Civic Intelligence

Missouri Retailers Association

EIN 43-0416210 • 501(c)6 • Jefferson City, MO

Profile

Missouri retailers association is a membership organization which provides information and resources to the retail sales industry in missouri.

618 E Capitol AveJefferson City, MO 65101-3010

moretailers.com

Siviq Scores

Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.

Liabilities / Assets

61st percentile

0.02x

Higher debt load relative to assets than 61% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Liabilities / Revenue

64th percentile

0.02x

Higher debt load relative to revenue than 64% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Net Margin

25th percentile

-16%

Higher net margin than 25% of similar nonprofits.

501(c)6 • <$500k nonprofits • Source year 2024

Top Officer Pay

98th percentile

$125,315

Higher top officer pay than 98% of similar nonprofits.

Top officer pay equals 77.7% of source-year revenue.

501(c)6 • <$500k nonprofits • Source year 2024

Asset Growth

33rd percentile

-13%

Faster asset growth than 33% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2023 to 2024

Revenue Growth

35th percentile

-9.9%

Faster revenue growth than 35% of similar nonprofits.

501(c)6 • <$500k nonprofits • Annualized from 2023 to 2024

Balance Sheet
Liabilities / Assets61st percentile

Assets

Down

$176,602

Down $25,822 (-13%) from 2023

Liabilities

Up

$2,958

Up $46 (+1.6%) from 2023

Net Assets

Down

$173,644

Down $25,868 (-13%) from 2023

Operations
Liabilities / Revenue64th percentileNet Margin25th percentile

Revenue

Down

$161,219

Down $17,616 (-9.9%) from 2023

Expenses

Up

$187,087

Up $1,846 (+1.0%) from 2023

Net Income

Down

-$25,868

Down $19,462 (-304%) from 2023

Trend Graphs

Balance Sheet Trend

Asset Growth33rd percentile

Grouped bars show assets, liabilities, and net assets across loaded filings.

$300K$200K$100K$0Assets 2010: $67,469Liabilities 2010: $23,545Net Assets 2010: $43,9242010Assets 2011: $58,287Liabilities 2011: $20,746Net Assets 2011: $37,5412011Assets 2012: $49,103Liabilities 2012: $12,932Net Assets 2012: $36,1712012Assets 2013: $63,361Liabilities 2013: $12,803Net Assets 2013: $50,5582013Assets 2014: $88,791Liabilities 2014: $3,236Net Assets 2014: $85,5552014Assets 2015: $100,069Liabilities 2015: $7,789Net Assets 2015: $92,2802015Assets 2016: $120,613Liabilities 2016: $7,863Net Assets 2016: $112,7502016Assets 2017: $115,683Liabilities 2017: $4,216Net Assets 2017: $111,4672017Assets 2018: $144,977Liabilities 2018: $3,990Net Assets 2018: $140,9872018Assets 2019: $203,553Liabilities 2019: $2,543Net Assets 2019: $201,0102019Assets 2020: $206,145Liabilities 2020: $2,661Net Assets 2020: $203,4842020Assets 2021: $204,449Liabilities 2021: $2,766Net Assets 2021: $201,6832021Assets 2022: $208,833Liabilities 2022: $2,915Net Assets 2022: $205,9182022Assets 2023: $202,424Liabilities 2023: $2,912Net Assets 2023: $199,5122023Assets 2024: $176,602Liabilities 2024: $2,958Net Assets 2024: $173,6442024

Highlighted filing

2024

Assets$176,602
Liabilities$2,958
Net Assets$173,644
Open 2024 Filing

Operations Trend

Revenue Growth35th percentile

Revenue, expenses, and net income by year, with the latest filing highlighted.

$400K$300K$200K$100K$0-$100KExpenses 2010: $228,8232010Expenses 2011: $216,6892011Expenses 2012: $226,9142012Revenue 2013: $230,745Expenses 2013: $216,358Net Income 2013: $14,3872013Revenue 2014: $277,194Expenses 2014: $252,951Net Income 2014: $24,2432014Revenue 2015: $300,119Expenses 2015: $293,394Net Income 2015: $6,7252015Revenue 2016: $339,357Expenses 2016: $318,887Net Income 2016: $20,4702016Revenue 2017: $185,510Expenses 2017: $186,793Net Income 2017: -$1,2832017Revenue 2018: $233,590Expenses 2018: $204,070Net Income 2018: $29,5202018Revenue 2019: $297,621Expenses 2019: $237,598Net Income 2019: $60,0232019Revenue 2020: $242,047Expenses 2020: $239,573Net Income 2020: $2,4742020Revenue 2021: $221,974Expenses 2021: $223,775Net Income 2021: -$1,8012021Revenue 2022: $190,398Expenses 2022: $186,163Net Income 2022: $4,2352022Revenue 2023: $178,835Expenses 2023: $185,241Net Income 2023: -$6,4062023Revenue 2024: $161,219Expenses 2024: $187,087Net Income 2024: -$25,8682024

