Civic Intelligence

The Progressive Inc

990 • Fiscal year 2020 • EIN 39-0773233

Jan 01, 2020 to Dec 31, 2020 • Filed on Nov 15, 2021

931 E Main St No 10Madison, WI 53703-2899

(608) 257-4626

Siviq Scores

Precomputed percentiles for this filing year versus similar nonprofits in the same peer cohort.

Liabilities / Assets

100th percentile

9.79x

Higher debt load relative to assets than 100% of similar nonprofits.

2020 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2020

Liabilities / Revenue

82nd percentile

0.45x

Higher debt load relative to revenue than 82% of similar nonprofits.

2020 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2020

Net Margin

42nd percentile

2.2%

Higher net margin than 42% of similar nonprofits.

2020 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2020

Top Officer Pay

74th percentile

$65,000

Higher top officer pay than 74% of similar nonprofits.

Top officer pay equals 6.9% of source-year revenue.

2020 filings • 501(c)3 • $500k-$1M nonprofits • Source year 2020

Asset Growth

5th percentile

-28%

Faster asset growth than 5% of similar nonprofits.

2020 filings • 501(c)3 • $500k-$1M nonprofits • Annualized from 2019 to 2020

Revenue Growth

30th percentile

-17%

Faster revenue growth than 30% of similar nonprofits.

2020 filings • 501(c)3 • $500k-$1M nonprofits • Annualized from 2019 to 2020

Assets

Down

$43,151

Down $16,808 (-28%) from 2019

Net Assets

Up

-$379,093

Up $21,419 (+5.3%) from 2019

Liabilities

Down

$422,244

Down $38,227 (-8.3%) from 2019

Revenue

Down

$939,233

Down $191,299 (-17%) from 2019

Expenses

Down

$918,538

Down $73,915 (-7.4%) from 2019

Net Income

Down

$20,695

Down $117,384 (-85%) from 2019

Historical Trend

Balance Sheet Trend

The highlighted filing sits inside the broader history for assets, liabilities, and net assets.

$1.5M$1.0M$500K$0-$500K-$1.0MAssets 2010: $1,095,383Liabilities 2010: $1,395,385Net Assets 2010: -$300,0022010Assets 2011: $962,893Liabilities 2011: $1,265,005Net Assets 2011: -$302,1122011Assets 2012: $1,061,230Liabilities 2012: $1,323,169Net Assets 2012: -$261,9392012Assets 2013: $893,242Liabilities 2013: $1,387,437Net Assets 2013: -$494,1952013Assets 2014: $964,160Liabilities 2014: $1,250,297Net Assets 2014: -$286,1372014Assets 2015: $224,684Liabilities 2015: $649,812Net Assets 2015: -$425,1282015Assets 2016: $177,255Liabilities 2016: $617,788Net Assets 2016: -$440,5332016Assets 2017: $91,569Liabilities 2017: $518,662Net Assets 2017: -$427,0932017Assets 2018: $33,555Liabilities 2018: $573,659Net Assets 2018: -$540,1042018Assets 2019: $59,959Liabilities 2019: $460,471Net Assets 2019: -$400,5122019Assets 2020: $43,151Liabilities 2020: $422,244Net Assets 2020: -$379,0932020Assets 2021: $339,899Liabilities 2021: $191,331Net Assets 2021: $148,5682021Assets 2022: $624,202Liabilities 2022: $225,864Net Assets 2022: $398,3382022Assets 2023: $743,165Liabilities 2023: $268,366Net Assets 2023: $474,7992023Assets 2024: $999,181Liabilities 2024: $204,696Net Assets 2024: $794,4852024

Highlighted filing

2020

Assets$43,151
Liabilities$422,244
Net Assets-$379,093

Operations Trend

Revenue, expenses, and net income across loaded years, with this filing highlighted.

