Civic Intelligence

National Association for Retail Marketing Services

990 • Fiscal year 2014 • EIN 41-1827868

Jan 01, 2014 to Dec 31, 2014 • Filed on Mar 19, 2015

Organization ProfileWWW.WORLDALLIANCE-RETAIL.ORG
2095 West 6th AvenueBroomfield, CO 80020

(720) 442-9011

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

81st percentile

0.41x

Higher debt load relative to assets than 81% of similar nonprofits.

2014 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2014

Liabilities / Revenue

72nd percentile

0.25x

Higher debt load relative to revenue than 72% of similar nonprofits.

2014 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2014

Net Margin

5th percentile

-24%

Higher net margin than 5% of similar nonprofits.

2014 filings • 501(c)6 • $500k-$1M nonprofits • Source year 2014

Top Officer Pay

Score unavailable

No value available

This filing does not contain officer compensation rows.

Source year 2014

Asset Growth

6th percentile

-26%

Faster asset growth than 6% of similar nonprofits.

2014 filings • 501(c)6 • $500k-$1M nonprofits • Annualized from 2013 to 2014

Revenue Growth

8th percentile

-17%

Faster revenue growth than 8% of similar nonprofits.

2014 filings • 501(c)6 • $500k-$1M nonprofits • Annualized from 2013 to 2014

Balance Sheet
Liabilities / Assets81st percentile

Assets

Down

$557,744

Down $193,539 (-26%) from 2013

Net Assets

Down

$326,473

Down $213,059 (-39%) from 2013

Liabilities

Up

$231,271

Up $19,520 (+9.2%) from 2013

Revenue And Expenses
Liabilities / Revenue72nd percentileNet Margin5th percentile

Revenue

Down

$937,862

Down $188,038 (-17%) from 2013

Expenses

Up

$1,158,537

Up $64,301 (+5.9%) from 2013

Net Income

Down

-$220,675

Down $252,339 (-797%) from 2013

Historical Trend

Balance Sheet Trend

Asset Growth6th percentile

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$1.0M$500K$0Assets 2010: $906,012Liabilities 2010: $443,106Net Assets 2010: $462,9062010Assets 2011: $785,841Liabilities 2011: $245,290Net Assets 2011: $540,5512011Assets 2012: $746,043Liabilities 2012: $241,973Net Assets 2012: $504,0702012Assets 2013: $751,283Liabilities 2013: $211,751Net Assets 2013: $539,5322013Assets 2014: $557,744Liabilities 2014: $231,271Net Assets 2014: $326,4732014

Highlighted filing

2014

Assets$557,744
Liabilities$231,271
Net Assets$326,473
Open 2014 Filing

Operations Trend

Revenue Growth8th percentile

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$1.5M$1.0M$500K$0-$500KExpenses 2010: $1,337,9502010Revenue 2011: $1,245,584Expenses 2011: $1,119,660Net Income 2011: $125,9242011Expenses 2012: $1,205,6692012Revenue 2013: $1,125,900Expenses 2013: $1,094,236Net Income 2013: $31,6642013Revenue 2014: $937,862Expenses 2014: $1,158,537Net Income 2014: -$220,6752014

Highlighted filing

2014

Revenue$937,862
Expenses$1,158,537
Net Income-$220,675
Open 2014 Filing
Jump To
Filing Snapshot
Filing Period
Jan 1, 2014 to Dec 31, 2014
Signed
Mar 19, 2015
Return Version
2014v5.0
Gross Receipts
$937,862
Mission and Program Overview

Mission

National association for retail marketing services is a not-for-profit trade association dedicated to driving, promoting, expanding, and fostering the business of providing retail merchandising and marketing services and sales marketing services to all classes of trade.

A not-for-profit trade association dedicated to driving, promoting, expanding, and fostering the business of providing retail merchandising, marketing services and sales marketing services to all classes of trade.