Highlighted filing

2024

Revenue$161,219
Expenses$187,087
Net Income-$25,868
Open 2024 Filing

Filings

Most recent year

2024 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$176,602
Liabilities
$2,958
Net assets
$173,644
Revenue
$161,219
Expenses
$187,087
Net income
-$25,868
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024Detailed filing. Detailed filing data is available for this year.$1.77$0.03$1.74$1.61$1.87$0.26
2023Detailed filing. Detailed filing data is available for this year.$2.02$0.03$2.00$1.79$1.85$0.06
2022Detailed filing. Detailed filing data is available for this year.$2.09$0.03$2.06$1.90$1.86$0.04
2021Detailed filing. Detailed filing data is available for this year.$2.04$0.03$2.02$2.22$2.24$0.02
2020Detailed filing. Detailed filing data is available for this year.$2.06$0.03$2.03$2.42$2.40$0.02
2019Detailed filing. Detailed filing data is available for this year.$2.04$0.03$2.01$2.98$2.38$0.60
2018Detailed filing. Detailed filing data is available for this year.$1.45$0.04$1.41$2.34$2.04$0.30
2017Detailed filing. Detailed filing data is available for this year.$1.16$0.04$1.11$1.86$1.87$0.01
2016Detailed filing. Detailed filing data is available for this year.$1.21$0.08$1.13$3.39$3.19$0.20
2015Detailed filing. Detailed filing data is available for this year.$1.00$0.08$0.92$3.00$2.93$0.07
2014Detailed filing. Detailed filing data is available for this year.$0.89$0.03$0.86$2.77$2.53$0.24
2013Detailed filing. Detailed filing data is available for this year.$0.63$0.13$0.51$2.31$2.16$0.14
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.49$0.13$0.36$2.27
2011Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.58$0.21$0.38$2.17
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.67$0.24$0.44$2.29
Latest Filing Detail
Jump To
Filing Snapshot
Filing Period
Jan 1, 2024 to Dec 31, 2024
Signed
May 9, 2025
Return Version
2024v5.0
Gross Receipts
$161,219
Mission and Program Overview

Mission

Missouri retailers association is a membership organization which provides information and resources to the retail sales industry in missouri.

Balance Sheet Detail
LineBeginningEndChange
Assets
Savings and Temporary Cash Investments$71,616$73,647▲ $2,031
Cash and Non-Interest-Bearing Accounts$96,270$71,318▼ $24,952
Land, Buildings, and Equipment, Net$34,538$31,637▼ $2,901
Total Assets$202,424$176,602▼ $25,822
Liabilities
Accounts Payable and Accrued Expenses$2,912$2,958▲ $46
Total Liabilities$2,912$2,958▲ $46
Net Assets / Fund Balance
Net Assets Without Donor Restrictions$199,512$173,644▼ $25,868
Total Net Assets Fund Balance$199,512$173,644▼ $25,868
Total Liabilities and Net Assets / Fund Balance$202,424$176,602▼ $25,822

Asset Categories

AssetBook ValueDepreciationBasis
Buildings$28,637$101,509$130,146
Other Land Buildings-$5,789$5,789
Land$3,000-$3,000
Compensation and Service Providers
Top Officer Pay98th percentile

Employees

NameTitleFull / Part TimeBaseOtherTotal
David OverfeltPresident/seFT$100,008$25,307$125,315

Board Members and Trustees

NameTitle
Jed PenneyChairman
Mike JunkVice Chairma
John PelzerAssistant Tr
Bryan HarrisonMember
Celinda GonzalezMember
Christina MorrisMember
Elise DiedrichMember
Joel BaiseMember
Karin HoltMember
Lisette TorresMember
Opio DupreeMember
Dan ShaulTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$156,688
Investment Income
$3,781
Other Revenue
$750
Change in Net Assets
$-25,868
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Salaries, Compensation, and Employee Benefits$167,636
Other Expenses$19,451
Grants and Similar Amounts Paid$0
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Current Officers, Directors, Trustees, and Key Employees---$125,315
Other Salaries and Wages---$24,000
Payroll Taxes---$9,571
Other Employee Benefits---$5,150
Occupancy---$4,632
Travel---$3,673
Pension Plan Contributions---$3,600
Office Expenses---$3,004
Depreciation Depletion---$2,900
Insurance---$2,395
Fees for Services Accounting---$1,250
Payment Travel Entrtnmnt Publicly Ofcl---$1,057
Other Expenses---$59
Total Functional Expenses$0$0$0$187,087
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
In-house lobbying only
No
Subject to proxy tax
Yes

Reported Spending and Taxes

Line ItemAmount
Total Nondeductible Lobbying and Political Cost$24,564
Current Year Nondeductible Lobbying and Political Cost$15,959
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Backup withholding compliance
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
No
Conflict-of-interest policy
No
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Page 6, Part VI, Line 6

“MEMBERS”

Form 990, Page 6, Part VI, Line 7A

“Members can make nominations for new members.”

