Civic Intelligence

Jacksonville and the Beaches Convention & Visitors Bureau

990 • Fiscal year 2017 • EIN 59-3281720

Oct 01, 2016 to Sep 30, 2017 • Filed on Aug 08, 2018

Organization ProfileWWW.VISITJACKSONVILLE.COM

View Organization Page

208 N Laura Street Suite 102Jacksonville, FL 32202

(904) 421-9155

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

93rd percentile

0.85x

Higher debt load relative to assets than 93% of similar nonprofits.

2017 filings • 501(c)6 • $5M-$10M nonprofits • Source year 2017

Liabilities / Revenue

26th percentile

0.13x

Higher debt load relative to revenue than 26% of similar nonprofits.

2017 filings • 501(c)6 • $5M-$10M nonprofits • Source year 2017

Net Margin

29th percentile

-0.4%

Higher net margin than 29% of similar nonprofits.

2017 filings • 501(c)6 • $5M-$10M nonprofits • Source year 2017

Top Officer Pay

41st percentile

$231,329

Higher top officer pay than 41% of similar nonprofits.

Top officer pay equals 4.4% of source-year revenue.

2017 filings • 501(c)6 • $5M-$10M nonprofits • Source year 2017

Asset Growth

68th percentile

11%

Faster asset growth than 68% of similar nonprofits.

2017 filings • 501(c)6 • $5M-$10M nonprofits • Annualized from 2016 to 2017

Revenue Growth

33rd percentile

-0.2%

Faster revenue growth than 33% of similar nonprofits.

2017 filings • 501(c)6 • $5M-$10M nonprofits • Annualized from 2016 to 2017

Balance Sheet
Liabilities / Assets93rd percentile

Assets

Up

$810,729

Up $80,307 (+11%) from 2016

Net Assets

Down

$121,050

Down $23,032 (-16%) from 2016

Liabilities

Up

$689,679

Up $103,339 (+18%) from 2016

Revenue And Expenses
Liabilities / Revenue26th percentileNet Margin29th percentile

Revenue

Down

$5,262,934

Down $10,889 (-0.2%) from 2016

Expenses

Up

$5,285,966

Up $69,858 (+1.3%) from 2016

Net Income

Down

-$23,032

Down $80,747 (-140%) from 2016

Historical Trend

Balance Sheet Trend

Asset Growth68th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$2.0M$1.5M$1.0M$500K$0-$500KAssets 2010: $418,130Liabilities 2010: $442,224Net Assets 2010: -$24,0942010Assets 2011: $325,305Liabilities 2011: $319,095Net Assets 2011: $6,2102011Assets 2012: $376,631Liabilities 2012: $301,568Net Assets 2012: $75,0632012Assets 2013: $509,004Liabilities 2013: $377,416Net Assets 2013: $131,5882013Assets 2014: $472,137Liabilities 2014: $389,478Net Assets 2014: $82,6592014Assets 2015: $470,969Liabilities 2015: $384,602Net Assets 2015: $86,3672015Assets 2016: $730,422Liabilities 2016: $586,340Net Assets 2016: $144,0822016Assets 2017: $810,729Liabilities 2017: $689,679Net Assets 2017: $121,0502017Assets 2018: $985,109Liabilities 2018: $889,701Net Assets 2018: $95,4082018Assets 2019: $717,019Liabilities 2019: $614,583Net Assets 2019: $102,4362019Assets 2020: $1,172,973Liabilities 2020: $1,081,781Net Assets 2020: $91,1922020Assets 2021: $1,805,803Liabilities 2021: $1,689,455Net Assets 2021: $116,3482021Assets 2022: $1,089,102Liabilities 2022: $999,945Net Assets 2022: $89,1572022Assets 2023: $1,435,622Liabilities 2023: $1,243,835Net Assets 2023: $191,7872023Assets 2024: $1,192,722Liabilities 2024: $935,130Net Assets 2024: $257,5922024Assets 2025: $884,170Liabilities 2025: $561,232Net Assets 2025: $322,9382025