$3.0M$2.0M$1.0M$0-$1.0MExpenses 2010: $2,045,3342010Revenue 2011: $1,969,511Expenses 2011: $1,971,305Net Income 2011: -$1,7942011Expenses 2012: $1,951,6332012Revenue 2013: $1,708,054Expenses 2013: $1,941,543Net Income 2013: -$233,4892013Revenue 2014: $1,867,791Expenses 2014: $1,660,112Net Income 2014: $207,6792014Revenue 2015: $1,396,427Expenses 2015: $1,535,240Net Income 2015: -$138,8132015Revenue 2016: $1,305,341Expenses 2016: $1,321,391Net Income 2016: -$16,0502016Revenue 2017: $1,150,170Expenses 2017: $1,138,964Net Income 2017: $11,2062017Revenue 2018: $974,607Expenses 2018: $1,086,817Net Income 2018: -$112,2102018Revenue 2019: $1,130,532Expenses 2019: $992,453Net Income 2019: $138,0792019Revenue 2020: $939,233Expenses 2020: $918,538Net Income 2020: $20,6952020Revenue 2021: $1,449,117Expenses 2021: $923,630Net Income 2021: $525,4872021Revenue 2022: $1,280,469Expenses 2022: $1,028,594Net Income 2022: $251,8752022Revenue 2023: $1,165,259Expenses 2023: $1,090,242Net Income 2023: $75,0172023Revenue 2024: $1,562,833Expenses 2024: $1,244,689Net Income 2024: $318,1442024

Highlighted filing

2020

Revenue$939,233
Expenses$918,538
Net Income$20,695
Jump To
Filing Snapshot
Filing Period
Jan 1, 2020 to Dec 31, 2020
Signed
Nov 15, 2021
Return Version
2020v4.1
Gross Receipts
$943,148
Mission and Program Overview

Mission

The progressive, inc. Publishes the progressive magazine, distributes editorial material to local and national newspapers, and may also produce educational television and radio programs.

Publish the progressive magazine, distribute editorial material to local and national newspapers, and may also produce educational television and radio programs.

Balance Sheet Detail
LineBeginningEndChange
Assets
Loans From Officers Directors$25,000$13,500▼ $11,500
Prepaid Expenses and Deferred Charges$1,121$10,480▲ $9,359
Accounts Receivable$6,875$9,225▲ $2,350
Cash and Non-Interest-Bearing Accounts$33,512$5,118▼ $28,394
Land, Buildings, and Equipment, Net$970$16▼ $954
Total Assets$59,959$43,151▼ $16,808
Other Assets Total$17,481$18,312▲ $831
Liabilities
Deferred Revenue$268,712$242,279▼ $26,433
Accounts Payable and Accrued Expenses$166,759$166,465▼ $294
Total Liabilities$460,471$422,244▼ $38,227
Net Assets / Fund Balance
Net Assets With Donor Restrictions$166,805$152,497▼ $14,308
Net Assets Without Donor Restrictions$-567,317$-531,590▲ $35,727
Total Net Assets Fund Balance$-400,512$-379,093▲ $21,419
Total Liabilities and Net Assets / Fund Balance$59,959$43,151▼ $16,808

Asset Categories

AssetBook ValueDepreciationBasis
Equipment$16$5,202$5,218
Other Assets Org$3,092--

Endowment Activity

PeriodBeginningContrib.Gain/LossOther UsesEnd
2020$100,182$224▲ $724$537$100,593
2019$98,756$418▲ $1,513$505$100,182
2018$99,045-▲ $225$514$98,756
2017$97,444-▲ $2,240$639$99,045
2016$94,703$2,520▲ $699$478$97,444
Compensation and Service Providers

Employees

NameTitleFull / Part TimeBaseOtherTotal
Norman StockwellPublisher/secretaryFT$65,000-$65,000
Bill LuedersEditorFT$50,000$11,181$61,181
Daniel LibbyStaff RepresentativeFT$46,193$13,966$60,159

Board Members and Trustees

NameTitle
James FriedmanPresident
Bill WhiteVice President
Ed AngelinaAt-large Member
Michael AppleAt-large Member
Mimi GoldbergAt-large Member
Sue CollinsAt-large Member
Revenue and Support

Revenue Composition

Contributions and Grants
$681,652
Program Service Revenue
$252,842
Investment Income
$0
Other Revenue
$4,739
All Other Contributions
$610,579
Change in Net Assets
$20,695

