Civic Intelligence

Reality Rally Inc

EIN 81-0982539 • 501(c)3 • Temecula, CA

Profile

The entity organizes and hosts a weekend long series of events where reality television personalities engage with the local community to raise funds. Net proceeds from the event are donated to a local charity supporting the battle of cancer.

41893 Niblick RdTemecula, CA 92591

www.realityrally.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

88th percentile

0.46x

Higher debt load relative to assets than 88% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2022

Liabilities / Revenue

82nd percentile

0.09x

Higher debt load relative to revenue than 82% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2022

Net Margin

60th percentile

7.5%

Higher net margin than 60% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2022

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

70th percentile

12%

Faster asset growth than 70% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2020 to 2022

Revenue Growth

84th percentile

47%

Faster revenue growth than 84% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2020 to 2022

Balance Sheet
Liabilities / Assets88th percentile

Assets

Down

$0

Down $14,042 (-100%) from 2022

Liabilities

Down

$0

Down $6,415 (-100%) from 2022

Net Assets

Down

$0

Down $7,627 (-100%) from 2022

Operations
Liabilities / Revenue82nd percentileNet Margin60th percentile

Revenue

Down

$2,653

Down $68,468 (-96%) from 2022

Expenses

Down

$16,221

Down $49,570 (-75%) from 2022

Net Income

Down

-$13,568

Down $18,898 (-355%) from 2022

Trend Graphs

Balance Sheet Trend

Asset Growth70th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$30K$20K$10K$0Assets 2016: $21,073Liabilities 2016: $1,500Net Assets 2016: $19,5732016Assets 2017: $28,440Liabilities 2017: $264Net Assets 2017: $28,1762017Assets 2018: $6,874Liabilities 2018: $727Net Assets 2018: $6,1472018Assets 2019: $11,530Liabilities 2019: $7,699Net Assets 2019: $3,8312019Assets 2020: $11,244Liabilities 2020: $6,465Net Assets 2020: $4,7792020Assets 2022: $14,042Liabilities 2022: $6,415Net Assets 2022: $7,6272022Assets 2023: $0Liabilities 2023: $0Net Assets 2023: $02023

Highlighted filing

2023

Assets$0
Liabilities$0
Net Assets$0
Open 2023 Filing

Operations Trend

Revenue Growth84th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$200K$150K$100K$50K$0-$50KRevenue 2016: $8Expenses 2016: $5,435Net Income 2016: -$5,4272016Revenue 2017: $125,223Expenses 2017: $116,521Net Income 2017: $8,7022017Revenue 2018: $143,034Expenses 2018: $165,063Net Income 2018: -$22,0292018Revenue 2019: $110,132Expenses 2019: $112,450Net Income 2019: -$2,3182019Revenue 2020: $32,780Expenses 2020: $31,831Net Income 2020: $9492020Revenue 2022: $71,121Expenses 2022: $65,791Net Income 2022: $5,3302022Revenue 2023: $2,653Expenses 2023: $16,221Net Income 2023: -$13,5682023

Highlighted filing

2023

Revenue$2,653
Expenses$16,221
Net Income-$13,568
Open 2023 Filing

Filings

Most recent year

2023 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$0
Liabilities
$0
Net assets
$0
Revenue
$2,653
Expenses
$16,221
Net income
-$13,568
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2023Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$0.03$0.16$0.14
2022Detailed filing. Detailed filing data is available for this year.$0.14$0.06$0.08$0.71$0.66$0.05
2020Detailed filing. Detailed filing data is available for this year.$0.11$0.06$0.05$0.33$0.32$0.01
2019Detailed filing. Detailed filing data is available for this year.$0.12$0.08$0.04$1.10$1.12$0.02
2018Detailed filing. Detailed filing data is available for this year.$0.07$0.01$0.06$1.43$1.65$0.22
2017Summary only. Only limited summary data is available for this year.$0.28$0.00$0.28$1.25$1.17$0.09
2016Summary only. Only limited summary data is available for this year.$0.21$0.02$0.20$0.00$0.05$0.05
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Sep 1, 2022 to Aug 31, 2023
Signed
Mar 27, 2024
Return Version
2022v5.0
Gross Receipts
$2,653
Mission and Program Overview

Mission

The entity organizes and hosts

The entity organizes and hosts a weekend long series of events where reality television personalities engage with the local community to raise funds. Net proceeds from the event are donated to a local charity supporting the battle of cancer.

