Civic Intelligence

Driftless Wisconsin Inc

EIN 45-5426941 • 501(c)4 • Prairie Du Chien, WI

Profile

Promote tourism in driftless area of wisconsin

PO Box 201Prairie Du Chien, WI 53821

driftlesswisconsin.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

Score unavailable

No value available

Liabilities-to-assets requires both liabilities and assets on the latest valid filing.

Source year 2025

Liabilities / Revenue

Score unavailable

No value available

Liabilities-to-revenue requires both liabilities and revenue on the latest valid filing.

Source year 2025

Net Margin

67th percentile

12%

Higher net margin than 67% of similar nonprofits.

501(c)4 • <$500k nonprofits • Source year 2025

Top Officer Pay

92nd percentile

$4,708

Higher top officer pay than 92% of similar nonprofits.

Top officer pay equals 11.4% of source-year revenue.

501(c)4 • <$500k nonprofits • Source year 2025

Asset Growth

94th percentile

70%

Faster asset growth than 94% of similar nonprofits.

501(c)4 • <$500k nonprofits • Annualized from 2024 to 2025

Revenue Growth

29th percentile

-20%

Faster revenue growth than 29% of similar nonprofits.

501(c)4 • <$500k nonprofits • Annualized from 2024 to 2025

Assets

Down

$11,528

Down $5,442 (-32%) from 2023

Liabilities

-

No earlier filing loaded for comparison.

Net Assets

$11,528

No earlier filing loaded for comparison.

Revenue

Down

$41,142

Down $25,411 (-38%) from 2023

Expenses

Down

$36,310

Down $36,315 (-50%) from 2023

Net Income

Up

$4,832

Up $10,904 (+180%) from 2023

Trend Graphs

Balance Sheet Trend

Grouped bars show assets, liabilities, and net assets across loaded filings.

$30K$20K$10K$0Assets 2012: $9,683Liabilities 2012: $2202012Assets 2013: $6,137Liabilities 2013: $5222013Assets 2017: $15,281Liabilities 2017: $992017Assets 2018: $18,177Liabilities 2018: $580Net Assets 2018: $17,5972018Assets 2019: $20,970Liabilities 2019: $2,553Net Assets 2019: $18,4172019Assets 2020: $17,424Liabilities 2020: $299Net Assets 2020: $17,1252020Assets 2021: $22,674Liabilities 2021: $2,321Net Assets 2021: $20,3532021Assets 2022: $22,841Liabilities 2022: $282Net Assets 2022: $22,5592022Assets 2023: $16,970Liabilities 2023: $4842023Assets 2025: $11,528Net Assets 2025: $11,5282025

Highlighted filing

2025

Assets$11,528
Liabilities-
Net Assets$11,528

Operations Trend

Revenue, expenses, and net income by year, with the latest filing highlighted.

$80K$60K$40K$20K$0-$20KRevenue 2012: $15Expenses 2012: $1,825Net Income 2012: -$1,8102012Revenue 2013: $28,703Expenses 2013: $32,551Net Income 2013: -$3,8482013Revenue 2017: $50,819Expenses 2017: $50,544Net Income 2017: $2752017Revenue 2018: $52,742Expenses 2018: $50,327Net Income 2018: $2,4152018Revenue 2019: $52,924Expenses 2019: $52,104Net Income 2019: $8202019Revenue 2020: $65,846Expenses 2020: $67,139Net Income 2020: -$1,2932020Revenue 2021: $72,934Expenses 2021: $69,706Net Income 2021: $3,2282021Revenue 2022: $71,773Expenses 2022: $69,567Net Income 2022: $2,2062022Revenue 2023: $66,553Expenses 2023: $72,625Net Income 2023: -$6,0722023Revenue 2025: $41,142Expenses 2025: $36,310Net Income 2025: $4,8322025

Highlighted filing

2025

Revenue$41,142
Expenses$36,310
Net Income$4,832

Filings

Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Aug 1, 2024 to Jul 31, 2025
Signed
Dec 23, 2025
Return Version
2024v5.0
Gross Receipts
$41,142
Mission and Program Overview

