Civic Intelligence

King Advisory Inc C/O Dr Martin Luther King Center

990EZ • Fiscal year 2024 • EIN 45-0499327

Jan 01, 2024 to Dec 31, 2024 • Filed on Oct 28, 2025

Organization Profile
1531 W Vliet StreetMilwaukee, WI 53205

(414) 344-5788

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

56th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

57th percentile

0.00x

Tied with the lowest-debt nonprofits in its peer group.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Net Margin

34th percentile

-4.1%

Higher net margin than 34% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Top Officer Pay

79th percentile

$0

Higher top officer pay than 79% of similar nonprofits.

Top officer pay equals 0.0% of source-year revenue.

2024 filings • 501(c)3 • <$500k nonprofits • Source year 2024

Asset Growth

27th percentile

-15%

Faster asset growth than 27% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

21st percentile

-26%

Faster revenue growth than 21% of similar nonprofits.

2024 filings • 501(c)3 • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets56th percentile

Assets

Down

$12,104

Down $2,215 (-15%) from 2023

Net Assets

Down

$12,104

Down $2,215 (-15%) from 2023

Liabilities

Flat

$0

Flat from 2023

Revenue And Expenses
Liabilities / Revenue57th percentileNet Margin34th percentile

Revenue

Down

$54,501

Down $19,184 (-26%) from 2023

Expenses

Down

$56,716

Down $2,650 (-4.5%) from 2023

Net Income

Down

-$2,215

Down $16,534 (-115%) from 2023

Historical Trend

Balance Sheet Trend

Asset Growth27th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$20K$15K$10K$5.0K$0Assets 2010: $5,741Liabilities 2010: $0Net Assets 2010: $5,7412010Assets 2011: $9,185Liabilities 2011: $0Net Assets 2011: $9,1852011Assets 2012: $2,096Liabilities 2012: $0Net Assets 2012: $2,0962012Assets 2013: $3,694Liabilities 2013: $0Net Assets 2013: $3,6942013Assets 2014: $937Liabilities 2014: $0Net Assets 2014: $9372014Assets 2015: $937Liabilities 2015: $0Net Assets 2015: $9372015Assets 2016: $937Liabilities 2016: $0Net Assets 2016: $9372016Assets 2017: $0Liabilities 2017: $0Net Assets 2017: $02017Assets 2018: $0Liabilities 2018: $0Net Assets 2018: $02018Assets 2019: $0Liabilities 2019: $0Net Assets 2019: $02019Assets 2020: $17,500Liabilities 2020: $0Net Assets 2020: $17,5002020Assets 2021: $0Liabilities 2021: $0Net Assets 2021: $02021Assets 2022: $0Liabilities 2022: $0Net Assets 2022: $02022Assets 2023: $14,319Liabilities 2023: $0Net Assets 2023: $14,3192023Assets 2024: $12,104Liabilities 2024: $0Net Assets 2024: $12,1042024

Highlighted filing

2024

Assets$12,104
Liabilities$0
Net Assets$12,104
Open 2024 Filing

Operations Trend

Revenue Growth21st percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$100K$50K$0-$50KRevenue 2010: $49,868Expenses 2010: $49,386Net Income 2010: $4822010Revenue 2011: $53,505Expenses 2011: $50,061Net Income 2011: $3,4442011Revenue 2012: $46,927Expenses 2012: $54,016Net Income 2012: -$7,0892012Revenue 2013: $44,571Expenses 2013: $42,973Net Income 2013: $1,5982013Revenue 2014: $37,379Expenses 2014: $40,136Net Income 2014: -$2,7572014Revenue 2015: $37,316Expenses 2015: $37,316Net Income 2015: $02015Revenue 2016: $34,669Expenses 2016: $34,669Net Income 2016: $02016Revenue 2017: $25,494Expenses 2017: $26,431Net Income 2017: -$9372017Revenue 2018: $31,710Expenses 2018: $31,710Net Income 2018: $02018Revenue 2019: $42,804Expenses 2019: $42,804Net Income 2019: $02019Revenue 2020: $17,500Expenses 2020: $0Net Income 2020: $17,5002020Revenue 2021: $51,923Expenses 2021: $69,423Net Income 2021: -$17,5002021Revenue 2022: $62,290Expenses 2022: $62,290Net Income 2022: $02022Revenue 2023: $73,685Expenses 2023: $59,366Net Income 2023: $14,3192023Revenue 2024: $54,501Expenses 2024: $56,716Net Income 2024: -$2,2152024

