Liabilities / Assets
Score unavailable
Liabilities-to-assets requires both liabilities and assets on the latest valid filing.
EIN 39-1218086 • 501(c)6 • La Crosse, WI
Precomputed percentiles relative to similar nonprofits. These scores are descriptive rather than judgmental.
Liabilities / Assets
Score unavailable
Liabilities-to-assets requires both liabilities and assets on the latest valid filing.
Liabilities / Revenue
51st percentile
Tied with the lowest-debt nonprofits in its peer group.
Net Margin
46th percentile
Higher net margin than 46% of similar nonprofits.
Top Officer Pay
87th percentile
Higher top officer pay than 87% of similar nonprofits.
Top officer pay equals 13.5% of source-year revenue.
Asset Growth
8th percentile
Faster asset growth than 8% of similar nonprofits.
Revenue Growth
6th percentile
Faster revenue growth than 6% of similar nonprofits.
Assets
Down$0
Down $498,491 (-100%) from 2015
Liabilities
Down$0
Down $124,931 (-100%) from 2015
Net Assets
Down$0
Down $373,560 (-100%) from 2015
Revenue
Down$284,996
Down $1,354,138 (-83%) from 2015
Expenses
Down$287,348
Down $1,351,001 (-82%) from 2015
Net Income
Down-$2,352
Down $3,137 (-400%) from 2015
Most recent year
2016 • Form 990XML pending. An XML filing is linked for this year, but detailed extraction is still pending.
The latest 2016 filing currently has linked XML that has not been fully parsed yet. Showing the latest detailed filing from 2012 below.
To improve the overall image of the greater la crosse area, to strengthen the spirit of community involvement among our citizens and business community, to attract visitors and promote the holding and conducting of conventions, public gatherings and attractions. We also develop and foster civic interest and participation in the attraction of visitors, the holding of conventions and public gatherings.
This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.
| Path | # | Value |
|---|---|---|
| IRS990/AccountantCompileOrReview | 0 | 0 |
| IRS990/AccountsPayableAccruedExpenses/BOY | 0 | 129399 |
| IRS990/AccountsPayableAccruedExpenses/EOY | 0 | 108394 |
| IRS990/AccountsReceivable/BOY | 0 | 96410 |
| IRS990/AccountsReceivable/EOY | 0 | 104801 |
| IRS990/ActivitiesConductedPartnership | 0 | 0 |
| IRS990/Activity2/Description | 0 | MAINTAIN VISITOR INFORMATION CENTER IN RIVERSIDE PARK IN DOWNTOWN LA CROSSE AND WELCOME CENTER ON INTERSTATE 90. |
| IRS990/Activity3/Description | 0 | CO-OP ADVERTISING WITH SOME MEMBERS FOR PUBLICATION IN WISCONSIN TRAILS, TRAVEL GUIDES AND THE INTERNET WITH STATE TOURISM AND REGIONAL GROUPS. |
| IRS990/ActivityOrMissionDescription | 0 | TO IMPROVE THE OVERALL IMAGE OF THE GREATER LA CROSSE AREA, TO STRENGTHEN THE SPIRIT OF COMMUNITY INVOLVEMENT AMONG OUR CITIZENS AND BUSINESS COMMUNITY, TO ATTRACT VISITORS AND PROMOTE THE HOLDING AND CONDUCTING OF CONVENTIONS, PUBLIC GATHERINGS AND ATTRACTIONS. WE ALSO DEVELOP AND FOSTER CIVIC INTEREST AND PARTICIPATION IN THE ATTRACTION OF VISITORS, THE HOLDING OF CONVENTIONS AND PUBLIC GATHERINGS. |
| IRS990/AddressPrincipalOfficerUS/AddressLine1 | 0 | 410 VETERANS MEMORIAL DRIVE |
| IRS990/AddressPrincipalOfficerUS/City | 0 | LA CROSSE |
| IRS990/AddressPrincipalOfficerUS/State | 0 | WI |
| IRS990/AddressPrincipalOfficerUS/ZIPCode | 0 | 54601 |
| IRS990/Advertising/Total | 0 | 165998 |
| IRS990/AllOtherContributions | 0 | 24412 |