Balance Sheet Detail
LineBeginningEndChange
Assets
Total Assets$0$0→ $0
Liabilities
Total Liabilities$0$0→ $0
Net Assets / Fund Balance
Total Net Assets Fund Balance$0$0→ $0
Total Liabilities and Net Assets / Fund Balance$0$0→ $0
Compensation and Service Providers
Top Officer PayScore unavailable

Board Members and Trustees

NameTitle
Gillian LarsonPresident
Joni PrestonVice President
Joan HooverDirector
Kim GerrishDirector
Ron LarsonDirector
Beverly RingSecretary
Catherine LazzaraTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$2,650
Program Service Revenue
$0
Investment Income
$3
Other Revenue
$0
Change in Net Assets
$-13,568
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$16,161
Total Fundraising Expense$15,861
Grants and Similar Amounts Paid$60
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Expenses$0$0$15,809$15,809
Fees for Services Accounting$0$300$0$300
Grants to Domestic Orgs$60--$60
Advertising$0$0$48$48
Total Functional Expenses$60$300$15,861$16,221
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No
Filing and Contact Details

Filer

Filer Name
Reality Rally Inc
EIN
81-0982539
Phone
7819628234
Address
41893 NIBLICK RD, TEMECULA, CA 92591

Signing Officer

Name
Gilian P Larson
Title
President
Phone
7819628234
Signed
2024-03-27
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Gilian P Larson
Formed
2015
Legal Domicile
CA
Voting Board Members
7
Independent Board Members
7
Employees
0
Volunteers
48

Preparer

Firm
Michael E Greenberg CPA Inc
Address
43015 BLACKDEER LOOP 102, TEMECULA, CA 92590
Preparer
Michael E Greenberg
Phone
9512356255
Supplemental Narrative

Additional Explanations

Pt VI, Line 8A

“Meetings with directors and officers are documented by the secretary”

Pt VI, Line 8B

“Committee meetings are documented and shared with the directors and officers of the entity”

Pt VI, Line 11B

“The 990 filing and supporting details have been presented to board members prior to filing with the irs and state of california”

Pt VI, Line 12C

“The entity does have a conflict of interest policy and does review transcations and activities at a board level to ensure adherence to the policy”

Raw XML Appendix351 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/USAddress/ZIPCd092591
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IRS990/WhistleblowerPolicyInd0false
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0GILIAN P LARSON
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0PRESIDENT
ReturnHeader/BusinessOfficerGrp/PhoneNum07819628234
ReturnHeader/BusinessOfficerGrp/SignatureDt02024-03-27
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0REALITY RALLY INC
ReturnHeader/Filer/BusinessNameControlTxt0REAL
ReturnHeader/Filer/EIN0810982539
ReturnHeader/Filer/PhoneNum07819628234
ReturnHeader/Filer/USAddress/AddressLine1Txt041893 NIBLICK RD
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ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0464574678
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0MICHAEL E GREENBERG CPA INC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt043015 BLACKDEER LOOP 102
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0TEMECULA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0CA
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd092590
ReturnHeader/PreparerPersonGrp/PhoneNum09512356255
ReturnHeader/PreparerPersonGrp/PreparationDt02025-04-02
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0MICHAEL E GREENBERG
ReturnHeader/ReturnTs02025-04-02T18:03:20-07:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02022-09-01
ReturnHeader/TaxPeriodEndDt02023-08-31
ReturnHeader/TaxYr02022

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