Civic Intelligence

The Dollywood Foundation

EIN 62-1348105 • 501(c)3 • Sevierville, TN

View Organization Page

Profile

The dollywood foundation strives to inspire children to dream more, learn more,care more and be more. The foundation assists in the development of reading skills to foster a love of reading and increase educational success.

111 E Main Street 2nd FloorSevierville, TN 37862

www.imaginationlibrary.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

67th percentile

0.44x

Higher debt load relative to assets than 67% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Source year 2024

Liabilities / Revenue

50th percentile

0.33x

Higher debt load relative to revenue than 50% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Source year 2024

Net Margin

55th percentile

6.4%

Higher net margin than 55% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

90th percentile

31%

Faster asset growth than 90% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Annualized from 2023 to 2024

Revenue Growth

67th percentile

15%

Faster revenue growth than 67% of similar nonprofits.

501(c)3 • $50M-$100M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets67th percentile

Assets

Up

$67,777,675

Up $15,954,853 (+31%) from 2023

Liabilities

Up

$29,643,726

Up $9,606,377 (+48%) from 2023

Net Assets

Up

$38,133,949

Up $6,348,476 (+20%) from 2023

Operations
Liabilities / Revenue50th percentileNet Margin55th percentile

Revenue

Up

$89,841,114

Up $11,393,916 (+15%) from 2023

Expenses

Up

$84,089,692

Up $20,210,560 (+32%) from 2023

Net Income

Down

$5,751,422

Down $8,816,644 (-61%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth90th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$80M$60M$40M$20M$0Assets 2011: $9,817,530Liabilities 2011: $2,015,992Net Assets 2011: $7,801,5382011Assets 2012: $10,346,582Liabilities 2012: $2,418,757Net Assets 2012: $7,927,8252012Assets 2013: $10,724,613Liabilities 2013: $2,314,925Net Assets 2013: $8,409,6882013Assets 2014: $11,003,110Liabilities 2014: $2,567,521Net Assets 2014: $8,435,5892014Assets 2015: $11,138,817Liabilities 2015: $3,310,935Net Assets 2015: $7,827,8822015Assets 2016: $19,949,499Liabilities 2016: $3,626,270Net Assets 2016: $16,323,2292016Assets 2017: $15,289,962Liabilities 2017: $4,126,510Net Assets 2017: $11,163,4522017Assets 2018: $16,202,370Liabilities 2018: $6,001,180Net Assets 2018: $10,201,1902018Assets 2019: $16,901,753Liabilities 2019: $5,321,236Net Assets 2019: $11,580,5172019Assets 2020: $23,282,143Liabilities 2020: $8,915,037Net Assets 2020: $14,367,1062020Assets 2021: $28,706,195Liabilities 2021: $12,715,420Net Assets 2021: $15,990,7752021Assets 2022: $33,234,887Liabilities 2022: $16,679,443Net Assets 2022: $16,555,4442022Assets 2023: $51,822,822Liabilities 2023: $20,037,349Net Assets 2023: $31,785,4732023Assets 2024: $67,777,675Liabilities 2024: $29,643,726Net Assets 2024: $38,133,9492024

Highlighted filing

2024

Assets$67,777,675
Liabilities$29,643,726
Net Assets$38,133,949
Open 2024 Filing

Operations Trend

Revenue Growth67th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$100M$50M$0-$50MRevenue 2011: $1,736,176Expenses 2011: $1,150,815Net Income 2011: $585,3612011Revenue 2012: $1,678,066Expenses 2012: $1,525,240Net Income 2012: $152,8262012Revenue 2013: $1,514,974Expenses 2013: $1,234,043Net Income 2013: $280,9312013Revenue 2014: $1,696,075Expenses 2014: $1,429,271Net Income 2014: $266,8042014Revenue 2015: $1,802,422Expenses 2015: $1,921,664Net Income 2015: -$119,2422015Revenue 2016: $10,895,203Expenses 2016: $2,763,686Net Income 2016: $8,131,5172016Revenue 2017: $31,021,020Expenses 2017: $36,485,086Net Income 2017: -$5,464,0662017Revenue 2018: $32,544,926Expenses 2018: $32,620,665Net Income 2018: -$75,7392018Revenue 2019: $36,082,439Expenses 2019: $35,759,108Net Income 2019: $323,3312019Revenue 2020: $42,750,755Expenses 2020: $40,678,284Net Income 2020: $2,072,4712020Revenue 2021: $47,147,994Expenses 2021: $45,755,976Net Income 2021: $1,392,0182021Revenue 2022: $55,014,669Expenses 2022: $52,357,639Net Income 2022: $2,657,0302022Revenue 2023: $78,447,198Expenses 2023: $63,879,132Net Income 2023: $14,568,0662023Revenue 2024: $89,841,114Expenses 2024: $84,089,692Net Income 2024: $5,751,4222024

