Civic Intelligence

Explore Edina

EIN 47-1689543 • 501(c)6 • Edina, MN

Profile

To attract regional, national and international visitors to Edina thereby increasing revenues, stimulating economic development and creating positive awareness for the community's tourism assets.

3300 Edinborough Way 150 No 150Edina, MN 55435

exploreedina.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

Score unavailable

No value available

Liabilities-to-assets requires both liabilities and assets on the latest valid filing.

Source year 2017

Liabilities / Revenue

51st percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)6 • <$500k nonprofits • Source year 2017

Net Margin

11th percentile

-52%

Higher net margin than 11% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2017

Top Officer Pay

77th percentile

$0

Higher top officer pay than 77% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

501(c)6 • <$500k nonprofits • Source year 2017

Asset Growth

8th percentile

-100%

Faster asset growth than 8% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2016 to 2017

Revenue Growth

52nd percentile

0.3%

Faster revenue growth than 52% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2016 to 2017

Balance Sheet
Liabilities / AssetsScore unavailable

Assets

Down

$0

Down $237,557 (-100%) from 2016

Liabilities

Down

$0

Down $9,510 (-100%) from 2016

Net Assets

Down

$0

Down $228,047 (-100%) from 2016

Operations
Liabilities / Revenue51st percentileNet Margin11th percentile

Revenue

Up

$441,232

Up $1,225 (+0.3%) from 2016

Expenses

Up

$669,279

Up $260,168 (+64%) from 2016

Net Income

Down

-$228,047

Down $258,943 (-838%) from 2016

Trend Graphs

Balance Sheet Trend

Asset Growth8th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$300K$200K$100K$0Assets 2014: $151,214Liabilities 2014: $9,242Net Assets 2014: $141,9722014Assets 2015: $198,951Liabilities 2015: $1,800Net Assets 2015: $197,1512015Assets 2016: $237,557Liabilities 2016: $9,510Net Assets 2016: $228,0472016Assets 2017: $0Liabilities 2017: $0Net Assets 2017: $02017

Highlighted filing

2017

Assets$0
Liabilities$0
Net Assets$0
Open 2017 Filing

Operations Trend

Revenue Growth52nd percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.0M$500K$0-$500KRevenue 2014: $214,710Expenses 2014: $72,738Net Income 2014: $141,9722014Revenue 2015: $430,210Expenses 2015: $375,031Net Income 2015: $55,1792015Revenue 2016: $440,007Expenses 2016: $409,111Net Income 2016: $30,8962016Revenue 2017: $441,232Expenses 2017: $669,279Net Income 2017: -$228,0472017

Highlighted filing

2017

Revenue$441,232
Expenses$669,279
Net Income-$228,047
Open 2017 Filing

Filings

Most recent year

2017 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$0
Liabilities
$0
Net assets
$0
Revenue
$441,232
Expenses
$669,279
Net income
-$228,047
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2017Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$4.41$6.69$2.28
2016Summary only. Only limited summary data is available for this year.$2.38$0.10$2.28$4.40$4.09$0.31
2015Summary only. Only limited summary data is available for this year.$1.99$0.02$1.97$4.30$3.75$0.55
2014Summary only. Only limited summary data is available for this year.$1.51$0.09$1.42$2.15$0.73$1.42
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2017 to Dec 31, 2017
Signed
May 7, 2018
Return Version
2017v2.2
Gross Receipts
$444,056
Mission and Program Overview

Mission

To attract regional, national and international visitors to Edina thereby increasing revenues, stimulating economic development and creating positive awareness for the community's tourism assets.

Balance Sheet Detail
LineBeginningEndChange
Assets
Rtn Earn Endowment Incm Other Fnds$228,047$0▼ $228,047
Savings and Temporary Cash Investments$90,293$0▼ $90,293
Cash and Non-Interest-Bearing Accounts$82,817$0▼ $82,817
Accounts Receivable$60,111$0▼ $60,111
Land, Buildings, and Equipment, Net$4,336$0▼ $4,336
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Pd in Cap Srpls Land Bldg Eqp Fund$0$0→ $0
Cap Stk Tr Prin Current Funds$0$0→ $0
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Prepaid Expenses and Deferred Charges-$0-
Total Assets$237,557$0▼ $237,557
Other Assets Total-$0-
Liabilities
Accounts Payable and Accrued Expenses$9,510$0▼ $9,510
Total Liabilities$9,510$0▼ $9,510
Net Assets / Fund Balance
Total Net Assets Fund Balance$228,047$0▼ $228,047
Total Liabilities and Net Assets / Fund Balance$237,557$0▼ $237,557
Compensation and Service Providers
Top Officer Pay77th percentile