Audited Revenue Reconciliation

Revenue per Audited Statements
$943,148
Revenue Not Reported on Financial Statements
$-3,915
Revenue Not Reported on Form 990
$724
Other Revenue Adjustments
$-3,915
Total Revenue per Audited Statements
$943,872
Total Revenue per Form 990
$939,233
Expenses and Functional Allocation

Major Expense Lines

Line ItemAmount
Other Expenses$564,170
Salaries, Compensation, and Employee Benefits$349,573
Total Fundraising Expense$132,900
Professional Fundraising Fees$4,795
Grants and Similar Amounts Paid$0

Functional Expense Allocation

Line ItemProgramManagementFundraisingTotal
Fees for Services Other$279,148$55$9,670$288,873
Current Officers, Directors, Trustees, and Key Employees$78,805$66,194$49,911$194,910
Office Expenses$99,054$24,518$9,639$133,211
Other Salaries and Wages$99,762$8,003-$107,765
Other Expenses$10,041$1,748$44,015$55,804
Occupancy$18,692$7,766$5,224$31,682
All Other Expenses$14,924$8,660$451$24,035
Other Employee Benefits$15,013$3,785$3,964$22,762
Payroll Taxes$12,332$5,124$3,447$20,903
Fees for Services Accounting-$9,500-$9,500
Advertising$4,992$2,897$1,461$9,350
Insurance-$6,847-$6,847
Fees for Services Professional Fundraising--$4,795$4,795
Interest-$3,395-$3,395
Pension Plan Contributions$323$2,587$323$3,233
Depreciation Depletion-$954-$954
Travel$422--$422
Fees for Services Legal$97--$97
Total Functional Expenses$633,605$152,033$132,900$918,538

Audited Expense Reconciliation

Line ItemAmount
Total Expenses per Audited Statements$922,453
Expenses per Audited Statements$918,538
Total Expenses per Form 990$918,538
Expenses Not Reported on Form 990$3,915
Expenses Not Reported on Financial Statements$0
Fundraising, Events, and Gaming
Fundraising activities
No
Gaming activities
No
Professional fundraiser used
No

Fundraising and Gaming Totals

Line ItemAmount
Professional Fundraising Fees$4,795
Fundraising Direct Expenses$3,915
Fundraising Gross Income$1,997
Political and Lobbying Activity
Political campaign activity
No
Lobbying activity
No
Subject to proxy tax
No
Insider Transactions and Loans

Loans and Receivables

Line ItemBeginningEndChange
Loans from Officers, Directors, Trustees, and Key Employees$25,000$13,500▼ $11,500
Governance and Compliance

Governance Checklist

Compiled or reviewed by an accountant
No
Annual disclosure for covered persons
Yes
Audit committee
Yes
Business relationship with 35% controlled entity
No
Business relationship with family members
No
Business relationship with organization members
No
Material changes to governing documents
No
Compensation from other sources disclosed
No
CEO compensation reviewed
Yes
Other officer compensation reviewed
Yes
Conflict-of-interest policy
Yes
Audited financial statements prepared
No
Key decisions subject to board approval
No
Management duties delegated
No

Governance Explanations

Form 990, Part VI, Section A, Line 8B

The organization does not have any committees with authority to act on behalf of the governing body.

Form 990, Part VI, Section B, Line 11B

The prepared form 990 is reviewed and approved by management before the return is filed with the irs.

Form 990, Part VI, Section B, Line 12C

Annually, all directors and officers complete and sign a statement that discloses all interests that could give rise to conflicts. The signed statements are kept at the organization's administrative office.

Form 990, Part VI, Section B, Line 15

The directors determine the compensation of the editor and the publisher annually by analyzing comparability data. Contemporaneous substantiation of the determination is maintained.

Form 990, Part VI, Section C, Line 19

The organization makes its governing documents, conflict of interest policy, and financial statements available to the public upon request.