Highlighted filing

2024

Revenue$89,841,114
Expenses$84,089,692
Net Income$5,751,422
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$67,777,675
Liabilities
$29,643,726
Net assets
$38,133,949
Revenue
$89,841,114
Expenses
$84,089,692
Net income
$5,751,422
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$67.8$29.6$38.1$89.8$84.1$5.75
2023Detailed filing. Detailed filing data is available for this year.$51.8$20.0$31.8$78.4$63.9$14.6
2022Detailed filing. Detailed filing data is available for this year.$33.2$16.7$16.6$55.0$52.4$2.66
2021Detailed filing. Detailed filing data is available for this year.$28.7$12.7$16.0$47.1$45.8$1.39
2020Detailed filing. Detailed filing data is available for this year.$23.3$8.92$14.4$42.8$40.7$2.07
2019Detailed filing. Detailed filing data is available for this year.$16.9$5.32$11.6$36.1$35.8$0.32
2018Detailed filing. Detailed filing data is available for this year.$16.2$6.00$10.2$32.5$32.6$0.08
2017Detailed filing. Detailed filing data is available for this year.$15.3$4.13$11.2$31.0$36.5$5.46
2016Summary only. Only limited summary data is available for this year.$19.9$3.63$16.3$10.9$2.76$8.13
2015Summary only. Only limited summary data is available for this year.$11.1$3.31$7.83$1.80$1.92$0.12
2014Summary only. Only limited summary data is available for this year.$11.0$2.57$8.44$1.70$1.43$0.27
2013Summary only. Only limited summary data is available for this year.$10.7$2.31$8.41$1.51$1.23$0.28
2012Summary only. Only limited summary data is available for this year.$10.3$2.42$7.93$1.68$1.53$0.15
2011Summary only. Only limited summary data is available for this year.$9.82$2.02$7.80$1.74$1.15$0.59
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Aug 13, 2025
Return Version
2024v5.0
Gross Receipts
$89,841,114
Mission and Program Overview

Mission

The dollywood foundation strives to inspire children to dream more, learn more,care more and be more. The foundation assists in the development of reading skills to foster a love of reading and increase educational success.

To share the life and legacy of dolly parton as an inspiration to all children to dream more, learn more,care more and be more.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$26,397,389$39,630,262▲ $13,232,873
Investments in Publicly Traded Securities$11,360,102$23,243,218▲ $11,883,116
Savings and Temporary Cash Investments$10,413,259--
Land, Buildings, and Equipment, Net$1,920,696$2,946,536▲ $1,025,840
Accounts Receivable$825,265$1,132,209▲ $306,944
Inventories for Sale or Use$181,716$183,890▲ $2,174
Total Assets$51,822,822$67,777,675▲ $15,954,853
Other Assets Total$724,395$641,560▼ $82,835
Liabilities
Deferred Revenue$13,292,797$24,141,174▲ $10,848,377
Accounts Payable and Accrued Expenses$5,804,321$4,525,586▼ $1,278,735
Other Liabilities$940,231$976,966▲ $36,735
Total Liabilities$20,037,349$29,643,726▲ $9,606,377
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$31,383,382$38,081,704▲ $6,698,322
Net Assets With Donor Restrictions$402,091$52,245▼ $349,846
Total Net Assets Fund Balance$31,785,473$38,133,949▲ $6,348,476
Total Liabilities and Net Assets / Fund Balance$51,822,822$67,777,675▲ $15,954,853

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$1,391,235$254,734$1,645,969
Land$1,553,296-$1,553,296
Equipment$2,005$70,315$72,320
Compensation and Service Providers
Top Officer PayScore unavailable

Employees

NameTitleFull / Part TimeBaseOtherTotal
Jeff ConyersPresidentFT$325,000$21,319$346,319
Norrine BriggsExecutive DiFT$170,000$12,806$182,806
Norrine BriggsExecutive Director-$170,000$12,806$182,806
Samuel WolfeDirector of OperFT$156,600$7,951$164,551
Samuel WolfeDirector of Operations-$156,600$7,951$164,551
Theresa LongDirector of MarkFT$150,378$9,081$159,459
Theresa LongDirector of Marketing-$150,378$9,081$159,459
Ethan TaylorDirector of FinaFT$114,000$10,593$124,593

Board Members and Trustees

NameTitle
Dolly PartonChair
Ted MillerVice Chair
Andrew WexlerDirector
Byron TraugerDirector
Crissy HaslamDirector
Edna RogersDirector
Joel ManbyDirector
Rachel Parton GeorgeDirector
Charles KiteSecretary
Eugene NaughtonTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$7,959,563
Program Service Revenue
$79,489,967
Investment Income
$2,377,103
Other Revenue
$14,481
All Other Contributions
$7,959,563
Change in Net Assets
$5,751,422

