Civic Intelligence

Visit Newport Beach Inc

EIN 51-0225353 • 501(c)6 • Newport Beach, CA

Profile

As the city of newport beach's official destination marketing organization, the mission of visit newport beach, inc. Is to partner with the tourism and hospitality industry by protecting and nurturing the destination brand and to deliver additional spending by leisure and conference visitors, leading to enhanced community economic vitality and quality of life.

1600 Newport Center Drive 120Newport Beach, CA 92660-0926

www.visitnewportbeach.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

64th percentile

0.31x

Higher debt load relative to assets than 64% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Source year 2025

Liabilities / Revenue

48th percentile

0.29x

Higher debt load relative to revenue than 48% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Source year 2025

Net Margin

78th percentile

15%

Higher net margin than 78% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Source year 2025

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

98th percentile

82%

Faster asset growth than 98% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Annualized from 2024 to 2025

Revenue Growth

5th percentile

-27%

Faster revenue growth than 5% of similar nonprofits.

501(c)6 • $5M-$10M nonprofits • Annualized from 2024 to 2025

Assets

Up

$7,139,307

Up $3,207,463 (+82%) from 2024

Liabilities

Up

$2,239,008

Up $2,001,156 (+841%) from 2024

Net Assets

Up

$4,900,299

Up $1,206,307 (+33%) from 2024

Revenue

Down

$7,785,028

Down $2,850,046 (-27%) from 2024

Expenses

Down

$6,578,721

Down $4,563,439 (-41%) from 2024

Net Income

Up

$1,206,307

Up $1,713,393 (+338%) from 2024

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$10M$5.0M$0Assets 2011: $1,892,574Liabilities 2011: $595,582Net Assets 2011: $1,296,9922011Assets 2012: $1,547,540Liabilities 2012: $367,478Net Assets 2012: $1,180,0622012Assets 2013: $1,606,408Liabilities 2013: $339,797Net Assets 2013: $1,266,6112013Assets 2014: $1,539,421Liabilities 2014: $434,690Net Assets 2014: $1,104,7312014Assets 2015: $2,585,429Liabilities 2015: $1,105,508Net Assets 2015: $1,479,9212015Assets 2016: $2,131,059Liabilities 2016: $694,950Net Assets 2016: $1,436,1092016Assets 2017: $3,242,364Liabilities 2017: $1,127,607Net Assets 2017: $2,114,7572017Assets 2018: $3,242,540Liabilities 2018: $651,091Net Assets 2018: $2,591,4492018Assets 2019: $3,425,708Liabilities 2019: $603,100Net Assets 2019: $2,822,6082019Assets 2020: $4,818,646Liabilities 2020: $355,624Net Assets 2020: $4,463,0222020Assets 2021: $6,130,209Liabilities 2021: $393,026Net Assets 2021: $5,737,1832021Assets 2022: $8,210,060Liabilities 2022: $520,389Net Assets 2022: $7,689,6712022Assets 2023: $9,937,582Liabilities 2023: $1,769,809Net Assets 2023: $8,167,7732023Assets 2024: $3,931,844Liabilities 2024: $237,852Net Assets 2024: $3,693,9922024Assets 2025: $7,139,307Liabilities 2025: $2,239,008Net Assets 2025: $4,900,2992025

