Civic Intelligence

Plusoneplusoneplusone

EIN 46-4556468 • 501(c)3 • Pasadena, CA

Pub. 78 Eligible

Profile

Plus One grew out of the band Arcade Fire, who were looking for a way to support Haiti and realized the power that lay with the most passionate and committed people they knew: their audience.

1395 Wicks RoadPasadena, CA 91103

www.plus1.org

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

59th percentile

0.13x

Higher debt load relative to assets than 59% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2023

Liabilities / Revenue

46th percentile

0.06x

Higher debt load relative to revenue than 46% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2023

Net Margin

14th percentile

-21%

Higher net margin than 14% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Source year 2023

Top Officer Pay

96th percentile

$60,911

Higher top officer pay than 96% of similar nonprofits.

Top officer pay equals 7.4% of source-year revenue.

501(c)3 • $1M-$5M nonprofits • Source year 2016

Asset Growth

5th percentile

-32%

Faster asset growth than 5% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2022 to 2023

Revenue Growth

7th percentile

-40%

Faster revenue growth than 7% of similar nonprofits.

501(c)3 • $1M-$5M nonprofits • Annualized from 2022 to 2023

Assets

Up

$1,742,787

Up $132,336 (+8.2%) from 2023

Liabilities

Down

$116,240

Down $88,193 (-43%) from 2023

Net Assets

Up

$1,626,547

Up $220,529 (+16%) from 2023

Revenue

Up

$3,634,434

Up $134,568 (+3.8%) from 2023

Expenses

Down

$3,413,905

Down $821,604 (-19%) from 2023

Net Income

Up

$220,529

Up $956,172 (+130%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$6.0M$4.0M$2.0M$0-$2.0MAssets 2014: $74,640Liabilities 2014: $8,214Net Assets 2014: $66,4262014Assets 2015: $129,944Liabilities 2015: $1,588Net Assets 2015: $128,3562015Assets 2016: $271,674Liabilities 2016: $0Net Assets 2016: $271,6742016Assets 2017: $368,437Liabilities 2017: $76,164Net Assets 2017: $292,2732017Assets 2018: $145,309Liabilities 2018: $207,538Net Assets 2018: -$62,2292018Assets 2019: $416,528Liabilities 2019: $455,311Net Assets 2019: -$38,7832019Assets 2020: $841,770Liabilities 2020: $323,483Net Assets 2020: $518,2872020Assets 2021: $5,684,709Liabilities 2021: $135,160Net Assets 2021: $5,549,5492021Assets 2022: $2,370,522Liabilities 2022: $228,861Net Assets 2022: $2,141,6612022Assets 2023: $1,610,451Liabilities 2023: $204,433Net Assets 2023: $1,406,0182023Assets 2024: $1,742,787Liabilities 2024: $116,240Net Assets 2024: $1,626,5472024

Highlighted filing

2024

Assets$1,742,787
Liabilities$116,240
Net Assets$1,626,547

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$15M$10M$5.0M$0-$5.0MRevenue 2014: $260,598Expenses 2014: $194,172Net Income 2014: $66,4262014Revenue 2015: $246,485Expenses 2015: $184,555Net Income 2015: $61,9302015Revenue 2016: $825,031Expenses 2016: $681,713Net Income 2016: $143,3182016Revenue 2017: $1,353,154Expenses 2017: $1,332,555Net Income 2017: $20,5992017Revenue 2018: $1,670,128Expenses 2018: $2,024,630Net Income 2018: -$354,5022018Revenue 2019: $1,846,418Expenses 2019: $1,822,972Net Income 2019: $23,4462019Revenue 2020: $1,708,192Expenses 2020: $1,151,122Net Income 2020: $557,0702020Revenue 2021: $11,808,551Expenses 2021: $6,777,289Net Income 2021: $5,031,2622021Revenue 2022: $5,857,699Expenses 2022: $9,265,587Net Income 2022: -$3,407,8882022Revenue 2023: $3,499,866Expenses 2023: $4,235,509Net Income 2023: -$735,6432023Revenue 2024: $3,634,434Expenses 2024: $3,413,905Net Income 2024: $220,5292024

Highlighted filing

2024

Revenue$3,634,434
Expenses$3,413,905
Net Income$220,529

Filings

Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
May 15, 2025
Return Version
2024v5.1
Gross Receipts
$3,634,434
Mission and Program Overview

Mission

Plus One grew out of the band Arcade Fire, who were looking for a way to support Haiti and realized the power that lay with the most passionate and committed people they knew: their audience.