Audited Revenue Reconciliation

Revenue per Audited Statements
$10,844,933
Revenue Not Reported on Financial Statements
$78,996,181
Revenue Not Reported on Form 990
$597,054
Other Revenue Adjustments
$78,996,181
Total Revenue per Audited Statements
$11,441,987
Total Revenue per Form 990
$89,841,114
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$80,494,504
Salaries, Compensation, and Employee Benefits$3,060,813
Grants and Similar Amounts Paid$534,375
Total Fundraising Expense$59,313
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
All Other Expenses$2,725,775$145,117-$2,870,892
Other Salaries and Wages$1,829,245$97,611$25,439$1,952,295
Current Officers, Directors, Trustees, and Key Employees$217,800$204,950$16,250$439,000
Grants to Domestic Orgs$400,000--$400,000
Other Expenses$379,862--$379,862
Other Employee Benefits$309,050$45,679$6,294$361,023
Depreciation Depletion$236,559$372$56$236,987
Payroll Taxes$152,219$22,506$3,101$177,826
Pension Plan Contributions$111,858$16,533$2,278$130,669
Fees for Services Legal-$117,491-$117,491
Travel$102,830--$102,830
Occupancy$76,829$20,140$3,030$99,999
Office Expenses$70,049$19,536$2,763$92,348
Grants to Domestic Individuals$74,375--$74,375
Foreign Grants$60,000--$60,000
Advertising$45,308--$45,308
Fees for Services Accounting-$26,800-$26,800
Insurance$5,994$7,496$102$13,592
Total Functional Expenses$83,306,148$724,231$59,313$84,089,692

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Form 990$84,089,692
Expenses Not Reported on Financial Statements$78,996,181
Other Expense Adjustments$78,996,181
Expenses per Audited Statements$5,093,511
Total Expenses per Audited Statements$5,093,511
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Mountain WaysGatlinburg, TNC3-$400,000

International Summary

Offices
1
Spending
$60,000

International Compliance

Foreign grant records maintained
Yes
Activity in boycott countries
No
Foreign corporation ownership
No
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
No

International Activities

RegionActivityServicesOfficesEmployeesSpending
AustraliaProgram AssistanceReading Program1-$60,000
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Lease Liability$641,560
N/q Employee Retirement - Jc$240,445
N/q Employee Retirement - Sr$94,961
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 11B

“Form 990 is reviewed by the president and treasurer of the foundation prior to filing.”

Form 990, Page 6, Part VI, Line 12C

“Compliance with the policy is monitored periodically by the officers and directors.”

Form 990, Page 6, Part VI, Line 15A

“Each year the board reviews and approves all employee salaries based on duties performed and comparisons to other organizations in the immediate area.”

Form 990, Page 6, Part VI, Line 15B

“Each year the board reviews and approves all employee salaries based on duties performed and comparisons to other organizations in the immediate area.”

Form 990, Page 6, Part VI, Line 19

“Governing documents are available upon request at the dollywood foundation offices”

Filing and Contact Details

Filer

Filer Name
The Dollywood Foundation
EIN
62-1348105
Phone
8654289606
Address
111 E MAIN STREET 2ND FLOOR, SEVIERVILLE, TN 37862

Signing Officer

Name
Jeff Conyers
Title
President
Phone
8654289606
Signed
2025-08-13

Organization Details

Principal Officer
Jeff Conyers
Formed
1988
Legal Domicile
Tn
Voting Board Members
11
Independent Board Members
6
Employees
40

Preparer

Firm
Mitchell Emert & Hill Pc
Address
416 ERIN DRIVE, KNOXVILLE, TN 37919-6205
Preparer
Anne Caver CPA
Phone
8655222396
Supplemental Narrative

Financial Statement Notes

Schedule D, Page 3, Part X

“The dollywood foundation believes that it has appropriate support for any tax positions taken and as such, does not have any uncertain tax positions.”

Schedule D, Page 4, Part XI, Line 4B

“Imagination library direct expenses 78,996,181”

Schedule D, Page 4, Part XII, Line 4B

“Imagination library direct expenses 78,996,181”