Mission

Promote tourism in driftless area of wisconsin

Program Services

DescriptionGrantsExpenses
DIFTLESS WISCONSIN PUBLISHED 35,000 COPIES OF A BROCHURE MAP USED FOR TOURISM PROMOTION. THE ORGANIZATION ALSO MAINTAINS A TOURISM WEBSITE. TOURISM PROMOTION BENEFITS THE ECONOMY OF TWO COUNTIES WITH A COMBINED POPULATION OF 47,135.-$36,310
DIFTLESS WISCONSIN PUBLISHED 35,000 COPIES OF A BROCHURE MAP USED FOR TOURISM PROMOTION. THE ORGANIZATION ALSO MAINTAINS A TOURISM WEBSITE. TOURISM PROMOTION BENEFITS THE ECONOMY OF TWO COUNTIES WITH A COMBINED POPULATION OF 47,135.--
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
ERIC FRYDENLUNDBookkeeper-$4,708-$4,708
KARYA EITLANDPresident-$0--
SARA M TEDESCHIBoard Member-$0--
MICHELE WILLIAMSSecretary-$0--
Filing and Contact Details

Filer

Filer Name
Driftless Wisconsin Inc
EIN
45-5426941
Address
PO BOX 201, PRAIRIE DU CHIEN, WI 53821

Signing Officer

Name
Karya Eitland
Title
President
Signed
2025-12-23
Discuss with paid preparer
Yes

Preparer

Firm
Collins & Associates Sc
Address
3815 MORMON COULEE RD STE 100, LA CROSSE, WI 54601-5088
Preparer
Marc a Roen CPA
Phone
6083266456
Supplemental Narrative

Additional Explanations

Form 990-ez, Part I, Line 16

Expenses advertising and promotion 3,129 office 2,021 information technology 3,680 conferences/meetings 91 insurance 268 miscellaneous expenses 466 subscriptions - digital 2,056 credit card processing 389 rounding -1 total 12,099

Form 990-ez, Part II, Line 24

Accounts receivable 979 3,643 total 979 3,643

Form 990-ez, Part II, Line 26

Accounts payable and accrued expenses 86 0

Form 990-ez, Part III, Line 28

Diftless wisconsin published 35,000 copies of a brochure map used for tourism promotion. The organization also maintains a tourism website. Tourism promotion benefits the economy of two counties with a combined population of 47,135.

Form 990-ez, Part III, Line 31

Diftless wisconsin published 35,000 copies of a brochure map used for tourism promotion. The organization also maintains a tourism website. Tourism promotion benefits the economy of two counties with a combined population of 47,135.

