Civic Intelligence

Choice Media Inc

990 • Fiscal year 2020 • EIN 45-2401943

Jan 01, 2020 to Dec 31, 2020 • Filed on Jul 30, 2021

Organization ProfileCHOICEMEDIA.TV
35 Webb AveOcean Grove, NJ 07756

(201) 239-1270

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

56th percentile

0.00x

Higher debt load relative to assets than 56% of similar nonprofits.

2020 filings • 501(c)3 • <$500k nonprofits • Source year 2020

Liabilities / Revenue

55th percentile

0.00x

Higher debt load relative to revenue than 55% of similar nonprofits.

2020 filings • 501(c)3 • <$500k nonprofits • Source year 2020

Net Margin

62nd percentile

14%

Higher net margin than 62% of similar nonprofits.

2020 filings • 501(c)3 • <$500k nonprofits • Source year 2020

Top Officer Pay

98th percentile

$98,077

Higher top officer pay than 98% of similar nonprofits.

Top officer pay equals 27.8% of source-year revenue.

2020 filings • 501(c)3 • <$500k nonprofits • Source year 2020

Asset Growth

74th percentile

34%

Faster asset growth than 74% of similar nonprofits.

2020 filings • 501(c)3 • <$500k nonprofits • Annualized from 2019 to 2020

Revenue Growth

64th percentile

-0.2%

Faster revenue growth than 64% of similar nonprofits.

2020 filings • 501(c)3 • <$500k nonprofits • Annualized from 2019 to 2020

Balance Sheet
Liabilities / Assets56th percentile

Assets

Up

$179,837

Up $45,321 (+34%) from 2019

Net Assets

Up

$179,776

Up $48,295 (+37%) from 2019

Liabilities

Down

$61

Down $2,974 (-98%) from 2019

Revenue And Expenses
Liabilities / Revenue55th percentileNet Margin62nd percentile

Revenue

Down

$353,252

Down $692 (-0.2%) from 2019

Expenses

Down

$304,957

Down $22,860 (-7.0%) from 2019

Net Income

Up

$48,295

Up $22,168 (+85%) from 2019

Historical Trend

Balance Sheet Trend

Asset Growth74th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$300K$200K$100K$0-$100KAssets 2012: $56,733Liabilities 2012: $0Net Assets 2012: $56,7332012Assets 2013: $208,388Liabilities 2013: $24,242Net Assets 2013: $184,1462013Assets 2014: $138,952Liabilities 2014: $1,801Net Assets 2014: $137,1512014Assets 2015: $130,751Liabilities 2015: $7,625Net Assets 2015: $123,1262015Assets 2016: $89,820Liabilities 2016: $719Net Assets 2016: $89,1012016Assets 2017: $61,778Liabilities 2017: $997Net Assets 2017: $60,7812017Assets 2018: $111,357Liabilities 2018: $6,004Net Assets 2018: $105,3532018Assets 2019: $134,516Liabilities 2019: $3,035Net Assets 2019: $131,4812019Assets 2020: $179,837Liabilities 2020: $61Net Assets 2020: $179,7762020Assets 2021: $184,859Liabilities 2021: -$45Net Assets 2021: $184,9042021Assets 2022: $0Liabilities 2022: $0Net Assets 2022: $02022

Highlighted filing

2020

Assets$179,837
Liabilities$61
Net Assets$179,776
Open 2020 Filing

Operations Trend

Revenue Growth64th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$1.0M$500K$0-$500KRevenue 2012: $301,592Expenses 2012: $362,287Net Income 2012: -$60,6952012Revenue 2013: $503,939Expenses 2013: $349,846Net Income 2013: $154,0932013Revenue 2014: $707,225Expenses 2014: $769,992Net Income 2014: -$62,7672014Revenue 2015: $391,152Expenses 2015: $405,293Net Income 2015: -$14,1412015Revenue 2016: $354,551Expenses 2016: $388,576Net Income 2016: -$34,0252016Revenue 2017: $345,473Expenses 2017: $373,795Net Income 2017: -$28,3222017Revenue 2018: $364,250Expenses 2018: $319,677Net Income 2018: $44,5732018Revenue 2019: $353,944Expenses 2019: $327,817Net Income 2019: $26,1272019Revenue 2020: $353,252Expenses 2020: $304,957Net Income 2020: $48,2952020Revenue 2021: $297,631Expenses 2021: $292,009Net Income 2021: $5,6222021Revenue 2022: $9,925Expenses 2022: $194,829Net Income 2022: -$184,9042022

Highlighted filing

2020

Revenue$353,252
Expenses$304,957
Net Income$48,295
Open 2020 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2020 to Dec 31, 2020
Signed
Jul 30, 2021
Return Version
2020v4.0
Gross Receipts
$353,252
Mission and Program Overview

Mission

Organized exclusively for the purpose of edcucating the public in regards to situations and problems relating to our school systems

Organization is organized exclusively for educational purposes

Balance Sheet Detail
LineBeginningEndChange
Assets
Rtn Earn Endowment Incm Other Fnds$131,481$179,776▲ $48,295
Cash and Non-Interest-Bearing Accounts$126,875$172,329▲ $45,454
Land, Buildings, and Equipment, Net$2,141$2,008▼ $133
Total Assets$134,516$179,837▲ $45,321
Other Assets Total$5,500$5,500→ $0
Liabilities
Other Liabilities$3,035$61▼ $2,974
Total Liabilities$3,035$61▼ $2,974
Net Assets / Fund Balance
Total Net Assets Fund Balance$131,481$179,776▲ $48,295
Total Liabilities and Net Assets / Fund Balance$134,516$179,837▲ $45,321