Highlighted filing

2024

Revenue$54,501
Expenses$56,716
Net Income-$2,215
Open 2024 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Oct 28, 2025
Return Version
2024v5.2
Gross Receipts
$54,501
Mission and Program Overview

Mission

Providing fun filled days of games, entertainment and family activities as a means of motivating higher educational performance. Distributtion of book bags and school supplies.

Program Services

DescriptionGrantsExpenses
ASSISTING CENTRAL CITY STUDENTS IN THEIR MOTIVATION AND STUDIES IN THE PUBLIC SCHOOL ENVIRONMENT.--
Compensation and Service Providers
Top Officer Pay79th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
VANESSA JOHNSONTreasurer-$0--
DONNA SHEPARDDirector-$0--
REV QUINCY JOHNSONDirector-$0--
DEE MCCOLLUMAd-Hoc Director-$0--
ELIZABETH COGGSFounder-$0--
LADETTE AUSTINDirector-$0--
NORI CARTERPresident-$0--
CHARLES REESEDirector-$0--
PRECILLA COGGS-JONESDirector-$0--
CHOLE COGGS-JONESDirector-$0--
DEVONNA COGGS-JONESVice President-$0--
KENDALL PARSONDirector-$0--
PAULA PITCHFORDSecretary-$0--
Filing and Contact Details

Filer

Filer Name
King Advisory Inc
EIN
45-0499327
In Care Of
% VANESSA JOHNSON
Phone
4143445788
Address
1531 W VLIET STREET, MILWAUKEE, WI 53205

Signing Officer

Name
Vanessa Johnson
Title
Treasurer
Phone
4144066582
Signed
2025-10-28

Preparer

Firm
Williams CPA LLC
Address
1850 N MARTIN LUTHER KING DR 201, MILWAUKEE, WI 53212
Preparer
Noel a Williams
Phone
4142646490
Supplemental Narrative

Additional Explanations

Part

“School bags & supplies to various students through out the milwaukee public school community.”

Form 990EZ Part I Line 16

“Description:THANKSGIVING TURKEYS & FOODS Amount:23800”

Form 990EZ Part I Line 16

“Description:ARENA RENTAL - TENTS/TABLES/CHAIRS Amount:2637”

Form 990EZ Part I Line 16

“Description:BOOK BAGS & SCHOOL SUPPLIES Amount:12826”

Form 990EZ Part I Line 16

“Description:CHRISTMAS TOYS Amount:7394”

Form 990EZ Part I Line 16

“Description:VOLUNTEER AREA/T-SHIRTS & SUPPLIES Amount:3035”

Form 990EZ Part I Line 16

“Description:MARKETING & PUBLIC RELATIONS Amount:1100”

Form 990EZ Part I Line 16

“Description:GENERAL ADMINISTRATION Amount:1624”

Form 990EZ Part I Line 16

“Description:CONTRACTED SERVICES/SUPPLIES Amount:4300”

