Liabilities / Assets
60th percentile
Higher debt load relative to assets than 60% of similar nonprofits.
990 • Fiscal year 2022 • EIN 46-2717584
Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.
Liabilities / Assets
60th percentile
Higher debt load relative to assets than 60% of similar nonprofits.
Liabilities / Revenue
42nd percentile
Higher debt load relative to revenue than 42% of similar nonprofits.
Net Margin
51st percentile
Higher net margin than 51% of similar nonprofits.
Top Officer Pay
56th percentile
Higher top officer pay than 56% of similar nonprofits.
Top officer pay equals 2.9% of source-year revenue.
Asset Growth
4th percentile
Faster asset growth than 4% of similar nonprofits.
Revenue Growth
90th percentile
Faster revenue growth than 90% of similar nonprofits.
Assets
Down$3,040,032
Down $1,933,266 (-39%) from 2021
Net Assets
Up$1,827,865
Up $190,000 (+12%) from 2021
Liabilities
Down$1,212,167
Down $2,123,266 (-64%) from 2021
Revenue
Up$8,988,626
Up $3,798,185 (+73%) from 2021
Expenses
Up$8,798,626
Up $3,168,305 (+56%) from 2021
Net Income
Up$190,000
Up $629,880 (+143%) from 2021
To revolutionize public health communication, so that business and public sector programs have greater impact and communities are healthier
To solve the biggest health challenges by making them local, personal, simple to understand, and everyones responsibility
| Line | Beginning | End | Change |
|---|---|---|---|
| Assets | |||
| Accounts Receivable | $684,860 | $1,889,891 | ▲ $1,205,031 |
| Cash and Non-Interest-Bearing Accounts | $4,118,120 | $1,044,917 | ▼ $3,073,203 |
| Prepaid Expenses and Deferred Charges | $141,698 | $89,505 | ▼ $52,193 |
| Land, Buildings, and Equipment, Net | $26,192 | $15,719 | ▼ $10,473 |
| Total Assets | $4,973,298 | $3,040,032 | ▼ $1,933,266 |
| Other Assets Total | $2,428 | - | - |
| Liabilities | |||
| Deferred Revenue | $1,491,365 | $692,541 | ▼ $798,824 |
| Grants Payable | $1,135,000 | $281,250 | ▼ $853,750 |
| Accounts Payable and Accrued Expenses | $709,068 | $238,376 | ▼ $470,692 |
| Total Liabilities | $3,335,433 | $1,212,167 | ▼ $2,123,266 |
| Net Assets / Fund Balance | |||
| Net Assets Without Donor Restrictions | $1,637,865 | $1,827,865 | ▲ $190,000 |
| Total Net Assets Fund Balance | $1,637,865 | $1,827,865 | ▲ $190,000 |
| Total Liabilities and Net Assets / Fund Balance | $4,973,298 | $3,040,032 | ▼ $1,933,266 |
| Asset | Book Value | Depreciation | Basis |
|---|---|---|---|
| Equipment | $15,719 | $54,511 | $70,230 |
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Joseph Smyser | CEO | FT | $234,776 | $28,836 | $263,612 |
| Jaclyn Goldbarg | Chief Program Officer | FT | $142,379 | $22,031 | $164,410 |
| Polly Dong | Chief Operating Officer | FT | $142,800 | $18,760 | $161,560 |
| Jennifer Sittig | VP of Communications | FT | $139,832 | $3,260 | $143,092 |
| Megan Barber | Editor in Chief | FT | $108,101 | $12,424 | $120,525 |
| Name | Title |
|---|---|
| Phil Marineau | Chair |
| Ruth Wooden | Vice Chair |
| David Britt | Director |
| David Ertel | Director |
| Dr Ellen Wartella | Director |
| Javier Sanchez | Director |
| Jessica Broy Hutton | Director |
| John Hoffman | Director |
| Siddartha Vivek | Director |
| Thomas Gensemer | Director |
| Victor Capoccia | Director |
| Victoria Mccullough | Director |
| Diana Acosta | Secretary |
| Kayvan Heravi | Treasurer |
| Contractor | Services | Location | Compensation |
|---|---|---|---|