| IRS990/AllOtherExpenses/Total | 0 | 35518 |
| IRS990/AnnualDisclosureCoveredPersons | 0 | 1 |
| IRS990/AuditCommittee | 0 | 1 |
| IRS990/BenefitsPaidToMembersCY | 0 | 0 |
| IRS990/BenefitsPaidToMembersPriorYear | 0 | 0 |
| IRS990/BsnssRltnshpThruFamilyMember | 0 | 0 |
| IRS990/BsnssRltnshpWithOrganization | 0 | 0 |
| IRS990/CashNonInterestBearing/BOY | 0 | 219779 |
| IRS990/CashNonInterestBearing/EOY | 0 | 178689 |
| IRS990/ChangesToOrganizingDocs | 0 | 0 |
| IRS990/CollectionsOfArt | 0 | 0 |
| IRS990/CompCurrentOfficersDirectors/Total | 0 | 77281 |
| IRS990/CompensationFromOtherSources | 0 | 0 |
| IRS990/CompensationProcessCEO | 0 | 1 |
| IRS990/CompensationProcessOther | 0 | 0 |
| IRS990/ComplianceWithBackupWitholding | 0 | 1 |
| IRS990/ConferencesMeetings/Total | 0 | 50100 |
| IRS990/ConflictOfInterestPolicy | 0 | 1 |
| IRS990/ConservationEasements | 0 | 0 |
| IRS990/ConsolidatedAuditFinancialStmt | 0 | 1 |
| IRS990/ContributionsGrantsCurrentYear | 0 | 62912 |
| IRS990/ContributionsGrantsPriorYear | 0 | 35216 |
| IRS990/CostOfGoodsSold | 0 | 149281 |
| IRS990/CreditCounseling | 0 | 0 |
| IRS990/DecisionsSubjectToApproval | 0 | 0 |
| IRS990/DeductibleContributionsOfArt | 0 | 0 |
| IRS990/DeductibleNonCashContributions | 0 | 0 |
| IRS990/DeferredRevenue/BOY | 0 | 47511 |
| IRS990/DeferredRevenue/EOY | 0 | 38899 |
| IRS990/DelegationOfManagementDuties | 0 | 0 |
| IRS990/DepreciationDepletion/Total | 0 | 10080 |
| IRS990/DescribedIn501C3 | 0 | 0 |
| IRS990/Description | 0 | CREATE VISITOR GUIDE PUBLICATION TO PROMOTE AREA ATTRACTIONS ANNUALLY. CREATE CONVENTION AND MOTOR COACH PUBLICATION EVERY OTHER YEAR TO ATTRACT CONVENTIONS, GROUPS AND MOTOR COACH TOURS TO THE AREA. |
| IRS990/DisregardedEntity | 0 | 0 |
| IRS990/DocumentRetentionPolicy | 0 | 0 |
| IRS990/DonorAdvisedFunds | 0 | 0 |
| IRS990/ElectionOfBoardMembers | 0 | 0 |
| IRS990/EmploymentTaxReturnsFiled | 0 | 1 |
| IRS990/FamilyOrBusinessRelationship | 0 | 0 |
| IRS990/FederalGrantAuditRequired | 0 | 0 |
| IRS990/FeesForServicesAccounting/Total | 0 | 12095 |
| IRS990/FeesForServicesLegal/Total | 0 | 167 |
| IRS990/FeesForServicesOther/Total | 0 | 4508 |
| IRS990/FollowSFAS117 | 0 | X |
| IRS990/ForeignActivities | 0 | 0 |
| IRS990/ForeignFinancialAccount | 0 | 0 |
| IRS990/ForeignOffice | 0 | 0 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 0 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 1 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 2 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 3 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 4 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 5 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 6 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 7 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 8 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 9 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 10 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 11 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 12 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 13 | 1.00 |