Raw XML Appendix214 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

Path#Value
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IRS990EZ/BooksInCareOfDetail/USAddress/CityNm0MILWAUKEE
IRS990EZ/BooksInCareOfDetail/USAddress/StateAbbreviationCd0WI
IRS990EZ/BooksInCareOfDetail/USAddress/ZIPCd053205
IRS990EZ/CashSavingsAndInvestmentsGrp/BOYAmt014319
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IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt00
IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt10
IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt20
IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt30
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IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt100
IRS990EZ/OfficerDirectorTrusteeEmplGrp/ExpenseAccountOtherAllwncAmt110
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IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm0VANESSA JOHNSON
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm1DONNA SHEPARD
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm2REV QUINCY JOHNSON
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm3DEE MCCOLLUM
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm4ELIZABETH COGGS
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm5LADETTE AUSTIN
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm6NORI CARTER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm7CHARLES REESE
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm8PRECILLA COGGS-JONES
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm9CHOLE COGGS-JONES
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm10DEVONNA COGGS-JONES
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm11KENDALL PARSON
IRS990EZ/OfficerDirectorTrusteeEmplGrp/PersonNm12PAULA PITCHFORD
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt0TREASURER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt1DIRECTOR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt2DIRECTOR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt3AD-HOC DIRECTOR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt4FOUNDER
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt5DIRECTOR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt6PRESIDENT
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt7DIRECTOR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt8DIRECTOR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt9DIRECTOR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt10VICE PRESIDENT
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt11DIRECTOR
IRS990EZ/OfficerDirectorTrusteeEmplGrp/TitleTxt12SECRETARY
IRS990EZ/OperateHospitalInd0false
IRS990EZ/Organization501c3Ind0X
IRS990EZ/OrganizationDissolvedEtcInd0false
IRS990EZ/OrganizationHadUBIInd0false
IRS990EZ/OtherAssetsTotalDetail/BOYAmt00
IRS990EZ/OtherAssetsTotalDetail/EOYAmt00
IRS990EZ/OtherExpensesTotalAmt056716
IRS990EZ/PrimaryExemptPurposeTxt0PROVIDING FUN FILLED DAYS OF GAMES, ENTERTAINMENT AND FAMILY ACTIVITIES AS A MEANS OF MOTIVATING HIGHER EDUCATIONAL PERFORMANCE. DISTRIBUTTION OF BOOK BAGS AND SCHOOL SUPPLIES.
IRS990EZ/ProgramSrvcAccomplishmentGrp/DescriptionProgramSrvcAccomTxt0ASSISTING CENTRAL CITY STUDENTS IN THEIR MOTIVATION AND STUDIES IN THE PUBLIC SCHOOL ENVIRONMENT.
IRS990EZ/ProhibitedTaxShelterTransInd0false
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IRS990EZ/SalariesOtherCompEmplBnftAmt00
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IRS990EZ/SubjectToProxyTaxInd0false
IRS990EZ/SumOfTotalLiabilitiesGrp/BOYAmt00
IRS990EZ/SumOfTotalLiabilitiesGrp/EOYAmt00
IRS990EZ/TanningServicesProvidedInd0false
IRS990EZ/TotalExpensesAmt056716
IRS990EZ/TotalRevenueAmt054501
IRS990EZ/TransactionWithControlEntInd0false
IRS990EZ/TrnsfrExmptNonChrtblRltdOrgInd0false
IRS990EZ/TypeOfOrganizationCorpInd0X
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearAmt054501
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus1YearAmt073685
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus2YearsAmt062290
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus3YearsAmt059923
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/CurrentTaxYearMinus4YearsAmt017500
IRS990ScheduleA/GiftsGrantsContriRcvd170Grp/TotalAmt0267899
IRS990ScheduleA/GovtFurnSrvcFcltsVl170Grp/TotalAmt00
IRS990ScheduleA/GrossInvestmentIncome170Grp/TotalAmt00
IRS990ScheduleA/OtherIncome170Grp/TotalAmt00
IRS990ScheduleA/PublicOrganization170Ind0X
IRS990ScheduleA/PublicSupportCY170Pct01.00000
IRS990ScheduleA/PublicSupportPY170Pct01.00000
IRS990ScheduleA/PublicSupportTotal170Amt0267899
IRS990ScheduleA/SubstantialContributorsTotAmt00
IRS990ScheduleA/TaxRevLeviedOrgnztnlBnft170Grp/TotalAmt00
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY170Ind0X
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearAmt054501
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus1YearAmt073685
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus2YearsAmt062290
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus3YearsAmt059923
IRS990ScheduleA/TotalCalendarYear170Grp/CurrentTaxYearMinus4YearsAmt017500
IRS990ScheduleA/TotalCalendarYear170Grp/TotalAmt0267899
IRS990ScheduleA/TotalSupportAmt0267899
IRS990ScheduleA/UnrelatedBusinessNetIncm170Grp/TotalAmt00
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/ZIPCode0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0SCHOOL BAGS & SUPPLIES TO VARIOUS STUDENTS THROUGH OUT THE MILWAUKEE PUBLIC SCHOOL COMMUNITY.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1Description:THANKSGIVING TURKEYS & FOODS Amount:23800
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2Description:ARENA RENTAL - TENTS/TABLES/CHAIRS Amount:2637
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3Description:BOOK BAGS & SCHOOL SUPPLIES Amount:12826
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4Description:CHRISTMAS TOYS Amount:7394
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5Description:VOLUNTEER AREA/T-SHIRTS & SUPPLIES Amount:3035
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt6Description:MARKETING & PUBLIC RELATIONS Amount:1100
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt7Description:GENERAL ADMINISTRATION Amount:1624
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt8Description:CONTRACTED SERVICES/SUPPLIES Amount:4300
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0PART
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990EZ PART I LINE 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990EZ PART I LINE 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990EZ PART I LINE 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990EZ PART I LINE 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5FORM 990EZ PART I LINE 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc6FORM 990EZ PART I LINE 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc7FORM 990EZ PART I LINE 16
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc8FORM 990EZ PART I LINE 16
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/PersonNm0VANESSA JOHNSON
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0Treasurer
ReturnHeader/BusinessOfficerGrp/PhoneNum04144066582
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-10-28
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0KING ADVISORY INC
ReturnHeader/Filer/BusinessName/BusinessNameLine2Txt0C/O DR MARTIN LUTHER KING CENTER
ReturnHeader/Filer/BusinessNameControlTxt0KING
ReturnHeader/Filer/EIN0450499327
ReturnHeader/Filer/InCareOfNm0% VANESSA JOHNSON
ReturnHeader/Filer/PhoneNum04143445788
ReturnHeader/Filer/USAddress/AddressLine1Txt01531 W VLIET STREET
ReturnHeader/Filer/USAddress/CityNm0MILWAUKEE
ReturnHeader/Filer/USAddress/StateAbbreviationCd0WI
ReturnHeader/Filer/USAddress/ZIPCd053205
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0true
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0WILLIAMS CPA LLC
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt01850 N MARTIN LUTHER KING DR 201
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0MILWAUKEE
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0WI
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd053212
ReturnHeader/PreparerPersonGrp/PhoneNum04142646490
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0NOEL A WILLIAMS
ReturnHeader/ReturnTs02025-10-29T10:42:48-05:00
ReturnHeader/ReturnTypeCd0990EZ
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2024 • Form 990EZDetailed filing. Detailed filing data is available for this year.