Form 990, Page 6, Part VI, Line 11B

“Form 990 is reviewed by the president/secretary and executive committee prior to filing with the irs.”

Form 990, Page 6, Part VI, Line 15A

“Executive board reviews compensation annually when preparing and approving the budget.”

Form 990, Page 6, Part VI, Line 19

“Governing documents, policies, and 990 are made available upon request.”

Filing and Contact Details

Filer

Filer Name
Missouri Retailers Association
EIN
43-0416210
Phone
5736362524
Address
618 E CAPITOL AVE, JEFFERSON CITY, MO 65101-3010

Signing Officer

Name
David Overfelt
Title
President/secretary
Phone
5736365128
Signed
2025-05-09
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Jed Penney
Formed
1933
Legal Domicile
Mo
Voting Board Members
12
Independent Board Members
12
Employees
2

Preparer

Firm
Seaver & Forck Cpas
Address
3523 AMAZONAS DR, JEFFERSON CITY, MO 65109
Preparer
Jacqueline Forck
Phone
5736365507
Supplemental Narrative

Additional Explanations

Form 990, Page 5, Part V, Line 3B

“Unrelated business income did not exceed 1,000; therefore, form 990t was not prepared.”

Raw XML Appendix361 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt0750
IRS990/OtherRevenueTotalAmt0750
IRS990/OtherSalariesAndWagesGrp/TotalAmt024000
IRS990/PartialLiquidationInd0false
IRS990/PayrollTaxesGrp/TotalAmt09571
IRS990/PensionPlanContributionsGrp/TotalAmt03600
IRS990/PoliticalCampaignActyInd0false
IRS990/PrincipalOfficerNm0JED PENNEY
IRS990/ProfessionalFundraisingInd0false
IRS990/ProgramServiceRevenueGrp/Desc0MEMBERSHIP DUES
IRS990/ProgramServiceRevenueGrp/Desc1COMMISSIONS & FEES
IRS990/ProgramServiceRevenueGrp/Desc2STATE WITHHOLDING DISCOUNT
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt0155375
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt11200
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt2113
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt0155375
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt11200
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt2113
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYInvestmentIncomeAmt02498
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt01057
IRS990/PYOtherExpensesAmt021713
IRS990/PYOtherRevenueAmt0760
IRS990/PYProgramServiceRevenueAmt0175577
IRS990/PYRevenuesLessExpensesAmt0-6406
IRS990/PYSalariesCompEmpBnftPaidAmt0163528
IRS990/PYTotalExpensesAmt0185241
IRS990/PYTotalRevenueAmt0178835
IRS990/ReconcilationRevenueExpnssAmt0-25868
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0false
IRS990/ReportProgramRelatedInvstInd0false
IRS990/SavingsAndTempCashInvstGrp/BOYAmt071616
IRS990/SavingsAndTempCashInvstGrp/EOYAmt073647
IRS990/ScheduleBRequiredInd0false
IRS990ScheduleC/AggregateReportedDuesNtcAmt013238
IRS990ScheduleC/AgreeCarryoverPriorYearInd0true
IRS990ScheduleC/CarriedOverAmt011326
IRS990ScheduleC/DuesAssessmentsAmt0155375
IRS990ScheduleC/NonDedLbbyngPltclCyovAmt08605
IRS990ScheduleC/NonDeductibleLbbyngPltclCYAmt015959
IRS990ScheduleC/NonDeductibleLbbyngPltclTotAmt024564
IRS990ScheduleC/OnlyInHouseLobbyingInd0false
IRS990ScheduleC/SubstantiallyAllDuesNondedInd0false
IRS990ScheduleD/BuildingsGrp/BookValueAmt028637
IRS990ScheduleD/BuildingsGrp/DepreciationAmt0101509
IRS990ScheduleD/BuildingsGrp/OtherCostOrOtherBasisAmt0130146
IRS990ScheduleD/LandGrp/BookValueAmt03000
IRS990ScheduleD/LandGrp/OtherCostOrOtherBasisAmt03000
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt05789
IRS990ScheduleD/OtherLandBuildingsGrp/OtherCostOrOtherBasisAmt05789
IRS990ScheduleD/TotalBookValueLandBuildingsAmt031637
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0UNRELATED BUSINESS INCOME DID NOT EXCEED 1,000; THEREFORE, FORM 990T WAS NOT PREPARED.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1MEMBERS