Filing and Contact Details

Filer

Filer Name
The Progressive Inc
EIN
39-0773233
Phone
6082574626
Address
931 E MAIN ST NO 10, MADISON, WI 53703-2899

Signing Officer

Name
Norman Stockwell
Title
Publisher
Phone
6082574626
Signed
2021-11-15
Discuss with paid preparer
Yes

Organization Details

Principal Officer
Norman Stockwell
Formed
1909
Legal Domicile
Wi
Voting Board Members
9
Independent Board Members
6
Employees
8
Volunteers
5

Preparer

Firm
Wegner Cpas Llp
Address
2921 LANDMARK PL STE 300, MADISON, WI 53713-4236
Preparer
Bruce Mayer CPA
Phone
6082744020
Supplemental Narrative

Additional Explanations

Form 990, Part IX, Line 11G

Consultants: program service expenses 49,690. Management and general expenses 55. Fundraising expenses 3,570. Total expenses 53,315. Magazine production: program service expenses 229,458. Management and general expenses 0. Fundraising expenses 6,100. Total expenses 235,558.

FORM 990, PART XI, LINE 9:

Change in beneficial interest in assets held by madison community foundatio 724.

Financial Statement Notes

PART V, LINE 4:

The income from the endowment assets can be used to support the organization's general activities.

PART XI, LINE 2D - OTHER ADJUSTMENTS:

Change in beneficial interest in assets held by madison community foundation 724.

PART XI, LINE 4B - OTHER ADJUSTMENTS:

Direct expenses reported on form 990, part viii, line 8b -3,915.

PART XII, LINE 2D - OTHER ADJUSTMENTS:

Direct expenses reported on form 990, part viii, line 8b 3,915.

Raw XML AppendixShowing 400 of 549 raw XML fields

This appendix keeps the raw XML leaves available for debugging and edge-case review. The human report above is the primary experience.

