Civic Intelligence

Charles M Schulz Museum and Research

EIN 68-0422370 • 501(c)3 • Santa Rosa, CA

Profile

To operate a museum and research center to celebrate the life and creations of charles m schulz, creator of the peanuts comic strip.

2301 Hardies LaneSanta Rosa, CA 95403-2665

schulzmuseum.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

11th percentile

0.01x

Higher debt load relative to assets than 11% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Source year 2025

Liabilities / Revenue

19th percentile

0.09x

Higher debt load relative to revenue than 19% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Source year 2025

Net Margin

60th percentile

8.3%

Higher net margin than 60% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Source year 2025

Top Officer Pay

31st percentile

$256,292

Higher top officer pay than 31% of similar nonprofits.

Top officer pay equals 4.3% of source-year revenue.

501(c)3 • $50M-$100M nonprofits • Source year 2025

Asset Growth

48th percentile

5.5%

Faster asset growth than 48% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Annualized from 2024 to 2025

Revenue Growth

69th percentile

18%

Faster revenue growth than 69% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Annualized from 2024 to 2025

Assets

Up

$60,662,359

Up $3,166,177 (+5.5%) from 2024

Liabilities

Down

$546,722

Down $205,738 (-27%) from 2024

Net Assets

Up

$60,115,637

Up $3,371,915 (+5.9%) from 2024

Revenue

Up

$5,900,601

Up $908,452 (+18%) from 2024

Expenses

Up

$5,410,585

Up $516,927 (+11%) from 2024

Net Income

Up

$490,016

Up $391,525 (+398%) from 2024

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$80M$60M$40M$20M$0Assets 2011: $34,404,152Liabilities 2011: $227,750Net Assets 2011: $34,176,4022011Assets 2012: $35,307,499Liabilities 2012: $251,208Net Assets 2012: $35,056,2912012Assets 2013: $39,024,115Liabilities 2013: $240,816Net Assets 2013: $38,783,2992013Assets 2014: $41,799,058Liabilities 2014: $293,584Net Assets 2014: $41,505,4742014Assets 2015: $40,622,086Liabilities 2015: $277,003Net Assets 2015: $40,345,0832015Assets 2016: $40,038,800Liabilities 2016: $382,348Net Assets 2016: $39,656,4522016Assets 2017: $43,203,742Liabilities 2017: $578,348Net Assets 2017: $42,625,3942017Assets 2018: $45,466,720Liabilities 2018: $487,170Net Assets 2018: $44,979,5502018Assets 2019: $53,885,145Liabilities 2019: $396,848Net Assets 2019: $53,488,2972019Assets 2020: $54,884,959Liabilities 2020: $800,822Net Assets 2020: $54,084,1372020Assets 2021: $59,936,056Liabilities 2021: $769,678Net Assets 2021: $59,166,3782021Assets 2022: $54,104,711Liabilities 2022: $784,479Net Assets 2022: $53,320,2322022Assets 2023: $54,837,515Liabilities 2023: $787,492Net Assets 2023: $54,050,0232023Assets 2024: $57,496,182Liabilities 2024: $752,460Net Assets 2024: $56,743,7222024Assets 2025: $60,662,359Liabilities 2025: $546,722Net Assets 2025: $60,115,6372025

