Civic Intelligence

Deja New

EIN 46-4768169 • 501(c)3 • Lakewood, NJ

Profile

To operate a thrift shop so the needy in the community (and beyond) should be provided clothing in a dignified manner.

485 Oberlin Ave S Suite 103Lakewood, NJ 08701

n/A

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

83rd percentile

0.50x

Higher debt load relative to assets than 83% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Liabilities / Revenue

77th percentile

0.38x

Higher debt load relative to revenue than 77% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Net Margin

72nd percentile

19%

Higher net margin than 72% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2024

Top Officer Pay

Score unavailable

No value available

No filing with officer rows is available for this organization yet.

Asset Growth

64th percentile

9.6%

Faster asset growth than 64% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Revenue Growth

81st percentile

40%

Faster revenue growth than 81% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets83rd percentile

Assets

Up

$826,786

Up $72,361 (+9.6%) from 2023

Liabilities

Down

$412,121

Down $134,357 (-25%) from 2023

Net Assets

Up

$414,665

Up $206,718 (+99%) from 2023

Operations
Liabilities / Revenue77th percentileNet Margin72nd percentile

Revenue

Up

$1,079,852

Up $308,122 (+40%) from 2023

Expenses

Up

$873,134

Up $114,280 (+15%) from 2023

Net Income

Up

$206,718

Up $193,842 (+1505%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth64th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$1.0M$500K$0Assets 2014: $47,926Liabilities 2014: $0Net Assets 2014: $47,9262014Assets 2015: $31,066Liabilities 2015: $0Net Assets 2015: $31,0662015Assets 2016: $186,373Liabilities 2016: $34,756Net Assets 2016: $151,6172016Assets 2017: $347,112Liabilities 2017: $31,770Net Assets 2017: $315,3422017Assets 2018: $484,393Liabilities 2018: $28,677Net Assets 2018: $455,7162018Assets 2019: $495,771Liabilities 2019: $26,393Net Assets 2019: $469,3782019Assets 2020: $435,893Liabilities 2020: $1,417Net Assets 2020: $434,4762020Assets 2021: $498,609Liabilities 2021: $192,310Net Assets 2021: $306,2992021Assets 2022: $744,819Liabilities 2022: $549,748Net Assets 2022: $195,0712022Assets 2023: $754,425Liabilities 2023: $546,478Net Assets 2023: $207,9472023Assets 2024: $826,786Liabilities 2024: $412,121Net Assets 2024: $414,6652024

Highlighted filing

2024

Assets$826,786
Liabilities$412,121
Net Assets$414,665
Open 2024 Filing

Operations Trend

Revenue Growth81st percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.5M$1.0M$500K$0-$500KRevenue 2014: $125,954Expenses 2014: $78,028Net Income 2014: $47,9262014Revenue 2015: $159,960Expenses 2015: $176,820Net Income 2015: -$16,8602015Revenue 2016: $324,340Expenses 2016: $203,878Net Income 2016: $120,4622016Revenue 2017: $486,956Expenses 2017: $322,504Net Income 2017: $164,4522017Revenue 2018: $489,769Expenses 2018: $349,395Net Income 2018: $140,3742018Revenue 2019: $457,577Expenses 2019: $443,915Net Income 2019: $13,6622019Revenue 2020: $385,808Expenses 2020: $420,710Net Income 2020: -$34,9022020Revenue 2021: $495,356Expenses 2021: $623,533Net Income 2021: -$128,1772021Revenue 2022: $578,443Expenses 2022: $689,671Net Income 2022: -$111,2282022Revenue 2023: $771,730Expenses 2023: $758,854Net Income 2023: $12,8762023Revenue 2024: $1,079,852Expenses 2024: $873,134Net Income 2024: $206,7182024

Highlighted filing

2024

Revenue$1,079,852
Expenses$873,134
Net Income$206,718
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Facts available. Structured filing facts are available, but richer extracted sections are limited.