Plus one is an innovative solution to drive social change and catalyze cultural momentum toward equity, dignity, and access for all.

Balance Sheet Detail
LineBeginningEndChange
Assets
Cash and Non-Interest-Bearing Accounts$1,247,423$1,542,717▲ $295,294
Accounts Receivable$362,341$197,676▼ $164,665
Prepaid Expenses and Deferred Charges$687$2,394▲ $1,707
Savings and Temporary Cash Investments-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Land, Buildings, and Equipment, Net-$0-
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Total Assets$1,610,451$1,742,787▲ $132,336
Other Assets Total-$0-
Liabilities
Accounts Payable and Accrued Expenses$197,500$106,151▼ $91,349
Other Liabilities$6,933$10,089▲ $3,156
Total Liabilities$204,433$116,240▼ $88,193
Net Assets / Fund Balance
Net Assets With Donor Restrictions$749,090$1,091,168▲ $342,078
Net Assets Without Donor Restrictions$656,928$535,379▼ $121,549
Total Net Assets Fund Balance$1,406,018$1,626,547▲ $220,529
Total Liabilities and Net Assets / Fund Balance$1,610,451$1,742,787▲ $132,336
Compensation and Service Providers

Board Members and Trustees

Revenue and Support

Revenue Composition

Contributions and Grants
$3,285,778
Program Service Revenue
$348,656
Investment Income
$0
Other Revenue
$0
All Other Contributions
$3,285,778
Change in Net Assets
$220,529

Audited Revenue Reconciliation

Revenue per Audited Statements
$3,634,434
Total Revenue per Audited Statements
$3,634,434
Total Revenue per Form 990
$3,634,434
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Grants and Similar Amounts Paid$2,561,255
Other Expenses$776,953
Salaries, Compensation, and Employee Benefits$75,697
Total Fundraising Expense$52,875
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Grants to Domestic Orgs$2,161,477--$2,161,477
Fees for Services Other$329,217$105,000$34,082$468,299
Foreign Grants$399,778--$399,778
Fees for Services Management$136,560$40,790-$177,350
Other Salaries and Wages$51,337$14,806-$66,143
Fees for Services Accounting-$40,393-$40,393
Fees for Services Legal$27,976--$27,976
Travel$15,409$231-$15,640
Office Expenses$2,796$3,197-$5,993
Payroll Taxes$3,919$1,130-$5,049
Other Employee Benefits$3,496$1,009-$4,505
Insurance-$2,936-$2,936
Other Expenses-$2,650$4,460$2,650
All Other Expenses$1,621$871-$2,492
Total Functional Expenses$3,133,586$227,444$52,875$3,413,905