Highlighted filing

2025

Assets$60,662,359
Liabilities$546,722
Net Assets$60,115,637

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$15M$10M$5.0M$0-$5.0MRevenue 2011: $3,751,043Expenses 2011: $2,549,882Net Income 2011: $1,201,1612011Revenue 2012: $4,674,841Expenses 2012: $2,466,467Net Income 2012: $2,208,3742012Revenue 2013: $5,485,862Expenses 2013: $2,623,799Net Income 2013: $2,862,0632013Revenue 2014: $3,992,515Expenses 2014: $2,770,920Net Income 2014: $1,221,5952014Revenue 2015: $3,786,853Expenses 2015: $3,068,209Net Income 2015: $718,6442015Revenue 2016: $3,496,464Expenses 2016: $3,743,730Net Income 2016: -$247,2662016Revenue 2017: $5,025,625Expenses 2017: $3,674,912Net Income 2017: $1,350,7132017Revenue 2018: $5,763,679Expenses 2018: $4,491,947Net Income 2018: $1,271,7322018Revenue 2019: $11,888,769Expenses 2019: $4,162,672Net Income 2019: $7,726,0972019Revenue 2020: $4,079,615Expenses 2020: $4,499,879Net Income 2020: -$420,2642020Revenue 2021: $3,691,091Expenses 2021: $4,229,877Net Income 2021: -$538,7862021Revenue 2022: $7,090,440Expenses 2022: $4,362,800Net Income 2022: $2,727,6402022Revenue 2023: $3,522,372Expenses 2023: $5,182,758Net Income 2023: -$1,660,3862023Revenue 2024: $4,992,149Expenses 2024: $4,893,658Net Income 2024: $98,4912024Revenue 2025: $5,900,601Expenses 2025: $5,410,585Net Income 2025: $490,0162025

Highlighted filing

2025

Revenue$5,900,601
Expenses$5,410,585
Net Income$490,016

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$60.7$0.55$60.1$5.90$5.41$0.49
2024Detailed filing. Detailed filing data is available for this year.$57.5$0.75$56.7$4.99$4.89$0.10
2023Detailed filing. Detailed filing data is available for this year.$54.8$0.79$54.1$3.52$5.18$1.66
2022Detailed filing. Detailed filing data is available for this year.$54.1$0.78$53.3$7.09$4.36$2.73
2021Facts available. Structured filing facts are available, but richer extracted sections are limited.$59.9$0.77$59.2$3.69$4.23$0.54
2020Detailed filing. Detailed filing data is available for this year.$54.9$0.80$54.1$4.08$4.50$0.42
2019Detailed filing. Detailed filing data is available for this year.$53.9$0.40$53.5$11.9$4.16$7.73
2018Detailed filing. Detailed filing data is available for this year.$45.5$0.49$45.0$5.76$4.49$1.27
2017Detailed filing. Detailed filing data is available for this year.$43.2$0.58$42.6$5.03$3.67$1.35
2016Detailed filing. Detailed filing data is available for this year.$40.0$0.38$39.7$3.50$3.74$0.25
2015Detailed filing. Detailed filing data is available for this year.$40.6$0.28$40.3$3.79$3.07$0.72
2014Detailed filing. Detailed filing data is available for this year.$41.8$0.29$41.5$3.99$2.77$1.22
2013Summary only. Only limited summary data is available for this year.$39.0$0.24$38.8$5.49$2.62$2.86
2012Summary only. Only limited summary data is available for this year.$35.3$0.25$35.1$4.67$2.47$2.21
2011Summary only. Only limited summary data is available for this year.$34.4$0.23$34.2$3.75$2.55$1.20
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jul 1, 2024 to Jun 30, 2025
Signed
Nov 19, 2025
Return Version
2024v5.2
Gross Receipts
$10,335,663
Mission and Program Overview

Mission

To operate a museum and research center to celebrate the life and creations of charles m schulz, creator of the peanuts comic strip.

The purpose is to operate a museum and research center to celebrate the life and creations of charles m. Schulz, creator of the peanuts comic strip.