Balance Sheet Detail
LineBeginningEndChange
Assets
Investments in Publicly Traded Securities$444,862$217,755▼ $227,107
Land, Buildings, and Equipment, Net$80,311$140,891▲ $60,580
Prepaid Expenses and Deferred Charges$73,046$92,706▲ $19,660
Cash and Non-Interest-Bearing Accounts$149,430$89,609▼ $59,821
Accounts Receivable$1,551$14,700▲ $13,149
Savings and Temporary Cash Investments-$0-
Other Notes and Loans Receivable, Net-$0-
Pledges and Grants Receivable-$0-
Receivable From Disqualified Prsn-$0-
Receivables From Officers Etc-$0-
Investments Other Securities-$0-
Investments Program Related-$0-
Intangible Assets-$0-
Inventories for Sale or Use-$0-
Total Assets$751,283$557,744▼ $193,539
Other Assets Total$2,083$2,083→ $0
Liabilities
Deferred Revenue$171,060$166,384▼ $4,676
Mortgage Notes Payable Secured by Investment Property-$40,000-
Accounts Payable and Accrued Expenses$40,691$24,887▼ $15,804
Total Liabilities$211,751$231,271▲ $19,520
Net Assets / Fund Balance
Unrestricted Net Assets$539,532$326,473▼ $213,059
Total Net Assets Fund Balance$539,532$326,473▼ $213,059
Total Liabilities and Net Assets / Fund Balance$751,283$557,744▼ $193,539

Asset Categories

AssetBook ValueDepreciationBasis
Other Land Buildings$120,730$29,157-
Equipment$20,161$12,851-
Compensation and Service Providers
Top Officer PayScore unavailable

Employees

NameTitleFull / Part TimeBaseTotal
Tom CaddellExecutive DirectorFT$108,600$108,600

Board Members and Trustees

NameTitle
Gregg MorrisonChairman
Carlos RocaVice Chair
Aaron SimsDirector
Barbara EllisDirector
Chris HerbDirector
John GillisDirector
Julie NicholsDirector
Ron ApelDirector
Stefan MidfordDirector
Steve WorkmanSecretary
JERRY O'BRIENTreasurer
Revenue and Support

Revenue Composition

Contributions and Grants
$0
Program Service Revenue
$895,746
Investment Income
$19,042
Other Revenue
$23,074
Change in Net Assets
$-220,675
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$703,843
Salaries, Compensation, and Employee Benefits$439,694
Grants and Similar Amounts Paid$15,000
Professional Fundraising Fees$0
Total Fundraising Expense$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Conferences and Meetings---$231,717
Other Salaries and Wages---$217,124
Current Officers, Directors, Trustees, and Key Employees---$108,600
Fees for Services Other---$104,246
Fees for Services Accounting---$85,578
Other Employee Benefits---$77,233
Information Technology---$76,487
Advertising---$38,220
Travel---$32,925
Office Expenses---$31,476
Depreciation Depletion---$28,003
Payroll Taxes---$25,762
Occupancy---$22,327
Grants to Domestic Orgs---$15,000
Pension Plan Contributions---$10,975
Insurance---$3,317
Fees for Services Legal---$2,434
Other Expenses---$452
Interest---$122
Total Functional Expenses$0$0$0$1,158,537
International Activity

Grant and Assistance Recipients

RecipientLocationCategoryPurposeAmount
Univ of Wisconsin - MadisonMadison, WI-Sponsor Ctr. for Retail Excellence$10,000
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$0
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
In-house lobbying only
Yes
Subject to proxy tax
Yes
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Receivables from Disqualified Persons-$0-
Receivables from Officers, Directors, Trustees, and Key Employees-$0-
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Backup withholding compliance
Yes
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Line 6: Explanation of Classes of Members or Shareholder

“National association for retail marketing is a non-stock, nonprofit trade association with members.”

Form 990, Part VI, Line 11B: Form 990 Review Process

“The organization holds a board meeting prior to filing at which time the board reviews the 990 tax return.”

Form 990, Part VI, Line 12C: Explanation of Monitoring and Enforcement of Conflicts

“It is our policy that the board of directors annually sign a conflict of interest form. Additionally, all real or perceived conflicts of interest will be brought to the attention of the chairman of the board of directors for consideration, resolution, and direction.”

Form 990, Part VI, Line 15A: Compensation Review & Approval Process - CEO, Top Management

“The chairman and the executive committee determine the compensation of the organization's executive director. The executive director determines the compensation of all other employees.”