| Straight To Tell LLC | Creative Agency | 1068 ARLINGTON AVE SW, Atlanta, GA 30310 | $1,175,667 |
| Grin Technologies INC | Advertisiment | 1 HACKER WAY, Menlo Park, CA 94025 | $409,165 |
| - | Advertisiment | 400 CAPITOL MALL STE 900, Sacramento, CA 95814 | $398,184 |
| Consulting Services | 995 MARKET STREET 16TH FLOOR, San Francisco, CA 94103 | $137,667 |
| Line Item | Amount |
|---|---|
| Salaries, Compensation, and Employee Benefits | $5,422,674 |
| Other Expenses | $3,375,952 |
| Total Fundraising Expense | $234,229 |
| Grants and Similar Amounts Paid | $0 |
| Professional Fundraising Fees | $0 |
| Line Item | Program | Management | Fundraising | Total |
|---|---|---|---|---|
| Other Salaries and Wages | $1,762,824 | $1,725,713 | $170,629 | $3,659,166 |
| Fees for Services Other | $1,566,630 | $195,234 | - | $1,761,864 |
| Advertising | $929,782 | $25,843 | - | $955,625 |
| Current Officers, Directors, Trustees, and Key Employees | $446,842 | $458,037 | $41,841 | $946,720 |
| Other Employee Benefits | $140,273 | $228,040 | $7,367 | $375,680 |
| Payroll Taxes | $184,581 | $177,069 | $11,823 | $373,473 |
| Information Technology | $182,873 | $113,702 | - | $296,575 |
| Office Expenses | $9,758 | $91,540 | - | $101,298 |
| Fees for Services Accounting | - | $93,053 | - | $93,053 |
| Pension Plan Contributions | $25,254 | $41,055 | $1,326 | $67,635 |
| Fees for Services Legal | - | $47,187 | - | $47,187 |
| Travel | $2,331 | $38,413 | $1,243 | $41,987 |
| Other Expenses | - | $38,161 | - | $38,161 |
| Insurance | - | $23,361 | - | $23,361 |
| Depreciation Depletion | - | $13,788 | - | $13,788 |
| Occupancy | - | $3,053 | - | $3,053 |
| Total Functional Expenses | $5,251,148 | $3,313,249 | $234,229 | $8,798,626 |
| Line Item | Amount |
|---|---|
| Expenses per Audited Statements | $8,798,626 |
| Total Expenses per Audited Statements | $8,798,626 |
| Total Expenses per Form 990 | $8,798,626 |
| Line Item | Amount |
|---|---|
| Professional Fundraising Fees | $0 |
| Liability | Amount |
|---|---|
| Federal income taxes | - |
“A copy of the tax return is delivered to the organization it is reviewed by the finance committee and the board of directors.”
“If the board or committee has a reasonable cause to believe an officer or director has failed to disclose actual or possible conflicts of interest. It shall inform the officer or director of the basis of such belief and afford the officer or director an opportunity to explain the alleged failure to disclose. If after hearing the officers or directors response and after making further investigation as warranted by the circumstance, the board or committee determines the officer or director has filed to disclose an actual or possible conflict of interest, it shall take appropriate disciplinary and corrective action.”
“The ceo compensation is reviewed and approved by the board.”
“The governing documents, financial statements and form 990 are available upon request.”
“The governing documents, financial statements and form 990 are available upon request.”
“Contract services evaluation 180,971 contract service production 1,535,514 other services 195,234”
“The organization is exempt from federal income taxes under section 501c3 of the internal revenue code. Accordingly, no provision for federal income taxes has been recorded in the statement of activities and change in net assets.the organizations informational return filings are subject to audit by the internal revenue service, generally for three years after filing.”