Raw XML Appendix111 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
IRS990EZ/ActivitiesNotPreviouslyRptInd0false
IRS990EZ/BooksInCareOfDetail/PersonNm0ERIC FRYDENLUND
IRS990EZ/BooksInCareOfDetail/PhoneNum06083266658
IRS990EZ/BooksInCareOfDetail/USAddress/AddressLine1Txt062834 COLLINS LANE
IRS990EZ/BooksInCareOfDetail/USAddress/CityNm0PRAIRIE DU CHIEN
IRS990EZ/BooksInCareOfDetail/USAddress/StateAbbreviationCd0WI
IRS990EZ/BooksInCareOfDetail/USAddress/ZIPCd053821
IRS990EZ/CashSavingsAndInvestmentsGrp/BOYAmt05803
IRS990EZ/CashSavingsAndInvestmentsGrp/EOYAmt07885
IRS990EZ/ChgMadeToOrgnzngDocNotRptInd0false
IRS990EZ/ContributionsGiftsGrantsEtcAmt08000
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IRS990EZ/EngagedInExcessBenefitTransInd0false
IRS990EZ/ExcessOrDeficitForYearAmt04832
IRS990EZ/FeesAndOtherPymtToIndCntrctAmt05358
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IRS990EZ/MadeLoansToFromOfficersInd0false
IRS990EZ/MethodOfAccountingAccrualInd0X
IRS990EZ/NetAssetsOrFundBalancesBOYAmt06696
IRS990EZ/NetAssetsOrFundBalancesEOYAmt011528
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IRS990EZ/OfficerDirectorTrusteeEmplGrp/CompensationAmt34708
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm0KARYA EITLAND
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm1SARA M TEDESCHI
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm2MICHELE WILLIAMS
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm3ERIC FRYDENLUND
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt0PRESIDENT
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt1BOARD MEMBER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt2SECRETARY
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt3BOOKKEEPER
IRS990EZ/OperateHospitalInd0false
IRS990EZ/Organization501cInd0X
IRS990EZ/OrganizationDissolvedEtcInd0false
IRS990EZ/OrganizationHadUBIInd0false
IRS990EZ/OtherAssetsTotalDetail/BOYAmt0979
IRS990EZ/OtherAssetsTotalDetail/EOYAmt03643
IRS990EZ/OtherExpensesTotalAmt012099
IRS990EZ/PoliticalCampaignActyInd0false
IRS990EZ/PrimaryExemptPurposeTxt0PROMOTE TOURISM IN DRIFTLESS AREA OF WISCONSIN
IRS990EZ/PrintingPublicationsPostageAmt09416
IRS990EZ/ProgramServiceRevenueAmt033088
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt0DIFTLESS WISCONSIN PUBLISHED 35,000 COPIES OF A BROCHURE MAP USED FOR TOURISM PROMOTION. THE ORGANIZATION ALSO MAINTAINS A TOURISM WEBSITE. TOURISM PROMOTION BENEFITS THE ECONOMY OF TWO COUNTIES WITH A COMBINED POPULATION OF 47,135.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt1DIFTLESS WISCONSIN PUBLISHED 35,000 COPIES OF A BROCHURE MAP USED FOR TOURISM PROMOTION. THE ORGANIZATION ALSO MAINTAINS A TOURISM WEBSITE. TOURISM PROMOTION BENEFITS THE ECONOMY OF TWO COUNTIES WITH A COMBINED POPULATION OF 47,135.
IRS990EZ/ProgramSrvcAccomplishmentGrp/ProgramServiceExpensesAmt036310
IRS990EZ/ProhibitedTaxShelterTransInd0false
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IRS990EZ/SalariesOtherCompEmplBnftAmt09437
IRS990EZ/ScheduleBNotRequiredInd0X
IRS990EZ/SubjectToProxyTaxInd0false
IRS990EZ/SumOfTotalLiabilitiesGrp/BOYAmt086
IRS990EZ/TanningServicesProvidedInd0false
IRS990EZ/TotalExpensesAmt036310
IRS990EZ/TotalProgramServiceExpensesAmt036310
IRS990EZ/TotalRevenueAmt041142
IRS990EZ/TransactionWithControlEntInd0false
IRS990EZ/TypeOfOrganizationCorpInd0X
IRS990EZ/WebsiteAddressTxt0DRIFTLESSWISCONSIN.COM
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0EXPENSES ADVERTISING AND PROMOTION 3,129 OFFICE 2,021 INFORMATION TECHNOLOGY 3,680 CONFERENCES/MEETINGS 91 INSURANCE 268 MISCELLANEOUS EXPENSES 466 SUBSCRIPTIONS - DIGITAL 2,056 CREDIT CARD PROCESSING 389 ROUNDING -1 TOTAL 12,099
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1ACCOUNTS RECEIVABLE 979 3,643 TOTAL 979 3,643
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2ACCOUNTS PAYABLE AND ACCRUED EXPENSES 86 0
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3DIFTLESS WISCONSIN PUBLISHED 35,000 COPIES OF A BROCHURE MAP USED FOR TOURISM PROMOTION. THE ORGANIZATION ALSO MAINTAINS A TOURISM WEBSITE. TOURISM PROMOTION BENEFITS THE ECONOMY OF TWO COUNTIES WITH A COMBINED POPULATION OF 47,135.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4DIFTLESS WISCONSIN PUBLISHED 35,000 COPIES OF A BROCHURE MAP USED FOR TOURISM PROMOTION. THE ORGANIZATION ALSO MAINTAINS A TOURISM WEBSITE. TOURISM PROMOTION BENEFITS THE ECONOMY OF TWO COUNTIES WITH A COMBINED POPULATION OF 47,135.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990-EZ, PART I, LINE 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990-EZ, PART II, LINE 24
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990-EZ, PART II, LINE 26
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990-EZ, PART III, LINE 28
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990-EZ, PART III, LINE 31
ReturnHeader/BuildTS02025-03-06 01:10:19Z
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ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0PRESIDENT
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-12-23
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ReturnHeader/Filer/BusinessNameControlTxt0DRIF
ReturnHeader/Filer/EIN0455426941
ReturnHeader/Filer/USAddress/AddressLine1Txt0PO BOX 201
ReturnHeader/Filer/USAddress/CityNm0PRAIRIE DU CHIEN
ReturnHeader/Filer/USAddress/StateAbbreviationCd0WI
ReturnHeader/Filer/USAddress/ZIPCd053821
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0false
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0391769340
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ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0LA CROSSE
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0WI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd0546015088
ReturnHeader/PreparerPersonGrp/PhoneNum06083266456
ReturnHeader/PreparerPersonGrp/PreparationDt02026-01-06
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0MARC A ROEN CPA
ReturnHeader/ReturnTs02026-01-06T16:41:48-05:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/TaxPeriodBeginDt02024-08-01
ReturnHeader/TaxPeriodEndDt02025-07-31
ReturnHeader/TaxYr02024

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Peer Organizations

Similar nonprofits based on the same Siviq industry and scale cohort. 501(c)4 • <$500k nonprofits