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IRS990/Desc0THE PROGRESSIVE, INC. PRINTS, DISTRIBUTES, AND PROMOTES THE PROGRESSIVE MAGAZINE THAT IS DISTRIBUTED TO APPROXIMATELY 30,000 RETAILERS AND SUBSCRIBERS EACH MONTH. THIS INCLUDES EDITORIAL COSTS WHICH ENCOMPASS THE PERSONNEL COSTS OF THOSE WHO SELECT, EDIT, AND WRITE MATERIAL FOR THE MAGAZINE AND ART AND PRODUCTION COSTS WHICH INCLUDE THE DESIGN, LAYOUT, AND PREPARATION OF THE MAGAZINE EACH MONTH FOR PRINTING BY THE ART DIRECTOR AND THE ART ASSOCIATE.
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IRS990/MissionDesc0THE PROGRESSIVE, INC. PUBLISHES THE PROGRESSIVE MAGAZINE, DISTRIBUTES EDITORIAL MATERIAL TO LOCAL AND NATIONAL NEWSPAPERS, AND MAY ALSO PRODUCE EDUCATIONAL TELEVISION AND RADIO PROGRAMS.
IRS990/MoreThan5000KToIndividualsInd00
IRS990/MoreThan5000KToOrgInd00
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IRS990/NondeductibleContributionsInd00
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IRS990/OfficeExpensesGrp/FundraisingAmt09639
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IRS990/OfficeExpensesGrp/ProgramServicesAmt099054
IRS990/OfficeExpensesGrp/TotalAmt0133211
IRS990/OfficerMailingAddressInd00
IRS990/OperateHospitalInd00
IRS990/Organization501c3Ind0X
IRS990/OrganizationFollowsFASB117Ind0X
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IRS990/OtherEmployeeBenefitsGrp/ManagementAndGeneralAmt03785
IRS990/OtherEmployeeBenefitsGrp/ProgramServicesAmt015013
IRS990/OtherEmployeeBenefitsGrp/TotalAmt022762
IRS990/OtherExpensesGrp/Desc0PRINTING AND PUBLICATIO
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IRS990/OtherExpensesGrp/ManagementAndGeneralAmt01748
IRS990/OtherExpensesGrp/ProgramServicesAmt010041
IRS990/OtherExpensesGrp/TotalAmt055804
IRS990/OtherRevenueTotalAmt06657
IRS990/OtherSalariesAndWagesGrp/ManagementAndGeneralAmt08003
IRS990/OtherSalariesAndWagesGrp/ProgramServicesAmt099762
IRS990/OtherSalariesAndWagesGrp/TotalAmt0107765
IRS990/PartialLiquidationInd00
IRS990/PayPremiumsPrsnlBnftCntrctInd00
IRS990/PayrollTaxesGrp/FundraisingAmt03447
IRS990/PayrollTaxesGrp/ManagementAndGeneralAmt05124
IRS990/PayrollTaxesGrp/ProgramServicesAmt012332
IRS990/PayrollTaxesGrp/TotalAmt020903
IRS990/PensionPlanContributionsGrp/FundraisingAmt0323
IRS990/PensionPlanContributionsGrp/ManagementAndGeneralAmt02587
IRS990/PensionPlanContributionsGrp/ProgramServicesAmt0323
IRS990/PensionPlanContributionsGrp/TotalAmt03233
IRS990/PoliticalCampaignActyInd00
IRS990/PrepaidExpensesDefrdChargesGrp/BOYAmt01121
IRS990/PrepaidExpensesDefrdChargesGrp/EOYAmt010480
IRS990/PrincipalOfficerNm0NORMAN STOCKWELL
IRS990/ProfessionalFundraisingInd00
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IRS990/ProgramServiceRevenueGrp/BusinessCd1541800
IRS990/ProgramServiceRevenueGrp/BusinessCd2511140
IRS990/ProgramServiceRevenueGrp/Desc0SUBSCRIPTION INCOME
IRS990/ProgramServiceRevenueGrp/Desc1ADVERTISING REVENUE
IRS990/ProgramServiceRevenueGrp/Desc2MAILING LIST RENTALS
IRS990/ProgramServiceRevenueGrp/ExclusionAmt020710
IRS990/ProgramServiceRevenueGrp/RelatedOrExemptFuncIncomeAmt0206581
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt0206581
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt125551
IRS990/ProgramServiceRevenueGrp/TotalRevenueColumnAmt220710
IRS990/ProgramServiceRevenueGrp/UnrelatedBusinessRevenueAmt025551
IRS990/ProgSrvcAccomActy2Grp/Desc0THE PROGRESSIVE, INC. DISTRIBUTES EDITORIAL MATERIAL TO LOCAL AND NATIONAL NEWSPAPERS THROUGH THE MEDIA PROJECT. THE MEDIA PROJECT SOLICITS, EDITS, AND DISTRIBUTES OP-ED COMMENTARY PIECES TO DAILY NEWSPAPERS IN THE UNITED STATES ON A FULL RANGE OF DOMESTIC ISSUES, AS WELL AS ISSUES ON FOREIGN POLICY, PEACE, AND INTERNATIONAL COOPERATION.
IRS990/ProgSrvcAccomActy2Grp/ExpenseAmt068332
IRS990/ProgSrvcAccomActy2Grp/GrantAmt00
IRS990/ProhibitedTaxShelterTransInd00
IRS990/PYBenefitsPaidToMembersAmt00
IRS990/PYContributionsGrantsAmt0760045
IRS990/PYExcessBenefitTransInd00
IRS990/PYGrantsAndSimilarPaidAmt00
IRS990/PYInvestmentIncomeAmt00
IRS990/PYOtherExpensesAmt0602533
IRS990/PYOtherRevenueAmt019432
IRS990/PYProgramServiceRevenueAmt0351055
IRS990/PYRevenuesLessExpensesAmt0138079
IRS990/PYSalariesCompEmpBnftPaidAmt0388426
IRS990/PYTotalExpensesAmt0992453
IRS990/PYTotalProfFndrsngExpnsAmt01494
IRS990/PYTotalRevenueAmt01130532
IRS990/QuidProQuoContributionsInd00
IRS990/RcvFndsToPayPrsnlBnftCntrctInd00
IRS990/ReconcilationRevenueExpnssAmt020695
IRS990/RegularMonitoringEnfrcInd01
IRS990/RelatedEntityInd00
IRS990/RelatedOrganizationCtrlEntInd00
IRS990/ReportInvestmentsOtherSecInd00
IRS990/ReportLandBuildingEquipmentInd01
IRS990/ReportOtherAssetsInd01
IRS990/ReportOtherLiabilitiesInd00
IRS990/ReportProgramRelatedInvstInd00
IRS990/RevenueAmt0206581
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearAmt010000
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearMinus1YearAmt010000
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/CurrentTaxYearMinus2YearsAmt020000
IRS990ScheduleA/AmountsRcvdDsqlfyPersonGrp/TotalAmt040000
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearAmt0681652
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus1YearAmt0760045
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus2YearsAmt0612518
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus3YearsAmt0619401
