Civic Intelligence

Missouri Rural Health Association

EIN 43-1691291 • 501(c)3 • Jefferson City, MO

Profile

The association is a non-profit member-driven organization whose mission is to safeguard and improve the health of rural missourians. The association accomplishes this mission by engaging in partnerships and providing leadership on rural issues through advocacy, communication, education and reseach.

PO Box 232Jefferson City, MO 65102

n/A

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

57th percentile

0.04x

Higher debt load relative to assets than 57% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Source year 2024

Liabilities / Revenue

47th percentile

0.01x

Higher debt load relative to revenue than 47% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Source year 2024

Net Margin

50th percentile

4.3%

Higher net margin than 50% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Source year 2024

Top Officer Pay

84th percentile

$93,500

Higher top officer pay than 84% of similar nonprofits.

Top officer pay equals 9.8% of source-year revenue.

501(c)3 • $500k-$1M nonprofits • Source year 2024

Asset Growth

78th percentile

23%

Faster asset growth than 78% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Annualized from 2023 to 2024

Revenue Growth

12th percentile

-30%

Faster revenue growth than 12% of similar nonprofits.

501(c)3 • $500k-$1M nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets57th percentile

Assets

Up

$260,565

Up $49,387 (+23%) from 2023

Liabilities

Up

$9,422

Up $8,423 (+843%) from 2023

Net Assets

Up

$251,143

Up $40,964 (+19%) from 2023

Operations
Liabilities / Revenue47th percentileNet Margin50th percentile

Revenue

Down

$956,688

Down $408,752 (-30%) from 2023

Expenses

Down

$915,724

Down $368,195 (-29%) from 2023

Net Income

Down

$40,964

Down $40,557 (-50%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth78th percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$300K$200K$100K$0-$100KAssets 2014: $6,291Liabilities 2014: $1,158Net Assets 2014: $5,1332014Assets 2015: $2,272Liabilities 2015: $18,054Net Assets 2015: -$15,7822015Assets 2016: $773Liabilities 2016: $39,261Net Assets 2016: -$38,4882016Assets 2017: $46,293Liabilities 2017: $205Net Assets 2017: $46,0882017Assets 2018: $88,593Liabilities 2018: $157Net Assets 2018: $88,4362018Assets 2019: $97,315Liabilities 2019: $780Net Assets 2019: $96,5352019Assets 2020: $35,559Liabilities 2020: $44,897Net Assets 2020: -$9,3382020Assets 2021: $163,145Liabilities 2021: $3,920Net Assets 2021: $159,2252021Assets 2022: $135,210Liabilities 2022: $5,350Net Assets 2022: $129,8602022Assets 2023: $211,178Liabilities 2023: $999Net Assets 2023: $210,1792023Assets 2024: $260,565Liabilities 2024: $9,422Net Assets 2024: $251,1432024

Highlighted filing

2024

Assets$260,565
Liabilities$9,422
Net Assets$251,143
Open 2024 Filing

Operations Trend

Revenue Growth12th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$1.5M$1.0M$500K$0-$500KRevenue 2014: $106,535Expenses 2014: $115,232Net Income 2014: -$8,6972014Revenue 2015: $294,048Expenses 2015: $314,963Net Income 2015: -$20,9152015Revenue 2016: $411,424Expenses 2016: $434,130Net Income 2016: -$22,7062016Revenue 2017: $361,455Expenses 2017: $276,879Net Income 2017: $84,5762017Revenue 2018: $310,040Expenses 2018: $267,692Net Income 2018: $42,3482018Revenue 2019: $430,720Expenses 2019: $422,621Net Income 2019: $8,0992019Revenue 2020: $451,103Expenses 2020: $556,976Net Income 2020: -$105,8732020Revenue 2021: $1,448,861Expenses 2021: $1,280,298Net Income 2021: $168,5632021Revenue 2022: $1,320,774Expenses 2022: $1,350,139Net Income 2022: -$29,3652022Revenue 2023: $1,365,440Expenses 2023: $1,283,919Net Income 2023: $81,5212023Revenue 2024: $956,688Expenses 2024: $915,724Net Income 2024: $40,9642024

Highlighted filing

2024

Revenue$956,688
Expenses$915,724
Net Income$40,964
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$260,565
Liabilities
$9,422
Net assets
$251,143
Revenue
$956,688
Expenses
$915,724
Net income
$40,964
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$0.26$0.01$0.25$0.96$0.92$0.04
2023Detailed filing. Detailed filing data is available for this year.$0.21$0.00$0.21$1.37$1.28$0.08
2022Detailed filing. Detailed filing data is available for this year.$0.14$0.01$0.13$1.32$1.35$0.03
2021Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.16$0.00$0.16$1.45$1.28$0.17
2020Detailed filing. Detailed filing data is available for this year.$0.04$0.04$0.01$0.45$0.56$0.11
2019Detailed filing. Detailed filing data is available for this year.$0.10$0.00$0.10$0.43$0.42$0.01
2018Detailed filing. Detailed filing data is available for this year.$0.09$0.00$0.09$0.31$0.27$0.04
2017Detailed filing. Detailed filing data is available for this year.$0.05$0.00$0.05$0.36$0.28$0.08
2016Detailed filing. Detailed filing data is available for this year.$0.00$0.04$0.04$0.41$0.43$0.02
2015Detailed filing. Detailed filing data is available for this year.$0.00$0.02$0.02$0.29$0.31$0.02
2014Detailed filing. Detailed filing data is available for this year.$0.01$0.00$0.01$0.11$0.12$0.01
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
Oct 9, 2025
Return Version
2024v5.2
Gross Receipts
$956,688
Mission and Program Overview

Mission

The association is a non-profit member-driven organization whose mission is to safeguard and improve the health of rural missourians. The association accomplishes this mission by engaging in partnerships and providing leadership on rural issues through advocacy, communication, education and reseach.

