Civic Intelligence

The Marketing of You Inc

EIN 47-4016044 • 501(c)3 • Wilmington, DE

Profile

To keep the american dream alive among all american teens instilling the confidence to make good decisions and dodge the negative influences during their impressionable teenage years.

31 Stonewold WayWilmington, DE 19807
Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

60th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)3 • <$500k nonprofits • Source year 2025

Liabilities / Revenue

62nd percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)3 • <$500k nonprofits • Source year 2025

Net Margin

81st percentile

29%

Higher net margin than 81% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2025

Top Officer Pay

81st percentile

$0

Higher top officer pay than 81% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

501(c)3 • <$500k nonprofits • Source year 2025

Asset Growth

95th percentile

206%

Faster asset growth than 95% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2024 to 2025

Revenue Growth

48th percentile

-4.2%

Faster revenue growth than 48% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2024 to 2025

Balance Sheet
Liabilities / Assets60th percentile

Assets

Up

$2,718

Up $1,738 (+177%) from 2020

Liabilities

Up

$3,170

Up $3,170 from 2020

Net Assets

Down

-$452

Down $1,432 (-146%) from 2020

Operations
Liabilities / Revenue62nd percentileNet Margin81st percentile

Revenue

Up

$31,479

Up $27,263 (+647%) from 2020

Expenses

Up

$32,058

Up $27,966 (+683%) from 2020

Net Income

Down

-$579

Down $703 (-567%) from 2020

Trend Graphs

Balance Sheet Trend

Asset Growth95th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$4.0K$3.0K$2.0K$1.0K$0-$1.0KAssets 2015: $2,128Liabilities 2015: $327Net Assets 2015: $1,8012015Assets 2016: $2,062Liabilities 2016: $256Net Assets 2016: $1,8062016Assets 2019: $0Liabilities 2019: $0Net Assets 2019: $02019Assets 2020: $980Liabilities 2020: $0Net Assets 2020: $9802020Assets 2024: $2,718Liabilities 2024: $3,170Net Assets 2024: -$4522024

Highlighted filing

2024

Assets$2,718
Liabilities$3,170
Net Assets-$452
Open 2024 Filing

Operations Trend

Revenue Growth48th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$40K$30K$20K$10K$0-$10KRevenue 2015: $27,229Expenses 2015: $25,428Net Income 2015: $1,8012015Revenue 2016: $5,000Expenses 2016: $4,995Net Income 2016: $52016Revenue 2020: $4,216Expenses 2020: $4,092Net Income 2020: $1242020Revenue 2024: $31,479Expenses 2024: $32,058Net Income 2024: -$5792024

Highlighted filing

2024

Revenue$31,479
Expenses$32,058
Net Income-$579
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$2,718
Liabilities
$3,170
Net assets
-$452
Revenue
$31,479
Expenses
$32,058
Net income
-$579
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.72$3.17$0.45$31.5$32.1$0.58
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.98$0.00$0.98$4.22$4.09$0.12
2019Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.06$0.26$1.81$5.00$5.00$0.01
2015XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$2.13$0.33$1.80$27.2$25.4$1.80
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
May 13, 2025
Return Version
2024v5.1
Gross Receipts
$31,479
Mission and Program Overview

Mission

To keep the american dream alive among all american teens instilling the confidence to make good decisions and dodge the negative influences during their impressionable teenage years.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$3,907$2,718▼ $1,189
Rtn Earn Endowment Incm Other Fnds$127$-452▼ $579
Total Assets$3,907$2,718▼ $1,189
Liabilities
Accounts Payable and Accrued Expenses$3,780$3,170▼ $610
Total Liabilities$3,780$3,170▼ $610
Net Assets / Fund Balance
Total Net Assets Fund Balance$127$-452▼ $579
Total Liabilities and Net Assets / Fund Balance$3,907$2,718▼ $1,189
Compensation and Service Providers
Top Officer Pay81st percentile

Board Members and Trustees

NameTitle
Louis GattiPresident
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$31,479
Investment Income
$0
Other Revenue
$0
Change in Net Assets
$-579
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$29,788
Grants and Similar Amounts Paid$2,270
Professional Fundraising Fees$0
Salaries, Compensation, and Employee Benefits$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Information Technology$12,420--$12,420
Office Expenses$2,094$5,770-$7,864
Travel$6,234--$6,234
Advertising$2,957--$2,957
Grants to Domestic Individuals$2,270--$2,270
Interest-$213-$213
Fees for Services Management-$100-$100
Total Functional Expenses$25,975$6,083$0$32,058
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990 governing body review Part VI line 11

“The governing body reviews the 990 return entries prior to e-filing the return. Adjustments are made if needed and then the return is filed for the year.”

Conflict of interest policy compliance Part VI line 12C

“Members are to disclouse any conflicts that could occur with the non profit activities.”

Governing documents etc available to public Part VI line 19

“Documents and information can be provided to the public upon request.”

Filing and Contact Details

Filer

Filer Name
The Marketing of You Inc
EIN
47-4016044
In Care Of
% LOUIS GATTI
Phone
3027538886
Address
31 STONEWOLD WAY, WILMINGTON, DE 19807

Signing Officer

Name
Louis Gatti
Title
President
Phone
3027538886
Signed
2025-05-13
Discuss with paid preparer
No

Organization Details

Principal Officer
Louis Gatti
Formed
2019
Legal Domicile
De
Voting Board Members
1
Independent Board Members
0
Employees
0
Volunteers
2

Preparer

Firm
VCM Tax & Accounting Services Inc
Address
136 E Main Street, ELKTON, MD 21921
Preparer
Vincent Monterosso
Phone
4103928961
Supplemental Narrative

Additional Explanations

General explanation attachment

“To mentor and help under privileged youths open potential new doors for their future.”

Raw XML Appendix273 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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ReturnHeader/Filer/InCareOfNm0% LOUIS GATTI
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ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0136 E Main Street
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0ELKTON
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ReturnHeader/PreparerPersonGrp/PhoneNum04103928961
ReturnHeader/PreparerPersonGrp/PreparationDt02025-05-13
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0VINCENT MONTEROSSO
ReturnHeader/ReturnTs02025-05-13T08:10:48-04:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Peer Organizations

Similar nonprofits based on the same Siviq industry and scale cohort. 501(c)3 • <$500k nonprofits