Audited Expense Reconciliation

Line ItemAmount
Expenses per Audited Statements$3,413,905
Total Expenses per Audited Statements$3,413,905
Total Expenses per Form 990$3,413,905
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Charities Aid Fndt AmericaNew York, NY501(c)(3)Program Support$219,287
The Jed Foundation--Program Support$217,477
LGBT National Help CenterBoston, MA501(c)(3)Program Support$172,571
Best Friends Animal SocietyBrooklyn, NY, Br501(c)(3)Program Support$164,580
Caf UkAlexandria, VA, Uk501(c)(3)Program Support$161,290
The Brigid AllianceWashington, DC501(c)(3)Program Support$101,397
Social Impact FundBoston, MA501(c)(3)Program Support$99,732
First Peoples FundNew York, NY501(c)(3)Program Support$86,851
Greenlining InstituteSan Francisco, CA501(c)(3)Program Support$78,607
Instituto Horus de DensenvolvMills River, NC501(c)(3)Program Support$69,878
Producer HubNew York, NY501(c)(3)Program Support$65,051
HeadCountFort Collins, CO501(c)(3)Program Support$65,000
Protect Our WintersNew York, NY501(c)(3)Program Support$52,794
Conscious AllianceMontgomery, AL501(c)(3)Program Support$50,303
NAMI Northern VirginiaNew York, NY501(c)(3)Program Support$43,079
Alzheimers AssociationChicago, IL, Mx501(c)(3)Program Support$36,404
St Jude Childrens HospitalChicago, IL501(c)(3)Program Support$36,328
Flying Fox Services LimitedCallaway, MN501(c)(3)Program Support$33,681
Kaleidoscope Diversity TrustNashville, TN501(c)(3)Program Support$30,394
Honor The EarthSan Francisco, CA501(c)(3)Program Support$28,896
The GLO CenterBuffalo, NY501(c)(3)Program Support$27,484
Entertainment Industry FdnCambridge, MA501(c)(3)Program Support$25,710
Equal Justice InitiativeRapid City, SD501(c)(3)Program Support$25,710
BeLoved AshevilleKanab, UT, Uk501(c)(3)Program Support$25,000
MANNA FoodBankPortland, OR501(c)(3)Program Support$25,000
War Child USA--Program Support$22,872
International Justice MissionArlington, VA501(c)(3)Program Support$21,815
Kanpe USAWhite Plains, NY501(c)(3)Program Support$21,240
ApapachePortland, OR, Br501(c)(3)Program Support$20,290
KKIS IncPhiladelphia, PA501(c)(3)Program Support$20,290
Casa ChamaBoulder, CO501(c)(3)Program Support$20,000
War Child UK--Program Support$18,653
Brooklyn Music SchoolDenver, CO, Uk501(c)(3)Program Support$16,237
National Park FoundationBoston, MA501(c)(3)Program Support$15,835
The Good Energy Project-501(c)(3)Program Support$15,000
Partners In HealthMemphis, TN501(c)(3)Program Support$13,794
Global Justice Ecology ProjecBurlington, VT501(c)(3)Program Support$12,797
Equality NowRandolph, NY501(c)(3)Program Support$12,369
National Eating Disorder AssnWashington, DC501(c)(3)Program Support$12,369
Postpartum Support IntlBrentwood, TN501(c)(3)Program Support$12,369
RainnSpringfield, MO501(c)(3)Program Support$12,369
The Ally CoalitionColumbus, OH501(c)(3)Program Support$11,842
Backline Care IncAsheville, NC, As501(c)(3)Program Support$11,773
Dress for SuccessNew York, NY501(c)(3)Program Support$10,000
One Day at a Time IncLos Angeles, CA501(c)(3)Program Support$10,000
This Must Be the Place--Program Support$9,944
The Night Ministry--Program Support$8,915
American Indian College FundDenver, CO, Uk501(c)(3)Program Support$8,836
Farm AidOakland, CA501(c)(3)Program Support$8,461
Nashville Launch PadBoulder, CO501(c)(3)Program Support$7,254
Free Books CampaignArlington, VA501(c)(3)Program Support$6,693
KivaRockville, MD501(c)(3)Program Support$6,368
Voter Formation Project--Program Support$6,234
Tennessee Alliance for KidsAustin, TX501(c)(3)Program Support$5,935
Caring for Denver FoundationNew York, NY501(c)(3)Program Support$5,329
Child Mind InstituteLos Angeles, CA501(c)(3)Program Support$5,329
SamaritansSanta Monica, CA501(c)(3)Program Support$5,329
The SIMS Foundation Inc--Program Support$5,329

International Summary

Spending
$399,778

International Compliance

Foreign grant records maintained
Yes
Activity in boycott countries
No
Foreign corporation ownership
No
Foreign partnership interest
No
Interest in foreign trust
No
Passive foreign investment company interest
No
Transfers to foreign corporations
No

International Activities

RegionActivityServicesOfficesEmployeesSpending
United KingdomGrants paid to Organizations-00$237,702
BrazilGrants Paid to Organizations-00$89,878
AustraliaGrants Paid to Organizations-00$35,554
MexicoGrants Paid to Organizations-00$20,290
GermanyGrants Paid to Organizations-00$6,561
IrelandGrants Paid to Organizations-00$2,660
NetherlandsGrants Paid to Organizations-00$2,660
ScotlandGrants Paid to Organizations-00$2,660
CanadaGrants Paid to Organizations-00$1,651
FranceGrants Paid to Organizations-00$162
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Payroll liability$10,089
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

Form 990 is prepared by an outside tax professional. The form is then reviewed by the organization's management. After a full review, the final version of the tax return is provided to all members of the organization's voting body. A representative of management authorizes the final form 990 which is then e-filed with the internal revenue service.