Open filing
Assets
$826,786
Liabilities
$412,121
Net assets
$414,665
Revenue
$1,079,852
Expenses
$873,134
Net income
$206,718
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.83$0.41$0.41$1.08$0.87$0.21
2023Summary only. Only limited summary data is available for this year.$0.75$0.55$0.21$0.77$0.76$0.01
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.74$0.55$0.20$0.58$0.69$0.11
2021Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.50$0.19$0.31$0.50$0.62$0.13
2020XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.44$0.00$0.43$0.39$0.42$0.03
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.50$0.03$0.47$0.46$0.44$0.01
2018Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.48$0.03$0.46$0.49$0.35$0.14
2017Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.35$0.03$0.32$0.49$0.32$0.16
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.19$0.03$0.15$0.32$0.20$0.12
2015Summary only. Only limited summary data is available for this year.$0.03$0.00$0.03$0.16$0.18$0.02
2014Summary only. Only limited summary data is available for this year.$0.05$0.00$0.05$0.13$0.08$0.05
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Nov 12, 2025
Return Version
2024v5.2
Gross Receipts
$1,079,852
Mission and Program Overview

Mission

To operate a thrift shop so the needy in the community (and beyond)

To provide clothing to the needy in the community (and beyond) in a dignified manner.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$301,184$413,947▲ $112,763
Land, Buildings, and Equipment, Net$360,638$329,081▼ $31,557
Inventories for Sale or Use$92,603$83,758▼ $8,845
Total Assets$754,425$826,786▲ $72,361
Liabilities
Unsecured Notes Loans Payable$544,900$411,924▼ $132,976
Accounts Payable and Accrued Expenses$1,578$197▼ $1,381
Total Liabilities$546,478$412,121▼ $134,357
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$207,947$414,665▲ $206,718
Total Net Assets Fund Balance$207,947$414,665▲ $206,718
Total Liabilities and Net Assets / Fund Balance$754,425$826,786▲ $72,361

Asset Categories

AssetBook ValueDepreciationBasis
Leasehold Improvements$319,438$96,066$415,504
Equipment$9,643$4,357$14,000
Land$0--
Compensation and Service Providers
Top Officer PayScore unavailable

Board Members and Trustees

NameTitle
Hena RozsanskyTrustee
Peryl SchreiberTrustee
Rebecca NewmanTrustee
Revenue and Support

Revenue Composition

Contributions and Grants
$17,573
Program Service Revenue
$1,062,279
Investment Income
$0
Other Revenue
$0
All Other Contributions
$17,573
Change in Net Assets
$206,718
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$812,313
Salaries, Compensation, and Employee Benefits$60,821
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Occupancy$276,903$0$0$276,903
Current Officers, Directors, Trustees, and Key Employees$54,236$0$0$54,236
All Other Expenses$42,102$7,822$0$49,924
Advertising$38,655$0$0$38,655
Depreciation Depletion$31,557$0$0$31,557
Other Expenses$20,485$6,822$0$27,307
Interest$26,066$0$0$26,066
Information Technology$19,448$0$0$19,448
Insurance$12,591$2,000$0$14,591
Payroll Taxes$6,585$0$0$6,585
Fees for Services Accounting$0$3,459$0$3,459
Office Expenses$1,169$562$0$1,731
Total Functional Expenses$852,469$20,665$0$873,134
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No
Filing and Contact Details

Filer

Filer Name
Deja New
EIN
46-4768169
Phone
7329660262
Address
485 Oberlin Ave S Suite 103, Lakewood, NJ 08701

Signing Officer

Name
Rebecca Newman
Title
Trustee
Phone
7329660262
Signed
2025-11-12
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Rebecca Newman
Formed
2014
Legal Domicile
Nj
Voting Board Members
3
Independent Board Members
3
Employees
22
Volunteers
15

Preparer

Firm
Rochwarger And Company
Address
286B Cedarbridge Ave, Lakewood, NJ 08701
Preparer
Moshe Rochwarger CPA
Phone
7329012280
Supplemental Narrative

Additional Explanations

Pt VI, Line 8A

“Decisions are documented as necessary.”