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
| IRS990/AccountantCompileOrReviewInd | 0 | false |
| IRS990/AccountsPayableAccrExpnssGrp/BOYAmt | 0 | 709068 |
| IRS990/AccountsPayableAccrExpnssGrp/EOYAmt | 0 | 238376 |
| IRS990/AccountsReceivableGrp/BOYAmt | 0 | 684860 |
| IRS990/AccountsReceivableGrp/EOYAmt | 0 | 1889891 |
| IRS990/ActivitiesConductedPrtshpInd | 0 | false |
| IRS990/ActivityOrMissionDesc | 0 | TO SOLVE THE BIGGEST HEALTH CHALLENGES BY MAKING THEM LOCAL, PERSONAL, SIMPLE TO UNDERSTAND, AND EVERYONES RESPONSIBILITY |
| IRS990/AdvertisingGrp/ManagementAndGeneralAmt | 0 | 25843 |
| IRS990/AdvertisingGrp/ProgramServicesAmt | 0 | 929782 |
| IRS990/AdvertisingGrp/TotalAmt | 0 | 955625 |
| IRS990/AllOtherContributionsAmt | 0 | 35520 |
| IRS990/AllOtherExpensesGrp/TotalAmt | 0 | 0 |
| IRS990/AnnualDisclosureCoveredPrsnInd | 0 | true |
| IRS990/AuditCommitteeInd | 0 | true |
| IRS990/BackupWthldComplianceInd | 0 | true |
| IRS990/BenefitsToMembersGrp/TotalAmt | 0 | 0 |
| IRS990/BooksInCareOfDetail/PersonNm | 0 | POLLY DONG |
| IRS990/BooksInCareOfDetail/PhoneNum | 0 | 2125128502 |
| IRS990/BooksInCareOfDetail/USAddress/AddressLine1Txt | 0 | 5187 COLLEGE AVENUE STE 128 |
| IRS990/BooksInCareOfDetail/USAddress/CityNm | 0 | SAN DIEGO |
| IRS990/BooksInCareOfDetail/USAddress/StateAbbreviationCd | 0 | CA |
| IRS990/BooksInCareOfDetail/USAddress/ZIPCd | 0 | 92115 |
| IRS990/BusinessRlnWith35CtrlEntInd | 0 | false |
| IRS990/BusinessRlnWithFamMemInd | 0 | false |
| IRS990/BusinessRlnWithOrgMemInd | 0 | false |
| IRS990/CashNonInterestBearingGrp/BOYAmt | 0 | 4118120 |
| IRS990/CashNonInterestBearingGrp/EOYAmt | 0 | 1044917 |
| IRS990/ChangeToOrgDocumentsInd | 0 | false |
| IRS990/CntrctRcvdGreaterThan100KCnt | 0 | 4 |
| IRS990/CollectionsOfArtInd | 0 | false |
| IRS990/CompCurrentOfcrDirectorsGrp/FundraisingAmt | 0 | 41841 |
| IRS990/CompCurrentOfcrDirectorsGrp/ManagementAndGeneralAmt | 0 | 458037 |
| IRS990/CompCurrentOfcrDirectorsGrp/ProgramServicesAmt | 0 | 446842 |
| IRS990/CompCurrentOfcrDirectorsGrp/TotalAmt | 0 | 946720 |
| IRS990/CompDisqualPersonsGrp/TotalAmt | 0 | 0 |
| IRS990/CompensationFromOtherSrcsInd | 0 | false |
| IRS990/CompensationProcessCEOInd | 0 | true |
| IRS990/CompensationProcessOtherInd | 0 | false |
| IRS990/ConferencesMeetingsGrp/TotalAmt | 0 | 0 |
| IRS990/ConflictOfInterestPolicyInd | 0 | true |
| IRS990/ConservationEasementsInd | 0 | false |
| IRS990/ConsolidatedAuditFinclStmtInd | 0 | false |
| IRS990/ContractorCompensationGrp/CompensationAmt | 0 | 1175667 |
| IRS990/ContractorCompensationGrp/CompensationAmt | 1 | 137667 |
| IRS990/ContractorCompensationGrp/CompensationAmt | 2 | 409165 |
| IRS990/ContractorCompensationGrp/CompensationAmt | 3 | 398184 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/AddressLine1Txt | 0 | 1068 ARLINGTON AVE SW |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/AddressLine1Txt | 1 | 995 MARKET STREET 16TH FLOOR |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/AddressLine1Txt | 2 | 1 HACKER WAY |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/AddressLine1Txt | 3 | 400 CAPITOL MALL STE 900 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/CityNm | 0 | ATLANTA |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/CityNm | 1 | SAN FRANCISCO |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/CityNm | 2 | MENLO PARK |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/CityNm | 3 | SACRAMENTO |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/StateAbbreviationCd | 0 | GA |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/StateAbbreviationCd | 1 | CA |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/StateAbbreviationCd | 2 | CA |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/StateAbbreviationCd | 3 | CA |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/ZIPCd | 0 | 30310 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/ZIPCd | 1 | 94103 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/ZIPCd | 2 | 94025 |