Form 990, Part VI, Line 15B: Compensation Review and Approval Process for Officers and Key Employees

“The executive director determines the compensation of all employees.”

Form 990, Part VI, Line 19: Other Organization Documents Publicly Available

“The organization's governing documents, conflict of interest policy and financial statements are available upon request.”

Filing and Contact Details

Filer

Filer Name
National Assn for Retail Marketing Svcs
EIN
41-1827868
Phone
7204429011
Address
2095 West 6th Avenue, Broomfield, CO 80020

Signing Officer

Name
Tom Caddell
Title
Executive Director
Signed
2015-03-19
Discuss with paid preparer
Yes

Organization Details

Formed
1996
Legal Domicile
Co
Voting Board Members
11
Independent Board Members
11
Employees
6
Volunteers
75

Preparer

Firm
Johnson Kightlinger & Company
Address
2300 Broadway, Boulder, CO 80304-4107
Preparer
Mark Kightlinger CPA
Phone
3034493830
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IRS990/OtherExpensesGrp/Desc1RESEARCH/BENCHMARKS
IRS990/OtherExpensesGrp/Desc2DUES & SUBSCRIPTIONS
IRS990/OtherExpensesGrp/Desc3OTHER
IRS990/OtherExpensesGrp/TotalAmt024656
IRS990/OtherExpensesGrp/TotalAmt113900
IRS990/OtherExpensesGrp/TotalAmt27983
IRS990/OtherExpensesGrp/TotalAmt3452
IRS990/OtherRevenueMiscGrp/Desc0ADVERTISING INCOME
IRS990/OtherRevenueMiscGrp/Desc1OTHER REVENUE
IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt019795
IRS990/OtherRevenueMiscGrp/RelatedOrExemptFuncIncomeAmt13279
IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt019795
IRS990/OtherRevenueMiscGrp/TotalRevenueColumnAmt13279
IRS990/OtherRevenueTotalAmt023074
IRS990/OtherSalariesAndWagesGrp/TotalAmt0217124
IRS990/OtherWebsiteInd0X
IRS990/OthNotesLoansReceivableNetGrp/EOYAmt00
IRS990/OwnWebsiteInd0X
IRS990/PartialLiquidationInd0false
IRS990/PaymentsToAffiliatesGrp/TotalAmt00
IRS990/PayrollTaxesGrp/TotalAmt025762
IRS990/PensionPlanContributionsGrp/TotalAmt010975
IRS990/PledgesAndGrantsReceivableGrp/EOYAmt00
IRS990/PoliticalCampaignActyInd0false
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt073046
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt092706
IRS990/ProfessionalFundraisingInd0false
IRS990/ProgramServiceRevenueGrp/BusinessCd0900099
IRS990/ProgramServiceRevenueGrp/BusinessCd1900099
IRS990/ProgramServiceRevenueGrp/Desc0MEMBERSHIP DUES
IRS990/ProgramServiceRevenueGrp/Desc1NARMS WEBSITE
IRS990/ProgramServiceRevenueGrp/Desc2RRMC CONFERENCE
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt0387630
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt1277865
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt2230251
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt0387630
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt1277865
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt2230251
IRS990/ProgSrvcAccomActy2Grp/Desc0WEBSITE: DEVELOP AND MAINTAIN WEBSITE FOR THE ASSOCIATION AND ITS MEMBERS.
IRS990/ProhibitedTaxShelterTransInd0false
IRS990/PYExcessBenefitTransInd0false
IRS990/PYGrantsAndSimilarPaidAmt019700
IRS990/PYInvestmentIncomeAmt017938
IRS990/PymtTravelEntrtnmntPubOfclGrp/TotalAmt00
IRS990/PYOtherExpensesAmt0629260
IRS990/PYOtherRevenueAmt041701
IRS990/PYProgramServiceRevenueAmt01066261
IRS990/PYRevenuesLessExpensesAmt031664
