400K$200K$0-$200KRevenue 2017: $66,752Expenses 2017: $1,950Net Income 2017: $64,8022017Revenue 2018: $31,609Expenses 2018: $27,791Net Income 2018: $3,8182018Revenue 2019: $144,752Expenses 2019: $125,614Net Income 2019: $19,1382019Revenue 2020: $299,171Expenses 2020: $219,338Net Income 2020: $79,8332020Revenue 2021: $237,389Expenses 2021: $281,466Net Income 2021: -$44,0772021Revenue 2022: $326,988Expenses 2022: $296,445Net Income 2022: $30,5432022Revenue 2023: $290,245Expenses 2023: $382,079Net Income 2023: -$91,8342023Revenue 2024: $149,747Expenses 2024: $342,819Net Income 2024: -$193,0722024

Highlighted filing

2024

Revenue$149,747
Expenses$342,819
Net Income-$193,072
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$56,651
Liabilities
$187,500
Net assets
-$130,849
Revenue
$149,747
Expenses
$342,819
Net income
-$193,072
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.57$1.88$1.31$1.50$3.43$1.93
2023Detailed filing. Detailed filing data is available for this year.$0.62$0.00$0.62$2.90$3.82$0.92
2022Detailed filing. Detailed filing data is available for this year.$1.56$0.02$1.54$3.27$2.96$0.31
2021Detailed filing. Detailed filing data is available for this year.$1.25$0.02$1.24$2.37$2.81$0.44
2020Detailed filing. Detailed filing data is available for this year.$1.97$0.30$1.68$2.99$2.19$0.80
2019Detailed filing. Detailed filing data is available for this year.$0.90$0.02$0.88$1.45$1.26$0.19
2018Detailed filing. Detailed filing data is available for this year.$0.70$0.02$0.69$0.32$0.28$0.04
2017Detailed filing. Detailed filing data is available for this year.$0.67$0.02$0.65$0.67$0.02$0.65
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 17, 2025
Return Version
2024v5.2
Gross Receipts
$149,747
Mission and Program Overview

Mission

To improve the quality of student's mental health and to de-stigmatize caring for student's mental health. By hosting innovative, proactive programs that provide college students with a safe forum to engage in open and honest discussion, reflect, a national mental wellness nonprofit with college and university chapters, is dedicated to empowering students to foster a culture of authenticity, self-love, and allyship on campus.

We believe in the power of students to transform campus culture through promoting mental wellness. By developing and implementing mental wellness programs that encourage honest dialogue and mutual support, reflect guides higher education students in cultivating a culture of authenticity, belonging, and allyship on campus.

Balance Sheet Detail
LineBeginningEndChange
Assets
Loans From Officers Directors-$187,500-
Accounts Receivable$14,500$31,844▲ $17,344
Cash and Non-Interest-Bearing Accounts$47,723$24,807▼ $22,916
Total Assets$62,223$56,651▼ $5,572
Liabilities
Total Liabilities$0$187,500▲ $187,500
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$62,223$-130,849▼ $193,072
Total Net Assets Fund Balance$62,223$-130,849▼ $193,072
Total Liabilities and Net Assets / Fund Balance$62,223$56,651▼ $5,572
Compensation and Service Providers
Top Officer Pay91st percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Jared FentonChief Executive OfficerFT$32,422$3,173$35,595

Board Members and Trustees

NameTitle
Frank PelliconeBoard Member
Judy SaltzbergBoard Member
Revenue and Support

Revenue Composition

Contributions and Grants
$99,519
Program Service Revenue
$50,000
Investment Income
$228
Other Revenue
$0
All Other Contributions
$99,519
Change in Net Assets
$-193,072
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$310,873
Other Expenses$31,946
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$167,649$71,850-$239,499
Current Officers, Directors, Trustees, and Key Employees$26,990$11,567-$38,557
Payroll Taxes$14,495$6,212-$20,707
Fees for Services Accounting$7,490$3,210-$10,700
Other Employee Benefits$4,856$2,081-$6,937
Insurance$4,686$2,008-$6,694
Pension Plan Contributions$3,621$1,552-$5,173
Fees for Services Other$1,949$835-$2,784
Information Technology$1,905$816-$2,721
Office Expenses$1,859$797-$2,656
Occupancy$1,004$430-$1,434
All Other Expenses$751$322-$1,073
Travel$587$252-$839
Other Expenses$249$107-$356
Fees for Services Legal$6$3-$9
Total Functional Expenses$239,973$102,846$0$342,819
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees-$187,500-
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“The chief executive officer reviews directly prior to filing.”

Form 990, Part VI, Section C, Line 19

“All items are available upon request, either written or oral depending upon the document requested.”