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2MEMBERS CAN MAKE NOMINATIONS FOR NEW MEMBERS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3FORM 990 IS REVIEWED BY THE PRESIDENT/SECRETARY AND EXECUTIVE COMMITTEE PRIOR TO FILING WITH THE IRS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4EXECUTIVE BOARD REVIEWS COMPENSATION ANNUALLY WHEN PREPARING AND APPROVING THE BUDGET.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5GOVERNING DOCUMENTS, POLICIES, AND 990 ARE MADE AVAILABLE UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0FORM 990, PAGE 5, PART V, LINE 3B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1FORM 990, PAGE 6, PART VI, LINE 6
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2FORM 990, PAGE 6, PART VI, LINE 7A
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3FORM 990, PAGE 6, PART VI, LINE 11B
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4FORM 990, PAGE 6, PART VI, LINE 15A
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5FORM 990, PAGE 6, PART VI, LINE 19
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/SubjectToExcsTaxNetInvstIncInd0false
IRS990/SubjectToProxyTaxInd0true
IRS990/SubjToTaxRmnrtnExPrchtPymtInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0202424
IRS990/TotalAssetsEOYAmt0176602
IRS990/TotalAssetsGrp/BOYAmt0202424
IRS990/TotalAssetsGrp/EOYAmt0176602
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalEmployeeCnt02
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt00
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt00
IRS990/TotalFunctionalExpensesGrp/TotalAmt0187087
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt02912
IRS990/TotalLiabilitiesEOYAmt02958
IRS990/TotalLiabilitiesGrp/BOYAmt02912
IRS990/TotalLiabilitiesGrp/EOYAmt02958
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0199512
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0173644
IRS990/TotalOtherCompensationAmt025307
IRS990/TotalProgramServiceRevenueAmt0156688
IRS990/TotalReportableCompFromOrgAmt0100008
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0161219
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0161219
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0202424
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0176602
IRS990/TravelGrp/TotalAmt03673
IRS990/TypeOfOrganizationCorpInd0X
IRS990/UnrelatedBusIncmOverLimitInd0false
IRS990/UponRequestInd0X
IRS990/USAddress/AddressLine1Txt0618 E CAPITOL
IRS990/USAddress/CityNm0JEFFERSON CITY
IRS990/USAddress/StateAbbreviationCd0MO
IRS990/USAddress/ZIPCd065101
IRS990/VotingMembersGoverningBodyCnt012
IRS990/VotingMembersIndependentCnt012
IRS990/WebsiteAddressTxt0MORETAILERS.COM
IRS990/WhistleblowerPolicyInd0false
ReturnHeader/BuildTS02025-03-06 01:10:19Z
ReturnHeader/BusinessOfficerGrp/DiscussWithPaidPreparerInd0true
ReturnHeader/BusinessOfficerGrp/PersonNm0DAVID OVERFELT
ReturnHeader/BusinessOfficerGrp/PersonTitleTxt0PRESIDENT/SECRETARY
ReturnHeader/BusinessOfficerGrp/PhoneNum05736365128
ReturnHeader/BusinessOfficerGrp/SignatureDt02025-05-09
ReturnHeader/Filer/BusinessName/BusinessNameLine1Txt0MISSOURI RETAILERS ASSOCIATION
ReturnHeader/Filer/BusinessNameControlTxt0MISS
ReturnHeader/Filer/EIN0430416210
ReturnHeader/Filer/PhoneNum05736362524
ReturnHeader/Filer/USAddress/AddressLine1Txt0618 E CAPITOL AVE
ReturnHeader/Filer/USAddress/CityNm0JEFFERSON CITY
ReturnHeader/Filer/USAddress/StateAbbreviationCd0MO
ReturnHeader/Filer/USAddress/ZIPCd0651013010
ReturnHeader/IRSResponsiblePrtyInfoCurrInd0true
ReturnHeader/PreparerFirmGrp/PreparerFirmEIN0261136632
ReturnHeader/PreparerFirmGrp/PreparerFirmName/BusinessNameLine1Txt0SEAVER & FORCK CPAS
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/AddressLine1Txt03523 AMAZONAS DR
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/CityNm0JEFFERSON CITY
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/StateAbbreviationCd0MO
ReturnHeader/PreparerFirmGrp/PreparerUSAddress/ZIPCd065109
ReturnHeader/PreparerPersonGrp/PhoneNum05736365507
ReturnHeader/PreparerPersonGrp/PreparationDt02025-05-07
ReturnHeader/PreparerPersonGrp/PreparerPersonNm0JACQUELINE FORCK
ReturnHeader/ReturnTs02025-05-12T12:53:43-04:00
ReturnHeader/ReturnTypeCd0990
ReturnHeader/TaxPeriodBeginDt02024-01-01
ReturnHeader/TaxPeriodEndDt02024-12-31
ReturnHeader/TaxYr02024

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