| IRS990/Form990PartVIISectionA/AverageHoursPerWeek | 14 | 45.00 |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 0 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 1 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 2 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 3 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 4 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 5 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 6 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 7 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 8 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 9 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 10 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 11 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 12 | X |
| IRS990/Form990PartVIISectionA/IndividualTrusteeOrDirector | 13 | X |
| IRS990/Form990PartVIISectionA/NamePerson | 0 | CHRIS RODERIQUE |
| IRS990/Form990PartVIISectionA/NamePerson | 1 | TODD RESTEL |
| IRS990/Form990PartVIISectionA/NamePerson | 2 | DICK SWANTZ |
| IRS990/Form990PartVIISectionA/NamePerson | 3 | PAT STEPHENS |
| IRS990/Form990PartVIISectionA/NamePerson | 4 | MARK HUGHES |
| IRS990/Form990PartVIISectionA/NamePerson | 5 | DAN NIELSON |
| IRS990/Form990PartVIISectionA/NamePerson | 6 | TOLLY HEGGE |
| IRS990/Form990PartVIISectionA/NamePerson | 7 | PAT SMITH |
| IRS990/Form990PartVIISectionA/NamePerson | 8 | KELSEY WILLIAMS |
| IRS990/Form990PartVIISectionA/NamePerson | 9 | TERRI PINTER |
| IRS990/Form990PartVIISectionA/NamePerson | 10 | SETH ROSSOW |
| IRS990/Form990PartVIISectionA/NamePerson | 11 | LEANNE POELLINGER |
| IRS990/Form990PartVIISectionA/NamePerson | 12 | PAUL MEDINGER |
| IRS990/Form990PartVIISectionA/NamePerson | 13 | DAN KAPANKE |
| IRS990/Form990PartVIISectionA/NamePerson | 14 | DAVE CLEMENTS |
| IRS990/Form990PartVIISectionA/Officer | 0 | X |
| IRS990/Form990PartVIISectionA/Officer | 1 | X |
| IRS990/Form990PartVIISectionA/Officer | 2 | X |
| IRS990/Form990PartVIISectionA/OtherCompensation | 0 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 1 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 2 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 3 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 4 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 5 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 6 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 7 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 8 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 9 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 10 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 11 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 12 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 13 | 0 |
| IRS990/Form990PartVIISectionA/OtherCompensation | 14 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 0 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 1 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 2 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 3 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 4 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 5 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 6 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 7 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 8 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 9 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 10 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 11 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 12 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 13 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromOrganization | 14 | 77281 