Highlighted filing

2017

Assets$810,729
Liabilities$689,679
Net Assets$121,050
Open 2017 Filing

Operations Trend

Revenue Growth33rd percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$8.0M$6.0M$4.0M$2.0M$0-$2.0MExpenses 2010: $4,245,2152010Revenue 2011: $3,531,257Expenses 2011: $3,500,953Net Income 2011: $30,3042011Expenses 2012: $3,436,3162012Expenses 2013: $3,664,5052013Revenue 2014: $3,842,232Expenses 2014: $3,891,161Net Income 2014: -$48,9292014Revenue 2015: $4,956,315Expenses 2015: $4,952,607Net Income 2015: $3,7082015Revenue 2016: $5,273,823Expenses 2016: $5,216,108Net Income 2016: $57,7152016Revenue 2017: $5,262,934Expenses 2017: $5,285,966Net Income 2017: -$23,0322017Revenue 2018: $5,210,267Expenses 2018: $5,235,909Net Income 2018: -$25,6422018Revenue 2019: $5,367,596Expenses 2019: $5,360,568Net Income 2019: $7,0282019Revenue 2020: $4,311,178Expenses 2020: $4,322,422Net Income 2020: -$11,2442020Revenue 2021: $4,094,231Expenses 2021: $4,069,075Net Income 2021: $25,1562021Revenue 2022: $5,103,594Expenses 2022: $5,130,785Net Income 2022: -$27,1912022Revenue 2023: $5,925,609Expenses 2023: $5,822,980Net Income 2023: $102,6292023Revenue 2024: $6,577,724Expenses 2024: $6,511,919Net Income 2024: $65,8052024Revenue 2025: $7,170,519Expenses 2025: $7,105,173Net Income 2025: $65,3462025

Highlighted filing

2017

Revenue$5,262,934
Expenses$5,285,966
Net Income-$23,032
Open 2017 Filing
Jump To
Filing Snapshot
Filing Period
Oct 1, 2016 to Sep 30, 2017
Signed
Aug 8, 2018
Return Version
2016v3.1
Gross Receipts
$5,262,934
Mission and Program Overview

Mission

To create and globally market, sell and promote an exceptional visitor experience resulting in greater community pride, prosperity and vitality.

A not-for-profit corporation whose purpose is to perform convention, promotion and tourist development activities under contract with the duval county tourist development council

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$412,182$614,420▲ $202,238
Accounts Receivable$281,625$158,883▼ $122,742
Prepaid Expenses and Deferred Charges$23,164$23,975▲ $811
Total Assets$730,422$810,729▲ $80,307
Other Assets Total$13,451$13,451→ $0
Liabilities
Accounts Payable and Accrued Expenses$586,340$689,679▲ $103,339
Total Liabilities$586,340$689,679▲ $103,339
Net Assets / Fund Balance
Unrestricted Net Assets$144,082$121,050▼ $23,032
Total Net Assets Fund Balance$144,082$121,050▼ $23,032
Total Liabilities and Net Assets / Fund Balance$730,422$810,729▲ $80,307

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings-$33,257$33,257
Compensation and Service Providers
Top Officer Pay41st percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
Paul AstlefordPresident/ceFT$221,278$10,051$231,329
Paul AstlefordPresident/CEO-$207,000$24,329$231,329

Board Members and Trustees

NameTitle
William PrescottChair
Alan VerlanderDirector
Barbara HalverstadtDirector
Cathy ChambersDirector
Dave HerrellDirector
David KaufmannDirector
David MariottiDirector
David W ReeseDirector
Denise Montpetit-ottDirector
Hank WoodburnDirector
Jacquie GibbsDirector
Javier GillDirector
Jill ChandorDirector
Ken BabbyDirector
Maria HaneDirector
Mark KaneDirector
Mg OrenderDirector
Michael BoylanDirector
Michael HightowerDirector
Michael MunzDirector
Michelle RiddleDirector
Sarah Marie JohnstonDirector
Scott WellingtonDirector
Shannon DearinDirector
Stuart KleinDirector
Tony AllegrettiDirector
Tony VecchioDirector
Warren JonesDirector
William McconnellDirector
Willie GonzalezDirector
Janice LoweImmediate Pa
Shawn FrisbeeTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$5,262,934
Investment Income
$0
Other Revenue
$0
Change in Net Assets
$-23,032

