Liabilities / Assets
59th percentile
Tied with the lowest-debt nonprofits in its peer group.
Rochester Greenovation Inc
EIN 45-2495699 • 501(c)3 • Rochester, NY
Profile
To help people reuse items so that they stay out of the landfill. We are a local example of the growing movement to reduce consumption and preserve our environment for future generations.
Siviq Scores
Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.
0.00x
Liabilities / Revenue
61st percentile
Tied with the lowest-debt nonprofits in its peer group.
Net Margin
39th percentile
Higher net margin than 39% of similar nonprofits.
Top Officer Pay
84th percentile
Higher top officer pay than 84% of similar nonprofits.
Top officer pay equals 0.0% of source-year revenue.
Asset Growth
41st percentile
Faster asset growth than 41% of similar nonprofits.
Revenue Growth
38th percentile
Faster revenue growth than 38% of similar nonprofits.
Balance Sheet
Assets
Down$34,432
Down $2,997 (-8.0%) from 2023
Liabilities
Flat$0
Flat from 2023
Net Assets
Down$34,432
Down $2,997 (-8.0%) from 2023
Revenue
Down$95,875
Down $12,581 (-12%) from 2023
Expenses
Down$98,872
Down $11,459 (-10%) from 2023
Net Income
Down-$2,997
Down $1,122 (-60%) from 2023
Trend Graphs
Filings
Most recent year
2024 • Form 990EZDetailed filing. Detailed filing data is available for this year.
- Assets
- $34,432
- Liabilities
- $0
- Net assets
- $34,432
- Revenue
- $95,875
- Expenses
- $98,872
- Net income
- -$2,997
Latest Filing Detail
Jump To
Filing Snapshot
- Filing Period
- Jan 1, 2024 to Dec 31, 2024
- Signed
- Jul 17, 2025
- Return Version
- 2024v5.2
- Gross Receipts
- $111,733
Mission and Program Overview
Mission
Educating the public regarding reuse and recycling.
To help people reuse items so that they stay out of the landfill. We are a local example of the growing movement to reduce consumption and preserve our environment for future generations.
Program Services
| Description | Grants | Expenses |
|---|---|---|
| Community Give-back Program: Rochester Greenovation accumulates excess materials throughout the year which are not suitable for retail sale. We partner with other local non-profit organizations to find new homes for these items at no cost. Examples include clothing to local homeless shelters, furniture to a recently homeless individual on referral from a parter organization or excess building materials to a community project. Non-Profit Collaboration Program: When individuals donate items to the store, the donor can request half of the sale to go to 3 other non-profit organizations. | $0 | $84,167 |
Compensation and Service Providers
Employees
| Name | Title | Full / Part Time | Base | Other | Total |
|---|---|---|---|---|---|
| Rosa LaDelfa | Director | - | $0 | - | - |
| Tim Pryor | Director | - | $0 | - | - |
| Dave Sutliff-Atias | Director | - | $0 | - | - |
| Dawn Wendt | Director | - | $0 | - | - |
| Carole Lombard | Treasurer | - | $0 | - | - |
| Mathilda Navias | VP/Secretary | - | $0 | - | - |
| Marcy Wehling | Vice President | - | $0 | - | - |
| Kimberly DePrez | Executive Director | PT | $0 | - | - |
Filing and Contact Details
Filer
- Filer Name
- Rochester Greenovation Inc
- EIN
- 45-2495699
- Phone
- 5854724340
- Address
- 22 Flint St, Rochester, NY 14608
Signing Officer
- Name
- Kimberly DePrez
- Title
- Executive Director
- Phone
- 5854724340
- Signed
- 2025-07-17
- Discuss with paid preparer
- Yes
Preparer
- Firm
- Heveron & Company CPAs PLLC
- Address
- 260 Plymouth Avenue South, Rochester, NY 14608
- Preparer
- Brenda Smith
- Phone
- 5852322956
Supplemental Narrative
Additional Explanations
Form 990-EZ, Part I, Line 4 - Other Investment Income
“Description: Interest Income. Amount: 10.”