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 0 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 1 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 2 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 3 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 4 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 5 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 6 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 7 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 8 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 9 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 10 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 11 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 12 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 13 | 0 |
| IRS990/Form990PartVIISectionA/ReportableCompFromRelatedOrgs | 14 | 0 |
| IRS990/Form990PartVIISectionA/Title | 0 | PRESIDENT |
| IRS990/Form990PartVIISectionA/Title | 1 | PRES ELECT/VP/TREASURER |
| IRS990/Form990PartVIISectionA/Title | 2 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 3 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 4 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 5 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 6 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 7 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 8 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 9 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 10 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 11 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 12 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 13 | BOARD MEMBER |
| IRS990/Form990PartVIISectionA/Title | 14 | EXECUTIVE DIRECTOR/SECRETA |
| IRS990/Form990ProvidedToGoverningBody | 0 | 0 |
| IRS990/Form990-TFiled | 0 | 1 |
| IRS990/FormersListed | 0 | 0 |
| IRS990/FSAudited | 0 | 1 |
| IRS990/FSAuditedBasis/FinancialStatementConsolidated | 0 | X |
| IRS990/FundraisingActivities | 0 | 1 |
| IRS990/FundraisingDirectExpenses | 0 | 64108 |
| IRS990/Gaming | 0 | 0 |
| IRS990/GovernmentGrants | 0 | 38500 |
| IRS990/GrantsAndSimilarAmntsCY | 0 | 0 |
| IRS990/GrantsAndSimilarAmntsPriorYear | 0 | 0 |
| IRS990/GrantsToIndividuals | 0 | 0 |
| IRS990/GrantsToOrganizations | 0 | 0 |
| IRS990/GrantToRelatedPerson | 0 | 0 |
| IRS990/GrossIncomeFundraisingEvents | 0 | 101090 |
| IRS990/GrossReceipts | 0 | 1604198 |
| IRS990/GrossSalesOfInventory | 0 | 589951 |
| IRS990/GroupReturnForAffiliates | 0 | 0 |
| IRS990/Hospital | 0 | 0 |
| IRS990/IndependentAuditFinancialStmt | 0 | 0 |
| IRS990/IndoorTanningServices | 0 | 0 |
| IRS990/InfoInScheduleOPartIII | 0 | X |
| IRS990/InfoInScheduleOPartVI | 0 | X |
| IRS990/InfoInScheduleOPartXII | 0 | X |
| IRS990/Insurance/Total | 0 | 9294 |
| IRS990/InventoriesForSaleOrUse/BOY | 0 | 49487 |
| IRS990/InventoriesForSaleOrUse/EOY | 0 | 37466 |
| IRS990/InvestmentIncomeCurrentYear | 0 | 850 |
| IRS990/InvestmentIncome/ExclusionAmount | 0 | 850 |
| IRS990/InvestmentIncomePriorYear | 0 | -8502 |
| IRS990/InvestmentIncome/TotalRevenueColumn | 0 | 850 |
| IRS990/InvestmentInJointVenture | 0 | 0 |
| IRS990/LandBldgEquipmentAccumDeprec | 0 | 121860 |
| IRS990/LandBuildingsEquipmentBasis | 0 | 173416 |
| IRS990/LandBuildingsEquipmentBasisNet/BOY | 0 | 42183 |
| IRS990/LandBuildingsEquipmentBasisNet/EOY | 0 | 51556 |
| IRS990/LoanToOfficerOrDQP | 0 | 0 |
