Civic Intelligence

Hoopla Foundation Incorporated

EIN 46-4847119 • 501(c)3 • Lake Geneva, WI

Pub. 78 Eligible990-N Coverage

Profile

To provide funds for cancer research

521 Walworth StLake Geneva, WI 53147

www.gaminghoopla.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

60th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

501(c)3 • <$500k nonprofits • Source year 2025

Liabilities / Revenue

Score unavailable

No value available

Liabilities-to-revenue requires both liabilities and revenue on the latest valid filing.

Source year 2025

Net Margin

99th percentile

117%

Higher net margin than 99% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2025

Top Officer Pay

81st percentile

$0

Higher top officer pay than 81% of similar nonprofits.

501(c)3 • <$500k nonprofits • Source year 2025

Asset Growth

13th percentile

-82%

Faster asset growth than 13% of similar nonprofits.

501(c)3 • <$500k nonprofits • Annualized from 2024 to 2025

Revenue Growth

Score unavailable

No value available

A valid growth rate could not be computed from the available filing history.

Annualized from 2024 to 2025

Balance Sheet
Liabilities / Assets60th percentile

Assets

Down

$3,911

Down $18,274 (-82%) from 2024

Liabilities

Flat

$0

Flat from 2024

Net Assets

Down

$3,911

Down $18,274 (-82%) from 2024

Operations
Liabilities / RevenueScore unavailableNet Margin99th percentile

Revenue

Down

-$15,670

Down $31,646 (-198%) from 2024

Expenses

Down

$2,604

Down $1,589 (-38%) from 2024

Net Income

Down

-$18,274

Down $30,057 (-255%) from 2024

Trend Graphs

Balance Sheet Trend

Asset Growth13th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$30K$20K$10K$0Assets 2024: $22,185Liabilities 2024: $0Net Assets 2024: $22,1852024Assets 2025: $3,911Liabilities 2025: $0Net Assets 2025: $3,9112025

Highlighted filing

2025

Assets$3,911
Liabilities$0
Net Assets$3,911
Open 2025 Filing

Operations Trend

Revenue GrowthScore unavailable

Revenue, expenses, and net income by year, with the latest filing highlighted.

$20K$10K$0-$10K-$20KRevenue 2024: $15,976Expenses 2024: $4,193Net Income 2024: $11,7832024Revenue 2025: -$15,670Expenses 2025: $2,604Net Income 2025: -$18,2742025

Highlighted filing

2025

Revenue-$15,670
Expenses$2,604
Net Income-$18,274
Open 2025 Filing

Filings

Most recent year

2025 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$3,911
Liabilities
$0
Net assets
$3,911
Revenue
-$15,670
Expenses
$2,604
Net income
-$18,274
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2025Detailed filing. Detailed filing data is available for this year.$3.91$0.00$3.91$15.7$2.60$18.3
2024Detailed filing. Detailed filing data is available for this year.$22.2$0.00$22.2$16.0$4.19$11.8
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2025 to Dec 31, 2025
Signed
Feb 10, 2026
Return Version
2025v4.0
Gross Receipts
$58,921
Mission and Program Overview

Mission

To provide funds for cancer research

Program Services

DescriptionGrantsExpenses
THROUGH FUNDRAISING EFFORTS RAISE MONEY TO DONATE TO VARIOUS CANCER RELATED CHARITIES-$0
Compensation and Service Providers
Top Officer Pay81st percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
AMBER L HALVORSONNTreasurer-$0--
BRENT CUNNINGHAMPresident-$0--
KATHERINE HEILEVice President-$0--
ANDREA PAWLIKOfficer-$0--
Fundraising, Events, and Gaming

Fundraising Events

EventGross ReceiptsGross RevenueDirect ExpensesNet Income
Gaming Hoopl----
Filing and Contact Details

Filer

Filer Name
The Hoopla Foundation
EIN
46-4847119
In Care Of
% AMBER L HALVORSON
Phone
2623790772
Address
521 WALWORTH ST, Lake Geneva, WI 53147

Signing Officer

Name
Amber L Halvorson
Title
Treasurer
Phone
2623790772
Signed
2026-02-10
Discuss with paid preparer
No

Preparer

Firm
Traveling Bean Counters LLC
Address
1021 Proctor Dr, Elkhorn, WI 53121
Preparer
Amber Halvorson
Phone
2627232822
Supplemental Narrative