Raw XML AppendixShowing 400 of 569 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Form990PartVIISectionAGrp/PersonNm14ETHAN TAYLOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt0PRESIDENT
IRS990/Form990PartVIISectionAGrp/TitleTxt1CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt2TREASURER
IRS990/Form990PartVIISectionAGrp/TitleTxt3SECRETARY
IRS990/Form990PartVIISectionAGrp/TitleTxt4DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt5DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7VICE CHAIR
IRS990/Form990PartVIISectionAGrp/TitleTxt8DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt9DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt10DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt11EXECUTIVE DI
IRS990/Form990PartVIISectionAGrp/TitleTxt12DIR. OF OPER
IRS990/Form990PartVIISectionAGrp/TitleTxt13DIR. OF MARK
IRS990/Form990PartVIISectionAGrp/TitleTxt14DIR. OF FINA
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IRS990/MethodOfAccountingAccrualInd0X
IRS990/MinutesOfCommitteesInd0true
IRS990/MinutesOfGoverningBodyInd0true
IRS990/MissionDesc0TO SHARE THE LIFE AND LEGACY OF DOLLY PARTON AS AN INSPIRATION TO ALL CHILDREN TO DREAM MORE, LEARN MORE,CARE MORE AND BE MORE.
IRS990/MoreThan5000KToIndividualsInd0false
IRS990/MoreThan5000KToOrgInd0true
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IRS990/OfficeExpensesGrp/FundraisingAmt02763
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IRS990/OperateHospitalInd0false
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IRS990/OtherEmployeeBenefitsGrp/FundraisingAmt06294
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IRS990/OtherEmployeeBenefitsGrp/TotalAmt0361023
IRS990/OtherExpensesGrp/Desc0BOOKS - EXPENSE
IRS990/OtherExpensesGrp/Desc1MAILING - EXPENSE
IRS990/OtherExpensesGrp/Desc2MO ADMIN EXPENSE
IRS990/OtherExpensesGrp/Desc3SPECIAL ORDERS - EXPENSES
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IRS990/OtherExpensesGrp/ProgramServicesAmt129441243
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IRS990/OtherExpensesGrp/ProgramServicesAmt3379862
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IRS990/OtherExpensesGrp/TotalAmt129441243
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IRS990/OtherExpensesGrp/TotalAmt3379862
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IRS990/OtherRevenueMiscGrp/BusinessCd0900099
IRS990/OtherRevenueMiscGrp/Desc0OTHER MISCELLANEOUS INCOME
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IRS990/ProgramServiceRevenueGrp/Desc0IMAGINATION LIBRARY PROGRAM
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IRS990/ProgSrvcAccomActy2Grp/Desc0MY PEOPLE FUND AND MOUNTAIN TOUGH RECOVERY TEAM - TO PROVIDE RELIEF TO PERSONS HARMED BY NATURAL DISASTERS IN THE LOCAL COMMUNITY. DURING THE YEAR ENDED DECEMBER 31, 2024, THE DOLLYWOOD FOUNDATION PROVIDED 400,000 TO SUPPORT HURRICANE HELENE RECOVERY EFFORTS.
IRS990/ProgSrvcAccomActy2Grp/ExpenseAmt0400000
IRS990/ProgSrvcAccomActy2Grp/GrantAmt0400000
IRS990/ProgSrvcAccomActy3Grp/Desc0SCHOLARSHIPS - TO PROVIDE COLLEGE SCHOLARSHIPS TO LOCAL HIGH SCHOOL SENIORS. DURING THE YEAR ENDED DECEMBER 31, 2024, SCHOLARSHIPS WERE PROVIDED TO 22 INDIVIDUALS.
IRS990/ProgSrvcAccomActy3Grp/ExpenseAmt074375
IRS990/ProgSrvcAccomActy3Grp/GrantAmt074375
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IRS990/PYTotalRevenueAmt078447198
IRS990/ReconcilationRevenueExpnssAmt05751422
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IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus2YearsAmt05162608
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt01905816
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IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt03581245
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IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
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IRS990ScheduleD/FootnoteTextInd0X
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IRS990ScheduleD/LandGrp/OtherCostOrOtherBasisAmt01553296
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IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt01391235
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt0254734
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt01645969
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt0641560
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt1240445
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Amt294961
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc0LEASE LIABILITY
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc1N/Q EMPLOYEE RETIREMENT - JC
IRS990ScheduleD/OtherLiabilitiesOrgGrp/Desc2N/Q EMPLOYEE RETIREMENT - SR
IRS990ScheduleD/OtherRevenuesNotIncludedAmt078996181
IRS990ScheduleD/RevenueNotReportedAmt0597054
IRS990ScheduleD/RevenueNotReportedFinclStmtAmt078996181
IRS990ScheduleD/RevenueSubtotalAmt010844933
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0THE DOLLYWOOD FOUNDATION BELIEVES THAT IT HAS APPROPRIATE SUPPORT FOR ANY TAX POSITIONS TAKEN AND AS SUCH, DOES NOT HAVE ANY UNCERTAIN TAX POSITIONS.
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt1IMAGINATION LIBRARY DIRECT EXPENSES 78,996,181
IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt2IMAGINATION LIBRARY DIRECT EXPENSES 78,996,181

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