| IRS990/ContractorCompensationGrp/ContractorAddress/USAddress/ZIPCd | 3 | 95814 |
| IRS990/ContractorCompensationGrp/ContractorName/BusinessName/BusinessNameLine1Txt | 0 | STRAIGHT TO TELL LLC |
| IRS990/ContractorCompensationGrp/ContractorName/PersonNm | 0 | ZIGNAL |
| IRS990/ContractorCompensationGrp/ContractorName/PersonNm | 1 | |
| IRS990/ContractorCompensationGrp/ContractorName/PersonNm | 2 | GRIN TECHNOLOGIES INC |
| IRS990/ContractorCompensationGrp/ServicesDesc | 0 | CREATIVE AGENCY |
| IRS990/ContractorCompensationGrp/ServicesDesc | 1 | CONSULTING SERVICES |
| IRS990/ContractorCompensationGrp/ServicesDesc | 2 | ADVERTISIMENT |
| IRS990/ContractorCompensationGrp/ServicesDesc | 3 | ADVERTISIMENT |
| IRS990/CreditCounselingInd | 0 | false |
| IRS990/CYBenefitsPaidToMembersAmt | 0 | 0 |
| IRS990/CYContributionsGrantsAmt | 0 | 2232125 |
| IRS990/CYGrantsAndSimilarPaidAmt | 0 | 0 |
| IRS990/CYInvestmentIncomeAmt | 0 | 395 |
| IRS990/CYOtherExpensesAmt | 0 | 3375952 |
| IRS990/CYOtherRevenueAmt | 0 | 21740 |
| IRS990/CYProgramServiceRevenueAmt | 0 | 6734366 |
| IRS990/CYRevenuesLessExpensesAmt | 0 | 190000 |
| IRS990/CYSalariesCompEmpBnftPaidAmt | 0 | 5422674 |
| IRS990/CYTotalExpensesAmt | 0 | 8798626 |
| IRS990/CYTotalFundraisingExpenseAmt | 0 | 234229 |
| IRS990/CYTotalProfFndrsngExpnsAmt | 0 | 0 |
| IRS990/CYTotalRevenueAmt | 0 | 8988626 |
| IRS990/DecisionsSubjectToApprovaInd | 0 | false |
| IRS990/DeductibleArtContributionInd | 0 | false |
| IRS990/DeductibleNonCashContriInd | 0 | false |
| IRS990/DeferredRevenueGrp/BOYAmt | 0 | 1491365 |
| IRS990/DeferredRevenueGrp/EOYAmt | 0 | 692541 |
| IRS990/DelegationOfMgmtDutiesInd | 0 | false |
| IRS990/DepreciationDepletionGrp/ManagementAndGeneralAmt | 0 | 13788 |
| IRS990/DepreciationDepletionGrp/TotalAmt | 0 | 13788 |
| IRS990/Desc | 0 | THE PUBLIC GOOD PROJECTS LEVERAGES LARGE-SCALE MEDIA MONITORING PROGRAMS, SOCIAL AND BEHAVIOR CHANGE INTERVENTIONS, AND CROSS-SECTOR INITIATIVES TO LEAD COMMUNICATION PROJECTS FOR A RANGE OF PUBLIC HEALTH TOPICS. PGP S PROGRAMS AND INITIATIVES ARE EVIDENCE-BASED, TAILORED FOR PARTICULAR POPULATIONS, EMPLOY A COLLECTIVE IMPACT MODEL, AND ARE SCIENTIFICALLY EVALUATED. |
| IRS990/DescribedInSection501c3Ind | 0 | true |
| IRS990/DisregardedEntityInd | 0 | false |
| IRS990/DocumentRetentionPolicyInd | 0 | false |
| IRS990/DonorAdvisedFundInd | 0 | false |
| IRS990/DonorRstrOrQuasiEndowmentsInd | 0 | false |
| IRS990/ElectionOfBoardMembersInd | 0 | false |
| IRS990/EmployeeCnt | 0 | 66 |
| IRS990/EmploymentTaxReturnsFiledInd | 0 | true |
| IRS990/EngagedInExcessBenefitTransInd | 0 | false |
| IRS990/ExpenseAmt | 0 | 5251148 |
| IRS990/FamilyOrBusinessRlnInd | 0 | true |
| IRS990/FederalGrantAuditPerformedInd | 0 | true |
| IRS990/FederalGrantAuditRequiredInd | 0 | true |
| IRS990/FeesForServicesAccountingGrp/ManagementAndGeneralAmt | 0 | 93053 |
| IRS990/FeesForServicesAccountingGrp/TotalAmt | 0 | 93053 |
| IRS990/FeesForServicesLegalGrp/ManagementAndGeneralAmt | 0 | 47187 |
| IRS990/FeesForServicesLegalGrp/TotalAmt | 0 | 47187 |
| IRS990/FeesForServicesLobbyingGrp/TotalAmt | 0 | 0 |
| IRS990/FeesForServicesManagementGrp/TotalAmt | 0 | 0 |
| IRS990/FeesForServicesOtherGrp/ManagementAndGeneralAmt | 0 | 195234 |
| IRS990/FeesForServicesOtherGrp/ProgramServicesAmt | 0 | 1566630 |
| IRS990/FeesForServicesOtherGrp/TotalAmt | 0 | 1761864 |
| IRS990/FeesForSrvcInvstMgmntFeesGrp/TotalAmt | 0 | 0 |
| IRS990/ForeignActivitiesInd | 0 | false |
| IRS990/ForeignFinancialAccountInd | 0 | false |
| IRS990/ForeignGrantsGrp/TotalAmt | 0 | 0 |
| IRS990/ForeignOfficeInd | 0 | false |