| IRS990/LocalChapters | 0 | 0 |
| IRS990/MaterialDiversionOrMisuse | 0 | 0 |
| IRS990/MembersOrStockholders | 0 | 0 |
| IRS990/MethodOfAccountingAccrual | 0 | X |
| IRS990/MinutesOfCommittees | 0 | 1 |
| IRS990/MinutesOfGoverningBody | 0 | 1 |
| IRS990/MissionDescription | 0 | TO IMPROVE THE OVERALL IMAGE OF THE GREATER LA CROSSE AREA, TO STRENGTHEN THE SPIRIT OF COMMUNITY INVOLVEMENT AMONG OUR CITIZENS AND BUSINESS COMMUNITY, TO ATTRACT VISITORS AND PROMOTE THE HOLDING AND CONDUCTING OF CONVENTIONS, PUBLIC GATHERINGS AND ATTRACTIONS. WE ALSO DEVELOP AND FOSTER CIVIC INTEREST AND PARTICIPATION IN THE ATTRACTION OF VISITORS, THE HOLDING OF CONVENTIONS AND PUBLIC GATHERINGS. |
| IRS990/MoreThan5000KToIndividuals | 0 | 0 |
| IRS990/MoreThan5000KToOrganizations | 0 | 0 |
| IRS990/NameOfPrincipalOfficerPerson | 0 | DAVE CLEMENTS |
| IRS990/NbrIndependentVotingMembers | 0 | 13 |
| IRS990/NbrVotingGoverningBodyMembers | 0 | 13 |
| IRS990/NbrVotingMembersGoverningBody | 0 | 13 |
| IRS990/NetAssetsOrFundBalancesBOY | 0 | 453996 |
| IRS990/NetAssetsOrFundBalancesEOY | 0 | 421038 |
| IRS990/NetIncomeFromFundraisingEvents/ExclusionAmount | 0 | 36982 |
| IRS990/NetIncomeFromFundraisingEvents/TotalRevenueColumn | 0 | 36982 |
| IRS990/NetIncomeOrLoss/TotalRevenueColumn | 0 | 440670 |
| IRS990/NetIncomeOrLoss/UnrelatedBusinessRevenue | 0 | 440670 |
| IRS990/NetUnrelatedBusinessTxblIncome | 0 | 7584 |
| IRS990/NoncashContributions | 0 | 24412 |
| IRS990/NonDeductibleContributions | 0 | 0 |
| IRS990/NumberFormsTransmittedWith1096 | 0 | 6 |
| IRS990/NumberIndependentVotingMembers | 0 | 13 |
| IRS990/NumberIndividualsGT100K | 0 | 0 |
| IRS990/NumberOfContractorsGT100K | 0 | 0 |
| IRS990/NumberOfEmployees | 0 | 21 |
| IRS990/NumberW2GIncluded | 0 | 0 |
| IRS990/Occupancy/Total | 0 | 11856 |
| IRS990/OfficeExpenses/Total | 0 | 62655 |
| IRS990/OfficerEntityWithBsnssRltnshp | 0 | 0 |
| IRS990/OfficerMailingAddress | 0 | 0 |
| IRS990/Organization501c | 0 | X |
| IRS990/OtherEmployeeBenefits/Total | 0 | 15326 |
| IRS990/OtherExpensePriorYear | 0 | 982875 |
| IRS990/OtherExpensesCurrentYear | 0 | 1013796 |
| IRS990/OtherExpenses/Description | 0 | TAXES |
| IRS990/OtherExpenses/Description | 1 | COMMISSIONS |
| IRS990/OtherExpenses/Description | 2 | SPECIAL PROMOTIONS |
| IRS990/OtherExpenses/Description | 3 | REPAIRS & MAINTENANCE |
| IRS990/OtherExpenses/Total | 0 | 1788 |
| IRS990/OtherExpenses/Total | 1 | 425775 |
| IRS990/OtherExpenses/Total | 2 | 167858 |
| IRS990/OtherExpenses/Total | 3 | 22910 |
| IRS990/OtherRevenueCurrentYear | 0 | 477652 |
| IRS990/OtherRevenuePriorYear | 0 | 593807 |
| IRS990/OtherSalariesAndWages/Total | 0 | 284932 |
| IRS990/PartialLiquidation | 0 | 0 |
| IRS990/PayrollTaxes/Total | 0 | 32432 |
| IRS990/PoliticalActivities | 0 | 0 |
| IRS990/PrepaidExpensesDeferredCharges/BOY | 0 | 13381 |
| IRS990/PrepaidExpensesDeferredCharges/EOY | 0 | 15409 |
| IRS990/ProfessionalFundraising | 0 | 0 |
| IRS990/ProgramServiceRevenue/BusinessCode | 0 | 900099 |
| IRS990/ProgramServiceRevenue/BusinessCode | 1 | 900099 |
| IRS990/ProgramServiceRevenue/BusinessCode | 2 | 900099 |
| IRS990/ProgramServiceRevenue/BusinessCode | 3 | 541800 |
| IRS990/ProgramServiceRevenueCY | 0 | 849395 |
| IRS990/ProgramServiceRevenue/Description | 0 | ROOM TAX REVENUE |
| IRS990/ProgramServiceRevenue/Description | 1 | CONVENTION SERVICES |