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/CurrentTaxYearMinus4YearsAmt0653800
IRS990ScheduleA/GiftsGrantsContrisRcvd509Grp/TotalAmt03327416
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus2YearsAmt0513
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus3YearsAmt06
IRS990ScheduleA/GrossInvestmentIncome509Grp/CurrentTaxYearMinus4YearsAmt054
IRS990ScheduleA/GrossInvestmentIncome509Grp/TotalAmt0573
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearAmt0206581
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus1YearAmt0308890
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus2YearsAmt0324986
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus3YearsAmt0455928
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/CurrentTaxYearMinus4YearsAmt0564248
IRS990ScheduleA/GrossReceiptsAdmissionsGrp/TotalAmt01860633
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus2YearsAmt0513
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus3YearsAmt06
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/CurrentTaxYearMinus4YearsAmt054
IRS990ScheduleA/InvestmentIncomeAndUBTIGrp/TotalAmt0573
IRS990ScheduleA/InvestmentIncomeCYPct00.00010
IRS990ScheduleA/InvestmentIncomePYPct00.00010
IRS990ScheduleA/NetIncomeFromOtherUBIGrp/CurrentTaxYearAmt00
IRS990ScheduleA/NetIncomeFromOtherUBIGrp/CurrentTaxYearMinus1YearAmt040994
IRS990ScheduleA/NetIncomeFromOtherUBIGrp/CurrentTaxYearMinus2YearsAmt029284
IRS990ScheduleA/NetIncomeFromOtherUBIGrp/CurrentTaxYearMinus3YearsAmt041879
IRS990ScheduleA/NetIncomeFromOtherUBIGrp/CurrentTaxYearMinus4YearsAmt040058
IRS990ScheduleA/NetIncomeFromOtherUBIGrp/TotalAmt0152215
IRS990ScheduleA/PubliclySupportedOrg509a2Ind0X
IRS990ScheduleA/PublicSupportCY509Pct00.96390
IRS990ScheduleA/PublicSupportPY509Pct00.96050
IRS990ScheduleA/PublicSupportTotal509Amt05148049
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearAmt010000
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearMinus1YearAmt010000
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/CurrentTaxYearMinus2YearsAmt020000
IRS990ScheduleA/SubstAndDsqlfyPrsnsTotGrp/TotalAmt040000
IRS990ScheduleA/SubstantialContributorsAmtGrp/TotalAmt00
IRS990ScheduleA/ThirtyThrPctSuprtTestsCY509Ind0X
IRS990ScheduleA/Total509Grp/CurrentTaxYearAmt0888233
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IRS990ScheduleA/Total509Grp/CurrentTaxYearMinus4YearsAmt01218048
IRS990ScheduleA/Total509Grp/TotalAmt05188049
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearAmt0888233
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus1YearAmt01109929
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus2YearsAmt0967301
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus3YearsAmt01117214
IRS990ScheduleA/TotalSupportCalendarYearGrp/CurrentTaxYearMinus4YearsAmt01258160
IRS990ScheduleA/TotalSupportCalendarYearGrp/TotalAmt05340837
IRS990ScheduleB/ContributorInformationGrp/ContributorBusinessName/BusinessNameLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorNum0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine10RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/AddressLine20RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/City0RESTRICTED
IRS990ScheduleB/ContributorInformationGrp/ContributorUSAddress/State0RESTRICTED
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IRS990ScheduleB/ContributorInformationGrp/TotalContributionsAmt0RESTRICTED
IRS990/ScheduleBRequiredInd01
IRS990ScheduleD/BoardDesignatedBalanceEOYPct00.15320
IRS990ScheduleD/CYEndwmtFundGrp/BeginningYearBalanceAmt0100182
IRS990ScheduleD/CYEndwmtFundGrp/ContributionsAmt0224
IRS990ScheduleD/CYEndwmtFundGrp/EndYearBalanceAmt0100593
IRS990ScheduleD/CYEndwmtFundGrp/InvestmentEarningsOrLossesAmt0724
IRS990ScheduleD/CYEndwmtFundGrp/OtherExpendituresAmt0537
IRS990ScheduleD/CYMinus1YrEndwmtFundGrp/BeginningYearBalanceAmt098756
IRS990ScheduleD/CYMinus1YrEndwmtFundGrp/ContributionsAmt0418
IRS990ScheduleD/CYMinus1YrEndwmtFundGrp/EndYearBalanceAmt0100182
IRS990ScheduleD/CYMinus1YrEndwmtFundGrp/InvestmentEarningsOrLossesAmt01513
IRS990ScheduleD/CYMinus1YrEndwmtFundGrp/OtherExpendituresAmt0505
IRS990ScheduleD/CYMinus2YrEndwmtFundGrp/BeginningYearBalanceAmt099045
IRS990ScheduleD/CYMinus2YrEndwmtFundGrp/EndYearBalanceAmt098756
IRS990ScheduleD/CYMinus2YrEndwmtFundGrp/InvestmentEarningsOrLossesAmt0225
IRS990ScheduleD/CYMinus2YrEndwmtFundGrp/OtherExpendituresAmt0514
IRS990ScheduleD/CYMinus3YrEndwmtFundGrp/BeginningYearBalanceAmt097444
IRS990ScheduleD/CYMinus3YrEndwmtFundGrp/EndYearBalanceAmt099045
IRS990ScheduleD/CYMinus3YrEndwmtFundGrp/InvestmentEarningsOrLossesAmt02240
IRS990ScheduleD/CYMinus3YrEndwmtFundGrp/OtherExpendituresAmt0639
IRS990ScheduleD/CYMinus4YrEndwmtFundGrp/BeginningYearBalanceAmt094703
IRS990ScheduleD/CYMinus4YrEndwmtFundGrp/ContributionsAmt02520
IRS990ScheduleD/CYMinus4YrEndwmtFundGrp/EndYearBalanceAmt097444
IRS990ScheduleD/CYMinus4YrEndwmtFundGrp/InvestmentEarningsOrLossesAmt0699
IRS990ScheduleD/CYMinus4YrEndwmtFundGrp/OtherExpendituresAmt0478
IRS990ScheduleD/EndowmentsHeldRelatedOrgInd00
IRS990ScheduleD/EndowmentsHeldUnrelatedOrgInd01
IRS990ScheduleD/EquipmentGrp/BookValueAmt016
IRS990ScheduleD/EquipmentGrp/DepreciationAmt05202
IRS990ScheduleD/EquipmentGrp/OtherCostOrOtherBasisAmt05218
IRS990ScheduleD/ExpensesNotReportedAmt03915