Highlighted filing

2025

Assets$7,139,307
Liabilities$2,239,008
Net Assets$4,900,299

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$15M$10M$5.0M$0-$5.0MRevenue 2011: $4,235,333Expenses 2011: $4,589,888Net Income 2011: -$354,5552011Revenue 2012: $4,722,246Expenses 2012: $4,839,176Net Income 2012: -$116,9302012Expenses 2013: $5,146,2772013Revenue 2014: $6,218,595Expenses 2014: $6,435,206Net Income 2014: -$216,6112014Revenue 2015: $8,156,499Expenses 2015: $7,781,309Net Income 2015: $375,1902015Revenue 2016: $8,589,739Expenses 2016: $8,633,551Net Income 2016: -$43,8122016Revenue 2017: $8,941,065Expenses 2017: $8,186,944Net Income 2017: $754,1212017Revenue 2018: $8,958,178Expenses 2018: $8,481,486Net Income 2018: $476,6922018Revenue 2019: $9,923,331Expenses 2019: $9,692,172Net Income 2019: $231,1592019Revenue 2020: $9,448,115Expenses 2020: $7,807,701Net Income 2020: $1,640,4142020Revenue 2021: $4,783,665Expenses 2021: $3,509,504Net Income 2021: $1,274,1612021Revenue 2022: $9,447,693Expenses 2022: $7,495,205Net Income 2022: $1,952,4882022Revenue 2023: $11,410,819Expenses 2023: $10,932,717Net Income 2023: $478,1022023Revenue 2024: $10,635,074Expenses 2024: $11,142,160Net Income 2024: -$507,0862024Revenue 2025: $7,785,028Expenses 2025: $6,578,721Net Income 2025: $1,206,3072025

Highlighted filing

2025

Revenue$7,785,028
Expenses$6,578,721
Net Income$1,206,307

Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Facts available. Structured filing facts are available, but richer extracted sections are limited.$7.14$2.24$4.90$7.79$6.58$1.21
2024Detailed filing. Detailed filing data is available for this year.$3.93$0.24$3.69$10.6$11.1$0.51
2023Detailed filing. Detailed filing data is available for this year.$9.94$1.77$8.17$11.4$10.9$0.48
2022Detailed filing. Detailed filing data is available for this year.$8.21$0.52$7.69$9.45$7.50$1.95
2021Detailed filing. Detailed filing data is available for this year.$6.13$0.39$5.74$4.78$3.51$1.27
2020Detailed filing. Detailed filing data is available for this year.$4.82$0.36$4.46$9.45$7.81$1.64
2019Detailed filing. Detailed filing data is available for this year.$3.43$0.60$2.82$9.92$9.69$0.23
2018Detailed filing. Detailed filing data is available for this year.$3.24$0.65$2.59$8.96$8.48$0.48
2017Detailed filing. Detailed filing data is available for this year.$3.24$1.13$2.11$8.94$8.19$0.75
2016Detailed filing. Detailed filing data is available for this year.$2.13$0.69$1.44$8.59$8.63$0.04
2015Detailed filing. Detailed filing data is available for this year.$2.59$1.11$1.48$8.16$7.78$0.38
2014Detailed filing. Detailed filing data is available for this year.$1.54$0.43$1.10$6.22$6.44$0.22
2013Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.61$0.34$1.27$5.15
2012Summary only. Only limited summary data is available for this year.$1.55$0.37$1.18$4.72$4.84$0.12
2011Summary only. Only limited summary data is available for this year.$1.89$0.60$1.30$4.24$4.59$0.35
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jul 1, 2024 to Jun 30, 2025
Signed
Nov 15, 2025
Return Version
2024v5.2
Gross Receipts
$7,785,028
Mission and Program Overview

Mission

As the city of newport beach's official destination marketingorganization, the mission of visit newport beach, inc. Is to partnerwith the tourism and hospitality industry by protecting and nurturingthe destination brand and to deliver additional spending by leisure and conference visitors, leading to enhanced community economicvitality and quality of life.

Visit newport beach inc. Is a nonprofit 501(c)(6) marketing organization under contract with the city of newport beach to market and promote the newport beach brand and to promote tourism in, and serve the needs of, visitors to newport beach.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$2,222,415$3,674,081▲ $1,451,666
Cash and Non-Interest-Bearing Accounts$1,217,431$1,354,562▲ $137,131
Prepaid Expenses and Deferred Charges$387,669$183,712▼ $203,957
Land, Buildings, and Equipment, Net$2,626$72,122▲ $69,496
Other Notes and Loans Receivable, Net$22,645$54,280▲ $31,635
Accounts Receivable$1,185$2,409▲ $1,224
Total Assets$3,931,844$7,139,307▲ $3,207,463
Other Assets Total$77,873$1,798,141▲ $1,720,268
Liabilities
Other Liabilities$0$1,419,033▲ $1,419,033
Accounts Payable and Accrued Expenses$237,852$819,975▲ $582,123
Total Liabilities$237,852$2,239,008▲ $2,001,156
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$3,693,992$4,900,299▲ $1,206,307
Total Net Assets Fund Balance$3,693,992$4,900,299▲ $1,206,307
Total Liabilities and Net Assets / Fund Balance$3,931,844$7,139,307▲ $3,207,463