Board Members and Trustees

NameTitle
Jerry CohenBoard Chair
Tim MurphyIncoming Board Chair
James CallaghanDirector
Joe ArendsDirector
Rachel ThelemanDirector
Sarah NerisonDirector
Terry LewisDirector
Mayor Jim HovloandEx-Officio
Scott NealEx-Officio
Lori SyversonSecretary
Jack AbdoTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$433,170
Program Service Revenue
$10,468
Investment Income
$-2,406
Other Revenue
$0
Change in Net Assets
$-228,047
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$515,505
Salaries, Compensation, and Employee Benefits$153,774
Total Fundraising Expense$30,193
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Advertising$182,282-$30,193$212,475
Current Officers, Directors, Trustees, and Key Employees$124,912$6,414-$131,326
Occupancy-$19,050-$19,050
Information Technology$13,803--$13,803
Other Employee Benefits$10,227$506-$10,733
Conferences and Meetings-$8,552-$8,552
Payroll Taxes$7,564$374-$7,938
Travel$3,355$3,355-$6,710
Fees for Services Accounting-$6,373-$6,373
Office Expenses-$4,955-$4,955
Pension Plan Contributions$3,599$178-$3,777
Other Expenses$1,801$1,949-$1,949
Depreciation Depletion-$1,511-$1,511
Insurance-$1,322-$1,322
Fees for Services Legal-$1,250-$1,250
Total Functional Expenses$355,663$283,423$30,193$669,279
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
Yes

Governance Explanations

Form 990, Part VI, Section A, line 3

“Edina Chamber of Commerce provides employees, office space and supplies to the organization. The organization reimburses the chamber for the costs on a monthly basis.”

Form 990, Part VI, Section B, line 11B

“A representative of our accounting firm will provide an overview of the 990 at our board meeting prior to filing.”

Form 990, Part VI, Section C, line 19

“The orginization will make its governing documents, conflict of interest policy and financial statements available upon request.”

Filing and Contact Details

Filer

Filer Name
Explore Edina
EIN
47-1689543
Phone
9528069063
Address
3300 Edinborough Way 150 No 150, Edina, MN 55435

Signing Officer

Name
Lori Syverson
Title
Secretary
Phone
9528069063
Signed
2018-05-07
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Lori Syverson
Formed
2014
Legal Domicile
Mn
Voting Board Members
11
Independent Board Members
10
Employees
0
Volunteers
0

Preparer

Firm
Abdo Eick & Meyers LLP
Address
5201 Eden Avenue Suite 250, Edina, MN 55436
Preparer
John N Abdo CPA
Phone
9528359090
Supplemental Narrative

Additional Explanations

Form 990, Part III, line 3

“The organization merged into Edina Chamber of Commerce at the end of the year.”