| IRS990/ProgramServiceRevenue/Description | 2 | MEMBERSHIP DUES |
| IRS990/ProgramServiceRevenue/Description | 3 | PAMPHLET ADVERTISING |
| IRS990/ProgramServiceRevenuePriorYear | 0 | 783005 |
| IRS990/ProgramServiceRevenue/RelatedOrExemptFunctionIncome | 0 | 665611 |
| IRS990/ProgramServiceRevenue/RelatedOrExemptFunctionIncome | 1 | 115687 |
| IRS990/ProgramServiceRevenue/RelatedOrExemptFunctionIncome | 2 | 53677 |
| IRS990/ProgramServiceRevenue/RelatedOrExemptFunctionIncome | 3 | 14420 |
| IRS990/ProgramServiceRevenue/TotalRevenueColumn | 0 | 665611 |
| IRS990/ProgramServiceRevenue/TotalRevenueColumn | 1 | 115687 |
| IRS990/ProgramServiceRevenue/TotalRevenueColumn | 2 | 53677 |
| IRS990/ProgramServiceRevenue/TotalRevenueColumn | 3 | 14420 |
| IRS990/ProhibitedTaxShelterTrans | 0 | 0 |
| IRS990/ReconcilationOtherChanges | 0 | 0 |
| IRS990/ReconcilationRevenueExpenses | 0 | -32958 |
| IRS990/RegularMonitoringEnforcement | 0 | 1 |
| IRS990/RelatedEntity | 0 | 1 |
| IRS990/RelatedOrgControlledEntity | 0 | 0 |
| IRS990/ReportFin48Footnote | 0 | 1 |
| IRS990/ReportInvestOthSecurities | 0 | 0 |
| IRS990/ReportLandBldgEquip | 0 | 1 |
| IRS990/ReportOtherAssets | 0 | 0 |
| IRS990/ReportOtherLiabilities | 0 | 0 |
| IRS990/ReportProgRelInvest | 0 | 0 |
| IRS990/RevenuesLessExpensesCY | 0 | -32958 |
| IRS990/RevenuesLessExpensesPriorYear | 0 | 76372 |
| IRS990/SalariesEtcCurrentYear | 0 | 409971 |
| IRS990/SalariesEtcPriorYear | 0 | 344279 |
| IRS990/SavingsAndTempCashInvestments/BOY | 0 | 209666 |
| IRS990/SavingsAndTempCashInvestments/EOY | 0 | 180410 |
| IRS990ScheduleB/ContributorInfo/AggregateContributions | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInfo/ContributorAddressUS/AddressLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInfo/ContributorAddressUS/AddressLine2 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInfo/ContributorAddressUS/City | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInfo/ContributorAddressUS/State | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInfo/ContributorAddressUS/ZIPCode | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInfo/ContributorNameBusiness/BusinessNameLine1 | 0 | RESTRICTED |
| IRS990ScheduleB/ContributorInfo/ContributorNumber | 0 | RESTRICTED |
| IRS990/ScheduleBRequired | 0 | 1 |
| IRS990ScheduleD/Equipment/BookValue | 0 | 31090 |
| IRS990ScheduleD/Equipment/Depreciation | 0 | 73524 |
| IRS990ScheduleD/Equipment/OtherCostOrOtherBasis | 0 | 104614 |
| IRS990ScheduleD/ExpensesNotRptdF990 | 0 | 0 |
| IRS990ScheduleD/ExpensesNotRptdOnFinStmt | 0 | 0 |
| IRS990ScheduleD/ExpensesSubtotal | 0 | 1423767 |
| IRS990ScheduleD/FootnoteInPartXIII | 0 | X |
| IRS990ScheduleD/Form990ScheduleDPartXIII/Explanation | 0 | U.S. GAAP REQUIRES MANAGEMENT TO EVALUATE TAX POSITIONS TAKEN BY THE ORGANIZATIONS AND RECOGNIZE A TAX LIABILITY (OR ASSET) IF THE ORGANIZATIONS HAVE TAKEN AN UNCERTAIN POSITION THAT MORE LIKELY THAN NOT WOULD NOT BE SUSTAINED UPON EXAMINATION BY A TAXING AUTHORITY. MANAGEMENT HAS ANALYZED THE TAX POSITIONS TAKEN BY THE ORGANIZATIONS, AND HAS CONCLUDED THAT AS OF DECEMBER 31, 2012, THERE ARE NO UNCERTAIN POSITIONS TAKEN OR EXPECTED TO BE TAKEN THAT WOULD REQUIRE RECOGNITION OF A LIABILITY (OR ASSET) OR DISCLOSURE IN THE FINANCIAL STATEMENTS. THE ORGANIZATIONS ARE SUBJECT TO ROUTINE AUDITS BY TAXING JURISDICTIONS; HOWEVER, THERE ARE CURRENTLY NO AUDITS FOR ANY TAX PERIODS IN PROGRESS. THE ORGANIZATIONS WILL RECOGNIZE FUTURE ACCRUED INTEREST AND PENALTIES RELATED TO UNRECOGNIZED TAX BENEFITS IN INCOME TAX EXPENSE IF INCURRED. THE ORGANIZATIONS ARE NO LONGER SUBJECT TO FEDERAL TAX EXAMINATIONS BY TAX AUTHORITIES FOR YEARS BEFORE 2009 AND STATE EXAMINATIONS FOR YEARS BEFORE 2008. THE DETERMINATION OF TAX-EXEMPT IS CONSIDERED TO BE A TAX POSITION TAKEN WITH RESPECT TO THE PROVISIONS OF U.S. GAAP. |