| IRS990/Form8282PropertyDisposedOfInd | 0 | false |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 0 | 040.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 1 | 040.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 2 | 040.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 3 | 040.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 4 | 040.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 5 | 002.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 6 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 7 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 8 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 9 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 10 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 11 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 12 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 13 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 14 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 15 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 16 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 17 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/AverageHoursPerWeekRt | 18 | 001.00 |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 4 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 5 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 6 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 7 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 8 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 9 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 10 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 11 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 12 | X |
| IRS990/Form990PartVIISectionAGrp/IndividualTrusteeOrDirectorInd | 13 | X |
| IRS990/Form990PartVIISectionAGrp/KeyEmployeeInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/KeyEmployeeInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/KeyEmployeeInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/KeyEmployeeInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 0 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 1 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 2 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 3 | X |
| IRS990/Form990PartVIISectionAGrp/OfficerInd | 4 | X |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 0 | 28836 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 1 | 22031 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 2 | 18760 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 3 | 3260 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 4 | 12424 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 14 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 15 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 16 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 17 | 0 |
| IRS990/Form990PartVIISectionAGrp/OtherCompensationAmt | 18 | 0 |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 0 | JOSEPH SMYSER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 1 | JACLYN GOLDBARG |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 2 | POLLY DONG |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 3 | JENNIFER SITTIG |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 4 | MEGAN BARBER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 5 | PHIL MARINEAU |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 6 | RUTH WOODEN |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 7 | JOHN HOFFMAN |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 8 | DIANA ACOSTA |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 9 | VICTOR CAPOCCIA |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 10 | DAVID BRITT |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 11 | DAVID ERTEL |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 12 | THOMAS GENSEMER |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 13 | KAYVAN HERAVI |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 14 | JESSICA BROY HUTTON |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 15 | VICTORIA MCCULLOUGH |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 16 | JAVIER SANCHEZ |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 17 | SIDDARTHA VIVEK |