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments Other Securities$41,875,868$45,409,725▲ $3,533,857
Land, Buildings, and Equipment, Net$14,838,244$14,243,512▼ $594,732
Cash and Non-Interest-Bearing Accounts$235,836$480,303▲ $244,467
Inventories for Sale or Use$226,868$249,058▲ $22,190
Accounts Receivable$257,169$212,328▼ $44,841
Prepaid Expenses and Deferred Charges$62,197$67,433▲ $5,236
Total Assets$57,496,182$60,662,359▲ $3,166,177
Liabilities
Accounts Payable and Accrued Expenses$185,493$219,108▲ $33,615
Deferred Revenue$398,967$207,614▼ $191,353
Other Liabilities$168,000$120,000▼ $48,000
Total Liabilities$752,460$546,722▼ $205,738
Net Assets / Fund Balance
Net Assets With Donor Restrictions$35,482,770$39,551,903▲ $4,069,133
Net Assets Without Donor Restrictions$21,260,952$20,563,734▼ $697,218
Total Net Assets Fund Balance$56,743,722$60,115,637▲ $3,371,915
Total Liabilities and Net Assets / Fund Balance$57,496,182$60,662,359▲ $3,166,177

Asset Categories

AssetBook ValueDepreciationBasis
Buildings$8,632,975$9,267,356-
Land$3,132,669--
Equipment$628,883$1,679,816-
Leasehold Improvements$1,848,985$1,674,273-
Other Securities$26,831,992--

Endowment Activity

PeriodBeginningContrib.Gain/LossOther UsesEnd
2024$41,149,656-▲ $4,863,967$601,863$45,163,409
2023$38,176,100-▲ $4,577,597$1,364,751$41,149,656
2022$36,268,339-▲ $3,197,586$1,055,575$38,176,100
2021$42,422,069-▼ $3,836,392$2,041,604$36,268,339
2020$35,719,160-▲ $7,767,244$829,396$42,422,069
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Gina HuntsingerMuseum DirectorFT$136,269$45,610$181,879
Jacqueline RaderDirector of Business OperaFT$122,044$6,102$128,146

Board Members and Trustees

Revenue and Support

Revenue Composition

Contributions and Grants
$710,344
Program Service Revenue
$2,496,146
Investment Income
$2,005,001
Other Revenue
$689,110
All Other Contributions
$324,016
Change in Net Assets
$490,016

Noncash Contribution Practices

Property subject to holding requirements
No
Reviewed unusual noncash gifts
Yes
Third parties used for noncash contributions
No

Noncash Contributions

Contribution TypeReported AmountValuation Method
Real Estate Commercial$130,450Fair Rental Value
Total Noncash Contributions$130,450-

Audited Revenue Reconciliation

Revenue per Audited Statements
$5,649,420
Revenue Not Reported on Financial Statements
$251,181
Revenue Not Reported on Form 990
$3,035,923
Other Revenue Adjustments
$251,181
Total Revenue per Audited Statements
$8,685,343
Total Revenue per Form 990
$5,900,601
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$3,127,451
Salaries, Compensation, and Employee Benefits$2,283,134
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$1,737,541$99,183-$1,836,724
Depreciation Depletion$447,951$100,706-$548,657
Occupancy$293,703$37,043-$330,746
Other Employee Benefits$248,912$14,209-$263,121
Fees for Service Investment Mgmnt Fees-$251,181-$251,181
All Other Expenses$237,520$8,205-$245,725
Insurance$222,351$22,424-$244,775
Payroll Taxes$136,806$7,809-$144,615
Information Technology$97,086$9,441-$106,527
Other Expenses$99,333$6,368-$105,701
Office Expenses$91,834$9,306-$101,140
Fees for Services Other$79,995$9,476-$89,471
Advertising$49,435$499-$49,934
Fees for Services Accounting$46,872--$46,872
Pension Plan Contributions$36,586$2,088-$38,674
Travel$5,590$319-$5,909
Conferences and Meetings$2,134$256-$2,390
Total Functional Expenses$4,801,493$609,092$0$5,410,585

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Form 990$5,410,585
Total Expenses per Audited Statements$5,313,428
Expenses per Audited Statements$5,159,404
Expenses Not Reported on Financial Statements$251,181
Other Expense Adjustments$251,181
Expenses Not Reported on Form 990$154,024
International Activity