Form 990, Part VI, Section B, Line 12C

Members of the Board of Directors review all potential conflicts of interest periodically. Top management and all Board members are required to disclose potential conflicts and any related party affiliations. The organization seeks full transparency on all relationships. Any potential conflicts (in fact or appearance) are discussed openly and resolved in accordance with the organization's policies and procedures.

Form 990, Part VI, Section B, Line 15A

Members of the board of directors review the compensation of all high-level personnel periodically in accordance with IRS rules and regulations. Efforts are made to secure compensation data from industry sources in order to determine competitiveness and appropriateness of salaries. Every effort is made to ensure that the process is thorough and transparent in accordance with IRS guidelines and the organization's policies and procedures.

Form 990, Part VI, Section B, Line 15B

Compensation of other personnel and highly compensated employees is reviewed periodically by members of management. Efforts are made to secure compensation data from industry sources in order to determine competitiveness and appropriateness of salaries and all related benefits. All decisions are then documented in personnel files.

Form 990, Part VI, Section C, Line 18

Tax returns are available for downloading from various websites and can be requested from the organization's office in Pasadena, California.

Form 990, Part VI, Section C, Line 19

All of the organization's governing documents, financial statements, and other legal filings are maintained in a secure environment and held available for inspection by tax authorities and the general public. Tax returns are posted annually to our website and to www.guidestar.org (where they are available for viewing as electronic copies) and are also available by request from the organization's office.

Filing and Contact Details

Filer

Filer Name
PlusOnePlusOnePlusOne
EIN
46-4556468
Phone
7472288989
Address
1395 Wicks Road, Pasadena, CA 91103

Signing Officer

Name
Marika Anthony-Shaw
Title
CEO/Director
Signed
2025-05-15
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Marika Anthony-Shaw
Formed
2014
Legal Domicile
CA
Voting Board Members
5
Independent Board Members
5
Employees
2

Preparer

Firm
Regalia & Associates CPAS
Address
103 Town and Country Drive Suite K, Danville, CA 94526
Preparer
Rachel Berger
Phone
9253140390
Supplemental Narrative

Additional Explanations

Form 990, Part XII, Line 2C

Under the California Nonprofit Integrity Act, an exempt organization with annual revenue of $2 million or more is required to have an Audit Committee to select an audit Firm, review the audit, and approve the audit of its annual financial statements.

Financial Statement Notes

Part X : FIN48 Footnote

PLUS1 is organized as California nonprofit corporation and has been recognized by the IRS as exempt from federal income taxes under IRC Section 501(a) as organizations described in IRC Section 501(c)(3), qualify for the charitable contribution deduction under IRC Sections 170(b)(1)(A)(vi) and (viii), and has been determined not to be private foundations under IRC Sections 509(a)(1) and (3), respectively. PLUS1 is annually required to file a Return of Organization Exempt from Income Tax (Form 990) with the IRS. PLUS1 is not required to file an Exempt Organization Business Income Tax Return (Form 990-T) because it had no unrelated business taxable income for the year ended December 31, 2024. PLUS1 has received notification from the Internal Revenue Service and the State of California that it qualifies for tax-exempt status under Section 501(c)(3) of the Internal Revenue Code and Section 23701d of the California Revenue and Taxation Code. The exemptions are subject to periodic review by the federal and state taxing authorities and management is confident that PLUS1 continues to satisfy all federal and state statutes in order to qualify for continued tax exemption status.

