Liabilities / Assets
66th percentile
Higher debt load relative to assets than 66% of similar nonprofits.
American Advertising Federation Baton Rouge
EIN 72-0953030 • 501(c)6 • Baton Rouge, LA
Profile
Education and interaction among advertising professionals in the baton rouge area
Siviq Scores
Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.
0.03x
Liabilities / Revenue
66th percentile
Higher debt load relative to revenue than 66% of similar nonprofits.
Net Margin
41st percentile
Higher net margin than 41% of similar nonprofits.
Top Officer Pay
77th percentile
Higher top officer pay than 77% of similar nonprofits.
Top officer pay equals 0.0% of source-year revenue.
Asset Growth
45th percentile
Faster asset growth than 45% of similar nonprofits.
Revenue Growth
50th percentile
Faster revenue growth than 50% of similar nonprofits.
Balance Sheet
Assets
Down$100,198
Down $4,398 (-4.2%) from 2024
Liabilities
Up$3,261
Up $600 (+23%) from 2024
Net Assets
Down$96,937
Down $4,998 (-4.9%) from 2024
Revenue
Down$128,534
Down $100 (-0.1%) from 2024
Expenses
Up$133,317
Up $7,763 (+6.2%) from 2024
Net Income
Down-$4,783
Down $7,863 (-255%) from 2024
Trend Graphs
Filings
Most recent year
2025 • Form 990EZDetailed filing. Detailed filing data is available for this year.
- Assets
- $100,198
- Liabilities
- $3,261
- Net assets
- $96,937
- Revenue
- $128,534
- Expenses
- $133,317
- Net income
- -$4,783
Latest Filing Detail
Jump To
Filing Snapshot
- Filing Period
- Jul 1, 2024 to Jun 30, 2025
- Signed
- Sep 6, 2025
- Return Version
- 2024v5.0
- Gross Receipts
- $128,534
Mission and Program Overview
Mission
Education and interaction among advertising professionals in the baton rouge area
Program Services
| Description | Grants | Expenses |
|---|---|---|
| ADVERTISING SEMINARS, EXCELLENCE IN ADVERTISING AWARD PROGRAMS, PUBLIC EDUCATION AND SERVICE PROJECTS, GOVERNMENT RELATIONS, COLLEGE SCHOLARSHIPS FOR OUR APPROXIMATE 215 MEMBERS. | - | $100,463 |
Compensation and Service Providers
Employees
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| JENNIFER LYNN BERTHELOT | Treasurer | - | $0 | - | - |
| JAY WATSON JR | Imm, Past Pr | - | $0 | - | - |
| LISA THIBODEAUX | Executive Di | - | $0 | - | - |
| RACHEL HARVEY | President | - | $0 | - | - |
| BECKY SADLER | Ex Officio/S | - | $0 | - | - |
| CLIFF DECOTEAU | Fundraising | - | $0 | - | - |
| EMMA LITTLE | Communicatio | - | $0 | - | - |
| JORDAN BASHAM | Programs | - | $0 | - | - |
| KRIS BORDELON | President-El | - | $0 | - | - |
| ANGEL CHANG | Community &D | - | $0 | - | - |
| LUISA RESTREPO | Student Outr | - | $0 | - | - |
| NAM NGUYEN | Vice Preside | - | $0 | - | - |
| COREY SALOMONE | Community &D | - | $0 | - | - |
| MAIA MEADORS | Communicatio | - | $0 | - | - |
| BRIDGT DESILVA | Membership | - | $0 | - | - |
| EMILY LEBLANC | Fundraising | - | $0 | - | - |
| SARAH GALLI | Student Outr | - | $0 | - | - |
Filing and Contact Details
Filer
- Filer Name
- American Advertising Federation
- EIN
- 72-0953030
- Address
- P O BOX 1707, BATON ROUGE, LA 70821-1707
Signing Officer
- Name
- Lisa Thibodeaux
- Title
- Executive Director
- Signed
- 2025-09-06
- Discuss with paid preparer
- Yes
Preparer
- Firm
- Twru Cpas & Financial Advisors
- Address
- 527 E AIRPORT AVE, BATON ROUGE, LA 70806-6515
- Preparer
- Sara M Downing CPA
- Phone
- 2259261050
Supplemental Narrative
Additional Explanations
Form 990-ez, Part I, Line 16
“Expenses district convention 1,552 leadership conference 9,011 national convention 3,774 program expense 5,981 student conference 2,833 insurance 2,632 collection costs 728 luncheons 19,421 national dues 4,380 district dues 1,670 club achievement 320 charitable donations 131 awards 727 addy expenses - local 27,489 nsac assistance fund 750 president's expense 242 website 421 fundraisers 391 board meetings 2,086 administrative expenses 1,123 communications services 1,365 past president's expense 601 membership/socials 2,192 2024 leadership expense 22,448 workshops expense 490 total 112,758”
Form 990-ez, Part I, Line 20
“Miscellaneous correction -217 a/r was misstated in 2024”
Form 990-ez, Part II, Line 24
“Accounts receivable 1,975 150 total 1,975 150”
Form 990-ez, Part II, Line 26
“Deferred revenue 0 0 credit card payable 2,661 3,261”
Form 990-ez, Part III
“Education and interaction among advertising professionals in the baton rouge area”
Raw XML Appendix172 raw XML fields