International Summary

Offices
0
Employees
0
Spending
$0

International Compliance

Activity in boycott countries
No
Foreign corporation ownership
No
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
No

International Activities

RegionActivityServicesOfficesEmployeesSpending
JapanLoan of Art, Ephemora and Exhibition Items for CompensationThe Museum Loans Art and Other Exhibition Materials for Compensation. No Offices or Employees Are Maintained in Japan, Although Some Employees Travel to Japan to Supervise Art Installation and Removal00-
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Interested-Person Transactions

Interested PartyRelationshipDescriptionShared RevenueAmount
-TenantAnnual Rent CollectedNo$198,000
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Leasehold Improvement Allowance$120,000
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
Yes
Business relationship with organization members
Yes
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 2

Two board members are married to each other.

Form 990, Part VI, Section B, Line 11B

The form 990 is presented and reviewed at a board meeting prior to filing.

Form 990, Part VI, Section B, Line 12C

All officers and directors sign an annual conflict of interest statement which is reviewed at a board meeting.

Form 990, Part VI, Section B, Line 15

The museum director's salary is set by the museum's executive committee.

Form 990, Part VI, Section C, Line 19

The organization will make governing documents, financial statements and conflict of interest policy available to the public upon request.

Filing and Contact Details

Filer

Filer Name
Charles M Schulz Museum and Research
EIN
68-0422370
Phone
7075794452
Address
2301 HARDIES LANE, SANTA ROSA, CA 95403-2665

Signing Officer

Name
Kenneth R Pennington
Title
Treasurer
Phone
7075462064
Signed
2025-11-19
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Kenneth Rpenningtoncpa
Formed
1999
Legal Domicile
CA
Voting Board Members
14
Independent Board Members
14
Employees
41
Volunteers
139

Preparer

Firm
Jillian M Helmer CPA
Address
384 TESCONI COURT, SANTA ROSA, CA 95401
Preparer
Jillian Helmer CPA
Phone
7075784444
Supplemental Narrative

Additional Explanations

Form 990, Part XII, Line 2C

NO CHANGE

Financial Statement Notes

PART III, LINE 1A:

The organization has an extensive collection that consists of original cartoon art and memorabilia of the peanuts comic strip as created by charles m. Schulz. The collection is maintained under the care of the organization's collections manager, curator and archivist and is held for education and public exhibition solely to fulfill its stated mission and not to bolster its financial wealth. The organization does not consider their collections to be financial assets and therefore cannot be considered for collateral for a loan or for sale to fund operations. The organization's collections policy requires that the proceeds from the sales of any collection items be used to acquire other items for the collections. The organization does not include either the cost or the value of its collection on the statement of financial position, nor does it recognize gifts of collection items as revenues in the statement of activities. Since the items acquired for the collection by purchase are not capitalized, the cost of those acquisitions is reported as decreases in net assets in the statement of activities.

PART III, LINE 4:

Schedule d, part iii, line 4 collections are maintained for educational, artistic and historical reasons as they represent not only the work of schulz, but other cartoonists. Schedule d, part v, line 4 endowment is held for the future needs of the museum as deemed necessary by the board of directors.

PART V, LINE 4:

Endowment funds are held to support the operations of the museum and further its charitable purpose.

PART XI, LINE 2D - OTHER ADJUSTMENTS:

RENT EXPENSES

PART XI, LINE 4B - OTHER ADJUSTMENTS:

INVESTMENT FEES

PART XII, LINE 2D - OTHER ADJUSTMENTS:

RENT EXPENSES

PART XII, LINE 4B - OTHER ADJUSTMENTS:

INVESTMENT FEES

Raw XML AppendixShowing 400 of 728 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/PersonNm4MICHAEL SCHWAGER
IRS990/Form990PartVIISectionAGrp/PersonNm5ROSE MARIE MCDANIEL
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IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt9DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt13DIRECTOR
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