Pt VI, Line 8B

“N/A- There are no committees other than the governing bodies.”

Pt VI, Line 11B

“Trustees reviewed Form 990 at a meeting”

Pt VI, Line 19

“All documents are available upon written request at business office.”

Raw XML Appendix361 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleD/EquipmentGrp/BookValueAmt09643
IRS990ScheduleD/EquipmentGrp/DepreciationAmt04357
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt014000
IRS990ScheduleD/LandGrp/BookValueAmt00
IRS990ScheduleD/LandGrp/InvestmentCostOrOtherBasisAmt00
IRS990ScheduleD/LeaseholdImprovementsGrp/BookValueAmt0319438
IRS990ScheduleD/LeaseholdImprovementsGrp/DepreciationAmt096066
IRS990ScheduleD/LeaseholdImprovementsGrp/OtherCostOrOtherBasisAmt0415504
IRS990ScheduleD/TotalBookValueLandBuildingsAmt0329081
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0Decisions are documented as necessary.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1N/A- There are no committees other than the governing bodies.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Trustees reviewed Form 990 at a meeting
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3All documents are available upon written request at business office.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Pt VI, Line 8a
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Pt VI, Line 8b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Pt VI, Line 11b
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Pt VI, Line 19
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/StatesWhereCopyOfReturnIsFldCd0NJ
IRS990/SubjectToProxyTaxInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0754425
IRS990/TotalAssetsEOYAmt0826786
IRS990/TotalAssetsGrp/BOYAmt0754425
IRS990/TotalAssetsGrp/EOYAmt0826786
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt017573
IRS990/TotalEmployeeCnt022
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt020665
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt0852469
IRS990/TotalFunctionalExpensesGrp/TotalAmt0873134
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt0546478
IRS990/TotalLiabilitiesEOYAmt0412121
IRS990/TotalLiabilitiesGrp/BOYAmt0546478
IRS990/TotalLiabilitiesGrp/EOYAmt0412121
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0207947
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0414665
IRS990/TotalProgramServiceExpensesAmt0852469
IRS990/TotalProgramServiceRevenueAmt01062279
IRS990/TotalRevenueGrp/ExclusionAmt00
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt01062279
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt01079852
IRS990/TotalRevenueGrp/UnrelatedBusinessRevenueAmt00
IRS990/TotalVolunteersCnt015
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0754425
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0826786
IRS990/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UnsecuredNotesLoansPayableGrp/BOYAmt0544900
IRS990/UnsecuredNotesLoansPayableGrp/EOYAmt0411924
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0485 Oberlin Ave S Suite 103
IRS990/USAddress/CityNm0Lakewood
IRS990/USAddress/StateAbbreviationCd0NJ
IRS990/USAddress/ZIPCd008701
IRS990/VotingMembersGoverningBodyCnt03
IRS990/VotingMembersIndependentCnt03
IRS990/WebsiteAddressTxt0N/A
IRS990/WhistleblowerPolicyInd0false
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0Rebecca Newman
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0Trustee
ReturnHeader/BusinessOfficerGrp/PhoneNum07329660262
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-11-12
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0Deja New
ReturnHeader/Filer/BusinessNameControlTxt0DEJA
ReturnHeader/Filer/EIN0464768169
ReturnHeader/Filer/PhoneNum07329660262
ReturnHeader/Filer/USAddress/AddressLine1Txt0485 Oberlin Ave S Suite 103
ReturnHeader/Filer/USAddress/CityNm0Lakewood
ReturnHeader/Filer/USAddress/StateAbbreviationCd0NJ
ReturnHeader/Filer/USAddress/ZIPCd008701
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0true
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0264028944
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0Rochwarger And Company
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt0286B Cedarbridge Ave
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0Lakewood
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0NJ
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd008701
ReturnHeader/PreparerPersonGrp/PhoneNum07329012280
ReturnHeader/PreparerPersonGrp/PreparationDt02025-11-14
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0Moshe Rochwarger CPA
ReturnHeader/ReturnTs02025-11-14T09:22:56-08:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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