| IRS990ScheduleD/Form990ScheduleDPartXIII/Identifier | 0 | DESCRIPTION OF UNCERTAIN TAX POSITIONS UNDER FIN 48: |
| IRS990ScheduleD/Form990ScheduleDPartXIII/ReturnReference | 0 | PART X, LINE 2: |
| IRS990ScheduleD/LeaseholdImprovements/BookValue | 0 | 20466 |
| IRS990ScheduleD/LeaseholdImprovements/Depreciation | 0 | 34104 |
| IRS990ScheduleD/LeaseholdImprovements/OtherCostOrOtherBasis | 0 | 54570 |
| IRS990ScheduleD/OtherLandBuildings/BookValue | 0 | 0 |
| IRS990ScheduleD/OtherLandBuildings/Depreciation | 0 | 14232 |
| IRS990ScheduleD/OtherLandBuildings/OtherCostOrOtherBasis | 0 | 14232 |
| IRS990ScheduleD/RevenueNotRptdF990 | 0 | 0 |
| IRS990ScheduleD/RevenueNotRptdOnFinStmt | 0 | 0 |
| IRS990ScheduleD/RevenueSubtotal | 0 | 1390809 |
| IRS990ScheduleD/TotalExpensesPerForm990 | 0 | 1423767 |
| IRS990ScheduleD/TotalOfBookValueLandBuildings | 0 | 51556 |
| IRS990ScheduleD/TotalRevenuePerForm990 | 0 | 1390809 |
| IRS990ScheduleD/TotExpensesEtcAuditedFinclStmt | 0 | 1423767 |
| IRS990ScheduleD/TotRevenueEtcAuditedFinclStmt | 0 | 1390809 |
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| IRS990ScheduleG/EventsInformation/EntertainmentTotalEvents | 0 | 2937 |
| IRS990ScheduleG/EventsInformation/FoodAndBeverageEvent1 | 0 | 17665 |
| IRS990ScheduleG/EventsInformation/FoodAndBeverageTotalEvents | 0 | 17665 |
| IRS990ScheduleG/EventsInformation/GrossReceiptsEvent1 | 0 | 101090 |
| IRS990ScheduleG/EventsInformation/GrossReceiptsTotal | 0 | 101090 |
| IRS990ScheduleG/EventsInformation/GrossRevenueEvent1 | 0 | 101090 |
| IRS990ScheduleG/EventsInformation/GrossRevenueTotalEvents | 0 | 101090 |
| IRS990ScheduleG/EventsInformation/NameOfEvent1 | 0 | BEER/WINE/CHEESE FESTIVAL |
| IRS990ScheduleG/EventsInformation/NetIncomeSummary | 0 | 36982 |
| IRS990ScheduleG/EventsInformation/OtherDirectExpensesEvent1 | 0 | 36177 |
| IRS990ScheduleG/EventsInformation/OtherDirectExpensesTotalEvents | 0 | 36177 |
| IRS990ScheduleG/EventsInformation/RentFacilityCostsEvent1 | 0 | 7329 |
| IRS990ScheduleG/EventsInformation/RentFacilityCostsTotalEvents | 0 | 7329 |
| IRS990/ScheduleJRequired | 0 | 0 |
| IRS990ScheduleO/GeneralExplanation/Explanation | 0 | THE ORGANIZATION RELIES ON THE EXECUTIVE DIRECTOR AND OFFICE MANAGER TO REVIEW THE 990. |
| IRS990ScheduleO/GeneralExplanation/Explanation | 1 | CONFLICT OF INTEREST POLICIES ARE SIGNED ANNUALLY BY ALL BOARD MEMBERS. THE PRESIDENT AND EXECUTIVE DIRECTOR MONITOR AND ENFORCE THE POLICY. |
| IRS990ScheduleO/GeneralExplanation/Explanation | 2 | THE EXECUTIVE COMMITTEE REVIEWS AND APPROVES THE EXECUTIVE DIRECTOR'S SALARY EACH YEAR. THE WISCONSIN ASSOCIATION OF CONVENTION & VISITORS BUREAU DOES A SURVEY ON EXECUTIVE DIRECTORS' WAGES AND THE EXECUTIVE COMMITTEE USES THIS AS A COMPARISON FOR THE EXECUTIVE DIRECTOR'S SALARY. THERE ARE NO OTHER OFFICERS OR KEY EMPLOYEES THAT ARE COMPENSATED BY THE ORGANIZATION. |
| IRS990ScheduleO/GeneralExplanation/Explanation | 3 | THE ORGANIZATION MAKES THE GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST. |