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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/RevenueAmt010468
IRS990/RtnEarnEndowmentIncmOthFndsGrp/BOYAmt0228047
IRS990/RtnEarnEndowmentIncmOthFndsGrp/EOYAmt00
IRS990/SavingsAndTempCashInvstGrp/BOYAmt090293
IRS990/SavingsAndTempCashInvstGrp/EOYAmt00
IRS990/ScheduleBRequiredInd01
IRS990/ScheduleJRequiredInd00
IRS990ScheduleN/AssetsDistributedInd01
IRS990ScheduleN/AttorneyGeneralNotifiedInd01
IRS990ScheduleN/BondsOutstandingInd00
IRS990ScheduleN/DirectorOfSuccessorInd01
IRS990ScheduleN/EmployeeOfSuccessorInd00
IRS990ScheduleN/LiabilitiesPaidInd01
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/AssetsDistriOrExpnssPaidDesc0Cash and cash equivalents
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/AssetsDistriOrExpnssPaidDesc1Accounts Receivable
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/AssetsDistriOrExpnssPaidDesc2Furniture and equipment
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/BusinessName/BusinessNameLine1Txt0Edina Chamber of Commerce
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/BusinessName/BusinessNameLine1Txt1Edina Chamber of Commerce
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/BusinessName/BusinessNameLine1Txt2Edina Chamber of Commerce
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/DistributionDt02017-12-31
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/DistributionDt12017-12-31
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/DistributionDt22017-12-31
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/EIN0411751952
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/EIN1411751952
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/EIN2411751952
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/FairMarketValueOfAssetAmt0197571
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/FairMarketValueOfAssetAmt128379
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/FairMarketValueOfAssetAmt27556
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/IRCSectionTxt0501 (c) (6)
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/IRCSectionTxt1501 (c) (6)
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/IRCSectionTxt2501 (c) (6)
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/MethodOfFMVDeterminationTxt0Cash
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/MethodOfFMVDeterminationTxt1Net realizable value
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/MethodOfFMVDeterminationTxt2Transfer price
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/AddressLine1Txt03300 Edinborough Way
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/AddressLine1Txt13300 Edinborough Way
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/AddressLine1Txt23300 Edinborough Way
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/CityNm0Edina
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/CityNm1Edina
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/CityNm2Edina
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/StateAbbreviationCd0MN
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/StateAbbreviationCd1MN
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/StateAbbreviationCd2MN
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/ZIPCd055435
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/ZIPCd155435
IRS990ScheduleN/LiquidationOfAssetsTableGrp/LiquidationOfAssetsDetail/USAddress/ZIPCd255435
IRS990ScheduleN/OwnerOfSuccessorInd00
IRS990ScheduleN/ReceiveCompensationInd00
IRS990ScheduleN/RequiredToNotifyAGInd01
IRS990ScheduleN/SupplementalInformationDetail/ExplanationTxt0Person(s) Involved: Joe Arends; Tim Murphy; Scott Neal; Jack Abdo; James Callaghan
IRS990ScheduleN/SupplementalInformationDetail/ExplanationTxt1Explanation of Involvement: Board members for Explore Edina and transferred onto the Board for Edina Chamber of Commerce.
IRS990ScheduleN/SupplementalInformationDetail/FormAndLineReferenceDesc0Part I, Line 2e:
IRS990ScheduleN/SupplementalInformationDetail/FormAndLineReferenceDesc1Part I, Line 2e:
IRS990/ScheduleORequiredInd01
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0The organization merged into Edina Chamber of Commerce at the end of the year.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Edina Chamber of Commerce provides employees, office space and supplies to the organization. The organization reimburses the chamber for the costs on a monthly basis.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2A representative of our accounting firm will provide an overview of the 990 at our board meeting prior to filing.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3The orginization will make its governing documents, conflict of interest policy and financial statements available upon request.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part III, line 3
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Section A, line 3
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Section B, line 11b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Form 990, Part VI, Section C, line 19
IRS990/SchoolOperatingInd00
IRS990/SignificantChangeInd01
IRS990/SignificantNewProgramSrvcInd00
IRS990/StatesWhereCopyOfReturnIsFldCd0MN
IRS990/SubjectToProxyTaxInd00
IRS990/TaxablePartyNotificationInd00
IRS990/TaxExemptBondsInd00
IRS990/TempOrPermanentEndowmentsInd00
IRS990/TerminateOperationsInd01
IRS990/TotalAssetsBOYAmt0237557
IRS990/TotalAssetsEOYAmt00
IRS990/TotalAssetsGrp/BOYAmt0237557
IRS990/TotalAssetsGrp/EOYAmt00
IRS990/TotalCompGreaterThan150KInd00
IRS990/TotalContributionsAmt0433170
IRS990/TotalEmployeeCnt00
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt030193
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt0283423
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0355663
IRS990/TotalFunctionalExpensesGrp/TotalAmt0669279
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt09510
IRS990/TotalLiabilitiesEOYAmt00
IRS990/TotalLiabilitiesGrp/BOYAmt09510
IRS990/TotalLiabilitiesGrp/EOYAmt00
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0228047
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt00
IRS990/TotalOtherCompensationAmt00
IRS990/TotalProgramServiceExpensesAmt0355663
IRS990/TotalProgramServiceRevenueAmt010468
IRS990/TotalReportableCompFromOrgAmt00
IRS990/TotalRevenueGrp/ExclusionAmt0-2406
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt010468
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0441232
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt00
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0237557
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt00
IRS990/TotReportableCompRltdOrgAmt00
IRS990/TravelGrp/ManagementAndGeneralAmt03355
IRS990/TravelGrp/ProgramServicesAmt03355
IRS990/TravelGrp/TotalAmt06710
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd00
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt03300 EDINBOROUGH WAY
IRS990/USAddress/CityNm0EDINA
IRS990/USAddress/StateAbbreviationCd0MN
IRS990/USAddress/ZIPCd055435
IRS990/VotingMembersGoverningBodyCnt011
IRS990/VotingMembersIndependentCnt010
IRS990/WebsiteAddressTxt0exploreedina.com

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