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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/MissionDesc0Plus One grew out of the band Arcade Fire, who were looking for a way to support Haiti and realized the power that lay with the most passionate and committed people they knew: their audience.
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IRS990/ProgSrvcAccomActy2Grp/Desc0Digital Partnerships: PLUS1 is equipped to support any virtual event or fundraiser via custom direct donation websites, donation widgets, Twitch streams, Facebook campaigns, and YouTube fundraisers.
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IRS990/ProgSrvcAccomActy3Grp/Desc0Merch Partnerships: PLUS1 works with most merch companies and online stores and can walk them through legal compliance and accounting in a few minutes to integrate $1 from every merch item sold to go to the desired cause area or nonprofit.
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IRS990/ProgSrvcAccomActyOtherGrp/Desc0Custom Funds: PLUS1 Funds allow cultural leaders to collectively raise money and impact for grassroot organizations working in specific cause areas, instead of raising funds for a specific organization. PLUS1 Funds currently active are the COVID-19 Relief Fund, For Black Lives Fund, Mental Health Access Fund, Reproductive Health Access Fund, LGBTQ+ Fund, and Climate Fund.
IRS990/ProgSrvcAccomActyOtherGrp/Desc1Bespoke Partnerships: PLUS1 offers bespoke partnerships for brands and organizations in the culture industry who need a trusted charity partner to provide subject matter expertise, compliance support, administer granting, and customized messaging for social media and other media platforms.
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IRS990ScheduleA/FactsAndCircumstancesTestTxt0Prior Year Facts and Circumstances: As a nonprofit organization, PlusOnePlusOnePlusOne must be able to demonstrate that it "normally" receives at least 33 1/3% of its support from the general public. In calculating this support test, Form 990 Schedule A reflects a support percentage of 32.79%. PlusOnePlusOnePlusOne believes that other factors provide sufficient evidence that the organization is a valid publicly supported nonprofit charity. The other test is a facts and circumstances test. Under this test, the organization is treated as publicly supported if it normally receives a substantial part of its support from governmental units, from direct or indirect contributions from the general public, and if it is organized and operated to attract new and additional public or governmental support on a continuous basis [Reg. Section 1.170A-9(e)(3)]. The organization will be treated as normally receiving substantial public support if at least 10 percent of the total support normally received by the organization is governmental or public support [Reg. Section 1.170A-9(e)(3)(i)]. An organization meets the requirement of attracting new and additional public or governmental support if it maintains a continuous and bona fide program for soliciting funds from the general public or it carries on activities designed to attract support from governmental units, churches, educational organizations, or other publicly supported charitable or cultural organizations [Reg. Section 1.170A-9(e)(3)(ii)].PlusOnePlusOnePlusOne has an active ongoing campaign to secure funds from a variety of third-party sources. Various staff members work diligently to solicit funds from foundations and corporate entities. Prior contributors are added to the organization's donor database and follow up contact is made through a combination of mailings and e-mails. The large contributions it has received over the years are from independent third-party corporations which have no input or bearing over the operations of the organization.PlusOnePlusOnePlusOne receives small contributions from a wide sector of the community. PLUS1s $1 per ticket add-on program has been the most sustainable and impactful fundraising vehicle for nonprofits via the entertainment industry. By committing to just a $1 contribution from every concert or event ticket sold, we have granted millions to organizations around the world without asking fans for donations or artists to take more time out of their schedules.For these reasons, PlusOnePlusOnePlusOne has demonstrated that it satisfies Internal Revenue Service regulations to be classified as a publicly supported exempt organization.
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IRS990ScheduleD/SupplementalInformationDetail/ExplanationTxt0PLUS1 is organized as California nonprofit corporation and has been recognized by the IRS as exempt from federal income taxes under IRC Section 501(a) as organizations described in IRC Section 501(c)(3), qualify for the charitable contribution deduction under IRC Sections 170(b)(1)(A)(vi) and (viii), and has been determined not to be private foundations under IRC Sections 509(a)(1) and (3), respectively. PLUS1 is annually required to file a Return of Organization Exempt from Income Tax (Form 990) with the IRS. PLUS1 is not required to file an Exempt Organization Business Income Tax Return (Form 990-T) because it had no unrelated business taxable income for the year ended December 31, 2024. PLUS1 has received notification from the Internal Revenue Service and the State of California that it qualifies for tax-exempt status under Section 501(c)(3) of the Internal Revenue Code and Section 23701d of the California Revenue and Taxation Code. The exemptions are subject to periodic review by the federal and state taxing authorities and management is confident that PLUS1 continues to satisfy all federal and state statutes in order to qualify for continued tax exemption status.
IRS990ScheduleD/SupplementalInformationDetail/FormAndLineReferenceDesc0Part X : FIN48 Footnote
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