IRS990/PYSalariesCompEmpBnftPaidAmt0445276
IRS990/PYTotalExpensesAmt01094236
IRS990/PYTotalRevenueAmt01125900
IRS990/RcvblFromDisqualifiedPrsnGrp/EOYAmt00
IRS990/ReceivablesFromOfficersEtcGrp/EOYAmt00
IRS990/ReconcilationRevenueExpnssAmt0-220675
IRS990/RegularMonitoringEnfrcInd0true
IRS990/RelatedEntityInd0false
IRS990/RelatedOrganizationCtrlEntInd0false
IRS990/ReportInvestmentsOtherSecInd0false
IRS990/ReportLandBuildingEquipmentInd0true
IRS990/ReportOtherAssetsInd0false
IRS990/ReportOtherLiabilitiesInd0false
IRS990/ReportProgramRelatedInvstInd0false
IRS990/RoyaltiesGrp/TotalAmt00
IRS990/RoyaltiesRevenueGrp/TotalRevenueColumnAmt00
IRS990/SavingsAndTempCashInvstGrp/EOYAmt00
IRS990/ScheduleBRequiredInd0false
IRS990ScheduleC/AgreeCarryoverPriorYearInd0false
IRS990ScheduleC/Form1120POLFiledInd0false
IRS990ScheduleC/OnlyInHouseLobbyingInd0true
IRS990ScheduleC/SubstantiallyAllDuesNondedInd0false
IRS990ScheduleD/EquipmentGrp/BookValueAmt020161
IRS990ScheduleD/EquipmentGrp/DepreciationAmt012851
IRS990ScheduleD/EquipmentGrp/InvestmentCostOrOtherBasisAmt033012
IRS990ScheduleD/OtherLandBuildingsGrp/BookValueAmt0120730
IRS990ScheduleD/OtherLandBuildingsGrp/DepreciationAmt029157
IRS990ScheduleD/OtherLandBuildingsGrp/InvestmentCostOrOtherBasisAmt0149887
IRS990ScheduleD/TotalBookValueLandBuildingsAmt0140891
IRS990ScheduleI/GrantRecordsMaintainedInd0true
IRS990ScheduleI/RecipientTable/CashGrantAmt010000
IRS990ScheduleI/RecipientTable/NonCashAssistanceAmt00
IRS990ScheduleI/RecipientTable/NonCashAssistanceDesc0N/A
IRS990ScheduleI/RecipientTable/PurposeOfGrantTxt0SPONSOR CTR. FOR RETAIL EXCELLENCE
IRS990ScheduleI/RecipientTable/RecipientBusinessName/BusinessNameLine1Txt0Univ of Wisconsin - Madison
IRS990ScheduleI/RecipientTable/RecipientEIN0391805963
IRS990ScheduleI/RecipientTable/USAddress/AddressLine1Txt01300 LINDEN DRIVE RM 4285G
IRS990ScheduleI/RecipientTable/USAddress/CityNm0MADISON
IRS990ScheduleI/RecipientTable/USAddress/StateAbbreviationCd0WI
IRS990ScheduleI/RecipientTable/USAddress/ZIPCd053706
IRS990ScheduleI/RecipientTable/ValuationMethodUsedDesc0BOOK VALUE
IRS990ScheduleI/Total501c3OrgCnt01
IRS990ScheduleI/TotalOtherOrgCnt01
IRS990/ScheduleJRequiredInd0false
IRS990/ScheduleORequiredInd0true
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt0NATIONAL ASSOCIATION FOR RETAIL MARKETING IS A NON-STOCK, NONPROFIT TRADE ASSOCIATION WITH MEMBERS.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt1THE ORGANIZATION HOLDS A BOARD MEETING PRIOR TO FILING AT WHICH TIME THE BOARD REVIEWS THE 990 TAX RETURN.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt2IT IS OUR POLICY THAT THE BOARD OF DIRECTORS ANNUALLY SIGN A CONFLICT OF INTEREST FORM. ADDITIONALLY, ALL REAL OR PERCEIVED CONFLICTS OF INTEREST WILL BE BROUGHT TO THE ATTENTION OF THE CHAIRMAN OF THE BOARD OF DIRECTORS FOR CONSIDERATION, RESOLUTION, AND DIRECTION.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt3THE CHAIRMAN AND THE EXECUTIVE COMMITTEE DETERMINE THE COMPENSATION OF THE ORGANIZATION'S EXECUTIVE DIRECTOR. THE EXECUTIVE DIRECTOR DETERMINES THE COMPENSATION OF ALL OTHER EMPLOYEES.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt4THE EXECUTIVE DIRECTOR DETERMINES THE COMPENSATION OF ALL EMPLOYEES.