| IRS990/Form990PartVIISectionAGrp/PersonNm | 18 | DR ELLEN WARTELLA |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 0 | 234776 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 1 | 142379 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 2 | 142800 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 3 | 139832 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 4 | 108101 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 14 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 15 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 16 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 17 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromOrgAmt | 18 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 0 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 1 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 2 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 3 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 4 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 5 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 6 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 7 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 8 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 9 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 10 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 11 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 12 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 13 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 14 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 15 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 16 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 17 | 0 |
| IRS990/Form990PartVIISectionAGrp/ReportableCompFromRltdOrgAmt | 18 | 0 |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 0 | CEO |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 1 | CHIEF PROGRAM OFFICER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 2 | CHIEF OPERATING OFFICER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 3 | VP OF COMMUNICATIONS |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 4 | EDITOR IN CHIEF |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 5 | CHAIR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 6 | VICE CHAIR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 7 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 8 | SECRETARY |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 9 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 10 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 11 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 12 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 13 | TREASURER |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 14 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 15 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 16 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 17 | DIRECTOR |
| IRS990/Form990PartVIISectionAGrp/TitleTxt | 18 | DIRECTOR |
| IRS990/Form990ProvidedToGvrnBodyInd | 0 | true |
| IRS990/FormationYr | 0 | 2013 |
| IRS990/FormerOfcrEmployeesListedInd | 0 | false |
| IRS990/FSAuditedBasisGrp/SeparateBasisFinclStmtInd | 0 | X |
| IRS990/FSAuditedInd | 0 | true |
| IRS990/FundraisingActivitiesInd | 0 | false |
| IRS990/GamingActivitiesInd | 0 | false |
| IRS990/GoverningBodyVotingMembersCnt | 0 | 15 |
| IRS990/GovernmentGrantsAmt | 0 | 2196605 |
| IRS990/GrantsPayableGrp/BOYAmt | 0 | 1135000 |