Open filing
Assets
$12,104
Liabilities
$0
Net assets
$12,104
Revenue
$54,501
Expenses
$56,716
Net income
-$2,215
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$12.1$0.00$12.1$54.5$56.7$2.22
2023Detailed filing. Detailed filing data is available for this year.$14.3$0.00$14.3$73.7$59.4$14.3
2022Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$62.3$62.3$0.00
2021Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$51.9$69.4$17.5
2020Detailed filing. Detailed filing data is available for this year.$17.5$0.00$17.5$17.5$0.00$17.5
2019Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$42.8$42.8$0.00
2018Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$31.7$31.7$0.00
2017Detailed filing. Detailed filing data is available for this year.$0.00$0.00$0.00$25.5$26.4$0.94
2016Detailed filing. Detailed filing data is available for this year.$0.94$0.00$0.94$34.7$34.7$0.00
2015Detailed filing. Detailed filing data is available for this year.$0.94$0.00$0.94$37.3$37.3$0.00
2014Detailed filing. Detailed filing data is available for this year.$0.94$0.00$0.94$37.4$40.1$2.76
2013Detailed filing. Detailed filing data is available for this year.$3.69$0.00$3.69$44.6$43.0$1.60
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$2.10$0.00$2.10$46.9$54.0$7.09
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$9.19$0.00$9.19$53.5$50.1$3.44
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$5.74$0.00$5.74$49.9$49.4$0.48