Form 990-EZ, Part I, Line 7 - Sales of Inventory
“Income: Gross Receipts: 83,396. Returns and Allowances: 0. Less Cost of Goods Sold: 15,858. Gross Profit: 67,538. Cost of Goods Sold: Inventory at Beginning of Year: 0. Merchandise Purchased: 0. Cost of Labor: 0. Materials and Supplies: 0. Other Costs: 15,858. Inventory at End of Year: 0. Cost of Goods Sold: 15,858.”
Form 990-EZ, Part I, Line 7B - Other Costs
“Description: Selling fees. Amount: 15,858.”
Form 990-EZ, Part I, Line 8 - Other Revenue
“Description: Rental of Building Space at 22 Flint St, Rochester, NY 14608. Amount: 13,494.”
Form 990-EZ, Part I, Line 16 - Other Expenses
“Description: Office Expenses. Amount: 1,289. Description: Meals and Entertainment. Amount: 669. Description: Insurance. Amount: 3,411. Description: Depreciation. Amount: 1,340. Description: Other. Amount: 7,161. Description: Advertising and Marketing. Amount: 662. Total to Form 990-EZ, line 16: 14,532.”
Form 990-EZ, Part II, Line 24 - Other Assets
“Description: Security Deposit. Beg. of Year Amount: 8,154. End of Year Amount: 8,154. Description: Other Depreciable Assets. Beg. of Year Amount: 8,106. End of Year Amount: 16,494.”
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This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
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| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 0 | Description: Interest Income. Amount: 10. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 1 | Income: Gross Receipts: 83,396. Returns and Allowances: 0. Less Cost of Goods Sold: 15,858. Gross Profit: 67,538. Cost of Goods Sold: Inventory at Beginning of Year: 0. Merchandise Purchased: 0. Cost of Labor: 0. Materials and Supplies: 0. Other Costs: 15,858. Inventory at End of Year: 0. Cost of Goods Sold: 15,858. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 2 | Description: Selling fees. Amount: 15,858. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 3 | Description: Rental of Building Space at 22 Flint St, Rochester, NY 14608. Amount: 13,494. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 4 | Description: Office Expenses. Amount: 1,289. Description: Meals and Entertainment. Amount: 669. Description: Insurance. Amount: 3,411. Description: Depreciation. Amount: 1,340. Description: Other. Amount: 7,161. Description: Advertising and Marketing. Amount: 662. Total to Form 990-EZ, line 16: 14,532. |
| IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt | 5 | Description: Security Deposit. Beg. of Year Amount: 8,154. End of Year Amount: 8,154. Description: Other Depreciable Assets. Beg. of Year Amount: 8,106. End of Year Amount: 16,494. |
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| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 3 | Form 990-EZ, Part I, Line 8 - Other Revenue |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 4 | Form 990-EZ, Part I, Line 16 - Other Expenses |
| IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc | 5 | Form 990-EZ, Part II, Line 24 - Other Assets |
| TransferPrsnlBnftContractsDecl/DeclarationDesc | 0 | The organization did not, during the year, receive any funds, directly,or indirectly, to pay premiums on a personal benefit contract.The organization, did not, during the year, pay any premiums, directly,or indirectly, on a personal benefit contract. |
| ReturnHeader/BuildTS | 0 | 2025-03-06 01:10:19Z |
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| ReturnHeader/PreparerPersonGrp/PreparationDt | 0 | 2025-07-17 |
| ReturnHeader/PreparerPersonGrp/PreparerPersonNm | 0 | Brenda Smith |
| ReturnHeader/ReturnTs | 0 | 2025-07-29T08:47:36-05:00 |
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| ReturnHeader/TaxPeriodBeginDt | 0 | 2024-01-01 |
| ReturnHeader/TaxPeriodEndDt | 0 | 2024-12-31 |
| ReturnHeader/TaxYr | 0 | 2024 |
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