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$50,110$104,454$154,564
Leasehold Improvements$22,012$18,795$40,807
Other Assets Org$73,724--
Compensation and Service Providers

Employees

NameTitleBaseOtherTotal
Amanda KliemDirector of Sales$9,819$12,806$22,625
Michelle DonahueSenior VP of Sales$16,088$2,575$18,663
Enrique PauloNational Account Director$8,453$10,045$18,498
Jennifer BrannonNational Account Director$6,820$10,391$17,211
Jane DrydenGroup Marketing & Communications Director$9,296$1,766$11,062

Board Members and Trustees

NameTitle
Debbie SnavelyChairperson
Linda M BeimfohrPast Chair
Gary SherwinPresident/CEO
Gerard WidderVice Chairperson
Amy DeiftDirector
Andre BroseDirector
Annie PaintingDirector
Anthony HartwellDirector
Antonella CastroDirector
Charlene ReynoldsDirector
Cindy RaccoDirector
David HoffmanDirector
Henry PyleDirector
Kevin KellyDirector
Kory KramerDirector
Mario MarovicDirector
Markus KohnDirector
Phil RavennaDirector
Rush HillDirector
Sharon WoodDirector
Tony PetrosDirector
Wasim KaziDirector
Lily PearsonChief Financial Officer
Homer BludauSecretary
Candace BisconteTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$7,691,119
Investment Income
$93,909
Other Revenue
$0
Change in Net Assets
$1,206,307

Audited Revenue Reconciliation

Revenue per Audited Statements
$7,785,028
Revenue Not Reported on Financial Statements
$0
Revenue Not Reported on Form 990
$0
Total Revenue per Audited Statements
$7,785,028
Total Revenue per Form 990
$7,785,028
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$6,578,721
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising---$6,578,721
Total Functional Expenses$0$0$0$6,578,721

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$6,578,721
Total Expenses per Audited Statements$6,578,721
Total Expenses per Form 990$6,578,721
Expenses Not Reported on Financial Statements$0
Expenses Not Reported on Form 990$0
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Sublease Obligations$1,419,033
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

A copy of the 990 is provided to the chief financial officer for review and it is subsequently approved at a board meeting before it is filed.

Form 990, Part VI, Section B, Line 12C

"as an employee of visit newport beach, inc., you are expected to use good judgment to avoid any activity, investment, or interest that actually or potentially creates a conflict between your personal interests and the interest of visit newport beach, inc. Or its partners, including any behavior which gives the appearance of taking money, merchandise, or services from a customer or vendor for personal gain. If you are uncertain as to whether a certain transaction, activity or relationship constitutes a conflict of interest, you should discuss the matter with management. If you or someone with whom you have a close relationship (such as a family member or close companion) engages in any activity or transaction which might cause a conflict between your personal interest and visit newport beach inc's interest, information about that potential conflict must be disclosed in advance to management, and any exception to this guideline must be approved by the president/ceo of visit newport beach, inc. In advance in writing. Failure to adhere to this guideline, including failure to disclose any conflicts or to seek an exception, may result in discipline, up to and including termination of employment." as part of this policy, each year two disclosures are provided to the board of directors and the executive team of the organization. The annual disclosure requests information regarding any family or business relationshps and any possible compensation received. The other disclosure confirms the understanding of the conflict of interest policy and provides space for an explanation.

Form 990, Part VI, Section B, Line 15A

A compensation committee was formed by 3 members of the board. Members of the compensation committee contacted other bureaus, similar to visit newport beach, inc., for ceo compensation information. The bureaus contacted included santa barbara, san diego, and palm springs. The proposed compensation was then determined and agreed upon by the compensation committee and presented to the executive committee for final approval.

Form 990, Part VI, Section C, Line 19

The following documents are available for review upon request: form 990, form 1024, articles of incorporation, by laws, and determination letter.