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
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| IRS990EZ/BooksInCareOfDetail/USAddress/CityNm | 0 | BATON ROUGE |
| IRS990EZ/BooksInCareOfDetail/USAddress/StateAbbreviationCd | 0 | LA |
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| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 1 | 0 |
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| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 3 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 4 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 5 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 6 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 7 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 8 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 9 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 10 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 11 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 12 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 13 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 14 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 15 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt | 16 | 0 |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 0 | JENNIFER LYNN BERTHELOT |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 1 | JAY WATSON JR |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 2 | LISA THIBODEAUX |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 3 | RACHEL HARVEY |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 4 | BECKY SADLER |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 5 | CLIFF DECOTEAU |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 6 | EMMA LITTLE |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 7 | JORDAN BASHAM |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 8 | KRIS BORDELON |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 9 | ANGEL CHANG |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 10 | LUISA RESTREPO |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 11 | NAM NGUYEN |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 12 | COREY SALOMONE |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 13 | MAIA MEADORS |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 14 | BRIDGT DESILVA |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 15 | EMILY LEBLANC |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm | 16 | SARAH GALLI |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 0 | TREASURER |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 1 | IMM, PAST PR |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 2 | EXECUTIVE DI |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 3 | PRESIDENT |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 4 | EX OFFICIO/S |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 5 | FUNDRAISING |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 6 | COMMUNICATIO |
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| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 10 | STUDENT OUTR |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 11 | VICE PRESIDE |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 12 | COMMUNITY &D |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 13 | COMMUNICATIO |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 14 | MEMBERSHIP |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 15 | FUNDRAISING |
| IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt | 16 | STUDENT OUTR |
| IRS990EZ/OperateHospitalInd | 0 | false |
| IRS990EZ/Organization501cInd | 0 | X |
| IRS990EZ/OrganizationDissolvedEtcInd | 0 | false |
| IRS990EZ/OrganizationHadUBIInd | 0 | false |
| IRS990EZ/OtherAssetsTotalDetail/BOYAmt | 0 | 1975 |
| IRS990EZ/OtherAssetsTotalDetail/EOYAmt | 0 | 150 |
| IRS990EZ/OtherChangesInNetAssetsAmt | 0 | -217 |
| IRS990EZ/OtherExpensesTotalAmt | 0 | 112758 |
| IRS990EZ/PoliticalCampaignActyInd | 0 | false |
| IRS990EZ/PrimaryExemptPurposeTxt | 0 | EDUCATION AND INTERACTION AMONG ADVERTISING PROFESSIONALS IN THE BATON ROUGE AREA |
| IRS990EZ/PrintingPublicationsPostageAmt | 0 | 167 |
| IRS990EZ/ProgramServiceRevenueAmt | 0 | 81371 |
| IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt | 0 | ADVERTISING SEMINARS, EXCELLENCE IN ADVERTISING AWARD PROGRAMS, PUBLIC EDUCATION AND SERVICE PROJECTS, GOVERNMENT RELATIONS, COLLEGE SCHOLARSHIPS FOR OUR APPROXIMATE 215 MEMBERS. |
| IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt | 0 | 100463 |
| IRS990EZ/ProhibitedTaxShelterTransInd | 0 | false |
| IRS990EZ/RelatedOrganizationCtrlEntInd | 0 | false |
| IRS990EZ/SubjectToProxyTaxInd | 0 | false |
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| IRS990EZ/SumOfTotalLiabilitiesGrp/EOYAmt | 0 | 3261 |
| IRS990EZ/TanningServicesProvidedInd | 0 | false |
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| IRS990EZ/TotalProgramServiceExpensesAmt | 0 | 100463 |
| IRS990EZ/TotalRevenueAmt | 0 | 128534 |
| IRS990EZ/TransactionWithControlEntInd | 0 | false |
| IRS990EZ/TypeOfOrganizationCorpInd | 0 | X |
| IRS990EZ/WebsiteAddressTxt | 0 | WWW.AAFBR.ORG |
| IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorNum | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine2 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt | 0 | RESTRICTED |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | EXPENSES DISTRICT CONVENTION 1,552 LEADERSHIP CONFERENCE 9,011 NATIONAL CONVENTION 3,774 PROGRAM EXPENSE 5,981 STUDENT CONFERENCE 2,833 INSURANCE 2,632 COLLECTION COSTS 728 LUNCHEONS 19,421 NATIONAL DUES 4,380 DISTRICT DUES 1,670 CLUB ACHIEVEMENT 320 CHARITABLE DONATIONS 131 AWARDS 727 ADDY EXPENSES - LOCAL 27,489 NSAC ASSISTANCE FUND 750 PRESIDENT'S EXPENSE 242 WEBSITE 421 FUNDRAISERS 391 BOARD MEETINGS 2,086 ADMINISTRATIVE EXPENSES 1,123 COMMUNICATIONS SERVICES 1,365 PAST PRESIDENT'S EXPENSE 601 MEMBERSHIP/SOCIALS 2,192 2024 LEADERSHIP EXPENSE 22,448 WORKSHOPS EXPENSE 490 TOTAL 112,758 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | MISCELLANEOUS CORRECTION -217 A/R WAS MISSTATED IN 2024 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | ACCOUNTS RECEIVABLE 1,975 150 TOTAL 1,975 150 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 3 | DEFERRED REVENUE 0 0 CREDIT CARD PAYABLE 2,661 3,261 |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 4 | EDUCATION AND INTERACTION AMONG ADVERTISING PROFESSIONALS IN THE BATON ROUGE AREA |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 0 | FORM 990-EZ, PART I, LINE 16 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 1 | FORM 990-EZ, PART I, LINE 20 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 2 | FORM 990-EZ, PART II, LINE 24 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 3 | FORM 990-EZ, PART II, LINE 26 |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 4 | FORM 990-EZ, PART III |
| ReturnHeader/BuildTS | 0 | 2025-03-06 01:10:19Z |
| ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd | 0 | true |
| ReturnHeader/BusinessOfficerGrp/PersonNm | 0 | LISA THIBODEAUX |
| ReturnHeader/BusinessOfficerGrp/PersonTitleTxt | 0 | EXECUTIVE DIRECTOR |
| ReturnHeader/BusinessOfficerGrp/SignatureDt | 0 | 2025-09-06 |
| ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt | 0 | AMERICAN ADVERTISING FEDERATION |
| ReturnHeader/Filer/BusinessName/BusinessNameLine2Txt | 0 | BATON ROUGE |
| ReturnHeader/Filer/BusinessNameControlTxt | 0 | AMER |
| ReturnHeader/Filer/EIN | 0 | 720953030 |
| ReturnHeader/Filer/USAddress/AddressLine1Txt | 0 | P O BOX 1707 |
| ReturnHeader/Filer/USAddress/CityNm | 0 | BATON ROUGE |
| ReturnHeader/Filer/USAddress/StateAbbreviationCd | 0 | LA |
| ReturnHeader/Filer/USAddress/ZIPCd | 0 | 708211707 |
| ReturnHeader/IRSResponsiblePrtyInfoCurrInd | 0 | false |
| ReturnHeader/PreparerFirmGrp/PreparerFirmEIN | 0 | 721086666 |
| ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt | 0 | TWRU CPAS & FINANCIAL ADVISORS |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt | 0 | 527 E AIRPORT AVE |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm | 0 | BATON ROUGE |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd | 0 | LA |
| ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd | 0 | 708066515 |
| ReturnHeader/PreparerPersonGrp/PhoneNum | 0 | 2259261050 |
| ReturnHeader/PreparerPersonGrp/PreparationDt | 0 | 2025-09-06 |
| ReturnHeader/PreparerPersonGrp/PreparerPersonNm | 0 | SARA M DOWNING CPA |
| ReturnHeader/ReturnTs | 0 | 2025-09-08T13:23:18-04:00 |
| ReturnHeader/ReturnTypeCd | 0 | 990EZ |
| ReturnHeader/TaxPeriodBeginDt | 0 | 2024-07-01 |
| ReturnHeader/TaxPeriodEndDt | 0 | 2025-06-30 |
| ReturnHeader/TaxYr | 0 | 2024 |
Document Assets
No mirrored PDF or thumbnail assets are attached yet.
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