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$2,008$1,780$3,788
Compensation and Service Providers
Top Officer Pay98th percentile

Employees

NameTitleFull / Part TimeBaseTotal
Robert BowdonExecutive DiFT$98,077$98,077

Board Members and Trustees

NameTitle
Larry SandChairman
Craig HeardTrustee
Jason BedrickTrustee
Lindsey BurkeTrustee
Patrick WolfTrustee
Revenue and Support

Revenue Composition

Contributions and Grants
$353,252
Program Service Revenue
$0
Investment Income
$0
Other Revenue
$0
All Other Contributions
$353,252
Change in Net Assets
$48,295
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$253,481
Other Expenses$51,476
Total Fundraising Expense$11,734
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Other Salaries and Wages$110,126$8,137-$118,263
Current Officers, Directors, Trustees, and Key Employees$78,462$9,808$9,808$98,078
Occupancy$34,019--$34,019
Other Employee Benefits$16,918$1,556$972$19,446
Payroll Taxes$15,394$1,415$885$17,694
Office Expenses$5,613$110$69$5,792
Information Technology$5,020--$5,020
Fees for Services Accounting-$2,650-$2,650
Advertising$2,400--$2,400
Travel$1,303--$1,303
Depreciation Depletion$133--$133
Interest$99--$99
Fees for Services Other$60--$60
Total Functional Expenses$269,547$23,676$11,734$304,957
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Credit Card$61
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 11B

“No review was or will be conducted.”

Form 990, Page 6, Part VI, Line 19

“No documents available to the public”

Filing and Contact Details

Filer

Filer Name
Choice Media Inc
EIN
45-2401943
Phone
2012391270
Address
35 WEBB AVE, OCEAN GROVE, NJ 07756

Signing Officer

Name
Robert Bowdon
Title
Executive Director
Phone
2012391270
Signed
2021-07-30
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Robert Bowdon
Formed
2011
Legal Domicile
Nj
Voting Board Members
6
Independent Board Members
6
Employees
3

Preparer

Firm
Bedford Tax Services
Address
41 VILLAGE COURT, HAZLET, NJ 07730
Preparer
Michael L Zola
Phone
7327392632
Supplemental Narrative

Additional Explanations

Form 990, Page 2, Part III, Line 4D

“Choice media's mission is to create and aggregate news and commentary about trends in public and private education.”

Raw XML Appendix314 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1NO REVIEW WAS OR WILL BE CONDUCTED.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2NO DOCUMENTS AVAILABLE TO THE PUBLIC
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ReturnHeader/Filer/BusinessNameControlTxt0CHOI
ReturnHeader/Filer/EIN0452401943
ReturnHeader/Filer/PhoneNum02012391270
ReturnHeader/Filer/USAddress/AddressLine1Txt035 WEBB AVE
ReturnHeader/Filer/USAddress/CityNm0OCEAN GROVE
ReturnHeader/Filer/USAddress/StateAbbreviationCd0NJ
ReturnHeader/Filer/USAddress/ZIPCd007756
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0272566318
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0BEDFORD TAX SERVICES
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt041 VILLAGE COURT
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0HAZLET
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0NJ
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd007730
ReturnHeader/PreparerPersonGrp/PhoneNum07327392632
ReturnHeader/PreparerPersonGrp/PreparationDt02021-08-16
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0MICHAEL L ZOLA
ReturnHeader/PreparerPersonGrp/SelfEmployedInd0X
ReturnHeader/ReturnTs02021-08-16T10:49:11-05:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonFirstNm0ROBERT
ReturnHeader/SigningOfficerGrp/PersonFullName/PersonLastNm0BOWDON
ReturnHeader/TaxPeriodBeginDt02020-01-01
ReturnHeader/TaxPeriodEndDt02020-12-31
ReturnHeader/TaxYr02020

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Filings

Displayed year

2020 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$179,837
Liabilities
$61
Net assets
$179,776
Revenue
$353,252
Expenses
$304,957
Net income
$48,295
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2022Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$0.10$1.95$1.85
2021Detailed filing. Detailed filing data is available for this year.$1.85$0.00$1.85$2.98$2.92$0.06
2020Detailed filing. Detailed filing data is available for this year.$1.80$0.00$1.80$3.53$3.05$0.48
2019Detailed filing. Detailed filing data is available for this year.$1.35$0.03$1.31$3.54$3.28$0.26
2018Detailed filing. Detailed filing data is available for this year.$1.11$0.06$1.05$3.64$3.20$0.45
2017Detailed filing. Detailed filing data is available for this year.$0.62$0.01$0.61$3.45$3.74$0.28
2016Detailed filing. Detailed filing data is available for this year.$0.90$0.01$0.89$3.55$3.89$0.34
2015Detailed filing. Detailed filing data is available for this year.$1.31$0.08$1.23$3.91$4.05$0.14
2014Detailed filing. Detailed filing data is available for this year.$1.39$0.02$1.37$7.07$7.70$0.63
2013Summary only. Only limited summary data is available for this year.$2.08$0.24$1.84$5.04$3.50$1.54
2012Summary only. Only limited summary data is available for this year.$0.57$0.00$0.57$3.02$3.62$0.61