Filing and Contact Details

Filer

Filer Name
Visit Newport Beach Inc
EIN
51-0225353
Phone
9497196100
Address
1600 NEWPORT CENTER DRIVE 120, NEWPORT BEACH, CA 92660-0926

Signing Officer

Name
Lily Pearson
Title
CFO
Phone
9497196100
Signed
2025-11-15
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Lily Pearson
Formed
1975
Legal Domicile
CA
Voting Board Members
23
Independent Board Members
23
Employees
7
Volunteers
23

Preparer

Firm
Crowe Llp
Address
575 MARKET STREET SUITE 3300, SAN FRANCISCO, CA 94105-5829
Preparer
Diane Kirmaci
Phone
4155761100
Supplemental Narrative

Financial Statement Notes

PART X, LINE 2:

The organization qualifies as a tax-exempt organization for federal income taxes under section 501(c)(6) of the united states internal revenue code and for california state income taxes under section 23701(d) of the california revenue and taxation code; therefore, the organization has no provision for federal or state income taxes. During the years ended june 30, 2025 and 2024, the organization had no unrelated business income. The organization annually evaluates tax positions as part of the preparation of its exempt tax return. This process includes an analysis of whether tax positions the organization takes with regard to a particular item of income or deduction would meet the definition of an uncertain tax position under current accounting guidance. The organization believes its tax positions are appropriate based on current facts and circumstances. The organization's policy is to recognize interest accrued related to unrecognized tax benefits in interest expense and penalties in operating expenses. At june 30, 2025 and 2024, the organization did not have any unrecognized tax benefits. The organization is no longer subject to u.s. Federal, state or local income tax examinations by tax authorities for years before 2021.

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IRS990/ActivityOrMissionDesc0VISIT NEWPORT BEACH INC. IS A NONPROFIT 501(C)(6) MARKETING ORGANIZATION UNDER CONTRACT WITH THE CITY OF NEWPORT BEACH TO MARKET AND PROMOTE THE NEWPORT BEACH BRAND AND TO PROMOTE TOURISM IN, AND SERVE THE NEEDS OF, VISITORS TO NEWPORT BEACH.
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IRS990/Form990PartVIISectionAGrp/PersonNm6KORY KRAMER
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IRS990/Form990PartVIISectionAGrp/PersonNm8LINDA M BEIMFOHR
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IRS990/Form990PartVIISectionAGrp/TitleTxt0DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt3DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt6DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt7DIRECTOR
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IRS990/Form990PartVIISectionAGrp/TitleTxt9DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt10DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt11DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt12DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt13DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt14DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt15VICE CHAIRPERSON
IRS990/Form990PartVIISectionAGrp/TitleTxt16DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt17DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt18DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt19SECRETARY
IRS990/Form990PartVIISectionAGrp/TitleTxt20DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt21DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt22DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt23PRESIDENT/CEO
IRS990/Form990PartVIISectionAGrp/TitleTxt24CHIEF FINANCIAL OFFICER
IRS990/Form990PartVIISectionAGrp/TitleTxt25SENIOR VP OF SALES
IRS990/Form990PartVIISectionAGrp/TitleTxt26DIRECTOR OF SALES
IRS990/Form990PartVIISectionAGrp/TitleTxt27GROUP MARKETING & COMMUNICATIONS DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt28NATIONAL ACCOUNT DIRECTOR
IRS990/Form990PartVIISectionAGrp/TitleTxt29NATIONAL ACCOUNT DIRECTOR
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IRS990/MissionDesc0AS THE CITY OF NEWPORT BEACH'S OFFICIAL DESTINATION MARKETING ORGANIZATION, THE MISSION OF VISIT NEWPORT BEACH, INC. IS TO PARTNER WITH THE TOURISM AND HOSPITALITY INDUSTRY BY PROTECTING AND NURTURING THE DESTINATION BRAND AND TO DELIVER ADDITIONAL SPENDING BY LEISURE AND CONFERENCE VISITORS, LEADING TO ENHANCED COMMUNITY ECONOMIC VITALITY AND QUALITY OF LIFE.
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