Filing and Contact Details

Filer

Filer Name
The Reflect Organization
EIN
82-2091088
Phone
2157924072
Address
1515 MARKET STREET 1200, PHILADELPHIA, PA 19102

Signing Officer

Name
Sj Kounoupis
Title
Executive Director
Phone
2157924072
Signed
2025-11-17
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Sj Kounoupis
Formed
2017
Legal Domicile
Pa
Voting Board Members
3
Independent Board Members
2
Employees
4
Volunteers
5

Preparer

Firm
Cbiz Advisors LLC
Address
1601 MARKET ST 4TH FLOOR, PHILADELPHIA, PA 19103
Preparer
Edward J Reitmeyer
Phone
2152972100
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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleL/LoansBtwnOrgInterestedPrsnGrp/LoanPurposeTxt0TO COVER OPERATING EXPENSES
IRS990ScheduleL/LoansBtwnOrgInterestedPrsnGrp/LoanToOrganizationInd0X
IRS990ScheduleL/LoansBtwnOrgInterestedPrsnGrp/OriginalPrincipalAmt0187500
IRS990ScheduleL/LoansBtwnOrgInterestedPrsnGrp/PersonNm0JARED FENTON
IRS990ScheduleL/LoansBtwnOrgInterestedPrsnGrp/RelationshipWithOrgTxt0CHIEF EXECUTIVE OFFICER
IRS990ScheduleL/LoansBtwnOrgInterestedPrsnGrp/WrittenAgreementInd01
IRS990ScheduleL/TotalBalanceDueAmt0187500
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0THE CHIEF EXECUTIVE OFFICER REVIEWS DIRECTLY PRIOR TO FILING.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1ALL ITEMS ARE AVAILABLE UPON REQUEST, EITHER WRITTEN OR ORAL DEPENDING UPON THE DOCUMENT REQUESTED.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PART VI, SECTION B, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PART VI, SECTION C, LINE 19
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd00
IRS990/SignificantNewProgramSrvcInd00
IRS990/StatesWhereCopyOfReturnIsFldCd0FL
IRS990/StatesWhereCopyOfReturnIsFldCd1PA
IRS990/SubjectToExcsTaxNetInvstIncInd00
IRS990/SubjectToProxyTaxInd00
IRS990/SubjToTaxRmnrtnExPrchtPymtInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TerminateOperationsInd00
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IRS990/TotalAssetsEOYAmt056651
IRS990/TotalAssetsGrp/BOYAmt062223
IRS990/TotalAssetsGrp/EOYAmt056651
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt099519
IRS990/TotalEmployeeCnt04
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0102846
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0239973
IRS990/TotalFunctionalExpensesGrp/TotalAmt0342819
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt00
IRS990/TotalLiabilitiesEOYAmt0187500
IRS990/TotalLiabilitiesGrp/BOYAmt00
IRS990/TotalLiabilitiesGrp/EOYAmt0187500
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt062223
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0-130849
IRS990/TotalOtherCompensationAmt03173
IRS990/TotalProgramServiceExpensesAmt0239973
IRS990/TotalProgramServiceRevenueAmt050000
IRS990/TotalReportableCompFromOrgAmt032422
IRS990/TotalRevenueGrp/ExclusionAmt0228
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt050000
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0149747
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt05
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IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt056651
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TravelGrp/ManagementAndGeneralAmt0252
IRS990/TravelGrp/ProgramServicesAmt0587
IRS990/TravelGrp/TotalAmt0839
IRS990/TrnsfrExmptNonChrtblRltdOrgInd00
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd00
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt01515 MARKET STREET SUITE 1200
IRS990/USAddress/CityNm0PHILADELPHIA
IRS990/USAddress/StateAbbreviationCd0PA
IRS990/USAddress/ZIPCd019102
IRS990/VotingMembersGoverningBodyCnt03
IRS990/VotingMembersIndependentCnt02
IRS990/WebsiteAddressTxt0WWW.REFLECTEFFECT.ORG
IRS990/WhistleblowerPolicyInd00
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd01
ReturnHeader/BusinessOfficerGrp/PersonNm0SJ KOUNOUPIS
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0EXECUTIVE DIRECTOR
ReturnHeader/BusinessOfficerGrp/PhoneNum02157924072
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-11-17
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0THE REFLECT ORGANIZATION
ReturnHeader/Filer/BusinessNameControlTxt0REFL
ReturnHeader/Filer/EIN0822091088
ReturnHeader/Filer/PhoneNum02157924072
ReturnHeader/Filer/USAddress/AddressLine1Txt01515 MARKET STREET 1200
ReturnHeader/Filer/USAddress/CityNm0PHILADELPHIA
ReturnHeader/Filer/USAddress/StateAbbreviationCd0PA
ReturnHeader/Filer/USAddress/ZIPCd019102
ReturnHeader/IRSResponsiblePrtyInfoCurrInd01
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0881478669
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0CBIZ ADVISORS LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt01601 MARKET ST 4TH FLOOR
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0PHILADELPHIA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0PA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd019103
ReturnHeader/PreparerPersonGrp/PhoneNum02152972100
ReturnHeader/PreparerPersonGrp/PreparationDt02025-11-17
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0EDWARD J REITMEYER
ReturnHeader/ReturnTs02025-11-17T14:29:48-06:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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