The association is a non-profit organization whose mission is to safeguard and improve the health of rural missourians. The association accomplishes this mission by engaging in partnerships and providing leadership on rural issues through advocacy, communication, education and research.

Balance Sheet Detail
LineBeginningEndChange
Assets
Rtn Earn Endowment Incm Other Fnds$210,179$251,143▲ $40,964
Savings and Temporary Cash Investments$211,178$250,435▲ $39,257
Cash and Non-Interest-Bearing Accounts-$10,130-
Accounts Receivable-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Investments in Publicly Traded Securities-$0-
Land, Buildings, and Equipment, Net-$0-
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Prepaid Expenses and Deferred Charges-$0-
Total Assets$211,178$260,565▲ $49,387
Other Assets Total-$0-
Liabilities
Other Liabilities$999$9,422▲ $8,423
Total Liabilities$999$9,422▲ $8,423
Net Assets / Fund Balance
Total Net Assets Fund Balance$210,179$251,143▲ $40,964
Total Liabilities and Net Assets / Fund Balance$211,178$260,565▲ $49,387
Compensation and Service Providers
Top Officer Pay84th percentile

Employees

NameTitleFull / Part TimeBaseTotal
Heidi LucasExecutive DirectorFT$93,500$93,500

Board Members and Trustees

NameTitle
Tim ShryackPresident
Katie ReichardPresident Elect
Amanda ArnoldBoard Member
Jennifer HeinleinBoard Member
Lauren MoyerBoard Member
Rachel MutruxBoard Member
Sarah MoodyBoard Member
Tania SharpBoard Member
Deanna LambSecretary
Carla GibsonTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$871,556
Program Service Revenue
$84,550
Investment Income
$435
Other Revenue
$147
All Other Contributions
$243,552
Change in Net Assets
$40,964
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$677,667
Salaries, Compensation, and Employee Benefits$238,057
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Management$275,254$1,000-$276,254
Fees for Services Other$134,100$2,160-$136,260
Other Salaries and Wages$108,655$2,386-$111,041
Current Officers, Directors, Trustees, and Key Employees$93,000$500-$93,500
Conferences and Meetings$33,050$1,300-$34,350
Payroll Taxes$15,426$696-$16,122
Travel$7,147$7,246-$14,393
Advertising$7,063$7,276-$14,339
Other Employee Benefits$11,100$80-$11,180
Fees for Services Accounting-$7,975-$7,975
Information Technology$2,603$4,447-$7,050
Pension Plan Contributions$4,041$2,173-$6,214
All Other Expenses$1,787$1,837-$3,624
Office Expenses$1,612$1,429-$3,041
Insurance-$2,054-$2,054
Other Expenses$1,514$59-$1,573
Fees for Services Legal$750--$750
Total Functional Expenses$865,308$50,416$0$915,724
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
Yes
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Debt and Bond Financing

Other Reported Liabilities

LiabilityAmount
Retirement Plan Payable$6,214
Credit Cards Payable$3,208
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
No
Other officer compensation reviewed
No
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section B, Line 11B

“A draft copy of Form 990 is shared via email to board members for review and approval before filing.”

Form 990, Part VI, Section C, Line 19

“No documents available to the public.”

Filing and Contact Details

Filer

Filer Name
Missouri Rural Health Association
EIN
43-1691291
Phone
5736322700
Address
PO BOX 232, JEFFERSON CITY, MO 65102

Signing Officer

Name
Heidi Lucas
Title
Executive Director
Signed
2025-10-09
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Heidi Lucas
Formed
1994
Legal Domicile
Mo
Voting Board Members
10
Independent Board Members
10
Employees
4

Preparer

Firm
Schwartz & Lecure LLC
Address
3432 W TRUMAN BLVD STE 205, JEFFERSON CITY, MO 65109
Preparer
Gregory J LeCure
Phone
5738938500
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IRS990/MissionDesc0THE ASSOCIATION IS A NON-PROFIT ORGANIZATION WHOSE MISSION IS TO SAFEGUARD AND IMPROVE THE HEALTH OF RURAL MISSOURIANS. THE ASSOCIATION ACCOMPLISHES THIS MISSION BY ENGAGING IN PARTNERSHIPS AND PROVIDING LEADERSHIP ON RURAL ISSUES THROUGH ADVOCACY, COMMUNICATION, EDUCATION AND RESEARCH.
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IRS990/ProgSrvcAccomActy2Grp/Desc0HealthTran, launched in 2014, is a volunteer driver program designed to bridge persistent rural transportation gaps and improve health outcomes for Missourians. It collaborates with local community champions and partner agencies to assess transportation needs, recruit vetted volunteer drivers, and coordinate rides through a HIPAA-compliant scheduling platform. By providing reliable transportation to healthcare and wellness services, HealthTran helps reduce missed appointments and prevent unnecessary emergency room visits.
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IRS990/ProgSrvcAccomActy3Grp/Desc0In 2019, MRHA partnered with the Missouri Foundation for Health to pilot a program addressing gaps in acute and specialty care by connecting rural hospitals with virtual care services. The initiative introduced e-Care and e-Hospitalist telehealth services to expand access in medically underserved communities
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