Additional Explanations

Description of other expenses Part I line 16

“Description AmountSOFTWARE 293BANK FEES 29BUSINESS LICENSE 50MEMBERSHIP DUES 181ADVERTISING 144SUPPLIES 1,892”

Raw XML Appendix143 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
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IRS990EZ/BooksInCareOfDetail/PersonNm0AMBER HALVORSON
IRS990EZ/BooksInCareOfDetail/PhoneNum02623790772
IRS990EZ/BooksInCareOfDetail/USAddress/AddressLine1Txt0521 WALWORTH ST
IRS990EZ/BooksInCareOfDetail/USAddress/CityNm0Lake Geneva
IRS990EZ/BooksInCareOfDetail/USAddress/StateAbbreviationCd0WI
IRS990EZ/BooksInCareOfDetail/USAddress/ZIPCd053147
IRS990EZ/CashSavingsAndInvestmentsGrp/BOYAmt022185
IRS990EZ/CashSavingsAndInvestmentsGrp/EOYAmt03911
IRS990EZ/ChgMadeToOrgnzngDocNotRptInd0false
IRS990EZ/DonorAdvisedFndsInd0false
IRS990EZ/EngagedInExcessBenefitTransInd0false
IRS990EZ/ExcessOrDeficitForYearAmt0-18274
IRS990EZ/FiledScheduleAInd0true
IRS990EZ/ForeignFinancialAccountInd0false
IRS990EZ/ForeignOfficeInd0false
IRS990EZ/Form1120PolFiledInd0false
IRS990EZ/Form990TotalAssetsGrp/BOYAmt022185
IRS990EZ/Form990TotalAssetsGrp/EOYAmt03911
IRS990EZ/FundraisingGrossIncomeAmt058921
IRS990EZ/GrossReceiptsAmt058921
IRS990EZ/InfoInScheduleOPartIInd0X
IRS990EZ/LandAndBuildingsGrp/BOYAmt00
IRS990EZ/LandAndBuildingsGrp/EOYAmt00
IRS990EZ/LobbyingActivitiesInd0false
IRS990EZ/MadeLoansToFromOfficersInd0false
IRS990EZ/MethodOfAccountingCashInd0X
IRS990EZ/NetAssetsOrFundBalancesBOYAmt022185
IRS990EZ/NetAssetsOrFundBalancesEOYAmt03911
IRS990EZ/NetAssetsOrFundBalancesGrp/BOYAmt022185
IRS990EZ/NetAssetsOrFundBalancesGrp/EOYAmt03911
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt00.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt10.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt20.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/AverageHrsPerWkDevotedToPosRt30.00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt00
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IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt20
IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt30
IRS990EZ/OfficerDirectorTrusteeEmplGrp/EmployeeBenefitProgramAmt00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/EmployeeBenefitProgramAmt10
IRS990EZ/OfficerDirectorTrusteeEmplGrp/EmployeeBenefitProgramAmt20
IRS990EZ/OfficerDirectorTrusteeEmplGrp/EmployeeBenefitProgramAmt30
IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt10
IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt20
IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt30
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm0AMBER L HALVORSONN
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm1BRENT CUNNINGHAM
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm2KATHERINE HEILE
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm3ANDREA PAWLIK
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt0TREASURER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt1PRESIDENT
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt2VICE PRESIDENT
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt3OFFICER
IRS990EZ/OperateHospitalInd0false
IRS990EZ/Organization501c3Ind0X
IRS990EZ/OrganizationDissolvedEtcInd0false
IRS990EZ/OrganizationHadUBIInd0false
IRS990EZ/OtherAssetsTotalDetail/BOYAmt00
IRS990EZ/OtherAssetsTotalDetail/EOYAmt00
IRS990EZ/OtherExpensesTotalAmt02589
IRS990EZ/PartVIHghstPdCntrctProfSrvcTxt0NONE
IRS990EZ/PartVIOfCompOfHghstPdEmplTxt0NONE
IRS990EZ/PoliticalCampaignActyInd0false
IRS990EZ/PrimaryExemptPurposeTxt0TO PROVIDE FUNDS FOR CANCER RESEARCH
IRS990EZ/PrintingPublicationsPostageAmt015
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt0THROUGH FUNDRAISING EFFORTS RAISE MONEY TO DONATE TO VARIOUS CANCER RELATED CHARITIES
IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt00