Audited Revenue Reconciliation

Revenue per Audited Statements
$5,262,934
Total Revenue per Audited Statements
$5,262,934
Total Revenue per Form 990
$5,262,934
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$3,796,380
Salaries, Compensation, and Employee Benefits$1,489,586
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$1,766,531--$1,766,531
Other Salaries and Wages$949,929--$949,929
Occupancy$284,914--$284,914
Other Expenses$233,505--$233,505
Current Officers, Directors, Trustees, and Key Employees$231,329--$231,329
All Other Expenses$174,405--$174,405
Other Employee Benefits$157,742--$157,742
Travel$130,336--$130,336
Fees for Services Management$122,685--$122,685
Office Expenses$111,775--$111,775
Payroll Taxes$102,046--$102,046
Conferences and Meetings$92,735--$92,735
Pension Plan Contributions$48,540--$48,540
Fees for Services Other$48,000--$48,000
Fees for Services Accounting$11,375--$11,375
Insurance$5,850--$5,850
Total Functional Expenses$5,285,966$0$0$5,285,966

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$5,285,966
Total Expenses per Audited Statements$5,285,966
Total Expenses per Form 990$5,285,966
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
No
Audit committee
Yes
Backup withholding compliance
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 11B

“The form 990 is reviewed by the finance committee of the board of directors.”

Form 990, Page 6, Part VI, Line 12C

“Conflict of interest policy is within the employee manual however, there is no similar policy for directors or officers.”

Form 990, Page 6, Part VI, Line 15A

“The ceo went through an extensive process when he was hired in 2013 and his compensation is contractual.”

Form 990, Page 6, Part VI, Line 19

“Records are available upon request through the tourist development council of the city.”

Filing and Contact Details

Filer

Filer Name
Jacksonville and the Beaches
EIN
59-3281720
Address
208 N LAURA STREET SUITE 102, JACKSONVILLE, FL 32202
Doing Business As
Visit Jacksonville

Signing Officer

Name
William Prescott
Title
Chair
Phone
9044219155
Signed
2018-08-08
Discuss with paid preparer
Yes

Organization Details

Principal Officer
William Prescott
Formed
1994
Legal Domicile
Fl
Voting Board Members
32
Independent Board Members
32
Employees
33

Preparer

Firm
Swindell Bohn Durden & Phillips Pl
Address
3560 SOUTH THIRD STREET, JACKSONVILLE BEACH, FL 32250
Preparer
Travis B Wilson CPA
Phone
9042418176
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IRS990/Form990PartVIISectionAGrp/TitleTxt31DIRECTOR
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Document Assets

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Filings

Displayed year

2017 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$810,729
Liabilities
$689,679
Net assets
$121,050
Revenue
$5,262,934
Expenses
$5,285,966
Net income
-$23,032
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$0.88$0.56$0.32$7.17$7.11$0.07
2024Detailed filing. Detailed filing data is available for this year.$1.19$0.94$0.26$6.58$6.51$0.07
2023Detailed filing. Detailed filing data is available for this year.$1.44$1.24$0.19$5.93$5.82$0.10
2022Detailed filing. Detailed filing data is available for this year.$1.09$1.00$0.09$5.10$5.13$0.03
2021Detailed filing. Detailed filing data is available for this year.$1.81$1.69$0.12$4.09$4.07$0.03
2020Detailed filing. Detailed filing data is available for this year.$1.17$1.08$0.09$4.31$4.32$0.01
2019Detailed filing. Detailed filing data is available for this year.$0.72$0.61$0.10$5.37$5.36$0.01
2018Detailed filing. Detailed filing data is available for this year.$0.99$0.89$0.10$5.21$5.24$0.03
2017Detailed filing. Detailed filing data is available for this year.$0.81$0.69$0.12$5.26$5.29$0.02
2016Detailed filing. Detailed filing data is available for this year.$0.73$0.59$0.14$5.27$5.22$0.06
2015Detailed filing. Detailed filing data is available for this year.$0.47$0.38$0.09$4.96$4.95$0.00
2014Detailed filing. Detailed filing data is available for this year.$0.47$0.39$0.08$3.84$3.89$0.05
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.51$0.38$0.13$3.66
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.38$0.30$0.08$3.44
2011Summary only. Only limited summary data is available for this year.$0.33$0.32$0.01$3.53$3.50$0.03
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.42$0.44$0.02$4.25