| IRS990/GrantsPayableGrp/EOYAmt | 0 | 281250 |
| IRS990/GrantsToDomesticIndividualsGrp/TotalAmt | 0 | 0 |
| IRS990/GrantsToDomesticOrgsGrp/TotalAmt | 0 | 0 |
| IRS990/GrantsToIndividualsInd | 0 | false |
| IRS990/GrantsToOrganizationsInd | 0 | false |
| IRS990/GrantToRelatedPersonInd | 0 | false |
| IRS990/GrossReceiptsAmt | 0 | 8988626 |
| IRS990/GroupReturnForAffiliatesInd | 0 | false |
| IRS990/IncludeFIN48FootnoteInd | 0 | true |
| IRS990/IndependentAuditFinclStmtInd | 0 | true |
| IRS990/IndependentVotingMemberCnt | 0 | 14 |
| IRS990/IndivRcvdGreaterThan100KCnt | 0 | 5 |
| IRS990/IndoorTanningServicesInd | 0 | false |
| IRS990/InfoInScheduleOPartIXInd | 0 | X |
| IRS990/InfoInScheduleOPartVIInd | 0 | X |
| IRS990/InformationTechnologyGrp/ManagementAndGeneralAmt | 0 | 113702 |
| IRS990/InformationTechnologyGrp/ProgramServicesAmt | 0 | 182873 |
| IRS990/InformationTechnologyGrp/TotalAmt | 0 | 296575 |
| IRS990/InsuranceGrp/ManagementAndGeneralAmt | 0 | 23361 |
| IRS990/InsuranceGrp/TotalAmt | 0 | 23361 |
| IRS990/InterestGrp/TotalAmt | 0 | 0 |
| IRS990/InvestmentIncomeGrp/ExclusionAmt | 0 | 395 |
| IRS990/InvestmentIncomeGrp/TotalRevenueColumnAmt | 0 | 395 |
| IRS990/InvestmentInJointVentureInd | 0 | false |
| IRS990/IRPDocumentCnt | 0 | 19 |
| IRS990/IRPDocumentW2GCnt | 0 | 0 |
| IRS990/LandBldgEquipAccumDeprecAmt | 0 | 54511 |
| IRS990/LandBldgEquipBasisNetGrp/BOYAmt | 0 | 26192 |
| IRS990/LandBldgEquipBasisNetGrp/EOYAmt | 0 | 15719 |
| IRS990/LandBldgEquipCostOrOtherBssAmt | 0 | 70230 |
| IRS990/LegalDomicileStateCd | 0 | DE |
| IRS990/LoanOutstandingInd | 0 | false |
| IRS990/LobbyingActivitiesInd | 0 | false |
| IRS990/LocalChaptersInd | 0 | false |
| IRS990/MaterialDiversionOrMisuseInd | 0 | false |
| IRS990/MembersOrStockholdersInd | 0 | false |
| IRS990/MethodOfAccountingAccrualInd | 0 | X |
| IRS990/MinutesOfCommitteesInd | 0 | true |
| IRS990/MinutesOfGoverningBodyInd | 0 | true |
| IRS990/MissionDesc | 0 | TO REVOLUTIONIZE PUBLIC HEALTH COMMUNICATION, SO THAT BUSINESS AND PUBLIC SECTOR PROGRAMS HAVE GREATER IMPACT AND COMMUNITIES ARE HEALTHIER |
| IRS990/MoreThan5000KToIndividualsInd | 0 | false |
| IRS990/MoreThan5000KToOrgInd | 0 | false |
| IRS990/NetAssetsOrFundBalancesBOYAmt | 0 | 1637865 |
| IRS990/NetAssetsOrFundBalancesEOYAmt | 0 | 1827865 |
| IRS990/NoDonorRestrictionNetAssetsGrp/BOYAmt | 0 | 1637865 |
| IRS990/NoDonorRestrictionNetAssetsGrp/EOYAmt | 0 | 1827865 |
| IRS990/NondeductibleContributionsInd | 0 | false |
| IRS990/OccupancyGrp/ManagementAndGeneralAmt | 0 | 3053 |
| IRS990/OccupancyGrp/TotalAmt | 0 | 3053 |
| IRS990/OfficeExpensesGrp/ManagementAndGeneralAmt | 0 | 91540 |
| IRS990/OfficeExpensesGrp/ProgramServicesAmt | 0 | 9758 |
| IRS990/OfficeExpensesGrp/TotalAmt | 0 | 101298 |
| IRS990/OfficerMailingAddressInd | 0 | false |
| IRS990/OperateHospitalInd | 0 | false |
| IRS990/Organization501c3Ind | 0 | X |
| IRS990/OrganizationFollowsFASB117Ind | 0 | X |
| IRS990/OtherAssetsTotalGrp/BOYAmt | 0 | 2428 |
| IRS990/OtherEmployeeBenefitsGrp/FundraisingAmt | 0 | 7367 |
| IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt | 0 | 228040 |
| IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt | 0 | 140273 |
| IRS990/OtherEmployeeBenefitsGrp/TotalAmt | 0 | 375680 |
| IRS990/OtherExpensesGrp/Desc | 0 | EQUIPMENT EXPENSE |
| IRS990/OtherExpensesGrp/ManagementAndGeneralAmt | 0 | 38161 |
| IRS990/OtherExpensesGrp/TotalAmt | 0 | 38161 |
| IRS990/OtherRevenueMiscGrp/BusinessCd | 0 | 900099 |
| IRS990/OtherRevenueMiscGrp/Desc | 0 | MISCELLANEOUS INCOME |
| IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt | 0 | 21740 |
| IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt | 0 | 21740 |
| IRS990/OtherRevenueTotalAmt | 0 | 21740 |
| IRS990/OtherSalariesAndWagesGrp/FundraisingAmt | 0 | 170629 |
| IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt | 0 | 1725713 |
| IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt | 0 | 1762824 |
| IRS990/OtherSalariesAndWagesGrp/TotalAmt | 0 | 3659166 |
| IRS990/PartialLiquidationInd | 0 | false |
| IRS990/PaymentsToAffiliatesGrp/TotalAmt | 0 | 0 |
| IRS990/PayPremiumsPrsnlBnftCntrctInd | 0 | false |
| IRS990/PayrollTaxesGrp/FundraisingAmt | 0 | 11823 |
| IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt | 0 | 177069 |
| IRS990/PayrollTaxesGrp/ProgramServicesAmt | 0 | 184581 |
| IRS990/PayrollTaxesGrp/TotalAmt | 0 | 373473 |
| IRS990/PensionPlanContributionsGrp/FundraisingAmt | 0 | 1326 |
| IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt | 0 | 41055 |
| IRS990/PensionPlanContributionsGrp/ProgramServicesAmt | 0 | 25254 |
| IRS990/PensionPlanContributionsGrp/TotalAmt | 0 | 67635 |
| IRS990/PoliticalCampaignActyInd | 0 | false |
| IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt | 0 | 141698 |
| IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt | 0 | 89505 |
| IRS990/PrincipalOfficerNm | 0 | PHIL MARINEAU |
| IRS990/ProfessionalFundraisingInd | 0 | false |
| IRS990/ProgramServiceRevenueGrp/BusinessCd | 0 | 541800 |
| IRS990/ProgramServiceRevenueGrp/Desc | 0 | PROGRAM REVENUE |
| IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt | 0 | 6734366 |
| IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt | 0 | 6734366 |
| IRS990/ProhibitedTaxShelterTransInd | 0 | false |
| IRS990/PYContributionsGrantsAmt | 0 | 392883 |
| IRS990/PYExcessBenefitTransInd | 0 | false |
| IRS990/PYInvestmentIncomeAmt | 0 | 260 |
| IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt | 0 | 0 |
| IRS990/PYOtherExpensesAmt | 0 | 2530486 |
| IRS990/PYOtherRevenueAmt | 0 | 13503 |
| IRS990/PYProgramServiceRevenueAmt | 0 | 4783795 |
| IRS990/PYRevenuesLessExpensesAmt | 0 | -439880 |
| IRS990/PYSalariesCompEmpBnftPaidAmt | 0 | 3099835 |
| IRS990/PYTotalExpensesAmt | 0 | 5630321 |
| IRS990/PYTotalRevenueAmt | 0 | 5190441 |
| IRS990/QuidProQuoContributionsInd | 0 | false |
| IRS990/RcvFndsToPayPrsnlBnftCntrctInd | 0 | false |
| IRS990/ReconcilationRevenueExpnssAmt | 0 | 190000 |
| IRS990/RegularMonitoringEnfrcInd | 0 | true |
| IRS990/RelatedEntityInd | 0 | false |
| IRS990/RelatedOrganizationCtrlEntInd | 0 | false |
| IRS990/ReportInvestmentsOtherSecInd | 0 | false |
| IRS990/ReportLandBuildingEquipmentInd | 0 | true |
| IRS990/ReportOtherAssetsInd | 0 | false |
| IRS990/ReportOtherLiabilitiesInd | 0 | true |
| IRS990/ReportProgramRelatedInvstInd | 0 | false |
| IRS990/RevenueAmt | 0 | 6374366 |
| IRS990/RoyaltiesGrp/TotalAmt | 0 | 0 |
| IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearMinus2YearsAmt | 0 | 2100 |
| IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearMinus3YearsAmt | 0 | 76400 |
| IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearMinus4YearsAmt | 0 | 26250 |
| IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/TotalAmt | 0 | 104750 |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt | 0 | 2232125 |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus1YearAmt | 0 | 392883 |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus2YearsAmt | 0 | 15958 |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus3YearsAmt | 0 | 345282 |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus4YearsAmt | 0 | 268859 |
| IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt | 0 | 3255107 |
| IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearAmt | 0 | 395 |
| IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus1YearAmt | 0 | 260 |
| IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus2YearsAmt | 0 | 50 |
| IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus3YearsAmt | 0 | 9 |
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Displayed year
2022 • Form 990Detailed filing. Detailed filing data is available for this year.