IRS990ScheduleO/SupplementalInformationDetail/ExplanationTxt5THE ORGANIZATION'S GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY AND FINANCIAL STATEMENTS ARE AVAILABLE UPON REQUEST.
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc0Form 990, Part VI, Line 6: Explanation of Classes of Members or Shareholder
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc1Form 990, Part VI, Line 11b: Form 990 Review Process
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc2Form 990, Part VI, Line 12c: Explanation of Monitoring and Enforcement of Conflicts
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc3Form 990, Part VI, Line 15a: Compensation Review & Approval Process - CEO, Top Management
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc4Form 990, Part VI, Line 15b: Compensation Review and Approval Process for Officers and Key Employees
IRS990ScheduleO/SupplementalInformationDetail/FormAndLineReferenceDesc5Form 990, Part VI, Line 19: Other Organization Documents Publicly Available
IRS990/SchoolOperatingInd0false
IRS990/SignificantChangeInd0false
IRS990/SignificantNewProgramSrvcInd0false
IRS990/SubjectToProxyTaxInd0true
IRS990/TaxableDistributionsInd0false
IRS990/TaxablePartyNotificationInd0false
IRS990/TaxExemptBondsInd0false
IRS990/TempOrPermanentEndowmentsInd0false
IRS990/TerminateOperationsInd0false
IRS990/TotalAssetsBOYAmt0751283
IRS990/TotalAssetsEOYAmt0557744
IRS990/TotalAssetsGrp/BOYAmt0751283
IRS990/TotalAssetsGrp/EOYAmt0557744
IRS990/TotalCompGreaterThan150KInd0false
IRS990/TotalContributionsAmt00
IRS990/TotalEmployeeCnt06
IRS990/TotalFunctionalExpensesGrp/FundraisingAmt00
IRS990/TotalFunctionalExpensesGrp/ManagementAndGeneralAmt00
IRS990/TotalFunctionalExpensesGrp/ProgramServicesAmt00
IRS990/TotalFunctionalExpensesGrp/TotalAmt01158537
IRS990/TotalGrossUBIAmt00
IRS990/TotalLiabilitiesBOYAmt0211751
IRS990/TotalLiabilitiesEOYAmt0231271
IRS990/TotalLiabilitiesGrp/BOYAmt0211751
IRS990/TotalLiabilitiesGrp/EOYAmt0231271
IRS990/TotalNetAssetsFundBalanceGrp/BOYAmt0539532
IRS990/TotalNetAssetsFundBalanceGrp/EOYAmt0326473
IRS990/TotalProgramServiceRevenueAmt0895746
IRS990/TotalReportableCompFromOrgAmt0108600
IRS990/TotalRevenueGrp/ExclusionAmt019042
IRS990/TotalRevenueGrp/RelatedOrExemptFuncIncomeAmt0918820
IRS990/TotalRevenueGrp/TotalRevenueColumnAmt0937862
IRS990/TotalVolunteersCnt075
IRS990/TotLiabNetAssetsFundBalanceGrp/BOYAmt0751283
IRS990/TotLiabNetAssetsFundBalanceGrp/EOYAmt0557744
IRS990/TransactionWithControlEntInd0false

Document Assets

No mirrored PDF or thumbnail assets are attached yet.

Filings

Displayed year

2014 • Form 990Detailed filing. Detailed filing data is available for this year.

Open filing
Assets
$557,744
Liabilities
$231,271
Net assets
$326,473
Revenue
$937,862
Expenses
$1,158,537
Net income
-$220,675
Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2014Detailed filing. Detailed filing data is available for this year.$0.56$0.23$0.33$0.94$1.16$0.22
2013Detailed filing. Detailed filing data is available for this year.$0.75$0.21$0.54$1.13$1.09$0.03
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.75$0.24$0.50$1.21
2011Summary only. Only limited summary data is available for this year.$0.79$0.25$0.54$1.25$1.12$0.13
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.91$0.44$0.46$1.34