IRS990EZ/ProhibitedTaxShelterTransInd0false
IRS990EZ/RelatedOrganizationCtrlEntInd0false
IRS990EZ/ScheduleBNotRequiredInd0X
IRS990EZ/SchoolOperatingInd0false
IRS990EZ/SpecialEventsDirectExpensesAmt074591
IRS990EZ/SpecialEventsNetIncomeLossAmt0-15670
IRS990EZ/SubjectToProxyTaxInd0false
IRS990EZ/SumOfTotalLiabilitiesGrp/BOYAmt00
IRS990EZ/SumOfTotalLiabilitiesGrp/EOYAmt00
IRS990EZ/TanningServicesProvidedInd0false
IRS990EZ/TotalExpensesAmt02604
IRS990EZ/TotalProgramServiceExpensesAmt00
IRS990EZ/TotalRevenueAmt0-15670
IRS990EZ/TransactionWithControlEntInd0false
IRS990EZ/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990EZ/TypeOfOrganizationCorpInd0X
IRS990EZ/WebsiteAddressTxt0WWW.GAMINGHOOPLA.COM
IRS990ScheduleA/InvestmentIncomeCYPct00.00000
IRS990ScheduleA/InvestmentIncomePYPct00.00000
IRS990ScheduleA/PrivateFoundation509Ind0X
IRS990ScheduleA/PubliclySupportedOrg509a2Ind0X
IRS990ScheduleA/PublicSupportCY509Pct00.00000
IRS990ScheduleA/PublicSupportPY509Pct00.00000
IRS990ScheduleA/PublicSupportTotal509Amt00
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearAmt00
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearMinus1YearAmt00
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearMinus2YearsAmt00
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearMinus3YearsAmt00
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearMinus4YearsAmt00
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/TotalAmt00
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearAmt00
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt00
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus2YearsAmt00
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus3YearsAmt00
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus4YearsAmt00
IRS990ScheduleA/TotalSupportCalendarYearGrp/TotalAmt00
IRS990ScheduleG/AgrmtProfFundraisingActyInd0false
IRS990ScheduleG/EmailSolicitationsInd0X
IRS990ScheduleG/FundraisingEventInformationGrp/Event1Nm0GAMING HOOPL
IRS990ScheduleG/InPersonSolicitationsInd0X
IRS990ScheduleG/LicensedStatesCd0WI
IRS990ScheduleG/SpecialFundraisingEventsInd0X
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Description AmountSOFTWARE 293BANK FEES 29BUSINESS LICENSE 50MEMBERSHIP DUES 181ADVERTISING 144SUPPLIES 1,892
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Description of other expenses Part I line 16
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0false
ReturnHeader/BusinessOfficerGrp/PersonNm0AMBER L HALVORSON
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0TREASURER
ReturnHeader/BusinessOfficerGrp/PhoneNum02623790772
ReturnHeader/BusinessOfficerGrp/SignatureDt02026-02-10
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0THE HOOPLA FOUNDATION
ReturnHeader/Filer/BusinessNameControlTxt0HOOP
ReturnHeader/Filer/EIN0464847119
ReturnHeader/Filer/InCareOfNm0% AMBER L HALVORSON
ReturnHeader/Filer/PhoneNum02623790772
ReturnHeader/Filer/USAddress/AddressLine1Txt0521 WALWORTH ST
ReturnHeader/Filer/USAddress/CityNm0Lake Geneva
ReturnHeader/Filer/USAddress/StateAbbreviationCd0WI
ReturnHeader/Filer/USAddress/ZIPCd053147
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0832972199
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ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Elkhorn
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0WI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd053121
ReturnHeader/PreparerPersonGrp/PhoneNum02627232822
ReturnHeader/PreparerPersonGrp/PreparationDt02026-02-10
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0AMBER HALVORSON
ReturnHeader/PreparerPersonGrp/SelfEmployedInd0X
ReturnHeader/ReturnTs02026-02-10T16:25:35-06:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/TaxPeriodBeginDt02025-01-01
ReturnHeader/TaxPeriodEndDt02025-12-31
ReturnHeader/TaxYr02025

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