| IRS990ScheduleO/GeneralExplanation/Explanation | 4 | THIS PROCESS HAS NOT CHANGED FROM THE PREVIOUS YEAR. |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 0 | FORM 990, PART VI, SECTION B, LINE 11 |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 1 | FORM 990, PART VI, SECTION B, LINE 12C |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 2 | FORM 990, PART VI, SECTION B, LINE 15A |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 3 | FORM 990, PART VI, SECTION C, LINE 19 |
| IRS990ScheduleO/GeneralExplanation/ReturnReference | 4 | FORM 990, PART XII, LINE 2C |
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| IRS990ScheduleR/ExchangeOfAssets | 0 | 0 |
| IRS990ScheduleR/Form990ScheduleRPartII/AddressUS/AddressLine1 | 0 | 410 VETERANS MEMORIAL DRIVE |
| IRS990ScheduleR/Form990ScheduleRPartII/AddressUS/City | 0 | LA CROSSE |
| IRS990ScheduleR/Form990ScheduleRPartII/AddressUS/State | 0 | WI |
| IRS990ScheduleR/Form990ScheduleRPartII/AddressUS/ZIPCode | 0 | 54601 |
| IRS990ScheduleR/Form990ScheduleRPartII/ControlledOrg | 0 | 0 |
| IRS990ScheduleR/Form990ScheduleRPartII/DirectControllingEntityNA | 0 | N/A |
| IRS990ScheduleR/Form990ScheduleRPartII/EIN | 0 | 391328115 |
| IRS990ScheduleR/Form990ScheduleRPartII/ExemptCodeSection | 0 | 501(C)(3) |
| IRS990ScheduleR/Form990ScheduleRPartII/LegalDomicileState | 0 | WI |
| IRS990ScheduleR/Form990ScheduleRPartII/NameOfDisregardedEntity/BusinessNameLine1 | 0 | RIVERSIDE USA INC |
| IRS990ScheduleR/Form990ScheduleRPartII/PrimaryActivities | 0 | EDUCATE THE PUBLIC ON HISTORY & ARCHEOLOGY OF THE LA CROSSE AREA |
| IRS990ScheduleR/Form990ScheduleRPartII/PublicCharityStatus | 0 | SEC 170(B)(1)(A)(VI) |
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| IRS990ScheduleR/GiftGrantOrCapContrToOtherOrg | 0 | 0 |
| IRS990ScheduleR/LoansOrGuaranteesFromOtherOrg | 0 | 0 |
| IRS990ScheduleR/LoansOrGuaranteesToOtherOrg | 0 | 0 |
| IRS990ScheduleR/OtherTransferFromOtherOrg | 0 | 0 |
| IRS990ScheduleR/OtherTransferToOtherOrg | 0 | 1 |
| IRS990ScheduleR/PerformOfServicesByOtherOrgs | 0 | 0 |
| IRS990ScheduleR/PerformOfServicesForOtherOrgs | 0 | 1 |
| IRS990ScheduleR/PurchaseOfAssetsFromOtherOrg | 0 | 0 |
| IRS990ScheduleR/ReceiptOfIntAnnRentsRoyalties | 0 | 0 |
| IRS990ScheduleR/ReimbursementPaidByOtherOrg | 0 | 0 |
| IRS990ScheduleR/ReimbursementPaidToOtherOrg | 0 | 0 |
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| IRS990ScheduleR/RentalOfFacilitiesToOtherOrgs | 0 | 0 |
| IRS990ScheduleR/SaleOfAssetsToOtherOrg | 0 | 0 |
| IRS990ScheduleR/SharingOfFacilities | 0 | 1 |
| IRS990ScheduleR/SharingOfPaidEmployees | 0 | 0 |
| IRS990/School | 0 | 0 |
| IRS990/SignificantChange | 0 | 0 |
| IRS990/SignificantNewProgramServices | 0 | 0 |
| IRS990/StateLegalDomicile | 0 | WI |
| IRS990/StatesWhereCopyOfReturnIsFiled | 0 | WI |
| IRS990/SubjectToProxyTax | 0 | 0 |
| IRS990/TaxablePartyNotification | 0 | 0 |
| IRS990/TaxExemptBonds | 0 | 0 |
| IRS990/Terminated | 0 | 0 |
| IRS990/TermOrPermanentEndowments | 0 | 0 |
| IRS990/TheBooksAreInCareOf/AddressUS/AddressLine1 | 0 | 410 VETERANS MEMORIAL DRIVE |
| IRS990/TheBooksAreInCareOf/AddressUS/City | 0 | LA CROSSE |
| IRS990/TheBooksAreInCareOf/AddressUS/State | 0 | WI |
| IRS990/TheBooksAreInCareOf/AddressUS/ZIPCode | 0 | 54601 |
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