Document Assets

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Filings

Balance SheetOperations
YearAssetsLiabilitiesNet AssetsRevenueExpensesNet Income
2024XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$1.00$0.20$0.79$1.56$1.24$0.32
2023XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.74$0.27$0.47$1.17$1.09$0.08
2022Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.62$0.23$0.40$1.28$1.03$0.25
2021XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.34$0.19$0.15$1.45$0.92$0.53
2020Detailed filing. Detailed filing data is available for this year.$0.04$0.42$0.38$0.94$0.92$0.02
2019XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.06$0.46$0.40$1.13$0.99$0.14
2018Facts available. Structured filing facts are available, but richer extracted sections are limited.$0.03$0.57$0.54$0.97$1.09$0.11
2017XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.09$0.52$0.43$1.15$1.14$0.01
2016XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.18$0.62$0.44$1.31$1.32$0.02
2015XML pending. An XML filing is linked for this year, but detailed extraction is still pending.$0.22$0.65$0.43$1.40$1.54$0.14
2014Detailed filing. Detailed filing data is available for this year.$0.96$1.25$0.29$1.87$1.66$0.21
2013Detailed filing. Detailed filing data is available for this year.$0.89$1.39$0.49$1.71$1.94$0.23
2012Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.06$1.32$0.26$1.95
2011Summary only. Only limited summary data is available for this year.$0.96$1.27$0.30$1.97$1.97$0.00
2010Facts available. Structured filing facts are available, but richer extracted sections are limited.$1.10$1.40$0.30$2.05